american art & propaganda. the ideal american couple white- blond heterosexual few worries...
TRANSCRIPT
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American Art & Propaganda
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The Ideal American Couple
• White- Blond• Heterosexual• Few worries• Leisure time
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Role of Women• Happy to be in the
kitchen- appliances!• Dressed up- even at
home• Being a housewife is
EASY!!• Carefree role of women-
little responsibility
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Traditional Role of Men• Dad is getting son ready
to go “off” to work• Mother is staying home
and preparing breakfast• Math/ Science careers
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Childhood Activities*Children have “free
time”- aren’t expected to work all the time
*Parents leave children with the TV as babysitter
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Consumer Society
• You ‘ve worked hard- you deserve it!
• No delay of gratification• You are an individual-
you want it - you get it!• Nothing is good
enough-need the newest and latest- Ex. knob to SLIDE
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Entertainment & “The Car”o America’s love affair
with the car: Sunday drives, washing the car, drive-ins
• B 52 Bomber – now B58 Buick- superior to Soviet models
• Lots of money
• Lots of leisure time to spend it
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Science is a Positive Thing
• DDT is Good for Me- would Americans say that today?
• Science is God-- don’t question it!
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Race and Advertising
• Stereotyping• African Americans as
children• African Americans as
happy with the simple things
• What does it say about class?
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Contrast the way two societies see Josephine Baker
United States France
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The Ultimate in Americana
• The American hero is a lone single white male
• The car replaces the horse as the image of power
• Rugged individualism is the epitome of US standands
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FDR’s Four FreedomsArt by Norman Rockwell
• American capitalism is a success- it leads to hard work and abundance of goods
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• Americans have freedom under a democratic system
• Americans don’t have to worry about totalitarian systems of control and don’t need to fear their government
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• Americans have the freedom to choose to worship as they wish
• This is unlike their Soviet counterparts, who are not allowed to practice religion at all- religion is the opiate of the masses.
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• Americans value freedom of speech- guaranteed in the Bill of Rights
• This is in contrast to the Soviets who were not free to critcize their government
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Soviet Art & Propaganda
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The Future of the Soviet Union• Soviet youth are
expected to study the past and prepare to make Russia great- no TV and biking for them!!
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• Lenin is “one of the people”- the people can approach their leader
• By 50’s standards, the people are well fed, housed, and even have boots.
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We will build everything!
• Contrast this working Soviet woman with the American women
• Soviet women accept and are proud to be part of building a better Soviet Union
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Anti-American Propaganda• How much
freedom of speech do Americans really have?
• Americans say “All men are created equal”??
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Andrei Andreevich TutunovFisherman and his Sick Son
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Vasily Mikhailovich Arapov
Babushka
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Olena Stepanivna Kirichenko
Virgin Land Dinner
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Vladimir (Lado) Osmanis dze Seidashvili
The Workers in Batumi
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Semon Aronovich RotnitskyThe Impassioned Years: The Partisans of Pskov