Celebrity chefs and sommeliers have joined the ranks of the A-list power players. Today’s most influential consumers are food and wine-savvy individuals eager to knowabout the culinary stars on the horizon.

The ConceptGain access to industry influencers, create brand awareness and trial among leadingculinary professionals. The Rising Stars RevueHosted by StarChefs.com, the magazine for culinary insiders, the Rising Stars Revue showcases up-and-coming chefs across the country who are pushing culinary boundaries. The event is a gala walk-around tasting, featuring signature dishes from each chef, as well as fine wine pairings, spirits, and entertainment. Nominated bythe StarChefs Advisory Board - made up of 20 of the country’s most influential chefs- these promising culinary artists have demonstrated that they are the star chefs of the future. Creativity, ambition, exquisite presentation, and most importantly, delicious food, earn each chef the designation of Rising Star.

The Revue includes a press preview, VIP cocktail reception, gala tasting, and Industry-only Afterparty attended by the who’s who of the culinary industry.

Each year, the StarChefs Rising Stars Revue travels to select cities across the country. Events in 2007 will include Dallas, San Francisco, Atlanta and New York.

Past Rising Stars Revue Events:2003: Boston, Washington D.C, Seattle, New Orleans2004: Los Angeles, Philadelphia, Miami2005: New York, Las Vegas, San Francisco, Chicago2006: New York, Boston, Los Angeles, Washington, D.C.

Select Rising Stars Honored:Gabriel Bremer (Salts, Boston), Geoff Gardner (Sel de la Terre, Boston), Pastry Chef Rick Billings (Clio, Boston), Jason Travi (La Terza, Los Angeles), Mohammad Islam (Chateau Marmont, Los Angeles). Bar Chef Vincenzo Marianella (Providence, Los Angeles), Gregory Brainin (Jean Georges Restaurants, NY), Zakary Pelaccio (5Ninth and Fatty Crab, NY), Will Goldfarb (Room 4 Dessert, NY), Paul Liebrandt (Gilt, NY), Katsuya Fukushima (Café Atlantico and Minibar, DC), Barton Seaver (Café Saint Ex and Bar Pilar, DC), Eric Ziebold (CityZen, DC)

Past SponsorsChampagne Nicolas Feuillatte, San Pellegrino, Stolzle, Bacardi, Stoli Vodka, Jakob Gerhardt Wines, Palm Bay Imports, Banfi Vinters, POM Wonderful,Markus Molitor Estate, Concha Y Toro, Weingut Jurtschitsch Sonnhof, Bodegas Santiago Ijalba, Craggy Range Vineyards, Jean Gagnerot, Espiritu del Ecuador, Labouré-Roi, Sylk Cream Liquer, Gallo Sonoma, Weinbauer, Inc., Japan Prestige Sake Association, T. Edward Wines, Belle Pente Vineyard, Domaine Jean-Luc Colombo, Sella & Mosca Winery, Feudi di San Gregorio, Banfi Vintners, Shinas Estate, Vineyard 7 & 8

Align your wine brand with

the culinary leaders of tomorrow

2007 - Dallas, San Francisco, Atlanta and New York

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Targeted Guest ListAttendees include the who’s who in the culinary industry, food & wine-savvy consumers, and select members of the press.

Direct AccessMeet the Rising Star Sommelier and Chefs one-on-one to discuss your wine. Have your wine paired with a specific dish and introduce your wine to over 300 sophisticated culinary insiders and leading food & wine press.

StarChefs Advisory BoardDaniel Boulud, Marcus Samuelsson, Norman Van Aken, Bobby Flay, Jean-George Vongerichten, Todd English, Ken Oringer, Josh Dechellis and Todd Gray

Wine SponsorshipWith a minimum commitment of 2 cases per wine for each Rising Star Revue event sponsored:

* Your wine will be paired with a specific signature dish of a Rising Star Chef. * Your wine will be listed in the event program. * Your representative is encouraged to attend to pour your wine at a separate table

next to the signature dish pairing and to educate patrons on your product.

Online Exposure As a sponsor of the Rising Stars Revue, your wine will receive online recognition with direct links to your website. Your logo will also appear on the chef recipe page of the event feature on StarChefs.com which includes recipes for each dish served, wine pairing and tasting note StarChefs.com receives 14.6 million hits/month and has won Best of the Web awards from, among others, U.S. News Online, USA Today, Brill’s Content, and Lycos.

Print ExposureYour wine will be listed in the event program which includes recipes for each dish served and tasting notes from the Rising Star Sommelier. Prime Product Placement Place your wine in front of this highly sought after group of up-and-coming culinary talent. Consumers, chefs, sommeliers, and press will directly interact with your wine at the Revue.

Targeted PR StarChefs.com will work with a leading local agency in each city to coordinate a stra-tegic public relations effort for maximum exposure.

What past sponsors have to say

• “The chefs are at the top of their game and the attendees truly are food and wine connoisseurs; it was a real treat serving our champagne to such a savvy crowd.”

- Lionel Neykov, Nicolas Feuillatte Champagne

• “I travelled to New York to launch the new release of my wine to the US market at Rising Stars. The event in New York was a wonderful night. Most people who tried the wine were very impressed and were asking where it could be purchased.”

- George Shinas, The Guilty Shiraz