amazon case study
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Strategic Management presentationTRANSCRIPT
![Page 1: Amazon Case Study](https://reader033.vdocuments.site/reader033/viewer/2022051013/546aebe2af795979438b6bc6/html5/thumbnails/1.jpg)
Evelina PetraitytėDominykas Kry!evičius
Jurgis "alna
Andrius Gu!auskas
Domas Tamulionis
Case Study
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“What started to be as Earth’s biggest bookstore has rapidly become Earth’s
biggest anything store”
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Inte
rnal
Ana
lysi
s
What’s Amazon.com ?Problems
Solutions
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Jeff BezosThe founder and CEO of Amazon.com
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Biggest online store
Huge variety of products & services
Focused on customer experience & innovation
Massive shipping discounts
What’s Amazon.com ?
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Amazon Is Established In:
UnitedKingdom Germany
France
Canada
United States China Japan
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InternalAnalysis
Com
pete
nces
ResourcesStrengths
Weaknesses
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InternalAnalysisC
ompe
tenc
es
ResourcesStrengths
Weaknesses
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Problems& solutions
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Service Breakdowns
Server overloads over holiday period
Total losses estimate 13%
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Short Term Strategy
Shipping promotions
Heavy investment on technologies
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Partners Trust
Over the years Amazon becomes competitor
“Partner with you today but compete against you tomorrow”
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Legal Issues
“Cartier” case
“Toys’R’Us” case
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Service Breakdowns
Short Term Strategy
Partners Trust
Legal Issues
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Thank You For Your Time