5 quick ways to improve content value do cool stuff using calais
Post on 30-Dec-2015
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5
?What’s Calais?
• Is a semantic metadata generation service provided by Thomson Reuters
• Extracts entities, facts and events from unstructured text
• Is a web service supported by a growing toolkit of developer frameworks, plugins and applications
• Is available for commercial and non-commercial use for free
• Available at www.opencalais.com
?What’s Calais?
Unstructured Documents(Text / HTML / XML)
Calais
Named Entities Facts Events
People, Companies,
Organization, Geographies,
Books, Albums, Authors, etc.
Position, Alliance, Person-
Education, Person-Political,
etc.
Sporting, Management Change, IPO, Labor Action,
etc.
1250,000 articles. Three Editors. Do the Math.
Use Calais to automatically tag your historical archive assets
Improved search, navigation and reader participation
1250,000 articles. Three Editors. Do the Math.
Extract your articles from their current content store
Generate article metadata using one of the Calais tools or your own code. Drop us a note to speed things up.
Load the generated metadata back to your content store
Expose the generated tags to users linked to search functionality
Consider implementing a user feedback mechanism
Use Calais to automatically tag your historical archive assets
1Example Page.Use Calais to automatically tag your historical archive assets
2Feed the Monkey. Support Yahoo’s Semantic Search.
Use Calais to create microformat metadata for Yahoo! SearchMonkey
Better searchability and user experience
2Feed the Monkey. Support Yahoo’s Semantic Search.
Get a Calais API key
Download Marmoset – a few lines of PHP code
Paste Marmoset into your site template
Wait for the monkey to visit
Use Calais to create microformat metadata for Yahoo’s SearchMonkey
3Alert on Events – Not Just Keywords
Use Calais to drive alerts or feeds based on events – not just keywords
Highly targeted notification of key events your users care about
3Alert on Events – Not Just Keywords.
As you ingest new content send it to Calais
Parse the Calais results to look for events. ManagementChange, Investment, Merger, etc
Store the Calais results in your content repository
Allow your users to specify keywords + events as subscription or feed criteria: ManagementChange + Enron
Use Calais to detect and alert on significant events in your content
4Do Things Search Can’t.
Use Calais to enable semantic knowledge discovery
Content Insight
4Semantic Analysis.
Move beyond the document to the corpus
Calais your content to generate semantic metadata (note the new simple tags format)
Create a flat file with one row per document
Use SAS, Excel or other tool to start asking questions: Who are the top 5 CEO’s mentioned in the news in the context of a merger or acquisition?
Use Calais to drive statistical analysis of document semantics
5Use the Tools.
Use Calais’ growing toolkit of end-user ready applications
No coding required immediate benefits
5Use the Tools.
Tagaroo
Calais on Drupal
Use Calais’ End User Tools
Gnosis
5Use the Tools.Use Calais’ End User Tools
5Use the Tools.Use Calais’ End User Tools
Calais on Drupal
5Use the Tools.Use Calais’ End User Tools
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