amlan pride campaign
DESCRIPTION
Amlan Pride Campaign. CAMPAIGN VISIBILITY. Bumper stickers for tricycles. Billboard- Entrance of Tandayag MPA. TA STAGE OF BEHAVIOR AND EVIDENCE OF BC. BR KEY ACHIEVEMENTS. Participatory Biophysical Monitoring. After. Before. STEPS TOWARDS SUSTAINABILITY. Work with schools - PowerPoint PPT PresentationTRANSCRIPT
Amlan Pride Campaign
CAMPAIGN VISIBILITY
Billboard- Entrance of Tandayag MPA Bumper stickers for tricycles
TA STAGE OF BEHAVIOR AND EVIDENCE OF BC
Target Audience
Stage of BC(Before)
Stage of BC(current estimate)
Fishers 1. “Triangulation graph” (Preparation, Low IC)Tandayag = 20%Bio-os = 4.25
2. KAP, Q23, BC question (Action)Tandayag= 73% Bio-os = 78%(Have not gone fishing in the MPA for the past 6 months)
Action95% - Have not gone fishing in the MPA for the past 6 months
Community Preparation (Low IC)Tandayag = 5%Bio-os = 11%
Action95%
BR KEY ACHIEVEMENTS
Participatory Biophysical Monitoring
BeforeAft
er
STEPS TOWARDS SUSTAINABILITY
1. Work with schools 2. Work with church groups
TAKE-AWAY
1. Draft post KAP survey questionnaire2. List down pre-module 4 requirements
Our HAPPIEST Moment
Launching of Pride campaign