american floral endowment fundraising dinnerendowment.org/wp-content/uploads/2014/08/reduced... ·...

American Floral Endowment Fundraising Dinner

August 14, 2014Marriott Marco Island

Marco Island, FL

www.endowment.org

Just the Last Decade…AFE By the Numbers

Corpus increased by $4.4 millionCurrently at $12.5 million

Funding Generations of Progress Through Research and Scholarships

$ 2.9 million funded in scientific research

$423,572 in Ball and Mosmiller Intern Scholarships

$225,791 in educational grants

$105,500 in James & Helen Phillip Floral Design Grants (established in 2008)

$36,000 in Paul Ecke Jr. M.S./Ph.D. Fellowships (established in 2010)

$235,636 in scholarships (since 2006, when AFE began administering scholarships)

40named funds

24 scholarships awarded annually 250+online research

reports

330+Living, Memorial and Corporate Tributes established

From 2004 - 2014

American Floral Endowment • August 2014 1

Welcome & Invocation

Dinner and Sponsor Recognition (Music by Seaside Strings)

Introduction of the AFE Board of Trustees

Endowment Update

Donor Recognitions

New Named Fund Recognitions

Passing of Gavel

Closing Remarks

The American Floral Endowment (AFE) is a nonprofit organization established to secure contributions for funding research, scholarships and educational grants

relevant to floriculture and environmental horticulture, the results of which will benefit the industry and the general public.

The success of the floral industry depends on the availability of healthy, long-lasting flowers and plants. Your tax-deductible donations to AFE help make that possible.

To learn more, visit AFE’s newly designed website at www.endowment.org.

American Floral Endowment • August 20142

The success of the AFE Fundrasing Dinner is due largely to sponsors who graciously lend their names and financial support. Sponsorships help AFE offset the fundraising dinner expenses, allowing more funding for research, grants and scholarships.

AFE Sponsors

HOSTS

RECEPTION SPONSOR ENTERTAINMENT SPONSOR FLORAL DONATIONS

INSURANCE & EMPLOYEE BENEFITS

To guide and provide

SPECIAL THANKS:


SPONSORS

WINE SPONSORS

OTHER SUPPORTERS

PRINTING SPONSORS


AFE Executive Committee/Board of Trustees/Staff

EXECUTIVE COMMITTEE

BOARD OF TRUSTEES

Gabriel BecerraChairman-ElectGolden FlowersMiami, FL

Jim DalyFloralife, Inc.Walterboro, SC

Kristi HuffmanThe John Henry Co.Lansing, MI

Paul BachmanChairmanBachman’s, Inc.Minneapolis, MN

Laura DrotleffMeister Media WorldwideWilloughby, OH

Eric LevyHillcrest Garden, Inc.Paramus, NJ

Ken AltmanTreasurer/SecretaryAltman PlantsVista, CA

PJ EllisonEllison’s Greenhouses, Inc.Brenham, TX

Eric NissenSunshine State Carnations, Inc.Hobe Sound, FL

Charles KrempTreasurer/Secretary-ElectKremp FloristPhiladelphia, PA

Bill FernandezContinental Flowers, Inc.Miami, FL

Laura ShinallSyndicate Sales, Inc.Kokomo, IN

Juan Carlos Gonzalez UribeG.R. Chia S.A.Chia, COL

Ken YoungPhoenix Flower ShopsScottsdale, AZ

Tom ButlerPast Chairman/ Emeritus TrusteeTelefloraOklahoma City, OK

Mike DuvallThe Home DepotAtlanta, GA

Marvin Miller, Ph.D.Ball Horticultural Co. West Chicago, IL

Dwight LarimerDESIGN MASTER color tool Inc.Boulder, CO

Ramon GarciaThe Pete Garcia Co.Atlanta, GA

Randy TagawaTagawa GreenhousesBrighton, CO

Suzanna McCloskeyManager of Communications and Media

Debi AkerExecutive Director

AFE STAFF

Gus De Hertogh, Ph.D.Research Coordinator


Dear Industry Friends,

What a pleasure it has been to serve as AFE chairman over the past two years.

My term as chairman comes to a close with this year’s Annual Fundraising

Dinner, and I am honored to share this evening with you.

Over the past 50-plus years, AFE has funded more than $14 million in research

and scholarships in floriculture and environmental horticulture for the benefit

of growers, wholesalers, retailers, allied industry organizations and the

general public.

The past two years have been a real growing period for AFE. With the

guidance of AFE Public Relations Chairman Charles Kremp, the trustees have

led the charge in increasing awareness of AFE within the industry in a fun yet unconventional way. At last year’s

dinner, we unveiled AFE’s “Murder, Sex and Greed” animated awareness video. I am happy to report the video has

since gone on to win multiple awards and done what we as a group set out to do – increase awareness! It pays to be

willing to take risks and think outside of the box.

I know murder, sex and greed are not usually words that come to mind when you think of flowers, but AFE wanted

to take a shocking approach to raising awareness about how its research supports longer lasting flowers and plants

to benefit the entire industry and how its educational efforts promote hands-on experience for future leaders.

Additionally, 12 new named funds have been established since 2011, raising nearly $3 million for AFE. We will

announce five of those new named funds this evening! Named funds are generous ways to show your support of

the industry and leave a lasting mark for years to come. Special thanks to AFE Development Chairman Tom Butler

for his exceptional dedication in helping secure these new named funds.

As you look through this program, I hope you will get an even better idea of AFE’s activities and how far-reaching

your contributions are. Thank you for your continued investment in the future of the industry we love.

Sincerely,

Paul Bachman

Chairman, American Floral Endowment

Bachman’s, Inc.

Minneapolis, MN

Chairman’s Message


Recent Memorial Tributes:

John “Jack” B. GilesA memorial tribute honoring the late John “Jack” B. Giles of Huddart Floral Company in Salt Lake City has been established within AFE by his family. A true believer that flowers help people feel beauty, happiness and healing, Mr. Giles passed away Feb. 19 at age 84. He got an early start in the floral industry by helping his father at Huddart Floral Company, eventually joining him full time after retiring as captain in the Air Force. He went on to purchase the company and become prominent in the industry, serving as SAF convention chairman in 1977

and as American Academy of Floriculture (AAF) chairman in 1981-1982. He also served on the FTD Membership Committee and the FTD President’s Council on Government and Industry Affairs, and his exceptional achievement in the industry earned him FTD’s John A. Valentine Award.

Edmund “Ed” and Dorothy “Dot” NiklasPast AFE Trustee David Niklas and wife Zoe established a memorial tribute honoring David’s late parents. Mr. Niklas, former president of Clackamas Greenhouses, Inc. in Oregon, was a strong supporter of AFE through generous donations and as a host of numerous Vic and Margaret Ball and Mosmiller interns. He was president and general manager of Clackamas until 1986 and remained chairman for two decades after. He served as president of the Oregon Flower Growers Association, board member for the Northwest Florists’ Association and the Oregon Florist Association and on the SAF advisory board on western air cargo in the 1960s, with Mrs. Niklas accompanying him on many assignments.

Tributes

Congratulations to the following donors receiving awards tonight!

Donors Reaching New Giving Levels

$200,000 ClubAmericanHort

Platinum Club $100,000 to $199,999Manatee Fruit Company

Diamond Club $75,000 to $99,999Strange’s Florist and Greenhouse

Living, Memorial and Corporate Tributes are a special way of honoring individuals, families and organizations.

A minimum contribution of $1,000 is required to establish a tribute, and additional contributions to a tribute can be made in any amount at any time. The family or organization is always notified of contributions.

A complete list of tributes is available at www.endowment.org.

Gold Club $50,000 to $74,999Tagawa Greenhouses

Builders Club $25,000 to $49,999Chrysal Americas

Continental Farms

Malmborg’s, Inc.

Benefactors Club $20,000-$24,999ProFlowers

Patrons Club $15,000 to $19,999Pikes Peak of Texas

Founders Club $10,000 - $14,999Fresca Farms

Kremp Florist

The Queen’s Flowers

Special Recognition for 15 years of floral donations:


The Pennock Company FundThe Pennock Company was founded in 1882 and is the premier wholesaler serving the Eastern Seaboard with a full selection of cut flowers, floral containers and supplies and specialty items. Today, the Pennock Company continues to grow, with more than 200 associates in eight locations. Pennock sells exclusively to retail florists and outlets and has been a proud supporter of AFE since the mid-1970s.

The Tom Butler Family FundTeleflora Chairman Tom Butler began his distinguished career in the industry more than 44 years ago. After holding multiple prestigious positions, he joined American Floral Services (AFS) as President and CEO and in 2000 led their merger with Teleflora, creating the world’s largest flowers-by-wire company. Tom is a past chairman of AFE and continues his dedication by currently serving as AFE development chairman and emeritus trustee. He was inducted into the SAF Hall of Fame in 2012 in recognition of his outstanding contributions to advancing floriculture in America.

The Peter Ullrich/Esmeralda Farms Fund Born in Germany in 1942, Peter Ullrich moved to the U.S. in 1962 and is chairman of Esmeralda Farms. He was one of the first growers to establish a presence in Latin America and foresaw the possibilities of its favorable climate for growing flowers. Esmeralda Farms is a market leader in the floral industry, committed to breeding, growing and distributing the highest quality fresh cut flowers. Based in Miami, Esmeralda is dedicated to the sales, marketing and distribution of flowers and only sells flowers grown by its own operated farms in Colombia, Ecuador and Peru. Peter Ullrich and Esmeralda Farms have been proud AFE supporters since 2000.

New 2014 Named Funds

The Todd Bachman Memorial FundTodd Bachman served as chairman and CEO of Bachman’s before his untimely death in 2008. Todd was a past chairman of AFE and was very active in many state and national industry organizations. Those who knew him will always remember what a great communicator he was and his outstanding leadership and devotion to work and family. His wife and daughters are honored to carry on his legacy. The Todd Bachman Memorial Fund will underwrite AFE’s quarterly print and electronic Bulletin.

The Del Demaree Family FundDelmar “Del” Demaree has an unsurpassed commitment to the floral industry and to the Endowment, where he served as chairman in the early 1990s. As chairman of Syndicate Sales, Inc., Del has earned the utmost respect of his peers and colleagues throughout more than 60 years in the industry. Del has led many industry organizations over the years, notably as SAF president and as treasurer for the Wholesale Florist & Florist Supplier Association (WF&FSA). Further, he received the American Institute of Floral Designers (AIFD) Award of Merit for his support and promotion of AIFD’s educational goals and also the Leland T. Kintzele Distinguished Service Award from WF&FSA. The Demaree Family has been a generous AFE supporter for decades and continues their involvement today.

Establishing a named fund is a great way to show your support and leave

a lasting tribute to the floral industry for years to come. AFE is grateful to all those who have created funds through the Endowment. If you are interested in creating a new named fund, please contact AFE at (703) 838-5211.


Teleflora Fund, $1 Million (2012)Teleflora owners Stewart and Lynda Resnick established AFE’s largest undesignated named fund to provide assistance for the industry’s most critical needs. Teleflora is the world’s largest privately held floral wire service company.

FTD Fund, $450,000 (2013)FTD, in Downers Grove, Ill., supports their floral network through an innovative spirit, comprehensive education and a commitment to raising the awareness of giving flowers. For more than 100 years, FTD has stood for trust, quality, creativity and worldwide floral delivery.

The Ecke Family Fund, $275,000 (2013)Since 1976, the Ecke family has made countless and lasting contributions to AFE and the floral industry. The Ecke name is synonymous with the modern day poinsettia, as three generations of Ecke’s developed and promoted poinsettias worldwide.

Herman and LaDonna Meinders Fund, $250,000 (2011)Herman and LaDonna Meinders established AFE’s first undesignated named fund. An industry icon and past AFE Trustee, Herman founded American Floral Services, Inc., which grew to one of the world’s largest floral wire services.

Mellano & Company Fund, $100,000 (2013)Mellano & Company, headquartered at the LA Flower Market since 1925, is a leading cut flower grower, shipper and wholesaler. Now in its third generation, Mellano & Company is still plowing ahead in floriculture.

Olive Hill Greenhouses Fund, $75,000 (2013)Olive Hill Greenhouses in Fallbrook, Calif., has grown into one of the largest interior plant producers in the state since Tony and Sue Godfrey opened it in 1973. Olive Hill sets quality standards high and has the support of excellent customers who appreciate their quality plants and fantastic employees.

Sunlet Nursery, Inc. Fund, $25,000 (2013)John and Janet Kister established Sunlet Nursery, Inc. in 1985 on the premise of offering more unusual flowering plants than were typically available. Sunlet Nursery currently supplies independent garden centers, wholesale florists and supermarkets across the U.S. with an eclectic mix of flowering and foliage plants.

Previously Established Undesignated Named Funds

More information about these funds can be found at www.endowment.org


It is no secret that flowers and plants make people happy. However, AFE and the many ways it benefits the entire floral industry are secrets that need to be discovered by more retailers, wholesalers, growers, importers and allied organizations. The Board of Trustees decided to take a surprising approach to raising awareness to get noticed.

AFE’s custom animated short video spotlights how AFE-funded research supports healthier and longer lasting flowers and plants.

The award-winning video, accessible at www.endowment.org/awareness or by scanning the QR code on this page with your smartphone, is the primary communications vehicle for carrying this message.

Raising Awareness with “Murder, Sex and Greed” Video

Murder, sex and greed describe solutions AFE-funded research has unearthed, from eliminating pests and diseases to solving breeding and genetic issues. The video is intended to be shared digitally member-to-member to increase awareness and contributions, which can be made online at www.endowment.org/donate.

For more than 50 years, the Endowment’s work has benefited everyone. The hope is that the video effectively reinforces all the good that has been accomplished thanks to the current donor base, as well as introduces a new generation of supporters to AFE.

“Murder, Sex and Greed” is the proud winner of a 2014

American Advertising Award from the DC Ad Club and a Gold Circle

Award from the American Society of Association Executives (ASAE).


Who benefits from a strong floral industry? The answer is simple: everyone!

Production and post-harvest scientific research projects provide essential knowledge for a growing and dynamic floricultural industry. The complex and diverse structure of the industry makes it difficult for single entities or individuals to support highly comprehensive research programs.

The Endowment, however, allows all industry representatives, regardless of size, to contribute to funding continuous floriculture and horticulture research. Thus, AFE maintains strong, vibrant floriculture and environmental horticulture industries. AFE research priorities are focused on all floricultural crops – fresh cut flowers, fresh cut greens, flowering potted plants, foliage plants and bedding plants.

Some of the many AFE research projects that have directly benefited you and your business:■ Improving cut flower

longevity■ Best care and handling

practices■ Pest and disease management■ Production technologies

Find more than 150 free research reports online at www.endowment.org.

Gus Poesch Research FundThe Gus Poesch Research Fund was established in honor of Gus Poesch, a true innovator and stimulator of research, an influential educator and a respected businessman.

Poesch was a floriculture professor at The Ohio State University for 11 years. The Gus Poesch Fund was created to help recruit high quality floriculture graduate students and fund research projects at Ohio State.

Current projects: $27,100■ Online Tool for Insect Forecast and Control – Dr. Luis Cañas■ Basic and Applied Production and Post Production Training

for Future Floriculture Faculty – Dr. Michelle Jones■ Floriculture Industry Roundtable of Ohio – Dr. Claudio

Pasian

AFE Research Funding - Benefiting the Entire Industry

“The first grant I ever wrote was to the Endowment. It literally set my world on fire by letting me get started in my career and get my foot in the door. I look at my success in the industry as being a direct result of AFE.”

Mike Parrella, Ph.D., UC Davis Department of Entomology Chair and Professor

2014-2015 Funded Research: $253,000

Plant Breeding and Genetic Engineering■ Gene Mining in Impatiens for Resistance to Infection by

the Downy Mildew Pathogen, Plasmopara Obducens – Dr. Gul Shad Ali, Dr. Aaron Palmateer and Dr. Tamer Kahveci, University of Florida

■ Development of Petunia with Enhanced Stress Tolerance – Dr. Nicole Waterland, West Virginia University

Disease Management■ Managing Pythium Species in Floriculture Irrigation

Water – Dr. Mary Hausbeck, Michigan State University

Insect Management■ Integrated Control of Western Flower Thrips – Dr. Steven

Frank, North Carolina State University (NCSU)■ Beneficial Fungal Endophytes for Effective Insect

Management in Floricultural Crops – Dr. Kevin Heinz, Texas A&M University

Post Production■ New and Potent Inhibitors of Ethylene Action for

Improving Cut Flower Longevity – Dr. Rasika Dias, The University of Texas at Arlington

■ Innovative Packaging Technologies to Enhance the Quality of Fresh Cut Flowers – Dr. Thomas Gianfagna, Rutgers University

Production Technology/Protocols■ Utilization of Ultraviolet-C (UV-C) Irradiation on

Ornamental Plants for Disease Suppression, Growth Regulation and Extended Post-Harvest Longevity – Dr. Mark Bridgen, Cornell University

■ Post-Shipping/Storage Solutions for Recovery and Rooting of Unrooted Cuttings – Dr. John Dole, NCSU

■ Development and Evaluation of Various Biochars as Aggregates for Increasing Substrate pH Stability – Dr. Brian Jackson, NCSU


“The AFE scholarship I received was crucial in supplementing my financial needs. During the pursuit of my degree in horticulture, I often didn’t know how I was going to make it through the next semester financially. Thanks to organizations like AFE, much of the stress of college finances was relieved.”

Richard Cadwalader, Sandhills Community College 2013 Vocational (Bettinger, Holden and Perry) Scholarship Recipient

Floriculture Scholarships The Endowment supports the education and fostering of students entering the floriculture and horticulture industries by providing scholarships and educational opportunities.

AFE annually awards more than 20 scholarships ranging from $500 to $10,000, this year awarding more than $50,000 in scholarship funding.

AFE Funded Scholarships

Paul Ecke Jr. M.S./Ph.D. Scholarship

“This scholarship motivates me more than ever to strive for excellence in my schooling and research, in the aims of ultimately

giving back more to this industry I have become passionate about.”

Joshua Craver Purdue University 2014 Ecke Scholarship Recipient

Emma Lookabaugh North Carolina State University 2014 Ecke Scholarship Recipient

The scholarship honors the late Paul Ecke Jr. of Encinitas, Calif., who made indispensable contributions to the advancement of the global floriculture industry. Among his many interests was concern for the future of floriculture, as influenced by innovative research and educational programs. He recognized that creative scientists and educators are required to lead the floral industry in the 21st century and beyond. Thus, the primary objective of the scholarship is to assist in funding the education of graduate students (M.S. or Ph.D.) who will become leading floricultural scientists and educators.

Each year, one student will receive $5,000 for two consecutive years, providing they continue to meet requirements. However, in 2014, two applicants were so impressive, the Board of Trustees awarded two scholarships.

AFE ScholarshipsAmerican Florists’ Exchange Scholarship

Julio and Sarah Armellini Scholarship

Ball Horticultural Company Scholarship

Harold Bettinger Scholarship

BioWorks IPM/Sustainable Practices Scholarship

James Bridenbaugh Memorial Scholarship

John Carew Memorial Scholarship

Carlson-Johnson Scholarship for Nontraditional Students

Earl Dedman Memorial Scholarship

Long Island Flower Growers Association (LIFGA) Scholarship

Markham-Colegrave International Scholarship

Richard T. Meister Scholarship

National Greenhouse Manufacturers Association (NGMA) Scholarship

Mike and Flo Novovesky Scholarship

Lawrence “Bud” Ohlman Memorial Scholarship

James K. Rathmell Jr. Memorial Scholarship for Horticultural Work/Study Abroad

Seed Companies Scholarship

John L. Tomasovic Sr. Scholarship

Edward Tuinier Memorial Scholarship

Jacob and Rita Van Namen Marketing Scholarship

Vocational (Bettinger, Holden and Perry) Scholarship


“This experience has strengthened my career goals...I also think it has helped me realize my career goals are possible with a lot of hard work and knowledge. My education has only improved through this experience.”

Joanna Kusilek University of Wisconsin-River Falls Ball internship at Bob’s Market and Greenhouse

“Before the internship, I was unaware of all the intense details that go into an ordinary day at a florist. I liked the fact that I learned about so many aspects of the floral business. I was continuing my education every step of the way.”

Pamela Anthony Brigham Young University Mosmiller internship at Bo-Ty Florist, Inc.

Internships – Preparing the Next Generation of Leaders

AFE supports opportunities focused on attracting young people to the industry, as well as educational endeavors to identify and solve industry needs and challenges. This year AFE is funding more than $56,000 in internships.

AFE offers two paid internship programs encouraging students to:■ Train at the industry’s top facilities■ Develop critical skills, potentially

improving employment opportunities■ Apply classroom knowledge to real and

practical situations■ Get diverse, hands-on paid experience

The Vic and Margaret Ball Intern Scholarship ProgramIn 1992, Vic and Margaret Ball made a generous donation to AFE to establish this program for students to receive critical hands-on growing experience away from home and to help establish successful future generations of horticulturalists.

Vic and Margaret Ball’s interest in student training stems from their close involvement with the DuPage Horticultural School, for which they provided leadership and direction. Having observed firsthand the educational value of work-study, which served as a cornerstone of that highly respected program, they established this internship program to help assure continuance of practical experience opportunities.

Vic and Margaret Ball

The Mosmiller Intern Scholarship ProgramNamed in honor of the Colonel and Mrs. Walter E. Mosmiller Jr., this internship is geared toward equipping students with real experience working with leaders in floral retail, wholesale or allied trades. Internships are available for a period of 10-16 weeks.

Colonel Mosmiller, a past AFE chairman and a former retail florist in Richmond, Va., demonstrated a strong lifelong interest in professional training and encouraged young people to pursue careers in the floral industry. The Endowment established this program to honor the Mosmillers and express a meaningful extension of their industry dedication.

Internships are available for a period of three, four or six months.


James & Helen Phillip

Educational Grants - Building a Stronger Floriculture Industry

The AFE Education Committee annually reviews and approves funding for educational programs to promote the industry. The majority of programs focus on attracting young people to the industry or on educational endeavors to identify and solve industry needs and challenges.

This year, AFE will fund $38,000 in educational grants, which must provide a benefit to a broad geographic area and for a broad industry constituency within the U.S. AFE is committed to the education of future leaders of the industry.

Visit www.endowment.org to learn more about educational grants, including:

■ Floriculture InfoSearch Engine and AFE Floriculture Library

■ Floral Plant Give Away As a Recruiting Tool: An Evaluation of the Impact on Student Perception of Horticulture

■ The e-GRO (Electronic Grower Resources Online) Alert

■ Many more!

The James and Helen Phillip Floral Design Scholarship Grant

The James and Helen Phillip Scholarship Fund was established to honor James and Helen Phillip by providing scholarship assistance to people in need who are interested in careers in the retail sector of the floral industry. The fund was established by a $500,000 donation by their daughter, Lee Phillip Bell, in 2008.

The scholarship provides annual grants to institutions to distribute to students. While the majority of grants are geared toward the Great Lakes region, they are also avail-able to worthy applicants from elsewhere in the country.

2014-2015 James and Helen Phillip Grant Funding:■ College of Southern Nevada■ Hennepin Technical College■ Joliet Junior College■ Kishwaukee College■ Mississippi State University■ The Ohio State University ATI■ Texas A&M University

Total: $34,000

Floriculture InfoSearch Engine

and American Floral Endowment

Library

The industry’s only free � oral search engine, featuring information dating back

to the early-1800s.

floricultureinfosearch.ces.ncsu.edu

Classi� ed = 2” x 5”

ONLINE NOW!


AFE’s Heritage Circle is an honorary organization of individuals who have made provisions for a planned gift to AFE through a bequest, life insurance policy, trust or retirement plan beneficiary designation.

The Heritage Circle was established as a way for AFE to

recognize and appreciate those who wish to make such thoughtful contributions that will support the future of the industry.

Your support can provide vital assistance to AFE in our efforts to fund research and scholarships that are so critical to the industry. By becoming a member of the Heritage Circle, you help fund a stronger Endowment for a stronger industry.

For more information about the AFE Heritage Circle, contact AFE at (703) 838-5211.

Heritage Circle

Heritage Circle Members:Ken and Deena Altman

Paul and Barbara Bachman

Gabriel and Maria Becerra

Tom and Becky Butler

Sten and Maryann Crissey

August and Mary Belle De Hertogh

The Del Demaree Family

John R. De Winter *

Jim and Ellen Ellison

PJ Ellison

Brenda and Pete Garcia

Red and Katie Kennicott

Charles and Gina Kremp

John and Janet Kister

Dwight and Dawn Larimer

James and Peggy Leider

Shirley and Terry Lyons

Robert and Charee Maddux

Michael Novovesky & Family

Herman and LaDonna Meinders

Jim and Gwen Phillip

J.R.* and Mary Phillip

Russell G. Phillip

Dennis Puppel

Mel and Joey Schwanke

Jacob* and Rita Van Namen

Charles and April Walton

Wanda M. Weder

Anonymous

*Deceased

The FMRF’s latest study on Improving Flower Use by College Students is underway now, and results will be posted on the FMRF website as they become available.

For future consumer research updates, stay connected with the FMRF on Facebook at www.fb.com/floralmarketingresearchfund.com.

AFE Trustees established the FMRF in 2008 to focus on funding consumer research projects to advance the floriculture industry and enhance the lives of consumers. With financial support from Asocolflores, the Flower Promotion Organization (FPO) and other industry members, the FMRF has provided more than $160,000 in funding to date.

The FMRF has funded the following studies, available for free at www.floralmarketingresearchfund.org.■ Purchasing Barriers Tracking Study for

Non-Flower Buyers (2013)■ A Social Media Guide for Floral Retailers and

Wholesalers (2012)■ Consumer Preferences for Flowers as Gifts: Age,

Segments, Substitutes and Perceived Risk (2010)


Stay Connected!

Newly Designed AFE Website

AFE has recently launched a new and improved, mobile-friendly website at www.endowment.org to serve as the hub of its activities.

The AFE website contains information on research findings, educational programs, scholarships and much more. Additionally, past AFE Bulletins, videos, annual reports and a complete list of donors are available. The site also includes an online donation option to make it easier than ever to make your tax-deductible donations.


AFE Alerts Periodic AFE Alerts will be emailed to donors when any new final research reports are submitted. Help us keep you informed of where your donations are being best used by providing us with your email address. These final research reports are always available on the AFE Website.

AFE Bulletin

AFE publishes a quarterly print and elec-tronic newsletter, which helps keep donors and industry members informed of projects supported by AFE. If you are not receiving the electronic AFE Bulletin, please send your email to [email protected].

AFE Communications

Social Media

AFE is on Facebook, Twitter, Pinterest, YouTube, Google+ and LinkedIn! Get social and connect with AFE to receive timely news and updates on research, scholarships, contests and other programs.

Reducing Scape Bending in the Gerbera Daisy, Research Report #454 includes the following best practices to eliminate scape bending:

n Choose varieties that are less susceptible to scape bending or that easily recover. (Most susceptible varieties included Guarda, Fiction, Pink Elegance, Primrose, Sonata, Teresa and Testarossa)

n Avoid storing cut gerbera and never store in boxes.

n Unpack immediately, cut stems and place in a freshly made hydration solution, particularly one formulated especially for gerbera.

n Provide physical support to stems while hydrat-ing. They should not touch the bottom of the container.

Find additional best practices by viewing the full report online at www.endowment.org, along with 150 other free research reports.

2014 • ISSUE TWO QUARTERLY NEWS FOR ENDOWMENT SUPPORTERS

Solutions to Common Gerbera ConcernsFor satisfied floral customers, cut flowers should have high quality and a long vase life, but bend-ing of the scape (stalk) is a major postharvest issue that can leave flowers unmarketable and custom-ers unsatisfied. AFE funded researchers from the University of Florida screened 14 gerbera varieties for scape bending, flower quality and vase life.

Two Students Awarded 2014 Paul Ecke Jr. $10,000 Scholarships

continued on page 7

Scape bending of ‘Testarossa’ was eliminated when stems were supported during hydration (left).

Joshua Craver Emma Lookabaugh

Paul Ecke Jr.

Not one, but two promising students have been awarded a 2014 Paul Ecke Jr. Scholarship. The merit-based scholarship honors the late floriculture pioneer and is awarded to M.S. or Ph.D. students who

are on track to become exceptional researchers or educators.

Joshua Craver, who will soon earn a graduate degree at Kansas State University and begin a doctoral program at Purdue University, and Emma Lookabaugh, a doctoral student at North Carolina State University, were both awarded the $10,000 scholarship.

“Generally only one Paul Ecke Jr. Scholarship is awarded each year, but this year AFE made an exception to award a scholarship to two remarkable candidates,” said Dwight Larimer, AFE Education Committee chairman and DESIGN MASTER color tool, inc. president. “These students show great promise and will be strong assets to the industry.”

The AFE Bulletin is proudly sponsored by The Todd Bachman Memorial Fund.Todd Bachman served as Chairman and CEO of Bachman’s before his untimely death in 2008. Todd was a past chairman of the American Floral Endowment and was very active in many state and national industry organizations. Those who knew him will always remember what a great communicator he was and his outstanding leadership and devotion to work and family. His wife and daughters are honored to carry on his legacy.


Contributions build and sustain funding for industry research and education. The individual and company names that follow are industry members joining together for solutions now and in the future.

All individuals and organizations who have made contributions of more than $1,000 to AFE as of July 1, 2014 are listed in this report, and a complete list of donors can be found on the AFE website. Thank you for your generosity and support.

Contributions are cumulative and provide a practical way of building individual and organizational participation. Recognition plaques are presented annually to those reaching each level beginning with the Founders Club.

It’s now easier than ever to show your support of AFE. Download AFE’s “proud supporter” badges for both print and online purposes at www.endowment.org. These badges can be used

in publications, posted on websites, shared on social media, etc. to show the industry you stand behind AFE’s initiatives.

Friends of the Endowment

AmericanFloral

Endowment

Proud Supporter

$1 Million ClubAsocolflores/Colombia Flower Council

Teleflora

$500,000 ClubMargaret Ball

Lee Bell

Andrew L. Darbee Estate

Extra Touch Florist Association

$400,000 ClubFTD, Inc.

Society of American Florists

$300,000 ClubBall Horticultural Company

The Ecke Family

$200,000 ClubAmerican Floral Services, Inc.

AmericanHort

Herman and LaDonna Meinders

Platinum Club $100,000Bachman’s, Inc. & Bachman Families

Albert H. Burki Foundation

Delaware Valley Floral Group

DWF Wholesale Florists

Hallmark

Highland Supply Corporation

Hortica

Kitayama Brothers/Greenleaf Wholesale Florist, Inc.

Los Angeles Flower Market of the American Florists’ Exchange Ltd.

Manatee Fruit Company

Mellano & Company

Pennock Company

Pete Garcia Company

Mabel Simmons

Smithers-Oasis Company

The John Henry Company

Vans, Inc.

Yoder Brothers, Inc.

Diamond Club $75,000 - 99,999Altman Family

Gertrude Bianchi

Florafax International, Inc.

Garcia Group

Olive Hill Greenhouses

Oscar G. Carlstedt Company

Strange’s Florist, Greenhouse & Garden Center

Syndicate Sales, Inc.

Nancy S. Tuinier

Gold Club $50,000 - $74,999Sarah and Jules Armellini

Armellini Express Lines, Inc.

Association of Floral Importers of Florida

Ball Seed Company

Berwick-Offray, Hampshire Paper and Lion Ribbon

Tom and Becky Butler

Green Glo Products

Kennicott Brothers Company

Leider Horticultural Companies, Inc.

Meister Publishing Company

Mt. Eden Floral Company

National PromoFlor Council

Ole & Eleanor Nissen

Phillip’s Flower Shops

R.J. Carbone Company

Stuppy Family Foundation

Sunburst Farms, Inc.

Tagawa Greenhouses, Inc.

White’s Nursery & Greenhouses, Inc.

Builders Club $25,000 - $49,999A.L. Randall Co.

Allied Hort Sales, Inc.

Baisch & Skinner Wholesale Florist

Ball Publishing Company

Bay City Flower Company, Inc.

Bill Suyeyasu Wholesale Florist, Inc.

BioWorks, Inc.

Blackmore Co., Inc

Arthur Blome Estate

Candle Artisans, Inc.

CCC Associates

Century Florist Supply Company

Chrysal Americas

Clackamas Greenhouse, Inc.

CCluband Plant & Flower Company

Continental Farms

DESIGN MASTER color tool Inc.

Dillon Floral Corporation

Earl J. Small Growers, Inc.

Equiflor/Rio Roses

Esmeralda Farms

Fall River Florist Supply Company, Inc.

Floral & Nursery Times

Floralife, Inc.

FloraStar

M. Fossum

Four Farmers

Fred C. Gloeckner Foundation, Inc.

Gary Gallup

Glass Corner Greenhouses, Inc.

Joel Goldsmith

Gude Brothers Company

Hall Affiliates, Inc.

Henry Mast Greenhouses, Inc.

Hills Floral Group

Ivy Acres, Inc.

Jim Botsis Wholesaler’s Educational Program

Kamut International, Ltd.

Knud Nielsen Company, Inc.

Krueger-Maddux Greenhouses

Long Island Flower Growers Association

Malmborg’s, Inc.

American Floral Endowment • 201418


Builders Club $25,000 - $49,999continued

Mikkelsens Incorporated

Egon and Laina Molbak

Barbara Mosmiller

Walter Mosmiller Jr.

Pearlstein Family Foundation

JR and Mary Phillip

Pittsburgh Cut Flower Company

Presbyterian Foundation

Redbook Florist Services

Royer’s Flower Shop

Sakata Seed America, Inc.

Sieck Wholesale Florist

Southern Floral Company

Sunlet Nursery, Inc.

Sunshine State Carnations, Inc.

Syngenta Seeds, Inc.

Harry Tayama

The Roy Houff Company

The Scotts Company

Tomasovic Greenhouses & Nursery, Inc.

Jacob & Rita Van Namen

W.F.R., Inc.

Weatherford Farms & Greenhouses, Inc.

WF&FSA

Benefactors Club $20,000 - $24,999A & W Glads, Inc.

Albin Hagstrom & Son, Inc.

Aldershot of New Mexico, Inc.

Paul F. & Alwina Amling Estate

BFG Supply Co., LLC

Bob Gilmore Company, Inc.

Bordine Nursery, Ltd.

Branch-Smith Publishing Co.

Brody Company

Cenflo, Inc.

CFX, Inc.

DeJong Greenhouses, Inc.

DeWinter’s, Inc.

Dillen Products

John Henry Dudley

Gardens America, Inc.

Harry’s Greenhouse, Inc.

Heartland Growers

Irwin Greenhouses, Inc.

Art & Alice Ito

L. Piazza Wholesale Florists

Lehrer’s Flowers, Inc.

Linda Vista S. A.

Mainland Nursery, Inc.

Mayesh Wholesale Florist, Inc.

Molbak’s, LLC

Northwest Florist Association

ProFlowers

Rainbow Flowers Imports, Inc.

Reeves Floral Products, Inc.

Ribbon Narrow Sales, LLC

Rockwell Farms, Inc.

Scotts Miracle-Gro

Speedling, Inc.

United Wholesale Florists, LLC

Walter J. Engel, Inc.

Washington Bulb Company, Inc.

Harold Wilkins, Ph.D.

Wilsey Bennett, Inc.

Zelienople Greenhouses, Inc.

Patrons Club $15,000 - $19,9991-800-FLOWERS

Bob & Betty Abrams

Alexander R. Masson Greenhouses, Inc.

American Oak Preserving Company, Inc.

American Takii

Ashland Addison Florist Company

Associated Cut Flower Co., Inc.

Bartlett’s Ocean View Farm, Inc.

Bay State and Johnsons

Bill Doran Company

BloomNet, Inc.

Brand’s Nurseries, Inc.

Canadian Greenhouse Conference

Jim, Judy and John Corfield

Colleen Crombie

Robert Dewey

Dosatron International, Inc.

Extra Touch Florists District 11 O + P Louisiana

Fischer USA

Fred C. Gloeckner & Company, Inc.

Gallup & Stribling Orchids, Inc.

Gelco Internacional, SA

Golden Flowers, Inc.

Gordon Boswell Flowers, Inc.

Hillcrest Garden, Inc.

Claude Hope

Kube-Pak Corporation

Larry Beck Company, Inc.

Layser’s Flowers, Inc.

Lincoln Wholesale Florists Co.

McShan Florist, Inc.

Michigan West Shore Nursery

Ocean View Flowers

Oglevee, Ltd.

PA Floral Industry Association

Pajaro Valley Greenhouses, Inc.

Pikes Peak of Texas

Regency International Business Corp.

Robert R. Hall, Inc.

Schaefer Greenhouses, Inc.

Sunnyside Nurseries, Inc.

The Sun Valley Group, Inc.

The USA Bouquet Company

Val-Al Greenhouses, Inc.

Wanda Weder

Founders Club $10,000 - $14,999A.L. Randall Co. Salesmen

Bell Nursery

Billy Heroman’s

Burnaby Lake Greenhouses Ltd.

C. Raker and Sons, Inc.

C.J. Van Bourgondien, Inc. Greenhouses

California Chrysanthemum Growers Association

California Flower Market, Inc.

California Pajarosa

Will & Barb Carlson

Coast Nurseries, Inc.

Everett Conklin

Conroy Wholesale Florist

Creative Distributors, Inc.

Cuthbert Greenhouses

Del Rey Plastics Corporation

Don Flowers Florist, Inc.

Dos Gringos - H&L Group LLC

Dramm and Echter, Inc.

Dramm Corporation

East Jordan Plastics, Inc.

Maureen Ecke

Elite Flower Services, Inc.

Ever-Bloom, Inc.

Exotic Gardens

Fairytale Foils

Farmers’ West Flowers & Bouquets

Fred Flipse

Floral Plant Growers, LLC

Flower Trading Corporation

Flowers, Inc. Balloons

Frazee Flowers, Inc.

Fresca Farms, LC

Gainan’s Floral & Greenhouses

Green Point Nurseries, Inc.

Greiling Farms, Inc.

David Hartley

Hungnong Seed America Inc.

International Master Products

Irene Hayes Wadley & Smythe LeMoult, Inc.

J. M. McConkey & Company, Inc.

J. P. Freund, Inc.

Jacobson Floral Supply, Inc.

John Dramm Sales

K.W. Zellers & Sons

Jack Kaufman

Kee Kitayama Research Foundation

Klepac Brothers Greenhouses, Inc.

Kremp Florist

Kurt Weiss Florist, Inc.

Lafayette Florist & Greenhouses, Inc.

Lubbock Wholesale Florist, Inc.

M. Adler’s Son, Inc.

William Maas

Mast Greenhouses-Illinois

Matsui Nursery, Inc.

Metrolina Greenhouses, Inc.

Mid-American Growers

Mischler’s Florist, Inc.

Moore Paper Boxes, Inc.

Mueller Brothers, Inc.

National Floral Supply of Maryland, Inc.

National Greenhouse Manufacturers Assoc.

Neal Mast & Sons Greenhouses, Inc.

Neubauer’s Flowers, Inc.

Oliver & Thompson, Inc.

Park Floral Company

Paul’s Wholesale Florist

Pearlstein Family Foundation

Phoenix Flower Shops

Pierson Gardens, Inc.

Pinter Brothers

Pleasant View Gardens, Inc.

Post Gardens, Inc.

Jack Redditt

Rojahn & Malaney Company

Roman J. Claprood Company

Rosas Del Monte/Inversiones Ponte Tresa Cia Ltd.


San Diego County Flower & Plant Association

San Diego International Floral Trade Center

Shinoda Floral, Inc.

Sieck - Wright Floral Products, Inc.

American Floral Endowment • 2014 19


Sluder Floral Co.

Sonny’s Texas Posies Company

Southern California Floral Association

Southern California Flower Growers, Inc.

Larry Teitel

Tennessee Florist Supply, Inc.

The Queens Flowers Corporation

The YardenCare Company

Twin City Florist Supply, Inc.

Twyford Plant Laboratories, Inc.

U.S. Floral Corporation

Wadsworth Control Systems, Inc.

Jerome Wagner

Milton M Weiss

Welby Gardens Company, Inc.

William Willbrandt

Protectors Club $5,000 - $9,999A-Roo Company

AA Importing, Inc.

Accent Decor

Agriflora Group

Aldershot of New Mexico, Inc.

Aldik Artificial Flower Co.

American Carnation Society

American Clay Works & Supply Co.

American Foam Technologies, Inc.

Amlings Flowerland

Amlings of California, Inc.

Amy’s Orchids

B & L Greenhouse LLC

Badger Wholesale Florists, Inc.

Richard Barrett

Bartz-Viviano Flowers

Battlefield Farms

Behnke Nurseries Company

Bel-R Greenhouse, Inc.

Beroske Farms & Greenhouses, Inc.

Andy Blodgett

Blumex USA, Inc.

Bodger Seeds, Ltd.

Boesen the Florist

Bogie Lake Greenhouse, Inc.

Bouldin & Lawson

Frederick Brown

California Assn. of Flower Grower & Shippers

California Cut Flower Commission

California Flower Shippers

Calvert Wholesale Florists, Inc.

Elaine Carbone

Carolina Nurseries

Carson & Gebel Ribbon Co.

Catoctin Mountain Growers

Celebrity, Inc.

Cherry Creek Systems, Inc.

Chicago Florist Supply Company

Conner Park Florist, Inc.

Conroy’s, Inc.

Continental Floral Greens

Continental Flowers, Inc.

Craig Bachman Imports

Sten Crissey

Kathleen Curtice

D.S. Cole Growers

D’Arcy Masius Benton & Bowles, Inc.

Daehnfeldt, Inc.

Delbert Smith, Inc.

Dominion Growers, Inc.

Duamex L.L.C.

Dunlap, Codding & Rogers P.C.

Eason Horticultural Resources, Inc.

Elmhurst Flower Growers, Inc.

Elmira Floral Products, Inc.

Elzinga & Hoeksema Greenhouse

Esbenshades’ Greenhouses

Esprit Miami, Inc.

Euser’s Greenhouses, Inc.

Fairview Greenhouse, Inc.

Ferris Brothers, Inc.

FloraCraft Corporation

Florists’ Mutual Insurance Co.-Officers

Florists’ Review Enterprises, Inc.

Foco, Inc.

Four Star Greenhouse

From You Flowers, LLC

FTD District 14 G

FTD District 15-A - Seattle

FTD District 2-A&B, Nielsens’ Flw. Inc.

G. A. Berlin, Inc.

G. R. Kirk Company

George W Radebaugh & Sons

Glad-A-Way Gardens

Golden State Bulb Growers

Grande Greenhouse, Inc.

Green Leaf Enterprises, Inc.

Greight Marketing Concepts

Groen Rose Company, Inc.

Growers Wholesale Florist

Growing Systems, Inc.

Grupo Visaflor

H.J. Benken Florist & Greenhouses, Inc.

Henry J. Seagroatt Company, Inc.

Donald Hook

Hudson and Associates, Inc.

James and Iva T. Irwin

Iwasaki Bros., Inc.

J.B. Parks Wholesale Florist, Inc.

J.R. Johnson Supply, Inc.

Karl Jens

Jim Akin, Inc.

Robert Johnson

Jones the Florist, Inc.

K Drive Greenhouse Company

Kalamazoo Valley Plant Growers Co-op

Karthauser & Sons, Inc.

T. James Kavanagh Foundation

Ray Kitayama

Paul Krone Fellowship Fund

Kuhn Acquistion, LLC d/b/a Kuhn Flowers, Inc.

Lakewood Greenhouses, Inc.

Landmark Plastic Corp.

Lansing Florists Exchange

Lederer Greenhouses, Inc.

Victor Levy

Living Plant Growers Association

Longfellow Greenhouse

Longview Fibre Co.

Lynchburg Wholesale Floral Corp.

Maday’s Wholesale Greenhouses, Inc.

Master Tag

McIntire Florist

Mears Floral Products, Inc.

Micandy Garden Greenhouse

Cloy Miller

Marvin Miller, Ph.D.

Mount Clemens Rose Gardens

Multiflora / Vistaflora Corporation

Mutual Cut Flower, Ltd.

N.C Bulb Growers Association

Nature’s Flowers

Albert Neill

Nelson & Holmberg

Newton Greenhouse, Inc.

Nordlie, Inc.

Norfolk Wholesale Floral Corp.

Bob Norton

Novartis Seed Company

Nyren Brothers of Connecticut

Oglesby Plant Laboratories, Inc.

Ohlman Farm & Greenhouse

Olson’s Greenhouses, Inc.

Oregon Flowers, Inc.

Oregon Roses Inc.

Pacific Floral Exchange, Inc.

Panzer Nursery, Inc.

Parks Horticulture, Walt Disney World

S. Pennock Jr.

Penny’s Flowers

Peoria Gardens, Inc.

Perishables Research Organization

Peterson Brothers

Ronald and Barbara Pierre

Plainview Growers

Plant Marvel Laboratories

Platz Flowers & Supply, Inc.

Possum Run Greenhouses, Inc.

Premium Flowers Corp.

Pyramid Flowers, Inc.

Rhyne Floral Supply Manufacturing

Riverdale Farms, Inc.

Robert Mann Packaging, Inc.

Robert Saunders & Company

Roman J. Claprood of Florida

Ronald Jones Ferneries

Royer’s Flower Shop

San Diego Flowers by Coley

San Francisco Flower Mart

Seagroatt Riccardi, Ltd.

Shady Hill Gardens

Harry Sharp

South Central Growers, Inc.

Sparks Florist, Inc.

Spectrum Investment Company

Stimming Flowers

Summit Plastics Company

Suncoast Greenhouses, Inc.

James Sykora

The Claprood Companies

The Elite Flower Company

The Hiawatha Corp.

Timbuk Farms, Inc.

Delores Todd


Protectors Club $5,000 - $9,999continued

Toni’s Flowers & Gifts

Hero Tsukushi

Tulsa Greenhouse, Inc.

U.S. Flowers

Uniflora Overseas Florida, Inc.

United Floral Exchange, Inc.

US Flowers, Inc.

USA Floral Products

Valent U.S.A. Corporation

Valley View Farms

Jack & Carolynn Van Namen

John Van Wingerden

Van Wingerden Greenhouse Company

Veldkamp’s Flowers & Gifts, Inc.

Vosters Nurseries, Inc.

W.A. Zappettini Group, Inc.

Wagner Greenhouses, Inc.

Charles and April Walton

WeHoP

Wenke Greenhouses

Otto Wentland

Western Michigan Greenhouse Association

Westview Greenhouses

Olin Wetzel

William F. Kasting Company, Inc.

World Commerce Online

G. Ramsey Yoder

Georgia Yoder

Renato Zappettini

Zeidler Floral Company, Inc.

Zieger & Sons, Inc.

Guardians Club $2,500 - $4,999A Gude Sons Company

A. B. Price, Inc.

A.D. Mohr Greenhouses, Inc.

Acme Engineering & Manufacturing Corp.

Al’s Garden Center

Allied Florists Assn. of Baltimore

Allied Florists Assn. Of Illinois

Ameri-Cal Floral

American Floral Art School

American Nurseryman

Amling Brothers / Newport Wholesale Floral, Inc.

Andy Mast Greenhouses, Inc.

Aquatrols Corp

Ball Tagawa Growers

Barco Sons, Inc.

BASF

Baucom’s Nursery Company

Bayport Flower Houses, Inc.

Bedding Plants International

Benson’s Farm

Berens Flower Gardens

Berthold-Grigsby of Kentucky, Inc.

Bob’s Market & Greenhouses

Bonnett Wholesale Florist, Inc.

Brehob Nursery, Inc.

Bright’s Florist Supply, Inc.

Broussard La Foliage Greenhouse

Buchbinder

Buckingham Florist, Inc.

Burdette Coward & Company, Inc.

California Florida Plant Company

Callaham Wholesale Florists, Inc.

Canton Wholesale Floral, Inc.

Cavicchio Greenhouse

Center Greenhouse, Inc.

CF Greenhouses

Chicago Flower Exchange, Inc.

Roman Claprood

Claymore C. Sieck, Inc.

CCluband Floral

Colonial Village Flowers

Continental Farms LLC

Corso’s Flower & Garden Center

Crofton Grower Services, Ltd.

D & R Plants

Dakota Plastics Company

Darby Greenhouses & Farms, Inc.

David L Jones Wholesale, Ltd.

Day One Fresh, LLC

Jack de Vroomen

DeLoache, Inc.

DeSantis Florist

Dickerson’s Greenhouse

Didier Greenhouses, Inc.

Do Right Plant Growers

Dole Fresh Flowers

John Dole, Ph.D.

Dreisbach Wholesale Florist

Egan’s Gardens, Inc.

Eighteen Karat International Product Sourcing, Inc.

Elaine’s Flower Shoppe

Elliott & Williams Roses

Jim And Ellen Ellison

Elzerman’s Greenhouse

Engwall Florist & Greenhouses, Inc.

Erie Cut Flower & Supply Co., Inc.

Falcon Farms

Flint Florist Exchange

Floral Finance Business Services

Floral Greens International

Floral Resources / Hawaii, Inc.

Floranova

Florascope Communications

Florence Zuegel

Florensis Deutschland GmbH

Florimex,Inc. New York

Florist Magazine

Flower Mart, Inc.

Flower Transfer

Flowerbuyer.Com

Flowers by Dick & Son, Inc.

Flowers by George, Inc.

Frank Adams Wholesale Florist

Franklin China Co., Inc.

Franklin County Floral Services


Frey’s Greenhouse

FTD District 3-G

FTD District 9-D

FTD District 10-A

FTD District 15-I

G & E Greenhouses, Inc.

Gassafy Wholesale Florist, Inc.

Jim and Donna Gaunt

General Reinsurance

Geo. W. Radebaugh & Sons

George Thomas Floral

Giftwares Company, Inc.

Carl Gortzig

Greenhouse & Truck Gardener

Griffin Greenhouse and Nursery Supplies

Grolink, Inc.

Gunther’s Greenhouse

H.L. Stansell Trucking Company

Halifax Floral Company

Hans Rosacker Stems and Vines

Hardin’s Wholesale Florist, Inc.

Hawaiian Heart, Inc.

Heap Greenhouses, Inc.

Heeney Company, Inc.

Heinz Bros. Greenhouses

Henry C Alders Wholesale Florist, Inc.

Henry F. Michell Company

Herman J. Heyl Florist, Inc.

Hill’s Imports

Holland America Bulb Farm, Inc.

Holland Flower Express

Hood’s Gardens, Inc.

Howard Hook

Hortus Group

Huddart Floral

IF Supply Company, Inc.

Inglis Florists

Inland Wholesale Flowers, Inc.

International Floral Distributors

J.P. Bartlett Co. Inc.

J.R. Johnson Supply Company

Jacques Flower Shop, Inc.

Jiffy / Preforma

Jim Durio Florist, Inc.

Joe Koida Florist

Johnston Investments

Joseph H. Hill Company

Keeline-Wilcox Nurseries, Inc.

Keller Pottery Co.

Ken’s Greenhouses, Inc.

Kendal Floral Supply

Kiyota Greenhouses

Klooster Greenhouse, Inc.

Klupengers Nursery, LLC

Knox Nursery, Inc.

Koehler & Dramm, Inc.

James W. Kussow

L. Ginsberg, Inc.

Lakeland Florist Supply, Inc.

Langohr’s Flowerland

Dwight Larimer

Philip Lavalle

Lee Wholesale Floral

Leider’s Garden Greenery

Lemac Nurseries

Norma Lineberger

Lion Ribbon Co.

Lomey Manufacturing Corp.

Louisiana Wholesale Florist

Lovell Farms, Inc.

Ludvig Svensson, Inc.

Ludy Greenhouse Mfg. Corp.

Lynn Lary McLean, LLC

M. J. Malloy Company

Malborg’s Greenhouse

Master Flowers, Inc.



McConkey Company

MEI

Richard T. Meister

Meldrum Manufacturing & Engineering

Memorial Florist and Greenhouse

Michigan Floral Association

Michigan Peat

Miller’s Wholesale Florist, Inc.

Milton Adler Company

Grace Moore

Moore Greens, Inc.

Mountain View Greenhouse

Nanz & Kraft Florist

Terril and Cathy Nell

New Century Transportation

Ninomiya Nursery Company

Norfolk Florist

North Central Florists Assn.

Northwest Wholesale Florist, Inc.

NPI

OHP, Inc.

Pagter Innovations, Inc.

Pan American Seed Company

Paradise Candles, Inc.

Pell Greenhouses

Samuel Pennock III

Pennsylvania Florist Assn. Research & Ed Fund

Peoples Florist

Perkins Flowers, Inc.

S. Peterson

Phoebe Floral Shop

Pikes Peak Greenhouse

Plant Island Greenhouses, Inc.

Plants, Inc.

Pleasant Valley Flowers, Inc.

Pletschers Greenhouse, Inc.

Powell Plant Farms, Inc.

Proven Winners North America LLC

Barbara Puppel

Reed’s Flowers

Regional Farms, Inc.

Riverview Flower Farm, Inc.

Robert J. Bennett Wholesale Florist, Inc.

Roman J. Claprood of West Virginia

Ron Clesen’s Ornamental Plants, Inc.

Ross Marketing Co.

Rough Brothers, Inc.

Ruth Messmer-Florist, Inc.

S & S Wholesale Florist

S Austin S. Edgar Floral, Inc.

Saito Nurseries, Inc.

San Francisco Flower Growers Association

Betty Sapp

Satake Nursery, Inc.

Schaaf’s, Inc.

Schmidt Bros, Inc.

Schmidt’s Flowers

Schroeder’s Flowers, Inc.

Schwartz’s Greenhouse, Inc.

Scott’s Gladiolas Farms, Inc.

Shoch’s Wholesale Florist

Leona Short

Sieck Floral Products, Inc.

Sieck Wholesale Florist Of New York

Sieck Wholesale Florist, Inc.

Silver Lerner Schwartz & Fertel

Slingerland’s, Inc.

Sole Farms

Southern Retail Florist Assn., Inc.

Southern Steel & Wire, Inc.

Speedling, Inc.

Speight Associates Ltd.

Sen Speroff

Stadium Flowers, Inc.

Sunnyvale Plants

Swiss Army Brands, Ltd.

Tayama Wholesale Florists

Temkin International

Tennessee Florist Supply, Inc.

Tennessee Wholesale Florists, Inc.

The Garden Factory, Inc.

The Green Thumb, Inc.

The Haeger Foundation

The Ivy Basket Florist

The Minneapolis Foundation

The Smith Floral Company

Thompson Rose Sales, Inc.

Tipton & Hurst, Inc.

Tom Johnson Investment Management

Turkey Creek Farms, Inc.

Ulery Greenhouse Company

Underhill Ferneries

Uniflor

Union Bank of California

United Flowers by Wire Canada

Vacuum Orna-Metal, Inc.

Valley Floral Company, Inc.

Van Bloem, Inc.

Van Dyk Brothers Wholesale Florists

John Van Hanford Jr.

Vaughan, Inc.

Victor the Florist, Inc.

W. H. Milikowski, Inc.

Alice Walker

Virginia Walter

Wallitsch Nursery, Inc.

Waterdale, Inc.

Weidner’s Gardens, Inc.

WF&FSA

Whitmire Micro-Gen Research

Wilhide’s Flowers, Inc.

WoJo’s Greenhouses

Woodburn Nursery & Azaleas, Inc.

Woodinville Garden Club

World Flowers, Inc.

X.S. Smith, Inc.

XL Group, Inc.

York Flowers, Inc.

Z. D. Blackistone/Trust

Zywicki’s Greenhouse

Vanguards Club $1,000 - $2,499A to Z Wholesale Floral Supply

A. Caggiano, Inc.

A. Cavallaro & Son, Inc.

A. Dykstra Florist

A. G. Beiser Wholesale Floral Co.

A. Nagamine Nursery, Inc.

Action International

Adelaide’s Flowers & Gifts

Ades and Gish Nurseries

Agrexco (USA) Ltd.

Ah Sam Floral Company

Ahern’s, Inc.

Airborne Express

Al-Par Peat Co.

Albert J Lauer, Inc.

All Seasons Flowers LLC

Allburn Florists

Allcities Allstates Flowers-By-Phone

Alpine Floral, Inc.

Amato’s Wholesale Florist

America’s Florist

American Horticultural Society

Americana Floral Distributor, Inc.

Americas Flower Dist., Inc.

Amling Brothers

Anchor Hocking

Anchor Wholesale Flowers, Inc.

Annandale Florist, Inc.

Apex-Neidinger, Inc.

Sam Applebaum

Appleway Florist & Greenhouse

Argus Controls Systems, Ltd.

Aromas Nursery, Inc.

Assoc Florida Gladiolus Growers, Inc.

Atlantic Nurseries, Inc.

Avenue J Florist

B & B Greenhouses

B & C Greenhouses

B & H Flowers, Inc.

Bailey Nurseries, Inc.

Baldwin Wholesale Florist, Inc.

John Balistreri

Ballard Blossom, Inc.

Bark & Garden Center

Steven and Sarah Bartfield

Barton’s Greenhouse & Nursery

Bay State Farm Direct Flowers

Beall’s Roses

Beaverton Florists

Bel-Air Flower Growers & Shippers, Inc.

Bennett’s Greenhouses, Inc.

Glenna Benton

Berkley Florist Supply Company, Inc.

Berns Greenhouse & Garden Center, Inc.

Berry Hill Farms, Inc.

Newt Beugen

Biaggi’s Evergreen Company

Bill Moore & Company, Inc.

Bill’s Montclaire Floral

Billings Floral

Blackwell Nurseries, Inc.

Blanton’s Flowers, Inc.

Bloom-Rite Flowers, Inc.

Blue Pacific Wholesale Florist

Blue Sky Flower Farms, Inc.

Bluebird Nursery, Inc.

Bo-Ty Florist, Inc.

Bonnie Brae Flowers

Bordine Nursery, Ltd.

Bostdorff Greenhouse Acres

Boulevard Florist Wholesale Market

Boven’s Quality Plants

Monica Bramblett

Briarwood Florist

Broadway Florist

Brower Greenhouses

Brown Wholesale Floral Company

Bruce Wheeler Marketing



Vanguards Club $1,000 - $2,499continued

Buffalo Import Company

Bundi Gardens, Inc

Buning The Florist

Butterfly Garden-Lynn Ann Flowers & Gifts

BVM Florist

C. J. Baker Wholesale Florists, Inc.

California Cut Flower Commission

California Flower Farms, Inc.

California Protea Management

California State Floral Association

Christopher and Diane Calkins

Campbell Road Nursery, Inc.

Carey’s Flowers, Inc.

Carithers Flower Shop / Flower Holdings LLC

Carlton Rose Nurseries

Cathy Cowgill Flowers, Inc.

Cedar Rapids Greenhouses

Central Iowa Wholesale Floral, Inc.

Charles Barr Company

Charlotte Florist Supply Company, Inc.

Chipola Nurseries, Inc.

City Scents, Ltd.

Clearview Horticultural Products

Clyde Smith & Sons

Collins Flowers, Inc.

Colony Florist

Colorado Nursery & Greenhouse Association

Colorado Springs Wholesale Florist, Inc.

Columbia Greenhouse Co., Inc.

Computer Solutions, Inc.

Conklyn’s, Inc.

Cottage Gardens Nursery, Inc.

Country Florist of Waldorf, Inc.

Coy Kendall Flowers, Inc.

Crestline Flower Shop

Crowley Brothers, Inc.

Crown Floral Shop

Crown Research & Chemical

Curtis Richardson, Inc.

Cut Flower Exchange of Pennsylvania

D & L Grower Supplies, Inc.

Dahlstrom & Watt Bulb Farms, Inc.

Daisy Hill Greenhouses, Inc.

Daisy’s Market Place

Dan & Jerry’s Greenhouse

Dandelions Flowers & Gifts LLC

Danziger Flower Farm

Davidson-Uphoff, Inc.

Gus De Hertogh, Ph.D.

Dean’s Designs, Inc.

Dean’s Greenhouse

Delaware County Wholesale Florist

deMonye Greenhouses

Deneweth’s Greenhouses & Strawberries

Bradley Deprez

Robert Deprez

Diane Deprez-Harmon

Design of the Times

Designer Dispatch

DeVor Nurseries, Inc.

Dey Bros. Greenhouses, Inc.

Dick & Don’s Greenhouse, Inc.

Dick Adgate Florist

Dick Miller Florist

Diefenbacher Greenhouses

Dill’s Greenhouse

Dix Greenhouse, Inc.

Dixie Green, Inc.

Doherty Flowers

Dole Fresh Flower

Don Hahlbeck Greenhouse

Donna’s Designs, Inc.

Dos Pueblos Orchid Company

Hulda Dramm

Thomas Dudley

Durban’s Greenhouses, Inc.

Earthco, Inc.

East Coast Bulb Company, Inc.

Eastern Floral and Gift Shop

Echter’s Greenhouses, Inc.

Ed Lenz Enterprises, Inc.

Ed Pawlak & Sons Florist, Inc.

Edgewood Greenhouses

Edward’s Florist Supply, Inc.

Edwards Florist, Inc.

Edwards Greenhouse, Inc.

Eldorado Trading Corp.

Elliott Rose Company

Ellis Floral Company, Inc.

Elsberry Greenhouse, Inc.

Emil Yedowitz Sons, Inc. Greenhouses

Emma’s Flowers & Gifts

Endres Floral Company

Engledow Group

Ensign Wholesale Florist, Inc.

Eric Johnson, Inc.

Ernst Benary of America, Inc.

Erwin Mojonnier Enterprises

Eufloria Flowers

Everflora Chicago, Inc.

Everflora, Inc.

Express Seed Company

Extra Touch - Virginia District 6 H&I

F. Clesen & Sons, Inc.

Fenton Art Glass Co.

Field of Flowers

Figone Nursery

Fiksdal’s Flowers

Fine Farms

Fischer and Page, Ltd.

Fisher Florist, Inc.

Flambeau Products Corporation

Fleming Wholesale, Inc.

Flora Fresh International

Flora Fresh, Inc.

Flora-Dec Sales, Inc.

Flora-Trop

Florabundance, Inc.

Floral & Hardy dba The Farm Bridge, Inc.

Floral Acres, Inc.

Floral Ave. Greenhouse Company

Floral Supply Syndicate

Floral Works, Inc.

Floralies Marketing, Inc.

Floralware Display Products, Inc.

Florida Fern Growers Assn.

Florida State Florists’ Assn.

Florimax, Inc.

Flower Cart

Flower Farm, Inc.

Flower Pak, Inc.

Flower Promotion Organization

Flower Shop Network, Inc.

Flowers By Esther

Flowers by Ramon

Flowers by Sandy, Inc.

Flowers by Tommy Luke

Flowers First, Inc.

Flowers International, Inc.

Flowers, Inc. Wholesale

Focus Greenhouse Management, Inc.

Four Seasons Greenhouse & Nursery

Foxpoint Plant Growers

Frampton’s Greenhouses



Frank and Bess Fredenhagen

Frederickson Greenhouse

Frericks Gardens

Freytag’s Northwest Florist

Friesell Ranches

FTD District 1 L

FTD District 1-G&H

FTD District 5-A&B

FTD District 5-C

FTD District 6-E

FTD District 6-F&G

FTD District 7 I

FTD District 7-D

FTD District 8-K

G. C. Chastain Co., Inc.

G. R. Brown Company, Inc.

G. S. Grimes Seeds

G.M. Floral Company

Galleria Farms, LLC

Garden City Floral

Gardensville Greenhouses

GEMS Group, Inc.

Geneva Flower Farm

Geo E. Fern Company

George Didden Greenhouses

George’s Florist

Georgia State Floral Dist.

Gerald Stevens

Germantown Greenhouses, Inc.

Ghilarducci’s Florists, Inc.

Barbara Gilbert

Gilbertie’s Herb Gardens

Gish’s Pacific Flowers, Inc.

Golden Field Greenhouse

Golden West Greenhouse

Joan Gordon

Gordon’s Greenhouse, Inc. of Bear Valley

Graf Growers

Robert Graham

Gramercy Park Florist

Grassmid Greenhouse

Great Lakes Greenhouse

Green Circle Growers, Inc.

Green Mountain Florist Supply, Inc.

Green Thumb Floral

Greenhouse Grower Magazine

Greenstone Farm Credit Services

Greenstreet Growers, Inc.

Greenwood Greenhouses

Greenwood Nursery

Gregoire’s Flowers

Drew Gruenburg

Gulley Greenhouse

JoLynn Gustin

H. Nakano & Sons



H.M. Buckley & Sons, Inc.

H.R. Mueller Florist

Halls Flower Shop

Hamilton Farms

Handy Floral Products

Hanford’s, Inc. Wholesale

Wilja Happé

Harris’ Farms

Harrison Wholesale Floral, Inc.

Harry H. Fukutome Nursery, Inc.

Harry Miller Flowers

Hartman’s Towne & Country Greenhouse, Inc.

Harts Nursery of Jefferson, Inc.

Harvey O Preuss Florists

Hastings, Inc.

Hauge’s Flower Store, Inc.

Hausermann Orchids

Hawkins Greenhouses

Hayman & Lindenberg, Inc.

Hehn’s Greenhouses, Inc

Henry J Kaufman & Assoc., Inc.

Henry Molded Products, Inc.

Hermes Floral Company, Inc.

Heyl Roses, Inc.

Hicks Nurseries, Inc.

Jim Hill

Hills Floral Group

Hilltop Gardens

Hines Horticulture, Inc.

Hirt’s Wholesale Company

Nancy Holden

Holex Flower B.V.

Holtkamp Greenhouses, Inc.

Hoogasian Flowers, Inc.

Hoover Fisher Florist

Horticulturist

Hrnak’s Flowerland, Inc.

Hub Floral Corp.

Hummert International

Hungerford Farms

IBC, Inc.

IBG International

Illinois Bronze Paint Co.

Ironwood Evergreens, Inc.

Alice and Jim Ito

Ivex Floral & Nursery

J & L Plants, Inc.

J-M Trading Corporation

J. H. Thompson, Inc.

J. Mollema & Son, Inc.

J. W. Dudley Sons Company

Jackson Florist, Inc.

Jacksonville Wholesale Floral Company

Jacobsens Flowers

Jade Systems

James Saunoris & Sons, Inc.

Javo USA, Inc.

Jeff Creque Farms, Inc.

Jessup Transportation, Inc.

Jetram Sales, Inc.

Jiffy Products of America

Joe’s Market Basket LLC

John Gernaat & Son, Inc.

John S. Swift Charitable Trust

John Schuring, Jr., Company

John VanEerden Greenhouses

Johnston & McCallum, Inc.

Johnston The Florist

Jones Wholesale Florist, Inc.

Jonker’s Garden

Jost Greenhouses

Laura Kantakis

Karen’s Floral Expressions

Kessler & Associates

Keystone Ribbon & Floral Supply Co.

Kiko’s Flower & Gifts

King Wholesale Flowers

Kitty’s Flowers

Klenke Floral

The Robert J.M. Knash Estate

Knaup Floral Inc.

Mark Knox

Koetsier Greenhouse

Konjoian’s Floriculture Education Service

Kono & Sons, Inc.

Krismer’s Northgate Greenhouses

Kruse Grimm Florist, Inc.

Kunz Floral

Frank Kuwahara

Kwantlen University College

La Crosse Floral Company, Inc.

La Salle Wholesale Florist, Inc.

Diane Lagerstedt

Lala Imports, Inc.

Lamborn Floral Company

Lanman Flower Shop, Inc.

Roy & Darlyne Larson

Latif Farms

M. James Leider

Len Busch Roses, Inc.

Leo Berbee Bulb Company

Liberty Blooms

John Liesveld

Lievens Bros. Farm, Inc.

Linder’s Greenhouse, Inc.

Lindskoog Florist

Lisa Anne American Foliage Company/The Allensworth Group

Lloyds Wholesale Florist

Logigs/Hove

Longwood Gardens

Lopshire Flowers, Inc.

Louis B Glick & Son, Inc.

Loyson’s Greenhouse

Lucas Greenhouses

Lucie Sable Imports, Ltd.

Lynde Greenhouse & Nursery, Inc.

Lynn Doyle Flowers, Inc.

M & M Wholesale Florist, Inc.

Machiela Farms

Main Wholesale Florist

Marshall St. Greenhouses

Mary Jane Flst/Gift Shop

O.A. Matkin

Mattern Wholesale Florist, Inc.

Mattoon Flower Shop & Ghses.

Matzke Florists

Mazzoni Farms, Inc.

McArdle Florist & Garden Center

McCallum Wholesale Floral Service

McHutchison Horticultural Distributors

McNamara - Broadripple Florist

Judy Mears

Measured Marketing

Meskers’

Alice Metcalf

Michell’s

Michigan Peat

Mid Island Floral Supply, Ltd.

Middle Atlantic Florists Assn.

Midwest Horticulture Supply Company

Milmont Greenhouses, Inc.

Minneapolis Floral Company

Minshall The Florist, Inc.

Moehring-Woods Flowers

Moeller Greenhouse

Moncrief’s Wholesale Greenhouses, Inc.

Monterey Flowers, Inc.

Morgan’s Nursery & Plant Farm

Mountain State Greenhouse

Muennich Sales, Inc.

Napco Marketing Corp.

Navlet’s Flowers & Gift

Neitzert’s Greenhouse & Florist

Netcong Village Florist

Nettie’s Flower Garden, Inc.

Nickeson Greenhouses

Norben Import Corp.

Norl Schut Greenhouses, Inc.

Nouvette Trading Ltd.

Novacek Greenhouses

Nuckton Company

Oak Grove Fernery

Oakland Nursery

Ann O’Bleness

Obra Verde Growers

Oelschig Nursery, Inc.

Oelschig’s Wholesale Nursery

OHP

Oklahoma Flower Market

Oklahoma State Florist’s Assn.

Oku, Inc.

Oliver Flower Shop & Greenhouses

Orchid Isle Nursery

Orie VanWingerden & Sons Greenhouses

Stephen Otte

Otto Keil Florist

Pacific Coast Evergreens

Pacific Flower Shippers, Inc.

Pacific Plant Farm, Inc.

Palisade Greenhouse, Inc.

Palm Ranch

Panacea Products Corporation

Parmenter & Blooms Florist

Michael Parrella, Ph.D.

Passion Growers LLC

Paul Meconi Wholesale Florist

Paul Meconi, Inc.

Paul Minor, Inc.

Pechiney Plastics Packaging

Penn Hill Farm

Penn State Seed Company

Peter’s Flowers

Phil Gernaat & Sons, Inc.

Plant Products Company, Ltd.

Plantland Garden Center

Plaza Flowers

Gustav Poesch

Poinsettia Pete’s Exotici, Inc.

Poulsen Greenhouses, Inc.

Prairie Flowers & Gifts

Pressell’s Florist & Greenhouses

Preston Altman Etal

Priva Computers, Inc.



Vanguards Club $1,000 - $2,499continued

Produce Marketing Association

Progressive Growers

Prolific Plants, Inc.

PVP Industries, Inc.

Quality Gladiolus Gardens, Inc.

Quality Wholesale Florist, Inc.

Quinlan-Wasserman Wholesale Florist, Inc.

R. David Adams Flowers

Radford City Florist, Inc.

Rainbow Farm and Greenhouse

Rainbow Florist

Rancho Tissue Technologies, Inc.

Raney’s Plants

Cindy Rapley

Raymond A Fleck, Inc.

Reinecker Nursery

Reliable Glassware & Pottery Co., Inc.

Relles Florist

Riverside Wholesale Florist

Robert Fine Associates

Robert L. Orth, Inc.

Robertson Of Chestnut Hill Florist

Rocket Farms, Inc.

Rod McLellan Company

Roman J. Claprood of Alabama

Roman J. Claprood of Clarksburg

Roman J. Claprood of Lima

George Ross

Royal and Charlene Heins

Ruhlig’s Farms

S.F. Brannan St. Wholesale

Safeguard


Sam Bridge Nursery’N Greenhouses

San Diego Florist Supply Inc.

San Lorenzo of Texas

Satow Growers, Inc.

Sauisa S.A.

Schaap’s Greenhouse

Scherer’s Plant Farm

Lin Schmale-Tate

Schmidlin Produce, Inc.

Israel Schneider

Schneider’s Florist

Schundler Company

Robert Schurke

Scott’s House Of Flowers

Select Ribbons, Inc.

Selecta Farms, Inc.

Semrau Greenhouses, Inc.

Shannon’s Flowers & Gifts

Delois Shelton

Shemin Nurseries

Shemin Nurseries, Inc.

Shenandoah Floral Mfg. Co., Inc.

Sheppard West, Inc

Sheridan Nurseries

Laura Shinall

Shinoda Design Center, Inc.

Ken Short

Shreveport Flower Mart, Inc.

Sid’s Greenhouse & Florist

Simon Hoekstra & Son, Inc.

Skinner Advertising Specialties, Inc.

Harry and Katherine Smith

Smith Gardens, Inc.

Smith, Brock & Weber LLC

Sol Spitz Co., Inc.

Sportel Greenhouse

Springfield Florists’ Supply, Inc.

St. Cloud Floral, Inc.

St. Rose Nursery

Stan Cassel Greenhouses, Inc.

Star Lake Greenhouse

Starbright Floral Design

Stemson’s

Stimming Flowers of California

Stokes Seeds

Stonequarry Greenhouses, Inc.

Stringer Wholesale Florist, Inc.

Strong Lite Products

Stutzman Greenhouses

Styer’s Hort. Consulting, Inc.

Suk Farms & Greenhouses

Steve Summers

Sun Gro Horticulture, Inc.

Sunderman Manufacturing Company

Sunflowers Florist

Sunwest Wholesale Floral, Inc.

Superior Florals, Inc.

Susan’s Florist

Sweetwater Tropicals

Swift Greenhouses, Inc

Fred and Martha Swindle

Syracuse Pottery, Inc.

T L C Polyform, Inc.

T. Larry Jones, Inc.

Talmage Farm

Bill Taylor

Taylor’s Flower Shop & Greenhouse, Inc.

Terra Nigra, Inc.

Texas A&M

Texas State Florists’ Assn.

The Conard-Pyle Company

The Country Greenery

The Flower Basket, Ltd.

The Flower Company International

The Greenery

The Grower Talks Advertisers

The Growing Place

Thies Farm & Greenhouses

Thorsen’s Greenhouse

Toledo Area Flower & Vegetable Growers Association

Tom’s Greenhouses, Inc.

Tommy’s Wholesale Florist, Inc.

Tremont Floral Supplies, Inc.

Tri-Mar, Inc.

Tropical Foliage Plants, Inc.

Trudy’s Flowers

Trueleaf Technologies

Tuinstra Greenhouse, LLC

Twin Lake Greenhouse, LLC

Ulery Greenhouse Company

Uncle John’s Plant Farm

Union County Florist Supplies, Inc.

United Floral Supply, Inc.

United Flower Growers Co-Op.

United Wholesale Florists of California

University of Alaska

Utah Roses, Inc.

Value Network Service

Jim and Cyndy Van Namen

Van Wingerden Greenhouses

Vanni Nursery, Inc.

Vestal Woda Farms

Vickery Wholesale Greenhouse

Vinson & Fortiner

Vis Seed Company

Viviano Flower Shop

Vogt’s Flowers, Inc.

Vogue Flowers & Gifts, Ltd.

Tyrus C. Voigt

W. W. McAllister Company

Wagenmaker Farms, Inc.

Waldo & Associates

Walter R. Knoll Florist

P. Washburn

Waterloo Gardens, Inc.

Waukesha Floral & Greenhouse

Estate of Doris N. Weberg

Wedowee Wholesale Florist, Inc.

Weesies Brothers Farms, Inc.

Thomas Weiler

Welch Wholesale Florist, Inc.

Wells Fargo Bank - Carlsbad RCBO

West Hills Greenhouses, Inc.

West Side Greenhouses

Westerlay Roses

Weston Trucking Co.

Weyerhauser Tissue Culture Center

Whistle Stop Florist

Wholesale Flower Market, Inc.

Virginia Wienhoeber

Wild Flowers Quality Wholesale

J. Wilcox

Willard DeHaan & Son Greenhouses

William F. Puckett, Inc.

William Pinchbeck, Inc.

Willow Run Farms

Wilson Farm, Inc.

Windler Wholesale Floral Company

Windmill Nursery

Witmers’ Greenhouses, Inc.

Wolfe Wholesale Florist, Inc.

Wooden Shoe Greenhouses, Inc.

Everett Wright

X.S. Smith, Inc.

XYZ Imports, Inc.

Yoshitomi Brothers

Zipperer Farms, Inc.


Secure the Future of Your Industry Through

Funding industry solutions for retailers, wholesalers, growers,

allied organizations, academia and the general public.

www.endowment.org(703) 838-5211 [email protected]

Since 1961, AFE has funded more than $15 million in research, scholarships, internships and grants.

AFE Research Helps:n Increase vase lifen Garner customers & increase salesn Improve floral packaging & shippingn Combat pest & diseases

AFE Scholarships Provide:n Hands-on training for future industry

leadersn Opportunities for students to learn the

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American Floral Endowment 1601 Duke Street, Alexandria, VA 22314

(703) 838-5211 • Fax (703) 838-5212

[email protected] • www.endowment.org

Through the American Floral Endowment, you are investing in the future of your industry –

likewise, you are investing in your own future.

Your participation in the Endowment Dinner, your annual pledge and other support are

greatly appreciated.

On behalf of the Endowment and the floral industry, our special thanks.

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