agad 232 sponsorship proposal.eso

7/28/2019 AGAD 232 Sponsorship Proposal.eso

1/5

Sponsorship Proposal BMO Farnsworth, Goberdhan, Kuzik, ShykolukAGAD 232 March 27, 2013

1

Organizational Overview

For over 60 years, the Edmonton Symphony Orchestra has brought the highest

quality of live orchestral performances to local, national, and international audiences.

The ESO is one of Canada's foremost orchestral ensembles with a wide-ranging and

adventurous repertoire, from classical masterworks to pops and children's concerts. By

attracting talented musicians from all over the world, the diversity of the ESOs orchestra

complements the diversity of its performances.

The ESO is committed to community engagement and enhancing quality of life

through music education for children and youth and outreach programming for all ages

and cultures. Individual and corporate donations ensure quality programming, affordable

ticket prices, and continued artistic excellence. In support of musical education for

children and youth, the ESO has created numerous outreach programs, including the

Adopt-A-Player, Young Composers Project, and Composer-In-Residence programs.

Each year, the ESO partners with schools across Alberta as part of their critically

acclaimed Education Concerts. This partnership is designed to give young people the

chance to listen to an orchestral concert for a reduced admission price.

Local AffiliationsEdmonton Community

Foundation

McCallum Printing Group Inc. City of Edmonton

Landmark Group of Builders Sherbrook Liquor Store Maclab Enterprises

Lexus of Edmonton Edmonton Arts Council Italian Centre Shop Ltd.

Edmonton Journal CKUA Shine FM

Provincial AffiliationsAlberta Foundation for the Arts Bill and Mary Jo Robbins Building Trades of Alberta

ATB Investor Services Enbridge EnmaxATCO Gas

National AffiliationsCanada Council for the Arts Lehigh Hanson Heidelberg

Cement Group

Esso Imperial Oil Foundation

RBC Foundation TD Canada Trust Global

Telus Finning Cat CBC

City TV Global Pattison


2/5


3/5


3

Objective 2: Expose the projected 70,000 families and youth in attendance at KidsFest

to a variety of performances, to reflect our diverse musical culture.

PROJECT TIMELINE

Aug Distribute program kits to schoolsSept ESO promotes program in schools in Edmonton and across Northern Alberta

Oct - Dec Students work to create an original piece for submission

Jan Submissions due

Feb Adjudication; ESO selects & notifies winners

Mar Selected students attend band camp

Jun Winners rehearse in their respective schools/communities

Jul Rehearsal prior to the Muzak Showcase performance; Muzak Showcase takes

place at KidsFest 2014 on July 23

Aug Evaluate and close project

BUDGET

EXPENSES - Description Amount

Promotional Adjudication

Administration

Printing

Postage

IT

$2,500

School Visits by ESO Clinicians

Five (5) visits to schools in Edmonton

Five (5) visits to schools outside Edmonton

$1,500

Adjudication Fees

Honoraria for adjudicators$1,060

Advertising $1,000

Total $6,060

Band Camp

Accommodations & Food $13,125

ESO Clinician Fees $14,700

Bus rental for Transportation $400

Chaperone Travel and Accommodations $3,780

Total $32,005

Muzak Showcase

Hawrelak Amphitheatre Rental (6 hours) $860

ESO performer wages $3,375

Advertising $10,000

Music (Publishing & SOCAN) $2,000

Total $16,235


4/5


4

TOTAL EXPENSES $54,300

REVENUE - Description Amount

Donation from BMO $30,000

Alberta Culture and Community Spirit grant $5,000

Edmonton Community Foundation grant $10,000ESO Operating Budget funds $9,300

TOTAL REVENUE $54,300

Measurement & Evaluation

Stage 1: Preliminary Assessment A form will be distributed to schools participating

following the call for submissions; students will be asked to voluntarily identify why they

feel music is important, and what they like most about the program and the opportunities

it offers. Teachers will also be asked to identify why they feel their students will benefit

from this exercise. This exercise will develop a rough dataset to be examined to

determine merit, and further explore the facets of the project rationale. Data collected will

serve to further supplement existing research and strengthen the case for support in

following years.

Stage 2: Market Research Following the performance, three separate surveys will be

distributed to key stakeholders: students, teachers, and clinicians. The surveys will

determine program efficacy and overall stakeholder satisfaction by evaluating the

communication and quality of education. These will be short online surveys using the

ESOs current access to survey monkey. Data will be gathered through quantitative and

qualitative questions.

Stage 3: Internal Evaluation An internal report will be compiled and distributed within

the organization that will evaluate and examine the results of stages one and two,

include any additional pertinent information received from stakeholders, analyze the use

funds and adherence to the budget, identify risks and how they were mitigated, and

examine changes that may be made in the future.


5/5


5

Bonus

1. Performance programs

2. ESO annual report

3. Backs of tickets

4. Signature magazine

5. Brochures & pamphlets

6. Website

7. Facebook page

8. Twitter

9. Banners at performance

agad 232 sponsorship proposal.eso

Documents