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Alluring Apu Alluring Apu a monthly tabloid for every story SERVING THE NATION WITH MAXIMUM SATISFACTION SERVING THE NATION WITH MAXIMUM SATISFACTION BOLLYWOOD BRIDAL TRENDS BOLLYWOOD BRIDAL TRENDS STUNNING EVENTS @ STUNNING EVENTS @ STUNNING EVENTS @

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AlluringApu

AlluringApu

a monthly tabloid for every story

SERVING THE NATION WITH MAXIMUM SATISFACTION

SERVING THE NATION WITH MAXIMUM SATISFACTION

BOLLYWOOD BRIDALTRENDSBOLLYWOOD BRIDALTRENDS

STUNNINGEVENTS

@

STUNNINGEVENTS

@

STUNNINGEVENTS

@

Vol. 1, Issue 2, Page 2

Panel & Contributors

AdvisorPrem Bhambani

Managing EditorConckon Das

Fashion EditorPayal N. Trivedi

Special CorrespondentRazib Chakrabarty

PhotographerIqbal Ahmed

Creative DesignerRakibul Hassan

Media ConsultantShajahan Bhuiyan

From the Editor’s DeskDear Readers,

Greetings from Fashion Fusion! It gives me immense pleasure to bring you the second issue of ‘Fashion Fusion’ the ultimate fashion& lifestyle magazine of Bangladesh focusing on Bridal issues. This article is modest attempt at giving a glimpse into the color and

cultural extravaganza that is wedding.

In our culture, marriage symbolizes not just the sacred union of two individuals, but the alliance of two families and extended relations as well. Wedding has gone through a metamorphosis of change in all aspects, whether culture, social or in artistry of design. The subtleties that defined our heritage wedding are now presented in globalised scale and styles. One can no longer be confined to local ideas as the world is our new design inspiration.

As this month is the starting of wedding season, here you will get an all round information about the fashion trends and recommendations from top wedding wardrobes around the world and Bangladesh. There will be updates on latest trends in textiles, prints and embroideries and many more… Our expert panel will keep updating you on the ever-changing fashion trends every season. We arrange celebrity gossip where super star exchange their lifestyle and recent trends of fashion. There will be extra perks like seasonal beauty and make up advises.

Enjoy happy reading and fashion gazing to all of you.

Coming Soon

AlluringApu

AlluringApu

a monthly tabloid for every story

SERVING THE NATION WITH MAXIMUMSATISFACTION

SERVING THE NATION WITH MAXIMUMSATISFACTION

BOLLYWOOD BRIDALTRENDSBOLLYWOOD BRIDALTRENDS

STUNNINGEVENTS

@

STUNNINGEVENTS

@

STUNNINGEVENTS

@

Published By

Prem’s Collections

68/1 Gulshan Avenue

Gulshan-1, Dhaka - 1212

Printed By

Graphosman Reproduction

& Printing Ltd.

55/1, Purana Paltan

Dhaka-1000

+88 02 9857559+88 01783 959559+88 01707 545597 [email protected]/PremsCollections/premscollections/premscollections

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Cover Credit

Model : Apu BiswasWardrobe : Prem’s CollectionsJewellery : Diamond WorldPhotography : Bulbul AhmedCover Design : Rakibul Hassan

EDITORIAL

ONLINE SHOP OPENING SOON...ONLINE SHOP OPENING SOON... @ www.premscollections.com

An exclusive fashion mall for sarees, gowns, mens wear, kids wear and bridal collections.

Vol. 1, Issue 1, Page 3

68/1 Gulshan Avenue, Gulshan-1, Dhaka-1212+88 02 9857559 PremsCollections

[email protected]

Vol. 1, Issue 2, Page 4

Prem’s Collections maintains premium quality and standard. A vast range of ethnic wear for men become stapled ethnic fashion for any special occasion. Budget conscious or fashion-savvy wardrobes are available at Prem’s Collections. Enjoy your smart look by our ethnic collections of designer Men’s Kurta Pyjama. Prem’s Collections offers latest collections in array of attractive colors and pattern to rock the party.

MENS ETHNIC WEAR

MENS WEAR

WEAVING DREAMS INTO MARRIAGE……

It’s time to set the wedding bells rolling” ……. smiled Mr. Prem Bhambani when he greeted team Fashion Fusion in his office. The spark in his eyes very clearly expressed the passion and experience he possessed in exclusive designer wear.

The established designer that he is, his designs, choice of fabrics and weaves has always been very popular in Dhaka and in great demand. Mr. Prem’s designs of bridal lehengas, gowns and designer sherwanis has created an uproar in Bangladesh.

Benarasi brocades, velvets and other exquisite fabrics are embellished with zardozi, sworoski and intricate thread work to bring out unique designer wedding dresses. The latest fashion trend set by Mr. Bhambani is the very popular Kanjeevaram sarees worn with long jackets made from pure Benarasi Katans and hand crafted work of Zardozi.

Being the trend setter always he has for the first time introduced a new concept of matching pure Benarasi silk dupattas with sharara, gowns and salwar kameez.

Mr. Prem Bhambani has gifted new and varied range of designer attires for all and taken the magic of wedding a step forward with his magical creations.

Vol. 1, Issue 2, Page 5

MES

SAG

E F

ROM

CH

AIR

MA

N

Prem BhambaniChairmanPrem’s CollectionsDhaka

MESSAGE

Vol. 1, Issue 1, Page 6

Vol. 1, Issue 2, Page 7

Ahmed Akbar Sobhan, the most successful entrepreneur and visionary leader in Bangladesh is the founder of

the “Bashundhara Group”- the leading industrial and business conglomerate in the country. He works tirelessly to put the economical status of Bangladesh to a higher extent on global map. The core theme of the Bashundhara Group “For the People, for the Country” is a testimony to his commitment.It is solely the vision and indomitable spirit that changed the track of a business-graduate genius sportsman from the field of hockey to the realm of

business. Clear aim, integrity, patience and relentless efforts were the key of his success despite many adversities, which has allowed him to become the icon of a giant group of enterprises.Ahmed Akbar Sobhan currently leads group of enterprises consisting of nearly three dozen medium to large ventures steel and engineering, paper, tissue, cement, LP Gas, sanitary napkin, multi-paper, dredging, shipping, food and beverage, galvanized iron pipe, etc. These enterprises have contributed to cut down the dependence of Bangladesh on import of its covered sectors significantly. The group now directly employing a workforce of more than 50 thousand and indirectly covered livelihood of more than half a million of people. For many years, the company has been one of the country’s highest tax payers.As recognition to his outstanding

contributions in business sector he was awarded “Best Client Award of Agrani Bank Ltd” in 2010,”Bangladesh Cultural Foundation Award” in 2009, “Janata Bank Prime Customer Award” in 2002, “USA Summit International Award” in 2002, “President Gold Medal” in 1994 and “Kazi Nazrul Islam Medal” in 1992.Sobhan is an Honorary Consul of the Republic of Ukraine in the People’s Republic of Bangladesh since July 2006Sobhan endorsed different development tasks for the group under the coverage of corporate social responsibility (CSR). His social

responsibilities often transcend borders. He is also actively associated with various socio cultural and humanitarian activities for the development of the society as well as of the common people.Married to a noble lady Mrs. Afroza Begum, Mr. Sobhan is a proud father of four brilliant sons who have all excelled in their respective fields within the arena of Bashundhara Group.However, in spite of achieving so much success and recognition in life, both at national and international levels, Ahmed Akbar Sobhan remains humble, who prefers to lead a normal life in the family atmosphere.n

“Bashundhara Group’s aim is to serve the nation with maximum satisfaction.”

-Mr. Ahmed Akbar Sobhan, Chairman, Bashundhara Group

Bashundhara Group was awarded the Star Client Award for its outstanding contribution to the private housing sector of the country. Bashundhara Group Chairman Ahmed Akbar Sobhan received the award from Bangladesh Bank Ex-Governor Dr Atiur Rahman in the year 2010.

Bashundhara Group Chairman Ahmed Akbar Sobhan has been conferred Mother Teresa Award for his generous social welfare activities in Bangladesh. Mizoram Chief Minister Lal Thanhawla handed over the award to Ahmed Akbar Sobhan at a gala function at Mahajati Sadan in Kolkata in recent past.

Courtesy: Bashundhara Group

ACHIEVER

Vol. 1, Issue 2, Page 8

MAKE UP TIPSby Harmony Spa & Kleopatra Beauty Salon

All women deserve to be appreciated, respected, and admired. When a woman improves her appearance, an amazing thing happens. People begin to pay attention to her, listen to her, seek her company, and ask her opinion. She becomes more confident,

and this makes her look even better! As her confidence grows, so does the respect she receives at work, at home, everywhere. As her insecurity falls away, she becomes self-assured, courageous; she finds she can do anything. Her life improves in every way.

Before Makeup:Before applying makeup, apply potato and cucumber juice mix on your face. It brings fresh look. It ensures skin humidity and it will prevent from skin dryness.

Face Makeup: Foundation: If you have any dark circle in your face, apply concealer on it. Then select foundation as per skin type. In example, if you have dry skin, apply water based foundation. If you apply your makeup as per skin condition, your makeup will stay long time. You should use one step light foundation than your skin color. Then apply base by blending your skin with a wet spa. After that, finish your base makeup by applying compact powder on your face.

Blason: Apply cream on your dry skin and powder blason to oily skin. Now, use blason on your chic bone. If your skin color becomes bright, use light pink or peach color or if it is deep, use bronze or brown color blazon. Use light shine at night party for gorgeous look.

Eye Makeup:At first, use eye shadow fixer jell just 5 minutes. As it is not hot weather, you can take heavy makeup on your eyes. If you want to be eye-catching, shadow blending should be very good. Use light color beside nose, deep color in the middle or on the eye ball. Use light color shade outside corner of the eye. If your eyes are small, use light color shade on the outer side of eyes. It looks your eyes bigger. Your eye makeup will be soft and smoky. Highlight your eye brow by light smearing shadow.

Lip Makeup: Use base makeup before applying lip makeup. Then you will get longtime and real color lipstick on your lip. First, draw your upper lips centre point to lower lips point. Now use your dress matching lipstick color. After using lipstick color, keep a piece of tissue in the middle of your two lips. Then your lipstick will stay more. You may use natural tone lip gloss in your lips.

Hair Style: Hair style and design are very important. It shows your personality. A perfect hair style looks smart to you. So, fix your hair style before the program day. It is very important that hair style should be on the basis of dress, jewellery and makeup. You may keep your hair open or you may lock them by stylist design.n

Ms. Rahima Sultana RitaCEO, Harmony Spa & Kleopatra Beauty Salon

FITNESS & BEAUTY

Vol. 1, Issue 1, Page 9

Apu has established herself as one of the most high-profile celebrities in Bangladesh. Apu Biswas has several bees on her bonnet right now. This actress has given us some of the best hits of Dhallywood such as Koti Takar Kabin, My Name is Khan, Devdas, and many more. Biswas made her debut in the film industry with the film Kal Sokale in 2006.

Interviewed ByRazib Chakrabarty

Vol. 1, Issue 2, Page 10

AlluringApu

AlluringApu

COVER STORY

Outfit: Prem’s CollectionsMakeup: Zahid Khan

Vol. 1, Issue 2, Page 11

Apu Biswas has achieved several awards including Meril Prothom Alo Awards (Five Times), Bachsach Award (Two Times),

BCRA Award, CJFB Award, Glamour Award and Ifad Film Club award.

Fashion Fusion had an opportunity to take an interview with Apu Biswas. Some excerpts are given here;

Fashion Fusion: You were not present in the film industry last two years. Are you doing any cinema right now?Apu Biswas: In these two years, I had to give time for my child. I was in pregnancy. I gave birth a baby boy named Abraham Khan Joy. I had to give proper time to my son. Recently, I have signed two cinemas one is ‘Kanagoli’ second one name is not fixed yet.

Fashion Fusion: Do you have any criterion by which you select a cinema as a heroin.Apu Biswas: I have no fix criterion by which I select a cinema as a heroin. When I act in a cinema, I enter into the character. I love cinema very much.

Fashion Fusion: What is your opinion regarding Bangladesh India tie up cinemas?Apu Biswas: This is not new actually. From the very beginning of our independence, we saw various cinemas with the collaboration of Bangladesh and India. We have many similarities as Bangali. We will take positive things but it has to be equal rights. Our rights should be valued equally then we will have our own existence. Fashion Fusion: Do you have any favorite character that you want to belong in your real life?Apu Biswas: I acted in about ninety cinemas. At first twenty cinemas, I did

not aware of my characters. Rest of the seventy characters, I choose and select my cinemas. I think cinema is totally different from real life. I do not want to belong any cinema characters in my real life.

Fashion Fusion: If someone wants to make a cinema by your personal life, what you will do. Apu Biswas: I do not want this type of cinema at all. I may represent wrongly.

Fashion Fusion: This is the first time you work in a Fashion Show program which is presented by Prem’s Collections. What is your feelings regarding Prem’s Collections?Apu Biswas: I am very delighted to work here. Actually, Prem’s Collections has various types of exclusive dresses. It attracts me very much. I have already selected some lehenga and saree for me. Its collection from Indian various states and also from Bangladesh gives a new dimension in fashion industry. Fashion lovers and would be brides should visit this fashion house then they may decide their wedding dresses.

Fashion Fusion: Last question, but not in the list. You have become a mother. Do you think it hampers your career and lifestyle?Apu Biswas: I don’t think so. It totally depends on mentality. I was born to be a mother because I consider motherhood my exclusive niche in life. Motherhood is blessing for every women. It is a natural process. You can’t change natural process. We should respect the natural process. I am fit. I do my regular activities as I did previously. I also take care of my son.

Fashion Fusion: Thank you for your valuable time.Apu Biswas: Thanks a lot.n

I have always been a fashion lover. Designer saree and lehenga are my favorite dresses. Prem’s Collections’ wardrobes are really awesome. Though I am not a bride, I am feeling like a newly wed bride by wearing this exclusive design lehenga.

I feel happy that I can buy my favorites dresses from Prem’s Collections in Dhaka. I will not move anywhere else for shopping. These gorgeous design dresses will be my first priority.

Prem’s Collections’ quality and finishing matters the most to me. Their dresses are designed with the combination of body type, comfort and style statement. Every dress is unique. It seems this dress is specially made for me.

Once I moved to collect various types of designer dresses from one place to another. It was very tough for me to buy dresses in my busy schedule. Here are Prem’s Collections’ dresses that relax me very much.

Apart from women clothes, here is also available mens & kids collections.

Apu’s take on

COVER STORY

Vol. 1, Issue 2, Page 12

With music the wedding bells is ringing in the air.

It’s time for brides and grooms to set the dreams rolling. At Prem’s Collections we bring their dreams alive… not in canvas but in their dream dresses. Perfectly designs for the couples to look their best on the D Day from rich shades of red, maroon and magenta to nude pastel shades. Woven intricately with rich hand crafted works in zardozi to heavy embellished stones, fine karigori on the sherwanis to suit the man for the occasion and designer lahengas and stylish gowns to suit the lady of the evening. At Prem’s Collections… it is made sure that every wedding is a dream wedding where the bride and groom is draped to be the shinning prince and the dazzling princess.n

BRINGING DREAMS ALIVE FOR BRIDE &

GROOM AT

BRIDAL WEAR

Vol. 1, Issue 2, Page 13

Director of Sales & Marketing at The Westin DhakaAn interview with Md Al-Amin

Believer of the motto “Once a hotelier, always a hotelier”, Md Al-Amin started his career at Grameenphone in 2006. The

hospitality industry veteran put his first step as a hotelier two years later when he joined the Pan Pacific Sonargaon Dhaka as the Team Leader of Sales. After a successful tenure there, he moved to The Westin Dhaka in 2010 as a Business Development Manager. In 2012 he became the Head of Sales & Operations at Tai Ping, an international furnishing company. His passion for the hospitality industry brought him back to The Westin Dhaka again as the Assistant Director of Sales. Shortly after, he became the Director of Sales and now holding the position of Director of Sales and Marketing since January 2017. Aside of his career excellence, Md Al-Amin obtained an MBA from Dhaka University in Tourism and Hospitality Management. Prior to that, he completed his BBA and another MBA in Marketing from IUB and AIUB. In personal life, he is the blessed father of two children, a son of six years and a newly born daughter.As a company Westin is an upper-upscale brand of Marriott International and is focused towards the affluent business clientele. The five star luxury hotel started its journey back in 2007. It is owned by Unique Hotel & Resorts and managed by Marriott International Inc. Since its establishment it has left significant mark on the hospitality industry of Bangladesh. From accommodation to food to catering, the five star hotel has been able to establish itself as the chosen one in the minds of its clients. The luxury hotel has 235 spacious rooms containing amenities matched to that of Marriott standards. It also has five restaurants where foodies can enjoy delicacies from different cuisines from around the world masterfully prepared by its culinary maestros. The hotel also has state of the earth workout facility and swimming pool coupled with the city’s finest spa and salon. All these features have put the Marriott property into the leading position in the hospitality industry of Bangladesh.

Fashion Fusion had an exclusive interview of Md. Al-Amin; some excerpts are provided below.

FFashion Fusion: What is your opinion regarding present condition and improvement of hotel industry in

Bangladesh?Md. Al-Amin: Hospitality industry is growing rapidly in Bangladesh and I am fortunate to be an active part of it.Even though this industry started a longtime back,it saw a slow progression. Over the course of next five years, the progression will be very high in this industry. In order to cope up with the rapid change in this industry we have to follow the footprints of the countries who are successful in hospitality and tourism.Countries like United Arab Emirates, India and Thailand can be our role model for this. We will have to develop our workforce’s communication skill, create an open mindset and most importantly, we will have to change our mindset toward jobs of different levels.Fashion Fusion: What are themost challenging issues you are facing on your current job?Md. Al Amin: I love my life as a hotelier. Juggling between work and life is a big challenge here.Sometimes my work makes me stay long hours at office and I cannot give proper time to my family. Another challenge is to satisfy all the guests. Putting attention to detail and trying to make everyone contented is a big challenge in this business.Fashion Fusion: Do you have your favorite room in Westin?Md. Al Amin: All our 235 rooms are my favorite. But among all other types of rooms, our Suite rooms are on top of my choice.Fashion Fusion: What is your favorite dish and dessert?

Md. Al Amin: The Westin Dhaka specializes in numerous cuisines of different countries of the world. We also cater the customers with special delicacies as per their requirement. Personally, I love the taste of our local food that our chefs prepare here. Apart from them, I enjoy Italian food a lot.Fashion Fusion: What is the best compliment you have achieved?Md. Al Amin: The best compliment that I received is that I can be good friend withmy customers.Fashion Fusion: What are your greatest strengths and weakness?Md. Al Amin: My strength is my positivity on the other hand I am a little short tempered that is my weakness.Fashion Fusion: At work, what puts a smile on your face?Md. Al Amin: My previous performance and my team’s success put smile on my face. Fashion Fusion: What are the upcoming project of you company? Md. Al Amin: Our owning company is focusing more on establishing luxury hotels in Dhaka. We have Element by Westin in the pipeline, which is going to be opened within a few months. Hyatt Regency, Holiday Inn’s work are being taken forward in full swing. Sheraton is also going to be opened shortly. With all these new hotels we look forward to setting a new mark in the industry.Fashion Fusion: What are the other businesses of your company? Md. Al Amin: Our owning company, Unique Group, has real-estateas well as man power business. Fashion Fusion: Westin has entered into share market. What is the present condition of share business?Md. Al Amin: Unique Hotel & Resorts is doing very well in the market. The company has been able to keep its shareholders into a sense of reliability and distributing the dividends properly.Fashion Fusion: Do you have any packages for middle class people?Md. Al Amin: We have specially designed menus for our different customers. Throughout the year we offer promotional packages that are within the reach of almost everyone. We also individually customize our food and beverage offerings upon requirements of our guests.Fashion Fusion: Thanks a lot, Md. Al Amin for giving us the interview.Md. Al Amin: Thanks to Fashion Fusion. I wish Fashion Fusion good luck.n

THE WESTIN DHAKA, A UNIQUE BRAND MARRIOTT INTERNATIONAL

INTERVIEW

A STARRY NITE AT

Vol. 1, Issue 2, Page 14

It was a nite to remember……… when the celebrities of Bangladesh came together under 1 sky at Prems Collections at 68/1 Gulshan Avenue. Gulshan 1. Prems Collections hosted a mega event on the 2nd of November 2017 inside the mall premises to launch its exclusive collection of wedding lehengas, gowns, sarees, shewanis and jackets. A wedding fashion show Nikaah to bring in the wedding season in Dhaka. Top celebrities like Hira, Bishti Islam,

Tanjin Tisha, Shabnam Faria, TanhaTanjin showcased exclusive wedding dresses. Along with them were the top models of Bangladesh Trino, Aboni, Farin and many more. The show stopper for this gala event was the stunning Apu Biswas who walked the ramp for the first time ever. She looked beautiful in a deep magenta bridal gown with intricate design exclusively designed by Mr. Prem Bhambani of Prems Collections. With so many stars at prems collections it was indeed A STARRY NITE……..

EVENTS

Vol. 1, Issue 2, Page 15EVENTS

Chandni Chawk Market, Tel: 8614687, 8628416, Chandni Chawk Market, Tel: 9668398, 9671889Rupsha Center (3rd Floor), House # 72, Block # D, Road # 11, Banani, Tel: 9889111, 9889963

Anam Rangs Plaza, Dhanmondi. Tel: 9130463, 9133218www.purobijewellers.com

Vol. 1, Issue 2, Page 17

It was that time of the year when The Indian High Commission in Bangladesh celebrated Diwali in grandeur and style. The grand Diwali get together was hosted at Westin this year. In a fun filled evening, the packed audience welcomed the very famous singer Mohit Chauhan with open arms. Mohit Chauhan ensured that the crowd grooved to his peppy tunes throughout the evening! Other than the star singer, there

were a bouquet of cultural performances hosted by the very talented young artists of Bangladesh! Diwali the festival of lights….. this year it spread happiness amongst the people of Bangladesh.

CELEBRATING DIWALI WITH STAR SINGER MOHIT CHAUHAN

CITY EVENT

Vol. 1, Issue 1, Page 18

The latest wedding trends in bollywood was showcased in the Bridal Fashion Week, for all soon – to – be brides to explore options for their wedding outfits, from pre wedding functions to the wedding day itself. From fusion gowns in hot colors, to floor length anarkalis to make a sweeping style statement. Made out of fluid like drape such as georgette, chiffon etc in trendiest colours. The unusual jackets give a super – stylish look and also is a great option for all winter brides to beat the winter chill in style! There is a lot of variety with intricate embroidery, heavy beadwork, brocade and benarasi fabrics….to make heads turn.

THE LATEST WEDDING TRENDS IN BOLLYWOOD

Vol. 1, Issue 2, Page 19BOLLYWOOD FASHION

Vol. 1, Issue 1, Page 20Vol. 1, Issue 1, Page 20

68/1 Gulshan Avenue, Gulshan-1, Dhaka-1212+88 02 9857559 PremsCollections

[email protected] by : Mirror