all about the forth valley! central fm is a local radio station for people in the forth valley with...

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All About the Forth Valley! Central FM is a local radio station for people in the Forth Valley with 24 hour local programming, news and sport.

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Page 1: All About the Forth Valley! Central FM is a local radio station for people in the Forth Valley with 24 hour local programming, news and sport

All About the Forth Valley!

Central FM is a local radio station for people in the Forth Valley with 24 hour local programming, news and sport.

Page 2: All About the Forth Valley! Central FM is a local radio station for people in the Forth Valley with 24 hour local programming, news and sport

A Snapshot of Central FM• Central FM was launched in June 1990 and we have continued to grow in

listenership locally and worldwide since that day

• We believe in being 100% local; local studio, local presenters, local account managers, local charities, local events and local clients. We provide round the clock news bulletins, up to date traffic & travel information and keep the Forth Valley moving along smoothly to great songs all the time!

• Weekly 49,000 adults choose to listen to Central FM

• Our total listening hours per week are 253,000

• Currently more than 23% of the population choose to listen to Central FM over any other radio station

• Our target audience is 24 – 55 year olds and currently around 50% of our audience are ABC1’s meaning we have the right audience for your business

Page 3: All About the Forth Valley! Central FM is a local radio station for people in the Forth Valley with 24 hour local programming, news and sport

• 3 x Arqiva Commercial Radio Awards nominations 2013• Sony UK Station of the Year 2011• The Radio Academy Scotland, Radio Station of the Year: ’04, ’05, ’08 and

2010!• Prince Michael International Road Safety Award, Central FM & Central

Scotland Police• Arqiva Commercial Radio Awards, Local Sales Team of the Year 2008• Arqiva Commercial Radio Creative Award 2009

• Central FM is “All about the Forth Valley” – and now, we’re on DAB digital radio across the whole of Central Scotland, with an extra of 2.8 million potential listeners.

• Attracting 14,633 Facebook “likes” • Followed by 5,100 on Twitter

Central FM – Award Winning Local Radio

Page 4: All About the Forth Valley! Central FM is a local radio station for people in the Forth Valley with 24 hour local programming, news and sport

Why Central FM?• Central FM is a 100% local independently owned business for the people

of Forth Valley and their businesses

• Central FM are very proud to be the only station broadcasting local programming 24 hours a day from the heart of the Forth Valley

• Central FM music policy is to play great songs aimed at our core target market 24 – 55 year olds - It is not a coincidence that our target audience is 24 - 55 year olds - this is the age group who typically hold the purse strings in the household

• Central FM customer charter is to listen to, create and deliver the highest and most professional radio campaigns

• Central FM has been the catalyst to find, keep and grow our clients customers for many years, delivering their marketing needs and expectations.

Page 5: All About the Forth Valley! Central FM is a local radio station for people in the Forth Valley with 24 hour local programming, news and sport

Monday - Friday What Who

06:00- 10:00 Joe Kilday@ Breakfast

Joe Kilday

10:00-14:00 Central FM Daytime including Retro Recall

Steve Courtney

14:00- 18:00 Liam McCann’s Home Run

Liam McCann

18:00- 20:00 Peter & Roughie’s Football Show

Peter & Alan

20:00- 21:00 All 80’s Central Non-stop Music

21:00-06:00 Uninterrupted Hits Non-stop Music

Our Local 24 hour programming schedule

Central FM weekends include the Saturday & Sunday Breakfast 6am – 10am, Woolfy at the weekend 10am - 2pm, Peter & Roughie Saturday Show from 2pm – 6pm, Saturday Night

Party 6pm – 9pm plus Central FM’s famous non-stop music

Page 6: All About the Forth Valley! Central FM is a local radio station for people in the Forth Valley with 24 hour local programming, news and sport

Core Transmission Area

Central FM is the Forth Valley’s most listened to radio station!

Page 7: All About the Forth Valley! Central FM is a local radio station for people in the Forth Valley with 24 hour local programming, news and sport

DAB Transmission Area

Central FM is now broadcasting across Scotland on Digital Radio to 2.8 million people

Page 8: All About the Forth Valley! Central FM is a local radio station for people in the Forth Valley with 24 hour local programming, news and sport

Our Current Partners

Page 9: All About the Forth Valley! Central FM is a local radio station for people in the Forth Valley with 24 hour local programming, news and sport

We are able to create bespoke advertising & sponsorship packages that suit the needs of you and/or your clients.

Thank you for allowing Central FM to present this information. Should you have any further questions, or require more information, please do not hesitate to contact

us.

Thanks again!!

Andrew McMurray, Commercial Manager Mob: 07742 274 907

[email protected]

Team North Team South Jan Longmuir, Account Manager Lisa Steel, Account Manager Mob: 07730 363 747 Mob: 07931 999 [email protected] [email protected]

Maggie Cloquet, Account ManagerMob: 07956 264 [email protected]

Office/Studio Telephone: 01786 577024