1© copyright 2013 emc corporation. all rights reserved. change the game emc backup and archive mark...

1© Copyright 2013 EMC Corporation. All rights reserved.

Change the GameEMC Backup and Archive

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Mark GalpinEMEA Product Marketing Manager

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A Lot Has Changed

Around the World9 Track Open Reel Tapes

>82,000 miles

3X =

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A Lot Is Still the Same

COST COMPLEXITY SCALE

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77%Companies that experienced data loss in last 12 months

Decision makers not confident they could fully recover

43%Loss of employee

productivityproductivity

29%Loss of revenue

29%Loss of customer

confidence

57%THE PROBLEM

HOW IT HURTS BUSINESS

For Most, Backup Is Still Broken

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ITTRUSTED

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Purpose Built Backup Appliances

2012 2013 2014 2015 2016 2017$0

$1,000

$2,000

$3,000

$4,000

$5,000

$6,000Projected Revenue Growth

13.5% CAGR

Source: IDC Worldwide Quarterly Purpose Built Backup Appliance Tracker – Q42012

FASTESTGROWINGMARKET SEGMENT

2012 Total Market

$2.75B

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Purpose Built Backup Appliances

EMCIBMSymantecOthersHPQuantum

EMC 66.5%

Source: IDC Worldwide Quarterly Purpose Built Backup Appliance Tracker – Q42012

PROTECTION STORAGE

LEADER

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Source: IDC, Worldwide Purpose-Built Backup Appliance Tracker, Q42012 and IDC, Worldwide Storage Software QView, Q42012    

$ M

illio

ns

EMC

Sym

ante

cIB

M HP

Comm

vault

CA

Quant

um0

500

1000

1500

2000

2500

3000

Purpose-built Backup AppliancesData Protection & Recovery Software

2012 Revenue

& STORAGE SOFTWARE

LEADER

DATA PROTECTION

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Top 100 Global Companies

96 of 100Use

EMC Backup

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Industry Leadership

Manufacturing 10 of 10

Energy 10 of 10

Healthcare 10 of 10

Retail 10 of 10

Telecom 10 of 10

Financial Services 9 of 10

Tech 9 of 10

Life Sciences 9 of 10

Transportation 8 of 10

TOP 10

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CHANGEWAVES OF

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Silos Are EmergingGrowing Rift in the Data Protection World

Lines Of Business

BackupTeam

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Raise of Hands – How Many of You Have

Application Admins That Create Protection Copies?

Storage Teams That Use Snaps, Replicas, Clones?

Separate Solution for Protecting VMs?

More Than One Backup App?

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Raise of Hands – How Many of You Have

Application Admins That Create Protection Copies?

Storage Teams That Use Snaps, Replicas, Clones?

Separate Solution for Protecting VMs?

More Than One Backup App?

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AccidentalArchitecture

VIRTUAL APPLICATIONS STORAGE SERVER

BU BU BU BUBU BU DR

DRA

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EMC Backup & Archive

+ProtectionSoftware

Protection Storage

Operational Recovery Archival AccessDisaster Recovery

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How Do You Get

From Here… To Here?

VIRTUAL APPLICATIONS STORAGE SERVER +

ProtectionSoftware

Protection Storage

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Protection Storage Architecture

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You Need This… Not This.

Software & Storage

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Protection Software

Avamar Data Protection Advisor SourceOneNetWorker

Best of Breed Protection CapabilitiesEMC Backup and Archive

Protection Storage

DLmData Domain Atmos Centera Mozy

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90% Less Backup Time30x Faster Recoveries10-30X Storage Reduction81% Less Effort7 Month Payback Consolidate Backup & Archive

EMC Protection Storage and Software

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Continuous PROTECTION

Read ErrorsWrite Errors

MetadataCorruption

DriveCorruption

Data AlwaysRECOVERABLE

Data Invulnerability Architecture

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Simple

Affordable

Investment Protection

Data Protection SuiteFLEXIBLE UTILITY LICENSING

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NetWorker SourceOneData Domain

Avamar DLm CenteraAtmos Data Protection

Advisor

EMC Backup And Archive Solutions

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OR ELSEDISRUPT

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Change the Game.Today.

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Get a Backup/Archive Assessment.

Contact Your EMC or Partner Sales Representative.

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Shorter Presentation – Change the Game

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