O Brave New World:How the corporate learning ecosystem is evolving

October 15, 2008Allison Anderson

Intel CorporationIntel Learning & Development, Learning Innovations & Technology Group

Intel Corporation, 2008 – Intel Confidential

2

Allison Anderson

Intel Corporation (10 yrs) Manager, Learning Innovation and

Technology Leader of Intel Learning Community of

Practice Social Learner Ecosystem Advocate I’m on: LinkedIn, MySpace, Facebook,

LearningTown, PDXDogs

Allison AndersonManager, Learning Innovation & TechnologyIntel Corporation(503) 696-7000allison.anderson@intel.com

Intel Corporation, 2008 – Intel Confidential

3

"Having exceeded the limits of what any of us can understand on our own, we turn to our collective intelligence to survive"

- Jay Cross

http://jaycross.com/

Intel Corporation, 2008 – Intel Confidential

4

The Learning Ecosystem – A few trends

Cognitive overloadSpeed of NeedGenerational impactFormal learning evolving A culture of contribution Gap between learning at home and learning

at workSocial Networking escapes

Intel Corporation, 2008 – Intel Confidential

5

Our Traditional ApproachLearning is an event, wherein

designated experts (instructors) from the learning organization provide structured, formal learning courses. These courses

may be in a classroom, delivered virtually, or online.

Learning is “spoon fed” to employees in a one-size-fits all effort.

So what’s REALLYhappening?

Intel Corporation, 2008 – Intel Confidential

6

•Communicate•Collaborate•Contribute•Converse

I learn when

•Connections•Context•Content•Control

But to learn I need:

We call this a Learning Ecosystem

Intel Corporation, 2008 – Intel Confidential

7

Adapted by Allison Anderson, Intel Corporation: Original source: American Psychological Association (APA):

ecosystem. (n.d.). The American Heritage® Science Dictionary. Retrieved February 24, 2008, from Dictionary.com website: http://dictionary.reference.com/browse/ecosystem

Ecosystem: A community of organisms together with their physical environment, viewed as a system of interacting

and interdependent relationships.

Learning Ecosystem: A community of employees, peers and experts together with compelling,

dynamic content, viewed as a system of interacting and interdependent relationships.

Why “Ecosystem”?

Intel Corporation, 2008 – Intel Confidential

8

Connections

People

Purpose

Resources

Performance

Connecting People-to-PeopleCultivating high-performance networks of high-quality relationships

Connecting People-to-PurposeBuilding and sustaining a sense of personal and organizational mission

Connecting People-to-ResourcesManaging knowledge, technology, tools, capital, time and physical space to achieve professional and business goals.

From: Deloitte Research – It’s 2008, Do You Know Where Your

Talent Is? Connecting People to What Matters

©2007 Deloitte Development, LLC

Intel Corporation, 2008 – Intel Confidential

9

Learning Ecosystem – The Vision

A collaborative, active, global learning community where employees are contributors as well as consumers of learning.

The web is a “platform for social and collaborative exchange in which users meet, collaborate, interact and… create content and share knowledge through wikis, blogs, photos and video sharing services, and activities such as collaborative tagging.”*Where arewe now?

Intel Corporation, 2008 – Intel Confidential

10

Ecosystem Model of Learning

Employees interact with peers, with resources, and with experts in order to learn what they need, when they need it. The learning environment is

personalized.

Traditional Model of Learning

The learning organization provides structured, formal learning

options. Learning is delivered to employees in a

one-size-fits all effort.

Intel Corporation, 2008 – Intel Confidential

11

Home vs Work: A Brief Story

Roberto's Story

Intel Corporation, 2008 – Intel Confidential

12

Roberto’s Personal Learning Zone

Corporate content

Finance SharePoint: NPV templatesFinance at Intel eCourse

Finance Basics: Virtual Course (LMS)

The People PlaceJT

AnnaSaadia

Scott HolmanAndy BryantBob Baker

Jonathan D.

ExpertNetwork

(SN)

Required Trng

Focal CoursesCorp Code of Conduct

Security Training

Net Present Value (NPV)

What do you need to know?

Latest Comment on Finance Blog

Most popular search terms

Highest rated

What’sHot

User-Generated

Content

Employee BlogsIntelpedia

My FavoritesSubscriptionsFinance BlogNewsletters

External Links

Intel Corporation, 2008 – Intel Confidential

13

6 Degrees of Learning

Employees interact with peers, with resources, and with experts in order to learn on the job, when they need it. The relative strength of resources (connection to search topic, organizational link to learner, etc) is clearly visible.

Weakest link Weaker link

Strongest linkLivePlasma

Visual Thes.

Intel Corporation, 2008 – Intel Confidential

14

How do we get there?

• Take small steps with individual projects and programs.

• Keep the long range plan in mind – keep comparing the grand picture to current opportunities.

• Find related cross-functional efforts and create partnerships.

• Identify and talk about the business value…. constantly

• Study the global population to understand challenges and opportunities.

Intel Corporation, 2008 – Intel Confidential

15

Elements of the Shift

Image Courtesy Jay Cross

Intel Corporation, 2008 – Intel Confidential

16

Our New Role

Get to know your audience Transition Change Management Partnerships and opportunities Create, facilitate and negotiate

communities Seed the content system Masters of Context Inspect your surroundings – current

tools, communities Understand the applications of the

technology Make it easy, and get out of the

way

Intel Corporation, 2008 – Intel Confidential

17

Backup

Intel Corporation, 2008 – Intel Confidential

18

Call to Action: Getting There

Research & Development – Industry TrendsPartnerships Learning Technology StrategyChange Management – Internal Research Learning Community of Practice

Intel Corporation, 2008 – Intel Confidential

19

Business Value

access to info & experts = time to competency and performance

Learning @ Point of Need = access, time way from job, relevancy of information

collaboration = innovation opportunities stronger inculcation of culture

Simpler form factors = development costs, time to market

facilitation of informal learning works with the natural flow – learning becomes invisible

Intel Corporation, 2008 – Intel Confidential

20

A Few Resources

Cross, Jay; Informal Learning: Rediscovering the Pathways that Inspire Innovation and Performance © 2007 John Wiley & Sons

Cross, Rob; The Hidden Power of of Social Networks: Understanding How Work Really Gets Done in Organizations © 2004 Harvard Business School Publishing

It's 2008: Do You Know Where Your Talent Is? Connecting People to What Matters www.deloitte.com Deloitte Research ©2007

The New Media Consortium and the EDUCAUSE Learning Initiative; The Horizon Report 2008 Edition

Fischer, Gerhard & Konomi, Shin’ichi; Innovative Socio-Technical Environments in Support of Distributed Intelligence and Lifelong Learning; JCAL

Torniai, Carlo; Jovanovic, Jelena; Gasavic, Dragan; Bateman, Scott; Hatala, Marek; eLearning Meets the Social Semantic Web; © 2008 IEEE International Conference on Advances Learning Technologies

Woodhill, Gary; Computer Supported Collaborative Learning for Training and Development: Research and Practice; Brandon Hall Research

Woodhill, Gary; Mobile Learning: The Essential Information for Training Professionals; Brandon Hall Research

Intel Corporation, 2008 – Intel Confidential

21

Controlling Information Overload

1,319,872,109 internet users 50 million blogs 35 billion emails sent each day Nearly a quarter of the world's population

– roughly 1.4 billion people – will use the Internet on a regular basis in 2008. (IDC)

7+ million pages on Wikipedia (worldwide) in 200 language

In January 2008 alone, nearly 79 million users had made over 3 billion video views.[3]

More than 65 billion Facebook page views per month

MySpace has more than 110 million monthly active usersaround the globe

Intelpedia (May2008) 20k pages, 200,000 page hits per day, 5000 active authors.