alex haechler: china vs usa social networks
Post on 17-Oct-2014
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Project by Alex Haechler Course "Innovation and New Technologies" - University of Camerino (teacher C. Vaccari)TRANSCRIPT
CHINESE SOCIAL NETWORKING SERVICES VS.
AMERICAN SOCIAL NETWORKING SERVICES
Alex Hächler
CONTENT
• Social networking services• History• Chinese social networking services
• Freedom of expression• Government intervention• Website licence
• Comparison• Popularity, largest social networks and mobile app
activity• Demonstration: Sina Weibo
HISTORY - SOCIAL NETWORKING SERVICES
Name Type Founded
Skype VoIP / Instant messaging
2003
Facebook Social network 2004YouTube Video sharing 2005Twitter Microblogging 2006Whatsapp Mobile messaging 2009
Name Type FoundedQzone Social network 2005Renren Social network 2005Tudou Video sharing 2005Youku Video sharing 2006Sina Weibo Microblogging &
social network2009
Tencent Weibo
Microblogging 2010
WeChat Mobile messaging 2011Jego VoIP / Instant
messaging2013
Sources from: http://en.wikipedia.org 2013
SOCIAL NETWORKING SERVICE - QZONE• Social network
• write blogs, keep diaries, send photos, listen to music and watch videos
• 623.3 million registered users (Nov 2013)
• Alexa.com (based on qq.com!):• Global rank: 7• China rank: 2
SOCIAL NETWORKING SERVICE - RENREN• Social network
• «Facebook of China», popular amongst college students
• 160 million registered users (Dec 2012)
• Alexa.com:• Global rank: 608• China rank: 100
SOCIAL NETWORKING SERVICE - SINA WEIBO• Microblogging (also
available in English)
• Hybrid between Twitter and Facebook with a limit of 140 Chinese characters
• 503 million registered users (Dec 2012)
• Alexa.com:• Global rank: 18• China rank: 7
SOCIAL NETWORKING SERVICE - TUDOU, YOUKU
• Video sharing
• «YouTubes of China»
• 96 million registered users (Jan 2012) ), Youku: 50 million (Mar 2012)
• Alexa.com (Tudou):• Global rank: 480• China rank: 71
• Alexa.com (Youku):• Global rank: 84• China rank: 17
SOCIAL NETWORKING SERVICE - TENCENT WEIBO
• Microblogging(also available in English)
• Similar to Twitter with a limit of 140 Chinese characters
• 540 million registered users (Dec 2012)
• Alexa.com (based on qq.com!) :• Global rank: 7• China rank: 2
SOCIAL NETWORKING SERVICE - WECHAT• Mobile messaging
(also available in English)
• «Whatsapp of China»
• 300 million registered users (Jan 2013)
SOCIAL NETWORKING SERVICE - JEGO• VoIP / Instant messaging
(also available in English)
• «Skype of China»
• Recently launched by China Mobile in June 2013
FREEDOM – GOVERNMENT INTERVENTION
• Facebook and Twitter were blocked by Beijing's firewall in mid-2009
• China has the largest recorded number of imprisoned cyber-dissidents in the world.Some of the reasons:• Communicating with groups abroad• Signing online petitions• Calling for reform• Calling for an end to corruption
• Government forces to employ teams of internal censors• prevent criticism of the government and social unrest
FREEDOM – GOVERNMENT WEBSITE LICENCE
FREEDOM – EN.GREATFIRE.ORG
COMPARISON – LARGEST SOCIAL NETWORKS
Faceb
ook
YouT
ube
Qzone (
China o
nly)*
Sina W
eibo*
Whatsa
pp
+Tu
mblrLIN
E*
Twitte
r
WeCha
t
Tence
nt Weib
o
Linke
dIn
Youk
u (Chin
a only
)
Instag
ram
Tudo
u (Chin
a only
)
RenRen
(Chin
a only
)
Pinter
estBa
dooOrku
t
Fours
quareVin
e*
vKon
takte
(Russia
only)
Myspace
Snap
chat0
200400600800
100012001400
1,1551,000
712500
350327300275240236220184175150114
54 50 45 44 40 40 31 30 20
monthly active users (unless indicated otherwise)
in m
illio
n
* = total users
Source: adapted from http://www.businessinsider.com/a-global-social-media-census-2013-10
COMPARISON - POPULARITY
Faceb
ook
Qzone*
Renren
Whatsa
pp
WeCha
t
Twitte
r
Tence
nt Weib
o
Sina W
eibo**
Youtu
be
Youku
+ Tudo
u0
200400600800
1,0001,2001,400
1,150
500
54
350236 240 220
81
1,000
289
monthly active usersin
milli
on
Sources: adapted from intelligence.businessinsider.com: November 2013, * forbes.com: July 2012, **online.wsj.com: October 2013
COMPARISON - MOBILE SOCIAL APP ACTIVITY
zhihuImbang
Tianya Community MobileTianya MobilePengyou.com
Kakao StoryFacebook
RenrenBaidu Tieba
Qzone
1.731.791.9722.54.034.99
35.5961.16
211.03
Top 10 - mobile social apps amount of active users in December 2013 in China
in million
Source: adapted from enfodesk, China Internet Watch 2013
DEMONSTRATION: SINA WEIBO
THANK YOU FOR YOUR ATTENTION!
SOURCES 1/2• www.alexa.com (for all social networks) 15.01.2014• http://antictrl.com/chapter-7-1-impact-of-journalists-and-cyberdissidents 30.01.2014• http://blog.factbrowser.com/tag/youku 15.01.2014• http://www.chinainternetwatch.com/tag/qzone 15.01.2014• http://www.dailymail.co.uk/sciencetech/article-2431861/China-lifts-ban-Facebook--people-
living-working-small-area-Shanghai.html 03.02.2014• http://www.digitalelement.com/press_room/
Tudou_deploys_hyperlocal_geolocation_technology.html 18.01.2014• http://en.wikipedia.org/wiki/Qzone 15.01.2014• http://en.wikipedia.org/wiki/Renren 15.01.2014• http://en.wikipedia.org/wiki/Tencent_Weibo 15.01.2014• http://en.wikipedia.org/wiki/Tudou 15.01.2014• http://en.wikipedia.org/wiki/WeChat 15.01.2014• http://de.wikipedia.org/wiki/Youku 15.01.2014
SOURCES 2/2
• http://www.internetfreedom.org/Background#Firewall_of_Shame 24.01.2014
• http://thenextweb.com/asia/2013/08/13/chinas-twitter-like-sina-weibo-service-now-has-over-50-million-active-users-per-day/#!tRg36 18.01.2014
• http://www.techinasia.com/tencent-weibo-registered-users-540-million/ 17.01.2014
• http://techrice.com/wp-content/uploads/2011/03/Slide11.jpg 19.01.2014• http://www.weibo.com/u/5021904851/home?wvr=5&uut=fin&from=reg
15.01.2014
IMAGE SOURCES• http://flagpedia.net/data/flags/normal/cn.png
• http://flagpedia.net/data/flags/normal/us.png
• http://raitamaa.net/wp-content/uploads/2012/02/qzone.png
• http://www.language-trainers.de/blog/wp-content/uploads/2013/12/weibo-tencent.png
• http://was-de.wascdn.net/wp-content/uploads/2013/04/Wechat-logo-315x315.png
• http://www.kjr-bgl.de/userdata/others/Facebook-Icon.png
• http://www.brookwood.net/wp-content/uploads/2012/08/twitter.png
• http://graphics8.nytimes.com/newsgraphics/2013/07/31/startups-explorer/81401f9ca5ce61eb42e47e9a6f5756338086bd21/imgs/logos/whatsapp.png
• http://files.softicons.com/download/social-media-icons/social-bookmarks-icon-set-by-yootheme/png/128x128/social_skype_box_blue.png
• http://www.cse.ust.hk/~bwuaa/image/renren_icon.png
• http://www.ciefcci.org/zh/images/yootheme/menu/weibo.gif
• http://www.digitalintheround.com/wp-content/uploads/2013/02/paris-hilton-sina-weibo.png
• http://s3.amazonaws.com/crunchbase_prod_assets/assets/images/original/0001/6516/16516v1.png
• http://ascportfolios.org/chinaandmedia/wp-content/uploads/2011/02/100217235565a51910767283b5.jpg
• http://marketingtochina.com/wp-content/uploads/2013/05/like_facebook_chine.jpg
• http://meedan.org/wp-content/uploads/tencent.weibo_.screenshot.jpg
• http://www.oneclickroot.com/wp-content/uploads/2013/12/WECHAT-1.jpg
• http://cdn3.tnwcdn.com/wp-content/blogs.dir/1/files/2013/11/Jego-1.png
• http://www.hdicon.com/wp-content/uploads/2011/07/youtube_icon.png
• http://healthscopeasia.com/wp-content/uploads/2013/04/youku_logo2.png
• http://www.userlogos.org/files/logos/Karmody/tudou_Iphone01.png
• http://www.washingtonpost.com/blogs/worldviews/files/2013/01/WMSN1212_1024-730x514.png