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  • 8/3/2019 Alberta Oil November 2011 Sampler

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    $7.50CAD

    NOVEMBER2011

    The Business of Energy

    PM #40020055

    PAGE 28

    ARCTIC DISASTER: Preventing the Next Macondo//PIPES & POWER:Enbridge Branches Out>

    Canadian

    CARTELA handful of homegrownjuniors and mid-capsunearth black gold in

    Colombia

    PETROMINERALES PRESIDENTAND CEO COREY RUTTAN

    FRENCHCONNECTION

    National roots laidbare in Quebecs

    shale gas storm

    WINNERS &LOSERS

    How to pick ajunior stock

    TRUST US

    An old investmentvehicle returns

    >

    JUNIORSREPORT

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    Vancouver

    Toronto

    OttawaMontral

    Calgary

    HongKong

    Vancouver | Calgary | Toronto | Ottawa | Montral | HongKong | mcmillan.ca

  • 8/3/2019 Alberta Oil November 2011 Sampler

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    november 2011 3

    contents

    2Nil. Innoati. Ai.Th a all at dcition o th coani that olatCanada iant jnio ni. In thi cial ot,Alta Oil ta toc o a cto h th la ha ida and ta i iFortune Hu nters

    Cover Package

    28

    3

    36Master of His HouseMeet Andre Caill, the manat the center of Quebecsshale gas controversy

    by Jeff LewIs

    28Promised Land

    A Canadian cartel makesits mark in Colombia

    by DArreN CAmpbeLL

    53The ReboundEnergy trusts make

    a comeback in theoil patch

    by sTeve mACLeOD

    42Due DiligenceHow to pick winners

    instead of losers in acrowded juniors sector

    by JAsmINe buDAk

    48Against the GrainLow cost producers prove

    chasing natural gas playsisnt a death sentence

    by CAILyNN kLINgbeIL

    36

    66

    november 2011 volume 7 issue 5

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    4 www.albertaoilMaGaZiNe.coM

    coNteNts

    6 Editors Log

    Canadas juniorscontinue to punch

    above their weight

    9 obsErvEr

    News and viewsrom the nationaland internationalscenes

    13 sErvicEs

    Rig matting frmskeep the industry

    on a solid ooting

    15 advancEs

    A suite o West Coastexpansion plansslowly gains traction

    17 poLicy

    Can behavioralscience stop the nextoshore disaster?

    19 transactions

    Enbridge Inc.makes a power play

    21 aLtErnativEs

    The renewableenergy industryaces uncertaintypost-election inOntario

    23 champions

    Unconventionalthinker Dan Allan

    stands up or ascorned sector

    66 FinaL words

    Brian McLachlantalks about hisDuvernay gamble

    hot topics

    58 insights

    Why an outright ban on the oil sands

    is no low-carbon panacea

    by Andrew LeAch

    61 EntrEprEnEurs

    Video surveillance spawns a business

    idea or Osprey Inormatics

    by Jesse snyder

    64 dispatchEs

    Economic worries put a premium on

    petroleum at the expense o species

    protection

    by doug MAtthews

    Hydro-Quebec doesnt like shale gas. Find out why at

    www.albertaoilmagazine.com/hydroquebec

    23

    19 coNteNts iMaGesJohn Gaucher, Luc MeLanson,bryce Meyer, Dushan MiLic,

    Marc riMMer anD coLin way

    dEpartmEnts

    volume 7 issue 5 NoveMber 2011

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    Leading the way with customer-driven data, integrated sotware

    and services or your upstream decision-making needs.

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    They cn cy s. They jst cnt be s.

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    editors log

    6 www.albertaoilMagaZiNe.coM

    Do or DieA scrappy and nimble junior sector faces strong headwindsiN the caNadiaN oil aNd gas

    industry, its the big players, the Imperial

    Oils and the Suncors, that make the big

    deals, spend the big money and create the

    big headlines on the energy scene.Yet the vast majority o the compa-

    nies that make up this busy sector dont

    deal in production thats hundreds o

    thousands o barrels per day or profts

    that total hundreds o millions or even

    billions o dollars a year.

    O course, Im talking about Canadas

    juniors, who happen to be the ocus o

    this issue oAlberta Oil. The juniors bear

    names like Gran Tierra Energy Inc. and

    Angle Energy Inc. These are small opera-

    tions that casual investors likely have

    never heard o. But these frms make an

    outsized contribution to the oil patch. Its

    not something you can measure in the

    size o their profts or production. Its the

    risks, new plays and technologies they are

    willing to gamble on while the big guys

    wait to see how the gambles turn out that mark their impact.

    prices. The dark clouds that are gathering

    around the global economy could scup-

    per the industrys growth plans just as it

    did during the recession o 2008-2009 as

    investors grow more cautious and capital

    becomes harder to raise.

    But the Canadian junior sector seems

    to weather the cyclical nature o the busi-

    ness. Its a scrappy and nimble bunch. And

    it has to be, because these companies have

    to seize new opportunities quickly beore

    bigger players move in. They must also

    adjust business strategies when market

    conditions change. Its not an easy wayto make a living, but this dynamic group

    o companies mostly manage to make it

    happen and keep the industry moving

    orward in the process.

    Darren Campbell

    [email protected]

    Whether its entering risky jurisdic-

    tions like Colombia or Kurdistan in search

    o big petroleum prizes, exploring emerg-

    ing plays like the Duvernay or the Horn

    River basin or utilizing novel extractiontechnologies such as enhanced oil recov-

    ery, the juniors are oten at the vanguard

    o what is happening in this industry.

    The sector also serves as a good

    barometer or how healthy the industry is

    in Canada. Lots o juniors pitching their

    stories to the investment community,

    buying up land and searching out new

    rontiers whether they be geological or

    technical usually means the industry is

    doing well.

    And the industry has been doing well

    as the economy recovered throughout 2010

    and much o 2011 a recovery that is now

    being threatened as the fnancial woes o

    Greece and the United States send markets

    into a tizzy. Still, spending and drilling

    activity have been up in Western Canada

    as explorers look to ree up liquids-richnatural gas and take advantage o high oil

    The shadowy gameo setting oil prices

    The tricky businesso refning

    The U.S. and Canada

    battle to open up theBeauort

    Canadian frms lookto the Lower 48 orgrowth

    Plus, industryplayers gear up toexpand the market

    or natural gasvehicles

    in the next issue of Ao

    PhotograPhy by ryan girard

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    albertaisenergy.ca

    The oil and gas industry is invested in Alberta communities. New technology

    developed and funded by the industry is transferred to our municipalities and

    towns, providing better infrastructure and a more sustainable way of living.

    Through continued collaboration and partnership with industry, Alberta leads

    the way in responsible economic, environmental and social development.

    Together, we make Alberta work.

    Alberta is Energy is supported by several Alberta business associations, many of which are

    focused on the oil and gas sector.

    Proled Albertans (left to right): Dr. Greg Powell, President & CEO - STARS; Vince Corkery, Director,Wastewater Treatment Plant - EPCOR; Warren Heisler, President - Le Reve Energy Corporation

    Visit our new website and join the conversation on our blog at albertaisenergy.ca

    i i

    The Business of Energy

    volume 7 issue 5

    Subscription Prices

    One year: $59.95

    Two years: $109.95

    U.S.A. one year: $79.95

    International one year: $99.95

    Send subscription requests

    and address changes via email to

    [email protected]

    or call toll-free:

    1-866-227-4276 ext. 237

    Undeliverable mail should be

    directed to the publishing ofce:

    Venture Publishing Inc.

    10259 105 Street, Edmonton, AB T5J

    1E3 or via email to circulation

    @albertaoilmagazine.com

    Canadian Publications Mail

    Product Sales Agreement

    #40020055

    Printed in Canada by

    Transcontinental Graphics

    This magazine abides by the

    editorial standards set by the Canadian

    Society of Magazine Editors. We do

    not publish unsolicited articles

    and material sent will not be returned.

    Media releases may be directed to

    [email protected].

    Occasionally, Alberta Oilmakes

    its names and addresses available

    to carefully screened organizations

    that want to let you know about

    a product or service that may interest you. If

    you do not wish to have your

    name included, please send an email

    to [email protected].

    Publisher Ruth Kelly [email protected]

    Editor DaRRen Campbell [email protected]

    Senior Editor jeff lewis [email protected]

    Assistant Editor steVe maCleOD [email protected]

    Copy Chief Kim tannas

    Editorial Intern jesse snyDeR

    Art Director Kim laRsOn

    Associate Art Director Ryan GiRaRD

    Assistant Art Director anDRew fORbes

    Production Manager Vanlee RObblee

    Production Co-ordinator betty-lOu smith

    Web and Systems Architect GunnaR blODGett

    Web Editor DunCan Kinney [email protected]

    Circulation Co-ordinators anDRea CRuiCKshanK, jennifeR KinG

    Assistant Publisher anDRew williams

    Controller ally speRle

    Accounting Assistant Glenna GRaVel

    Vice-President Sales anita mcGillis [email protected]

    Sales Assistants julia ehli, KassanDRa mitChell, KaRen CRane

    Advertising Account Executives Dennis mcCORmaCK [email protected]

    lisa RiChaRDs [email protected]

    Corg wrr

    Jasmine Budak, Cailynn Klingbeil, Andrew Leach, Doug Matthews

    Corg poogrr d iror

    John Gaucher, Luc Melanson, Bryce Meyer, Dushan Milic, Marc Rimmer, Colin Way and Wilkosz & Way

    Alberta Oilis published

    twelve times per year

    by Venture Publishing Inc.

    www.albertaoilmagazine.com

    Publishing Ofce/

    Edmonton Sales

    10259 105 Street

    Edmonton, AB T5J 1E3

    Telephone: 780-990-0839

    Fax: 780-425-4921

    Calgary Sales

    #4 2526 Battleford Avenue SW

    Calgary, AB T3E 7J4

    Telephone: 403-228-4337

    Fax: 403-217-6588

    Contents copyright 2011

    by Venture Publishing Inc.

    Content may not be reprinted

    or reproduced on websites

    without express permission

    of the publisher.

    ISSN:1912-5291

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    NOVEMBER 2011 9

    ObserverNEWS | NUMBERS | PEOPLE | PLACES

    Market PullDEMAND FOR CANADIAN HEAVY CRUDE IS SOARING

    A STRUCTURAL CHANGE IN CANADIAN HEAVY OILmarkets supports long-term export plans that would deliver

    increased oil sands production for processing in the United

    States, a fall report from Peters & Co. says.

    The Calgary brokerage predicts the spread between the value

    of low and high crude oil grades known as the differential

    will remain narrow, climbing no higher than 20 per cent by 2016.

    The reason is higher demand for heavier Canadian crude

    oil in the U.S. Midwest and in the refining corridor on the U.S.

    Gulf Coast, where TransCanada Corp. hopes to deliver 700,000

    barrels of crude per day along its highly anticipated and con-

    troversial Keystone XL pipeline expansion.

    Import volumes of Canadian heavy crudes into these mar-kets have increased over the past few years, largely due to the

    additional pipeline takeaway and spare coking capacity, Peters

    says. As a result, aside from periodic fluctuations in the light-

    heavy differential, we believe that a narrower differential will

    prevail over the medium term.

    Upgraders live off the difference between prices for their

    raw material bitumen and their output of synthetic crude oil.

    Proposals to build the behemoth plants proliferated in 2005-06,

    when the differential peaked near 45 per cent. The blueprints

    were abruptly shelved, however, when the financial incentive

    disappeared at the onset of the 2008-09 economic contraction,

    CP IMAGES

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    10 www.albertaoilMaGaZiNe.coM

    observer

    during which the price gap plunged to 12 per cent.

    Although they are highly subject to market conditions,

    Peters expects light-heavy dierentials to stay in the 19- to22-per cent range through 2016, in part because expected

    additions o new pipelines will enhance Alberta producers

    ability to shop around or the best available prices.

    On the U.S. Gul Coast, a historic discount leveled

    against Canadian heavy crude relative to its Mexican and

    Arab counterparts averaging US$10.07 per barrel and

    US$11.58 per barrel, respectively, over the last three years

    could tighten signifcantly as Mexican imports to the U.S.

    dwindle, and are ultimately replaced, by deliveries o Cana-

    dian heavy oil, Peters says.

    activity iN the vauNted bakkeN reservoir has

    transormed Saskatchewan rom an industry aterthought

    to a bustling petro-province and has even made Manitoba

    an exploration destination. Industry orecasts predict even

    bigger things or the Bakken with daily production reach-

    ing one million barrels o oil equivalent (boe) by 2015 and

    eventually maxing out at 1.5 million boe per day.

    The Bakken activity has been a good news story or

    Saskatchewan and Manitoba. But wells drilled in these

    two western provinces are less prolifc than in all but one

    county in the United States portion o the Bakken, which

    encompasses North Dakota and Montana.

    Damn YankeesCanadian well production in the Bakkenfalls short of whats happening in the U.S.

    The average one-month peak oil rate per day of non-vertical wells drilledsince 2008 from selected regions in the Bakken reservoirBakken Breakdown

    a PetroleuM huMaN resources couNcil of caNada

    report released last spring that revealed the Canadian

    oil and gas industry could be short 130,000 workers in

    the next decade provided the starkest warning yet that a

    severe labor shortage is headed the industrys way.

    Deloitte Canada oil and gas analyst Chris Lee says one

    avenue to address the problem will be to fgure out how

    to attract and retain the so-called Generation Y demo-

    graphic the term given to adults born between 1980 and

    the mid-1990s. Its a potentially rich labor pool or the oil

    patch, which is why Lee says it is so critical that the petro-leum sector tap into it.

    But Lee cautions it wont be an easy task. The tradi-

    tional perks that convinced the baby boomers to work in

    the industry high pay, bonuses, stock options, use o the

    companys private jet dont resonate with Gen Y work-

    ers. Companies have to fgure out how they can create

    cultures that make Gen Y eel more accepted, Lee says.

    These people work hard, but they work dierently.

    The analyst notes that Gen Y generally has less respector traditional hierarchical structures within businesses

    than their parents did. And their motivation or working

    isnt strictly driven by dollars and cents. Lee says as the oil

    and gas industry fgures out how to woo this demographic

    to work in the oil patch, it will have to accept that turnover

    rates will be higher than they have been in the past.

    But attracting this challenging group o workers isnt

    impossible. Lee says the companies that do so will be the

    ones that are advanced in using tools like social networking

    in the workplace, provide challenging work environmentsand provide an attractive work-lie balance.

    Generation GapAs labor shortages loom, the oil patch mustmine a challenging demographic

    Source: HPDI; Bernstein Analysis

    North

    Dakota

    Montana

    Mountrail

    Divide

    Mercer

    Sheridan

    Roosevelt

    Saskatchewan

    Manitoba

    AVERAGE

    516

    258

    23

    362

    171

    79

    73

    345

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    NOVEMBER 2011 11

    OBSERVER

    Anxiety returns for cost conscious oil sands projects

    Slow Rising

    COST INFLATION IS REARING ITS UGLY head once again as players in

    Albertas oil sands look to accelerate growth plans. A summer report produced

    by Ernst & Young Canada, entitled Opportunities and Risks in Canada Oil Sands,

    lists cost inflation as one of the top 10 risks facing the sector.

    Despite the efforts by the industry to meet the challenge, operating costs

    for oil sands projects increased to $25.50 per barrel of oil equivalent in 2010

    from $19.60 in 2006. Ernst & Young notes that development and operating costs

    for oil sands project remain on the high end of the global scale.

    201520102005200019951990

    0

    10

    20

    focus period

    Cost($

    perbarrelo

    foilequivalent)

    forecast

    201520102005200019951990

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    10

    20

    30

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    perbarrelofoilequi

    valent)

    forecast

    COUNT KAREN HARBERT AMONG

    the people who think a U.S. State

    Department approval of TransCanada

    Corp.s controversial $7-billion

    Keystone XL pipeline is a foregone

    conclusion. But the president

    and CEO of the U.S. Chamber

    of Commerces Institute for 21st

    Century recently told the Calgary

    Chamber of Commerce that

    President Barack Obama and the

    State Departments approval wont

    mean the project has crossedthe finish line. Harbert says that

    milestone will only signify the

    beginning of the hard work for the

    pipelines backers, as permits from

    each state involved will have to be

    obtained. Its going to be difficult

    and its going to get ugly, Harbert

    predicts. It will take us some time

    to build it.

    Operating cost per unit of production (traditional oil and gas)

    Operating cost per unit of production (oil sands)

    Joint venture spending amongnatural gas companies in NorthAmerica will top $11 billionbetween 2011 and 2013,BRINGING AN ADDITIONAL 2.6 BILLION CUBIC FEETOF INCREMENTAL SUPPLY TO MARKETS, PE TERS &CO. PREDICTS. SO-CALLED FARM-IN AGREEMENTSCAN SIGNIFICANTLY LOWER THE BREAK-EVENPRICE OF A NATURAL GAS DEVELOPMENT FOR THEORIGINAL OPERATOR, WHICH IMPROVES HALF-

    CYCLE DRILLING ECONOMICS IN A LOW PRICEENVIRONMENT, THE CALGARY INVESTMENTBOUTIQUE SAYS. IN THE MARCELLUS SHALE,COST-SHARING DEALS COULD HALVE BREAK-EVEN PRICES FOR COMPANIES THAT GIVE UP 50PER CENT OF PRODUCTION TO GET 75 PER CENT OF

    WELL COSTS COVERED TO $2.5 0 PER THOUSANDCUBIC FEET.

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    CATERING TO THE NEEDS

    TRAVELERS

    ofBUSINESS andLEISURE

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    The top business news, marketingideas and success stories to helpyou run your business, manage your

    staff and stay aware of trends.

    EXPERIENCE

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    mgzn.cm

    ExEcutivE insidEr

    Only at Alberta Oilwillyou fnd Kim Davies,CEO o junior oil and gascompany Terrex Energy,providing readers with aninside look into the ultra-competitive oil patch.Read it at albertaoilmagazine.com/execinsiderWEb ExclusivE

    Find out why Hydro-Quebec wont be back-ing development o the Utica shale any timesoon at albertaoilmagazine/hydroquebec

    EnErgy ink

    Leave a comment, interact with our editorialsta and get the latest oil and gas news at ourblog Energy Ink at albertaoilmagazine.com/energyink

    chart of thE WEEk

    Get your weekly bite-sized inographic snap-

    shot o the industry at albertaoilmagazine.com/chartoftheweek

    albertaoil

    groWing intErEst in thE Duvernay shale west o

    Edmonton could see the province back in the black sooner

    than originally orecast. Provincial revenue orecasts or fscal

    2011-12 jumped $2.7 billion to $38.3 billion rom $35.6 billion

    ollowing strong land sales including one that netted $842

    million in the budding shale reservoir this past spring. As

    a result, the province says its $3.4-billion defcit or the year

    has shrunk by $2.1 billion to an anticipated $1.3 billion. The

    rosy orecast is predicated in part on strong oil prices, which

    have seesawed amid European debt ears and a sluggish U.S.

    economy.

    thE yinka dEnE alliancE rEmainEd lEss than imprEssEd that

    Enbridge Inc. has struck commercial agreements with shippers to transport

    crude oil on its proposed Northern Gateway pipeline. Enbridges pipelineisnt happening, period. It doesnt matter who they get a deal with, said Chie

    Larry Nooski o the Nadleh Whuten First Nation, which is a member o the

    alliance. The 1,177-kilometer Northern Gateway project has been controversial

    because o concerns that the line, which would end at a terminal in Kitimat,

    British Columbia, could lead to oil spills both onshore and oshore. The Yinka

    Dene Alliance is made up o fve First Nations in northern B.C.

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    services

    november 2011 13photographs courtesy of little guy oilfield rentals inc.

    Welcome MatsA support service keeps rigs on solid ground

    Foul weather means good business For Jack Fraser.

    While torrential spring oods this year may have cost operators

    by orcing some production to be shut-in, purveyors o rig and

    access mats were prepping or new sales. This year especially,

    i you didnt mat you didnt do anything, Fraser, co-ounder o

    Nisku-based Little Guy Oilfeld Rentals Inc., says.

    Not all oilfeld business involves drill bits and rig rentals. As

    drilling seasons get longer and operations grow more complex,

    the business o rig matting is expanding, too. Setting up and run-

    ning a drill site in remote parts o Western Canada can be chal-

    lenging at the best o times. Inclement weather can quickly turnaccess roads and northern leases into mud pits and bogs.

    But Mother Nature alone doesnt drive demand. Fraser says hesdoubled his inventory rom three years ago to 3,700 mats as drill-

    ing contractors take a more proactive approach to well-site saety.

    You can work aster and saer on a nice oor, instead o slogging

    around in the mud, Fraser says. Maybe its airly dry now, but

    when youre working on a project and it rains or two weeks,

    you can shut down or try and get matting in on top o the mud.

    Strad Energy Services Ltd. has likewise been able to grow

    its matting business during the past three years. In 2009, the

    Calgary-based oilfeld services company had 10,000 mats. Today,

    the companys inventory across North America totals 30,000pieces with two-thirds o it in Canada. Its grown every

    Mats provide

    coMpanies safe,

    all-season access

    to well sites

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    SERVICES

    14 www.albERtaoIlMaGaZINE.CoM

    year, but especially in the last two or three years, company

    president Andy Pernal says.Much o Strad Energys inventory growth has been in rig

    mats. For years, the companys inventory consisted primarily o

    eight-oot by 14-oot access mats, which were rented out to cre-

    ate temporary roadways over mud and bog, so vehicles wouldnt

    get stuck en route to a drill site. The inventory o rig mats

    larger eight-oot by 40 -oot mats that help support a rig on

    rough terrain was much smaller. Now, the inventory is split

    pretty much right down the middle. People talk about the need

    because o wet weather and thats true, but theres an underly-

    ing trend [ocused on] the environment and saety, Pernal says.Another driver is drill programs that are getting more

    complex. Matting companies have benetted rom the proliera-

    tion o horizontal wells and multi-stage, hydraulic racturing

    operations. Contractors increasingly drill multiple wells rom

    a single pad in a manuacturing approach to development.

    Beore, i they needed access, a matting company would come

    in. Now, they need a pad because theyre drilling 10,000 eet

    vertically and 10,000 eet horizontally, Pernal says. Its a

    temporary manuacturing acility, rather than just three to vedays o drilling. The requirements have increased and the need

    or matting has increased dramatically.

    While the derricks and drilling programs they support

    have changed, mats have remained decidedly less complex. Its

    one reason Fraser likes the business so much. Mats are mats.

    You can only improve them or modiy them so much, he says.

    Plastic mats made rom composite materials are starting

    to replace older, steel-ramed wood units, which are prone to

    water damage. The plastic units are thinner and lighter, which

    helps reduce transportation costs. A single lease can require upto 1,000 o the eight-by-14 oot interlocking mats. Thats a lot

    o truck loads and a lot o money, Fraser says. He doesnt expect

    plastic mats to replace wood mats altogether, insisting each hasits own place in the industry. You probably dont want to put a

    drilling rig on the lightweight ones, he says.

    The plastic mats, however, do have an environmental

    benet over their wooden counterparts. Because they are one

    solid piece, there are no cracks or produced liquids and potent

    chemicals to seep through, making the plastic mats better

    or spill containment. The eature makes plastic mats ideal in

    environmentally sensitive regions, Fraser says. We did a job in

    Saskatchewan and the only reason we were there was to cover

    some grass that they didnt want disturbed, he says. When youpick the mats up, you can barely see we were there.

    At Strad Energy, Pernal doesnt see business letting up any

    time soon. Matting is just one o ve business units the compa-

    ny operates, but it attracts a air share o attention. Strad spentsome $8 million o a $50 million capital expenditure program

    in the rst hal o 2011 on new ventures. One o those initiatives

    was developing a line o composite mats. We spent a number

    o years developing our composite mats, nding the right resin,

    the right manuacturer and the right surace tension, Pernal

    says. Demand ar outstrips our rental feet and we see that

    continuing moving orward. Certainly the wetter weather ac-

    centuates the requirement or mats and we experienced that in

    North Dakota and Canada this year, but there are underlying

    undamentals o the environment and saety. I we have a dry2012, we dont see demand decreasing.

    Mats are Mats. You can onlY iMprove

    theM or ModifY theM so Much.

    after reMoval,

    land is left

    relativelY

    unscathed, with

    grading kept

    undisturbed

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    november 2011 15

    advances

    First StepSlowly but surely, West Coastexport plans gather momentum

    Even before TransCanada Corp.secured a avorable environmental review

    rom the U.S. State Department this

    summer or its hotly contested Keystone

    pipeline expansion, industry participants

    were assuming the export project would

    be built. That would be the producers

    assumption today, Ian Anderson, presi-

    dent and chie executive o transportation

    rival Kinder Morgan Canada, toldAlbertaOil during a lengthy interview last sum-

    mer. I that somehow changed, and either

    it didnt occur or it occurred much later

    than planned, I think that will do nothing

    but increase pressure to add more pipeline

    capacity sooner to the West Coast.

    That pressure was already building

    as ofcials with the State Department

    issued their third environmental assess-ment o the $7-billion Keystone applica-

    tion last summer. As ofcials at the State

    Department weigh fnal approval o the

    Gul Coast delivery system, a suite o West

    Coast expansion plans are quietly gather-

    ing momentum.

    Enbridge Inc. says its multibillion-

    dollar Northern Gateway project is now

    supported by so-called precedent agree-

    ments with prospective shippers. And agroup o oil sands producers including

    Cenovus Energy Inc. and Nexen Inc. has

    told the National Energy Board (NEB) that

    an application or frm service on Kinder

    Morgans Trans Mountain pipeline (TMPL)

    to Burnaby, British Columbia, amounts

    to a frst step in opening up Asia-Pacifc

    markets to increased deliveries o Cana-dian crude oil.

    Other frms that have entered into

    agreements or frm service on the hal-

    century-old pipeline system include U.S.

    Oil & Refning Co., PetroChina Interna-

    tional America Inc. and Astra Energy

    Canada Inc. The fve frms have together

    committed to ship 54,000 barrels per dayollowing an open season

    IllustratIon by luc melanson

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    advaNces

    conducted last all that drew a total o 95,000

    barrels per day o support or guaranteed access

    to the Westridge marine terminal.

    Since 2003, space on the pipeline has been

    allocated between uncommitted shippers and

    dock users using a bid premium method. Kind-

    er Morgan wants to und uture expansions onthe West Coast pipeline to 700,000 barrels per

    day, up rom a capacity o 300,000 today using

    rm service ees paid by shippers. Although the

    issue drew criticism rom common carriage us-

    ers o the line in hearings beore the NEB, there

    remains broad consensus that reaching Pacic

    tidewater is in the industrys best interests.

    Kinder Morgans expansion plans are the

    next or the very rst step in the West Coast piece

    thats already played out in the U.S. Gul Coast,

    oered Paul Reimer, senior vice-president o

    marketing, transportation and power at Calgary-based Cenovus. In testimony beore the board, he

    predicted expansion o the TMPL system would

    precipitate increased exports to Asia-Pacic

    markets just as the ExxonMobil Pegasus pipe-

    line, oreshadowing Keystones ultimate delivery

    capacity o 1.1 million barrels per day, success-

    ully relieved congestion in the U.S. Midwest by

    delivering 100,000 barrels per day rom Patoka,

    Illinois to reners on the Gul Coast. [T]hat en-abled that market to understand what Canadian

    heavy crude was like, Reimer told the board.

    Deanna Zumwalt, Nexen Inc.s vice-presi-

    dent, North America, crude oil and marketing,

    said that getting rm access to the Westridge

    dock, as opposed to nominating monthly or it,

    allows us to begin to build those relationships,

    and prove up the concept that West Coast access

    makes sense or producers.

    I think, given recent market develop-ments, that its become ever more evident that

    its important that Canadian producers get access

    to diverse markets, she added. Its clear today. It

    will likely be clear in the uture.

    For its part, China National Petroleum Corp.

    appears keen to repatriate anticipated production

    volumes rom its oil sands properties. Inrastructure

    that connects the Alberta basin with China is a pri-ority, Stephen Dove, a senior oil trader with subsid-

    iary PetroChina International America Inc. testied.

    Big rms are not alone in pursuing oshore

    market development strategies. Much smaller

    oil sands producer Osum Oil Sands Corp., cit-

    ing strong interest in rm service oerings on

    TMPL in the uture, is looking to the Far East, too.

    Osum has received a number o enquiries rom

    Asian interests concerning both the purchase oour oil production and investment in our projects

    and it is clear to us that enhancements to export

    capacity are v ital to the growth o our business,

    company manager o marketing and commercial

    development Murray Morrell wrote in a letter led

    with the NEB as part o the TMPL hearings.

    Much o the interest in developing new mar-

    kets or oil sands-derived crude has come rom

    producers keen to avoid the price discounts leveled

    against their output in saturated markets in theU.S. Midwest. But not everybody is convinced that

    rm service on the TMPL system would automati-

    cally lead to higher producer netbacks and a posi-

    tive price surplus or Canadian crude oil as Kinder

    Morgan has suggested it would.

    Chevron Resources Canada trading manager

    Geo McCutcheon, whose rm uses the West Coast

    pipeline to eed its renery in Burnaby, noted in

    testimony to the board that TMPL is primarilyused by rened product shippers and reneries

    in Washington State, whose traditional eedstock

    rom the Alaska North Slope is in terminal decline.

    He said rm shippers would capture any available

    arbitrage, and questioned whether benets would

    accrue in equal measure to the industry as a whole

    as opposed to a handul o individual players. In

    the uture that money will roll to the rm ship-

    pers, he told the board. It will not fow back to the

    producers unless the shipper itsel happens to be aproducer and moving his own barrels.

    Its become ever moreevIdent that Its Important

    that canadIan producers get

    access to dIverse markets.

    1.1The ulTimaTe

    delivery capacity

    of The KeysTone Xl

    pipeline

    million barrels

    current daily oil

    shipping capacity

    on Kinder morgan

    Canadas Trans

    mounTain pipeline

    300,000

    7esTimaTed CosT

    of TransCanada

    Corp.s Keystone Xl

    pipeline

    $bILLION

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    policy

    IllustratIon by luc melanson

    Can behavioral science preventa repeat o the tragic blowout and oil spill

    that killed 11 rig workers last year in the

    Gul o Mexico? The question is one o

    many being weighed by Canadas National

    Energy Board (NEB) as part o an ongoing

    review o the hazards, risks and mitiga-

    tion measures associated with drilling

    oshore in the Canadian Arctic.

    Behavioral issues are important,because behavior turns systems and proce-

    dures into reality, says a report submitted

    to the ederal regulator under the title

    Changing Minds; A Practical Guide for Behav-

    ioral Change in the Oil and Gas Industry. It is

    not enough or an organization to have

    good systems, because perormance is

    determined by how organizations actually

    live or act out their systems.The prescription is not at all rivolous.

    In a separate report submitted to the NEB

    oshore review, Norwegian risk-manage-

    ment specialists Det Norske Veritas high-

    light the role systemic organizational

    defciencies played in a series o atal

    disasters, ranging rom the Texas City

    refnery explosion in 2005 to the collapse

    o the Ocean Ranger drilling platorm in

    the icy waters oshore Newoundland andLabrador in 1982.

    Described in the document as the

    largest sel-propelled, semi-submersible

    oshore drilling unit o its era, the Ocean

    Ranger, ofcially launched in 1976, began

    drilling in the vicinity o the Hibernia oil

    feld on the Grand Banks in 1980. It was

    owned by Ocean Drilling and Exploration

    Co. (ODECO), which operated the rig on

    behal o Mobil Oil Canada Ltd. None o

    the 84 crew survived ater the rig cap-sized and sank in a storm on February 15,

    1982. Ofcials determined it went under

    ater seawater entered the ballast control

    room through a broken porthole, caus-

    ing an electrical breakdown that aected

    stability.

    Much like in the atermath o the BP

    Deepwater Horizon accident, Newound-

    lands oshore tragedy initially raisedquestions about the technical capacity to

    drill in harsh maritime environments.

    But unlike the BP incident, the Royal

    Commission on the Ocean Ranger Marine

    Disaster ultimately determined the

    shortcomings onboard had little to do

    with technology. The ailure o the crew

    to adopt and ollow a proper and prudent

    operation practice allowed the frst link

    in the chain o events to be orged, thereport stated.

    Safety FirstUnderstanding management systems takes on new signifcance

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    policy

    Among deciencies cited by the Royal Com-mission and recalled by Det Norske was a lack

    o adequate marine training or key personnel.

    Formal training policies at Ocean Drilling and

    Exploration Co. ollowed the industry pattern

    o learning the job rom the bottom up. No

    specic training was provided or abnormal

    conditions, and Mobils contingency plans,

    although outlining emergency procedures in

    case o oil spills, iceberg encroachment, severeweather, loss o a supply vessel and even a

    helicopter crash, oered no clear procedures on

    how to evacuate the rig.

    Policies that encouraged employees to learn

    by doing were not supported by sucient train-

    ing measures which showed a lack o commit-

    ment to ormally improve employees and overall

    company perormance in the area o saety, Det

    Norske writes. Severe storm conditions played a

    role in the tragedy, to be sure. But design short-

    comings on the rig were compounded by human

    error, poor judgment and a lack o marine train-ing, Det Norske says in its analysis. In eect, the

    oshore drilling semi-submersible was regarded

    as an industrial operation in a marine setting

    with no marine training or its crew.

    Inadequate training likewise contributed to

    the deaths o 165 crew members out o 226 on

    an oil platorm operated by Occidental Petro-

    leum Ltd. in the North Sea called Piper Alpha.

    On July 6, 1988, a condensate leak triggered

    a massive explosion on the platorm. In addi-tion to design faws including rewalls that

    could not withstand the pressure o a blast andinadequate re insulation an inquiry later ound

    poor communication between shit workers and a

    lack o site-specic training was in part to blame

    or the disaster. The decisions and actions taken

    by management directly compromised the saety

    o the platorm and its crew, Det Norske says.

    The risk agency oers a similar conclusion

    in assessing the deaths o 26 miners in the 1992

    Westray coal mine explosion in Pictou County,Nova Scotia, and again in the deaths o 15 renery

    workers at BPs Texas City acility in 2005. The

    theme shows up in lings submitted to the NEB

    oshore review on behal o companies actively

    looking to tap Canadas Arctic waters. Human ac-

    tors are acknowledged to be potential contributing

    causes to accidents in all oshore operations, not

    just those in an Arctic environment, ConocoPhil-

    lips Canada says in a written submission to the

    board.But a potential lapse is no reason to imple-

    ment a temporary or long-term moratorium on

    Beauort Sea drilling, Imperial Oil Ltd. contends.

    Both Conoco and Imperial have joined Shell

    Canada Ltd. and Chevron in urging the board

    to drop a requirement compelling them to drill

    a same-season relie well to protect against a

    blowout. Imperial has dismissed the provision as

    neither practical nor necessary, while Conoco, inlings with the board, maintains relie wells oer

    little real protection to the environment since a

    signicant spill would likely occur beore a relie

    well could be drilled.

    Among other technical saeguards against

    disaster, Imperial instead points to a track record

    o 80-plus years operating in harsh northern con-

    ditions dating back to its 1920s pioneer discovery

    at Norman Wells without incident. Time will tell

    whether the company can trade on its name alonein the post-Macondo era.

    Behavioral issues are

    important, Because Behavior

    turns systems and

    procedures into reality.

    11Number of

    work ers k ill ed on

    BPs deePwater

    Horizon drill

    rig due to the

    macoNdo disaster

    80Number of years

    imperial oil ltd.

    has beeN operatiNg

    iN caNadas

    territories

    wit Hout a major

    safety incident

    year tHe ocean

    ranger drilling

    unit sunk off

    the coast of

    NewfouNdlaNd

    aNd labrador

    1982

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    transactions

    BranchingOutEnbridge Inc. takes overa troubled power project

    Strong fundamentals is howEnbridge Inc.s Lino Luison describes the

    rationale behind his employers decision

    to buy Toronto-based Tonbridge Power Inc.

    and dip its toe into the power transmis-

    sion business.

    The deal, which was approved by

    Tonbridge shareholders in late September,

    would see the Calgary-based pipeline

    company acquire all common shareso Tonbridge or $20 million and repay

    the companys $50 million in debt. The

    transaction means Enbridge would take

    the reins o the Montana-Alberta Tie Line

    (MATL). The 345-kilometer, 300-megawatt

    (MW) capacity power line would connect

    Lethbridge, Alberta, with Great Falls,

    Montana the frst transmission line

    o its kind connecting the United Stateswith Alberta.

    One o the things that attracted us

    was the act that the growth potential in

    this sector is so enormous, says Luison,

    Enbridges vice-president o fnancial

    partnerships. Investment in transmis-

    sion inrastructure over the last genera-

    tion has been underserved and largely

    inadequate.

    Thats certainly true in boomingAlberta. The province has only had a

    handul o transmission upgrades since

    the early 1980s, yet demand or electricity

    is growing. The Alberta Energy Systems

    Operator (AESO) which is responsible

    or the planning and operation o the

    provinces electricity system and energy

    market predicts the provinces demandor electricity will nearly double in the

    next 20 years. That demand is being driv-

    en by oil sands development and related

    economic development and population

    growth. AESO says the province must add

    about 13,000 MW o new generation over

    the next two decades to meet expected

    load growth in the province. Its a daunt-ing task, as Alberta currently has

    IllustratIon by luc melanson

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    traNsactioNs

    26,000 kilometers o transmission lines capable

    o delivering 13,500 MW o electricity. So the

    province will have to nearly double its electri-

    cal capacity over the next 20 years i AESOs

    orecast proves correct.

    Enbridge, which posted a prot o $964million in 2010, has made its bones in building

    pipelines and shipping oil and gas to markets.

    But the rm clearly sees an opportunity outside

    o its petroleum comort zone. In a recent re-

    port, the Conerence Board o Canada estimates

    that the electricity sector is expected to invest

    $293.8 billion rom 2010 to 2030 to replace or

    update aging inrastructure, and accommo-

    date a changing generation mix and marketrequirements.

    Enbridge has already invested $2 billion

    in renewable energy projects in the U.S. andCanada. But the acquisition o Tonbridge and

    the MATL project is its rst oray into power

    transmission. Once the domain o large, govern-

    ment-owned utilities, non-traditional players

    are starting to enter the power transmission

    business and with the need or electricity grow-

    ing all over North America, Luison says his rm

    is getting in on the ground foor. A lot o new

    entrants are starting to look at this sector, hesays. Were going to be one o those industry

    players and well be able to establish ourselves

    at the ront end o the growth curve.

    Standing in the way o that growth are

    landowner disputes that have plagued a project

    Enbridge would like to get completed by 2012.

    Construction o the line has been hampered

    by disputes between Tonbridge and Montana

    landowners over the location o the power lines.

    One o the most publicized disputes was settledin August when Tonbridge and landowner

    Larry Salois reached a settlement on a lawsuit he

    had led because he said the proposed power line

    route would go through historic tipi rings and a

    wetland. The line will now be built to avoid the

    cultural sites. But several other lawsuits still be-

    ore the Montana courts have not been settled.Enbridge is no stranger to acing sti public

    opposition to energy inrastructure projects, as its

    proposed Northern Gateway pipeline illustrates.

    Luison thinks the companys expertise in dealing

    with landowner concerns and regulatory issues

    means it has a better chance o getting MATL built

    than Tonbridge ever did. Weve shown the ability

    to execute on the planning, building and operat-

    ing o large inrastructure projects, Luison says.Those skill sets reside in our company and can be

    adapted and utilized or this new platorm.

    FirstEnergy Capital analyst Steven Paget says

    the acquisition is not a risky one or Enbridge. The

    total investment or the MATL project and a uture

    upgrade that would add another 250 MW o trans-

    mission capacity to the line would be $300 million.

    The line already has customers, chiefy wind power

    generators in Montana, who have signed long-term

    contracts to pay to ship power to Alberta on theline. The deal also sees the rm acquire Tonbridge

    sta, giving them in-house expertise in the power

    transmission business. This gives Enbridge an abil-

    ity to work in this space and see i there are more

    opportunities there, Paget says. And its acquisi-

    tion provides more horsepower to the MATL asset

    than Tonbridge was able to bring.

    Could this be the start o Enbridge gradually

    transitioning rom a pipeline giant to an electric-ity transmission powerhouse? Its too early to

    make that prediction, but Luison points out that

    Enbridges investment philosophy is to go big or

    stay home. Its denitely our intent to grow this

    business. Were very hopeul this is the rst o

    many investments to come and that it will be-

    come a airly large platorm within the Enbridge

    structure, he says. Yes, its a ormidable industry

    and there are ormidable challenges. But were a

    ormidable company. Were up or the challengeand well see where we get to.

    Its a formIdable Industry

    and there are formIdable

    challenges. but were a

    formIdable company.

    345of electrical

    transmission

    capacity on

    the Montana-

    alberta tie line

    megawatts

    of transmission

    lines are located

    in alberta

    kilometers26,000

    300estiMated cost of

    building the matl

    transmission line

    and upgrade

    $mILLION

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    alternatives

    IllustratIon by luc melanson

    Scott Smith expresses no angstabout the uture o renewable energy in

    Ontario. Thats impressive, because the

    recent provincial election saw Premier

    Dalton McGuinty and his chie rival or the

    post Progressive Conservative Party leader

    Tim Hudak repeatedly trade barbs over theprovinces controversial Green Energy Act.

    The ambitious some would say ool-

    hardy program was unveiled in 2009 by

    McGuintys governing Liberal Party. Its

    goal was to eliminate carbon emissions

    rom the electricity system (Ontario has

    34,882 megawatts o installed electri-

    cal capacity) and position the province

    as a hub or green energy development.

    Hudak vowed to scrap the program i hisparty won the election. McGuinty, who

    was re-elected or a third term, but with

    a minority government this time, vowed

    to stay the course sort o. During the

    campaign, McGuinty did pledge to reduce

    subsidies to the programs signature

    eed-in-taris i he were elected to a third

    term. The taris guarantee green energyproducers above-market rates or their

    power on 20-year contracts in return or

    buying up to 60 per cent o their project

    materials in the province.

    Yes, its uncertain times or the

    renewable energy industry in Ontario,

    but Smith, vice-president o policy at

    the Canadian Wind Energy Association

    (CanWEA), is putting on a brave ace. He

    says CanWEA and its members, whichinclude wind energy owners, operators,

    Hard RoadRenewable energy proponents face an uncertain future in Ontario

    manuacturers, project developers and

    service providers, are ready to roll up

    their sleeves and get to work. We were

    prepared to work with whatever party

    was in place, he says. In the short term

    there is political uncertainty and thats

    the nature o political campaigns. Long-term, the government has to look at what

    is the beneft o wind energy and what

    are the economics o it. At the end o the

    day, wind energy development is the right

    thing to do.

    For better or worse, the greening o

    Ontarios electricity grid seems poised

    or a shakeup, one that could jeopardize

    some impressive investment numbers.

    CanWEA states that every 100 megawatts(MW) o new wind energy capacity built

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    alterNatives

    in Ontario represents 250 jobs per year duringthe development phase and 18 permanent op-

    erations and maintenance jobs. A recent study

    commissioned by CanWEA on the economic

    impacts o the wind energy sector in Ontario

    contends that meeting the wind energy targets

    in Ontarios long-term energy plan would result

    in more than 80,000 person-years o employ-

    ment and more than $16 billion in private

    sector investment, with more than $8.5 billion

    invested directly in Ontarios manuacturing,

    construction and service sectors. Smith says

    environmentally and economically, it would

    be olly or McGuintys Liberals to backtrack in

    any way on the green power goals set in 2009.

    Those numbers cant be ignored by any govern-

    ment, Smith says.

    Those involved in Canadas budding solar

    energy sector likewise watched the Ontario

    election results closely. Hudaks vow to do away

    with eed-in-taris was a concern, but so werethe struggles o the McGuinty government in

    implementing its loty green energy policies.

    The solar industry has aced its share o

    challenges in Ontario. Last summer, it was re-

    vealed that 1,500 micro solar projects condition-

    ally approved were stalled because there was

    no capacity to connect them to local electricity

    grids. That was resolved when Brad Duguid, the

    energy minister at the time, subsequently di-

    rected the Ontario Power Authority to allow theowners to move their projects to a spot where it

    was possible to eed solar power into the grid andgenerate revenue.

    There have also been complaints about long

    waits or regulatory approvals. The delays and un-

    certainty have caused customers to cancel orders or

    solar panels, leading to layos among some o the

    provinces solar panel manuacturing businesses.

    Canadian Solar Industry Association (Can-

    SIA) president and CEO Elizabeth McDonald has

    watched the situation and the provincial election

    closely. She agrees there have been rough spots in

    implementing the Green Energy Act, but insists

    it will get better with time. This is really new. It

    hasnt been perect and to me thats not unexpected,

    McDonald says. But Im very confdent solar power

    has a uture. We have to diversiy our energy mix in

    Ontario so we can get o coal. All the parties were

    in agreement on that.

    According to CanSIA fgures, each megawatt o

    newly installed solar photovoltaic capacity requiresapproximately 44 jobs. Under optimal conditions,

    the solar sector in Canada could employ up to

    41,000 people by 2025.

    The leadership rom these associations may not

    sound worried about the state o their industries in

    Ontario, but the view rom the trenches is some-

    what dierent. The uncertain uture o Ontarios re-

    newable energy sector is even being elt in Alberta.

    Michael Carten, chie executive o Calgary-basedSustainable Energy Technologies remains uneasy

    about what is in store or his company. The frm

    makes solar inverters and the company was ocus-

    ing its eorts on the Ontario market because the

    eed-in-tari was driving demand or its product.

    But the recent struggles in Ontario or the solar

    sector has Carten thinking hard about the wisdom

    o that strategy. He told the Globe and Mail in August,

    I I had thought that the utilities would simply not

    obey the rules and the government would do noth-ing about it, I would never have started here.

    Im very confIdent solar

    power has a future. we

    have to dIversIfy our

    energy mIx In ontarIo so

    we can get off coal.

    of installed

    electrical

    capacity in

    OntariO

    18permanent jObs

    created for every

    100 megawatts ofnew wind energy

    capacity installed

    in ontario

    34,882megawatts

    8.5invested in OntariOs

    manufacturing,

    cOnstructiOn and

    services sectOr if

    wind energy targets

    are met

    $bILLION

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    NOVEMBER 2011 23

    CHAMPIONS

    Dan Allan is bullish when askedabout the impact unconventional oiland gas will have on the Canadian and

    North American supply picture.

    I dont see any indication that the

    train is going to stop, says the chair -

    man of the Canadian Society for

    Unconventional Resources (CSUR).

    Unconventional will become con-

    ventional and it will be the dominant

    force for the foreseeable future.Recent production statistics bear

    out Allans bold statement. In the Cana-

    dian Association of Petroleum Produc-

    ers (CAPP) 2011 crude oil forecast, it

    estimates conventional crude produc-

    tion in Canada production coming

    essentially from non-oil sands and the

    offshore has increased from 900,000

    barrels per day in 2010 to one millionbarrels per day in 2011 after years of

    declining production. The reversal in

    fortunes is mainly due to sector players

    using unconventional technology

    horizontal drilling, hydraulic fractur-

    ing and enhanced oil recovery meth-

    ods to extract more oil from western

    plays bearing names like the Bakken,

    the Viking and the Cardium.

    Dan Allan goes to batfor a scorned sector

    NewSchool

    By Darren Campbell

    PHOTOGRAPH BY JOHN GAUCHER

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    chaMpioNs

    The story is the same on the natural

    gas side, where horizontal drilling and

    raccing have unlocked large stores o

    the cleanest burning ossil uel. NorthAmerica has gone rom a continent look-

    ing to import natural gas to one that now

    has a surplus. Prices or the commodity

    have sunk below the US$4 mark as shale

    gas rom the United States oods markets.

    Canadian shale basins have also been get-

    ting plenty o attention with the likes o

    Encana Corp. and Talisman Energy invest-

    ing in the Montney and Horn River basins

    in northeastern British Columbia and the

    Duvernay in Alberta.

    The prize is a huge one. In a resource

    assessment report released last summer,

    the National Energy Board pegged the

    marketable natural gas in the Horn River

    basin alone at 78 trillion cubic eet (tc).

    The U.S. Energy Inormation Administra-

    tion estimates there is 862 tc o technically

    recoverable shale gas reserves in place in

    the lower 48. Meanwhile, on the oil side,

    some estimates say there are 77 billion bar-

    rels o already discovered oil still stuck in

    the ground in Western Canada.

    But industrys grand plans to develop

    these resources via unconventional means

    could be waylaid by one big roadblock:

    public opposition. There are concerns that

    raccing contaminates drinking water and

    that the large volumes o water needed to

    pull o unconventional drilling programs

    can stress local supplies. These issues

    and others have led to requent dustups

    between the public and the oil and gasindustry, in part because industrys been

    too hasty to do its work. I anything is

    pushed too quickly or rushed, its never a

    good thing, Allan says. Youve got give

    people time to get comortable.Allans perspective is colored by his

    35-year career in the oil patch. He got his

    frst glimpse o the unconventional sectors

    potential during a 14-year stint with Dome

    Petroleum in Colorado, where the company

    was drilling or coalbed methane another

    unconventional resource characterized by

    gas trapped in coal seams. Allan caught the

    unconventional bug. When he returned to

    Canada in the 1990s, he ounded CanScot

    Resources Ltd, as well as Rockyview Energy.

    He held senior management positions with

    those two juniors, as well as APF Energy

    Trust, which snapped up CanScot in 2003.

    All o the companies were ocused on coal-

    bed methane development. Allan has since

    ounded another junior, Calgary-based

    Cumberland Oil and Gas Ltd., this time

    concentrating on light oil and shallow gas.

    But he remains intimately involved in the

    unconventional sector through his work

    with CSUR.

    The moniker is a new one or the

    organization. Since its inception in 2002,

    its been known as the Canadian Society or

    Unconventional Gas based on the act that

    in Western Canada, unconventional explo-

    ration methods were being used almost

    solely to extract stranded gas reserves rom

    tight rocks. But with companies now using

    these methods to extract oil as well as gas,

    Allan says the decision was made to change

    the name. We are now covering the wholespectrum o both commodities, Allan says.

    The uture o those commodities may

    very well rest on its proponents convincing

    the public that exploring or unconven-

    tional oil and gas can be done saely andwont harm the environment. That means

    being up ront about what it is doing and

    how it will do it something Allan admits

    the industry hasnt been adept at.

    The industry in the past, we kind o

    elt we were able to do our own thing and

    let the government regulate us, Allan

    says. But that started changing due to

    worldwide events and the entire industry

    has been held to a higher standard. The old

    rules arent applicable anymore. We have to

    do a better job. Theres more sensitivity to

    spills and groundwater protection. This is a

    natural evolution occurring and I think the

    industry was slow to react to that.

    Considering how important uncon-

    ventional oil and gas could be to Canadas

    petroleum uture, being slow to react

    might be costly. Industry appears to bewising up, though. In September, CAPP

    introduced new guiding principles or

    hydraulic racturing to guide water man-

    agement and improved water and uids

    reporting practices. And Allan says CSUR

    is continuing its eorts to educate the

    public about the unconventional sector,

    including setting up an eastern chapter,

    a region where shale gas exploration has

    sometimes encountered sti opposition,

    particularly in Quebec.

    We fnd its a lot easier to be proac-

    tive when you have a collective orce

    behind you, Allan says. When one com-

    pany goes into the limelight, it can have a

    lot more resistance. Weve got to get areas

    in North America and overseas comort-

    able with what we are doing. Were some-

    thing new that they dont understand. Wehave to earn their trust.

    The old rules arenT applicable anymore.

    we have To do a beTTer job.