aiou nawa e waqt internship report
DESCRIPTION
Allama Iqbal Open UniversityM.Sc Mass Comm Internship ReportTRANSCRIPT
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Submitted To:MR. SHAHID HUSSAIN
In-Charge Internship AIOU
Submitted !:S"#D ADNAN HUSSAIAN SHAH
RO$$ NO: AH%&''('Ms) Mass Communi)ation* Session +&,,-&,&
Department of Mass Communication
Allama Iqbal Open University Islamabad, Pakistan
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CONT#NTS
PAR O!"
I!RODUCIO! O# $" OR%A!I&AIO!''''''''''''''''''''''''''''''''''''''''''''''''
!"() PAP"R $I)OR*'''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''$I)OR* O# !A(A+I+(A'''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''!"() PAP"R I! PA-I)A!.........'..........
A// PA-I)A! !"()PAP"R )OCI"*....'.........''
/ART T0O
R"AD"R )$IP O# !A(A+I+(A.................'MI))IO! )A"M"!'''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''0I)IO! )A"M"!.'''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''
O12"CI0") O# !A(A+I+(A'''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''
/ART THR##
OR%A!I&AIO!A/ )RUCUR".................'COMPA!* MA!A%"M"! )*)"M'''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''%"!"RA/ RU/") O# CO!DUC..................'"MP/O*M"! A !A(A+I+(A'''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''
/ART 1OUR
ADMI!I)RAI0" 3 MA!A%"M"! )*/"'''''''''''''''''''''''''''''''''''''''''''''''''''''1"!#I) O# PARICIPAI0" )*/" O# MA!A%"M"!4 '''''''''''''''''''''''''''''IMPAC O# PARICIPAI0" )*/"'''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''
/ART 1I2#
PROC")) O# COMP/"IO! O# DAI/* !A(A+I+(A........'''PRODUCIO!..........................''.1O/"!"C-)4 ''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''
COMPA!* MAR-"I!% MI5.....................PRODUC3)"R0IC"........................''!A(A+(A !O( A DA*).....................'PRICI!%''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''PRICI!% )RA"%I")4 ''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''CIRCU/AIO! A !A(A+I+(A''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''RAI!I!% PRO%RAMM"'''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''I!"R!)$IP A !A(A+I+(A''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''''URDU !"()PAP"R) I! PA-I)A!.................'
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Introdu)tion o3 Organi4ation
6e year 789: ;as somet6in< of alandmark in t6e life of $ameed !i=ami;6en 6e launc6ed 6is fortni?, 789:, as 6e ;as prescribed by uaid+e+A=am Mu6ammad Ali 2inna6 to supportt6e cause of creation of Pakistan ora6reek+e+Pakistan' $e ;as electedPresident of t6e Pun@ab Muslim )tudents#ederations for t6e second time in 789>'$e;as able to convert 6is fortni
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source of current events' $avin< become part of a daily routine in most lives littleis kno;n of t6e immense 6istory t6is learnin< tool 6olds'
6e story be9, 7:9 andcontained only one advertisement' 6is ;as produced ;eekly and continued tobe so even ;6en (illiam 1rooke ;as appointed Postmaster to replace
Campbell' Campbell refused to aut6ori=e t6e use of t6e title G!e;s+ /etterG toanyone else so 1rooke called 6is ne;spaper t6e G1oston %a=etteG'
)even mont6s later, P6ilip Mus
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6e fact t6at ne;spapers 6ad been so scarce in "urope, America, andmany ot6er continents is due to many factors' o find a literate man ;as no easytask after "urope ;as emer to 788, t6e ;eekly 6ours of usin< t6e Internet 6as increased from 7'6ours, to 8'7' Alt6ou
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A=am Mo6ammad Ali 2inna6 $ameed !i=ami started t6e fortni , 789: from /a6ore' In !ovember, 7897 it ;as converted intoa ;eekly and in 2uly 7899 into a daily ne;spaper' On all t6ese t6ree occasions,t6e uaid felicitated $ameed !i=ami for 6is endeavours' Indeed t6e very idea oft6e !a;a+e+(aqt ;as to plead t6e Pakistan cause' Despite bein< a spokesman
of t6e Muslim /eaB, 78> at t6e youn< a
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Ma@id !i=ami proceeded to "n
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Pakistan and around t6e ;orld' Of t6is policy, Ma@id !i=amiJs first and foremostconcern is t6e benefit of t6e Muslim nation' It ;ould be inconceivable for 6im totolerate anyt6in
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t6e president of t6e AP!) and CP!", professional bodies of publis6ers andeditors, ;6ic6 are t6e , 78?8, observed in response to t6e call issueby t6e uaid+e+A=am to commemorate t6e elimination of t6e Con
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decision to transfer po;er to Indian 6ands indicated in t6e Cripps Offer t6e Indianne;spapers actin< to
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force to be reckoned ;it6 in t6e publis6in< and advertisin< ;orld and laid do;nrules of conduct for member publications as ;ell as t6e advertisin< a
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on t6e Press Council and t6e Re::>'
6e member publications are rapidly adoptin< modern tec6niques and facilitiesand trained manpo;er in all fields to cope ;it6 t6e c6allen
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otal ne;spaper readers in Pakistan are estimated to be ,:::,::: ;6ilereaders6ip of !a;a+i+;aqt is estimated to be 8:,::: t6at is almost 7 of totalreaders6ip, ;6ile its circulation is calculated to be as 7?,::: otal readers6ipsfor any !e;spaper is calculated as
TOTA$ R#AD#RSHI/ @ Tota; )ir)u;ation +No. o3 )opies A=erage reader per )op!
Mission* 2ision and ObBe)ti=es o3 Organi4ation
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MISSION STAT#M#NT
Our mission is to provideaccurate, credible and eEtensiveinformation ;it6 an added unique
dimension t6at speaks to our readersfrom a national point of vie;' 1rin
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ii4+ 6e element of independency is necessar y to#ull support t6e client for t6eir prosperity and development and maintain t6eestablis6ed repute of a unbiased or
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Resident #ditor : Mr 2aved )iddiq
roup Manager : Mus6taq %or6mani
Cir)u;ation : Ra@a $anif
Mar?eting : Imran
Organi4ationa; Stru)ture:
An or
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R#S/#CT O1 HUMAN DINIT":
6e Recipients s6all respect 6uman fundamental ri
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Democratic leaders6ip can produce 6i
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by "ditor' On t6e ot6er 6and, ads are placed by advertisement department on adummy of ne;spaper mentionin< t6e positions and si=e of t6e ads' Aftercompletions finali=ed'
!e;spaper from editor, it is sent to t6e Pa
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iv+ "tc
/ress:
Press refers to t6e printin< of t6e ne;spaper'
Human Resour)e in /rodu)tion:
In /a6ore only press is more active in t6e production department' 6edepartment 6as a team ofsome 7B members ;6ic6 include4
i+ Assistant Mana
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/rint Ma)hiner!:
6e print mac6ine used by !a;a+i+(aqt is a ;eb offset mac6ine, in ;6ic6
paper rolls are used for printin
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/rodu)tion Report:
A production report is sent to t6e %M ever y day ;6ic6 refers to4
i+ !umber of 6ours t6e mac6ine runsii+ otal runs of t6e mac6ineiii+ otal material consumediv+ (asta
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Te)hni)a; brea?do5n:
6e press comprises of a 6u
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covera
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to;ards t6e end of 78 by Arif !i=ami' 6e !ation is internationally t6e mostquoted Pakistani ne;spaper' 6e !ation rivals t;o -arac6i+based dailies, Da;nand 6e !e;s International'It also provides a special daily feature section, 6e!ation Plus, ;6ic6 covers t6e ;orld of :: FDecember>:: to be eEactH in Pakistan' !a;a+i+(aqt is considered to be one of t6e mostvocal media
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' %ame beat
SOCIA$ 2I#0S
7 It T:
(it6 t6e influence and t6e quality of its readers6ip, t6e !a;a+i+;aqat ist6e leadin< advertisin< medium in Pakistan' /ookin< at t6e marketin< miEavailable to t6e advertiser in Pakistan, substantiated by t6e fact t6at !a;a+i+;aqat is t6e first c6oice for all sector of t6e private sector advertisin
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Professionally 78' are students, 79 are related to I industry, 7'B areen
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creatin< opportunities for volume discounts ;it6 suppliers ot6er factors alsodetermine your optimal pricin< strate'Advertisers need Providin< platform to communicate t6eir messaT
!a;a+i+(aqt is ranked to be t6e AS ne;spaper re
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6is station covers Islamabad re
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My Interns6ip starts from (tho3 8an &,& to (thMar &,&' It ;as of ei
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!o; a days media is very vast' 6ere is bombardment of ne;s everysecond' Anytime ;e s;itc6ed on 0 or @ust c6an
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$IST O1 N#0S/A/#RS IN /A9ISTAN:
#ollo;in< is t6e list of ne;spapers in Pakistan'
URDU-$ANUA# N#0S/A/#RS
Ne5spaper Cities 1ounded O33i)ia; 0ebsiteNotes
Aa@ FUrduH Pes6a;ar, Abbottabad andIslamabad
788 ;;;'dailyaa@'com'pk
Aa@ -al /a6ore, -arac6i andIslamabad
>:: ;;;'aa@kal'com'pk
Al Ak6bar FUrduH Islamabad and Pes6a;ar ;;;'alak6bar'com'pkAsas FUrdu H Ra;alpindi3Islamabad,
-arac6i, /a6ore, #aisalabadand Mu=affarabad
788B ;;;'dailyasas'com'pk
Ausaf FUrduH Islamabad, Multan, /a6ore,Mu=affarabad, #rankfurt and/ondon
788 ;;;'dailyausaf'com
A;am FUrduH -arac6i ;;;'@an::9 ;;;'dailya=kaar'com'pk
Din !e;s -arac6i, /a6ore andIslamabad
788 ;;;'dinne;s'tv
"EpressFUrduH
-arac6i, /a6ore, Islamabad,Pes6a;ar, Multan,#aisalabad, %u@ran;ala,)ar
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2an< FUrduH -arac6i, /a6ore, Ra;alpindi,Multan, uetta and /ondon
78? ;;;'@an::> ;;;'daily@inna6'com
2uraat FUrduH -arac6i 788B ;;;'@uraat'com-6abrain FUrduH /a6ore, Islamabad, Multan,-arac6i, $yderabad, )ukkurand Mu=affarabad
788> ;;;'k6abrain'com
Masafat FUrduH /a6ore and IslamabadMas6riq FUrduH Pes6a;ar 788B dailymas6riq'com'pkMas6riq "venin::: nayaak6bar'k6abrain'com
aumi Ak6bar -arac6i and $yderabad 788:
Riasat FUrduH-arac6i 7888
)ada+e+(aqtFUrduH
Ra;alpindi and Mu=affarabad >:: ;;;'sadae;aqt'com
)a6afat FUrdu4 Islamabad and /a6ore 788aqat FUrduH /a6ore,
Islamabad3Ra;alpindi,-arac6i, uetta, 1a6a;alpur,#aisalabad, %u@ran;ala and)ialkot
>:: ;;;'dailytaqat'com
Ummat FUrduH -arac6i 788 ;;;'ummat'com'pk(aqt FUrduH /a6ore ;;;'daily;aqt'com
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