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AI for Information How can AI help achieve sustainability in information environments? Perform AI

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Page 1: AI for Information

AI for InformationHow can AI help achieve sustainability in information environments?

Perform AI

Page 2: AI for Information

How can AI help achieve sustainability in information environments?

As Thomas Jefferson said, “Information is the currency of democracy”. Today, this quote has quite a literal meaning: Both the direct and indirect annual monetary damage caused by websites that propagate false information are estimated to globally mount up to 78 billion USD.1 This shows how crucial information has become to sustainable economic growth and development and how damaging its financial, leave alone its societal impact, can be.

The spread of and access to valid information is the base for peaceful and inclusive societies. Artificial Intelligence is already being used to combat disinformation extensively today in order to keep society informed, educated and protected.

The Sustainable Development Goals (SDGs) are at the heart of the 2030 Agenda for Sustainable Development adopted by all United Nations Member States in 2015. They consist of 17 interlinked global goals that must go hand in hand with strategies in order to create a better and more sustainable future. SDG 4 and SDG 16 address the main objectives that are linked to AI and information.

You can learn more about the SDGs here.

About SDGs

#AI4INFO #AIVSFAKENEWS

79%of the SGDs targets could be positively impacted by AI.2

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National strategic approaches in AI for Information

Several countries are embracing AI s potential to fight the spread of fake news and build healthy information environments in their AI strategies:

European Union - Finding the balance between regulation and pluralism4

In 2019, the European Parliamentary Research Service presented policy options for regulating AI in disinformation, including co-regulation, self-regulation, technical standards and initiatives. Particular attention is paid to interactions between technological solutions, freedom of expression and media pluralism.

Italy - Raising awareness regarding misuse of information3

Italy’s investment in AI has increased and its national AI strategy is aligned to the one proposed by the EU. The dissemination and uptake of AI technologies will be fostered through promotional campaigns to raise awareness on fake news and Cyber Security.

Argentina – Verifying public discourse6

Chequeado is a project that started in 2010 and is part of La Voz Pública Foundation, an NGO set up for verification of public discourse with fact-checking AI. Their goal is to improve public debate in Argentina through fact-checking and education, often collaborating with UN organizations.

USA - Detecting manipulations and their performance5

DARPA has launched the MediFor (Media Forensics) project that seeks to “automatically detect manipulations, provide detailed information about how these manipulations were performed, and reason about the overall integrity of visual media”.

Page 4: AI for Information

Our ApproachBy leveraging automation and analytics skills along Capgemini’s PublicGoesAI playgrounds, information environments and their misuse can be approached with AI in several ways:

Identification – As soon as disinformation is identified, an accurate response can be developed, and its spread can be prevented. AI can identify disinformation even before it spreads virally, for example by analyzing the behavior of social media assets.

Analysis – An important part of the identification, but also the prevention of fake news dissemination is the analysis of behavior on social media. AI uses data on virality, impact and interactions with an element of disinformation to analyze communities and identify disinformation. This especially crucial to identifying organized networks, for example in the context of elections or international conflicts.

Dismantling – Dismantling fake news is probably the biggest part of promoting information accuracy. By directly comparing wrong claims to reliable facts, AI cannot only identify disinformation, but also provide accurate information in time, for example by notifying social media users or delivering virtual assistance with conversational AI. This can prevent the spread of fake news and at least help responding virally.

“We are in the era of information, with a big bang […] of data volumes: It is estimated that the volume of data will be multiplied by 45, between 2020 and 2035 and there is an increasing speed rate at which fake news are spreading.”

- Emmanuelle Brodard Senior Manager for Digital Strategy and Acceleration, Capgemini France

92%of neural fake news can be successfully detected compared to reliable human-written news with the help of the AI tool Grover, a controllable text generator.7

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Perform AIActivate data. Augment intelligence. Amplify outcomes.

Use Cases

134%increase in hate speech removals could be attained through Facebook s automated detection systems in the second quarter of 2020.8

304fact-checking projects are currently active in 84 countries, having doubled from 2016 to 2020.9

Fake news Analysis for Election

The European Data Portal

Capgemini accompanies public institutions, city authorities, governments and ministries in attaining the goal of safe information environments that promotes accuracy. Some of the AI applications in this field are:

• Tracking bots that identify misinformation and fake news to proactively and reactively curb their spreading.

• Algorithmic hate speech and fake news detection.

• Social media analysis and feed optimization.

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Challenges Solutions

• Viral dissemination of fake news on social networks is the most dangerous spread of disinformation.

• Fake news can erode trust in government, which can later have major political effects such as riots, e.g. during the elections in Ivory Coast in 2010.

• In order to prevent such events, fake news need to be identified before they spread.

• Bloom’s solution is based on two innovation pillars: semantic and social inference.

• Semantic inference helps us understand relationships between words to identify and characterize communities. Social inference identifies relationships between actors to analyze communities.

• The social data could be turned into smart data in order to identify viral fake news in advance during the election campaign 2020 in Ivory Coast.

• The early detection of fake news thus helped preventing the spread of disinformation and the emergence of riots.

SOCIAL MEDIA ANALYTICS IN THE CONTEXT OF THE IVORIAN ELECTIONBloom, Ivory Coast

Use Case – SOCIAL MEDIA ANALYTICS IN THE CONTEXT OF THE IVORIAN ELECTION

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• The first step to combat disinformation and fake news is to create a baseline of facts which derive from data.

• Public data is already collected across the whole of Europe but barely re-used and often not consolidated in a unified way.

• This makes it difficult to access relevant information in time, which is especially crucial in crisis situations.

• In 2015, Capgemini Invent published a study10 for the launch of the European Data Portal11 by the European Commission.

• The portal collects and consolidates information about the data made available in each European country.

• With AI, the data collected in the portal could be analyzed and used to bring the right information to the right people or authorities.

• In a complex information environment, the Data Portal can communicate specific relevant information to respective units on all levels.

THE EUROPEAN DATA PORTALEuropean Union

Use Case – THE EUROPEAN DATA PORTAL

Challenges Solutions

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More Information

Missed the event? Catch up on all the individual session recordings!

Additional linksOur Perform AI OfferAI in the Public SectorCapgemini @ AI for Good Summit

Thought Leadership Positions

Contact our Experts!

Emmanuelle Brodard Senior Manager for Digital Strategy and Acceleration Capgemini France

Pierre-Adrien Hanania AI for Public Sector, Group Offer Leader, Capgemini

Gianfranco Cecconi Director, Insight Driven Enterprise, Invent for Society Capgemini Netherlands

Jean-Matthieu Tilquin Vice President and Data Consultant Bloom

Open Data Maturity across Europe

Capgemini News Alert

Press contact: Michele Moore

Tel.: +44 (0)3709 053408 E-mail: [email protected]

Latest EU study shows the Member States collaborating and achieving new heights in Open Data

Sixth annual study by Capgemini Invent highlights the evolution of open data in Europe and how it’s

capitalizing on efforts to deliver better data quality, interoperability and impact

Paris, December 16, 2020 – Capgemini Invent has published its sixth annual report measuring the level of open data maturity across Europe. The “Open Data Maturity Report 2020” records the progress achieved by European countries as they push forward open data publication and re-use, and the different priorities they have set to enable it. The report was requested by the European Commission within the context of the European Data Portal* and coordinated by Capgemini Invent1. The 2020 report identified three notable trends: Peak performance: the COVID-19 pandemic emphasized the genuine need for data Europe is well on track to achieving the goals set regarding open data and making it available so citizens can re-use it. This year, the European countries show a great increase in their maturity levels. The average open data maturity score of the EU27 countries is 76%, an increase of 10 percentage points compared to 2019. The scores have increased across all dimensions compared to last year. A concentration of countries in the higher end of the results spectrum is also clear. 2020 also brought about a renewed emphasis on the importance of systematically collecting and making data available to the public due to the COVID-19 pandemic. The need to respond to the emergency led many countries to start publishing related data and developing initiatives and dashboards to make the data more easily understandable and insightful. From quantity to quality: ensuring interoperability As the open data propositions of the European countries mature, their focus has moved from the quantity of data being made available to ensuring its quality, too. Moreover, quality is not seen in isolation, but as an enabler to interoperability: the ability to collaborate within the countries and across borders by making it easier for computer systems to exchange data. The intensified focus enables re-users to extract the value of the data and create new products and services and realize their benefits. From publishing to enabling re-use: harnessing the impact created Generating positive impact on society and the economy by publishing open data has always been the ultimate objective of the wide multi-year effort across Europe. Measuring impact is a complex task and there

1 The deployment of the European Data Portal is led by Capgemini Invent in association Intrasoft International, Fraunhofer Fokus, con terra, Sogeti, the University of Southampton, Time.lex, 52 North and the Lisbon Council, on behalf of the European Commission.

2020

Authors Experts

Conversations – Towards Ethical AI

2019

CONVERSATIONSwith leading CxOs, startups, and academics

Towards Ethical AI

Page 9: AI for Information

More information

References

1. University of Baltimore, CHEQ: „The Economic Cost of bad Actors on the Internet” (2019): https://www.cheq.ai/fakenews

2. Vinuesa, R., Azizpour, H., Leite, I. et al. The role of artificial intelligence in achieving the Sustainable Development Goals. Nat Commun 11, 233 (2020). https://doi.org/10.1038/s41467-019-14108-y

3. Italian Ministry of Economic Development. Proposals for an Italian AI Strategy (2020): https://www.mise.gov.it/images/stories/documenti/Proposte_per_una_Strategia_italiana_AI.pdf

4. European Parliamentary Research Service. Regulating disinformation with artificial intelligence (2019): https://www.europarl.europa.eu/RegData/etudes/STUD/2019/624279/EPRS_STU(2019)624279_EN.pdf

5. Congressional Research Service. Artificial Intelligence and National Security (2020): https://fas.org/sgp/crs/natsec/R45178.pdf

6. Chequeado: https://chequeado.com/

7. Zellers, R., Holtzman, A., Rashkin, H., Bisk, Y., Farhadi, A., Roesner, F., & Choi, Y. (2019). Defending against neural fake news. In Advances in Neural Information Processing Systems (pp. 9054-9065)

8. Fast Company. Mark Sullivan. Facebook´s AI for identifying hate speech seems to be working (12.08.2020): https://www.fastcompany.com/90538941/facebook-ai-for-identifying-hate-speech-seems-to-be-working

9. Duke Reporter s Lab. Database of Global Fact-Checking Sites: https://reporterslab.org/latest-news/

10. European Commission, Capgemini. Creating Value through Open Data (2015): https://www.europeandataportal.eu/sites/default/files/edp_creating_value_through_open_data_0.pdf

11. https://www.europeandataportal.eu/en

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About Capgemini

Capgemini is a global leader in partnering with companies to transform and manage their business by harnessing the power of technology. The Group is guided everyday by its purpose of unleashing human energy through technology for an inclusive and sustainable future. It is a responsible and diverse organization of 270,000 team members in nearly 50 countries. With its strong 50 year heritage and deep industry expertise, Capgemini is trusted by its clients to address the entire breadth of their business needs, from strategy and design to operations, fuelled by the fast evolving and innovative world of cloud, data, AI, connectivity, software, digital engineering and platforms. The Group reported in 2020 global revenues of €16 billion.

Get the Future You Want | www.capgemini.com

The information contained in this document is proprietary. ©2021 Capgemini. All rights reserved. M

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