africainme_non african lc implementation guide

16
MY AFRICA. YOUR AFRICA. OUR AFRICA An opportunity to embrace Africa with heart wide open and a hands on attitude Powered by AIESEC in Africa www.africainme.org

Upload: elena-gaffurini

Post on 14-May-2015

480 views

Category:

Business


0 download

TRANSCRIPT

Page 1: AfricainMe_NON African LC implementation Guide

MY AFRICA. YOUR AFRICA. OUR AFRICA An opportunity to embrace Africa with heart wide open and a hands on attitude

Powered by AIESEC in Africa www.africainme.org

Page 2: AfricainMe_NON African LC implementation Guide

Africa is the world's second-largest and second most populous continent, after Asia.

Being the fastest growing economy, Africa is calling the world to contribute to its growth. This continent provides a unique opportunity for cultural awareness, innovative ideas, investment and most importantly untapped resources.

AIESEC in Africa presents “ Actively Contributing”, an umbrella projects under which are the following program:

¡  Youth employment

¡  Health improvement

¡  Youth leadership

¡  Education

¡  #5 area of impact

This project is promoted through the “Africa in Me” Campaign.

for more information on “Actively Contributing” you can visit our wiki:

http://www.myaiesec.net/content/viewwiki.do?contentid=10218010

Africa in Me and Active Contribution Program

Page 3: AfricainMe_NON African LC implementation Guide

Africa in Me: Definition & Our Purpose ¡  DEFINITION

Africa in Me is a global branding campaign that aims to showcase the continent to the world to make AIESEC in Africa the first choice destination for internships globally.

Africa in Me is based around an online portal, africainme.org, as well as a set of activities designed to engage incoming EPs during their stay in different countries in Africa and allow them to explore African culture as well as document their experience for their origin LC, while showcasing on africainme.org.

Africa in Me activities are:

ePIC Moment | Untold Africa | EsSense | Activ8 Joy

¡  OUR PURPOSE:

Promote Africa as a first choice destination for internships in the AIESEC network by creating a multidimensional image of African continent through stories of youth contributing to impact the society

Page 4: AfricainMe_NON African LC implementation Guide

Africa in Me activities: ePIC Moment “Powerful African stories captured in images”

ePIC Moments requires EPs to tell the story behind the picture of their choice, bringing it to life and sharing it with the people back home. All LCs of AIESEC in Africa, will use the images from ePIC Moments for promotion of African experiences on africainme.org. EP will be supporting us in this way to better portray what Africa truly is, breaking stereotypes and helping us build a new story; all this by doing something as simple as sharing their point of view through photo and the story behind it!

HOW TO CAPITALIZE ON IT in YOUR LC: 1) Select Africa in Me_ePIC moment responsible in your LC OGX Team 2) Ask all your Eps sent to Africa to make pictures during their experience

Think about the pictures EP will take during your internship, each one captures a special moment on your journey but only one will stand out… it will best capture the moment that EP will always remember from this experience.

3) Ask all your EPs to share their picture and briefly tell the story behind it to: [email protected] 4) Connect your Online channels to http://africainme.org/?page_id=61 5) Like, share and connect to Africa in Me Facebook page: https://www.facebook.com/AIESEC.AfricaInMe

Page 5: AfricainMe_NON African LC implementation Guide

Africa in Me activities: Untold Africa “Stories to inspire”

This activity require EPs to volunteer at an NGO or shadow an influential community leader for at least a day. During this day, EP's role will be to act as a reporter of what this people and organizations do and how they contribute to the building of a better Africa. We expect EPs to create a short video documentary as output, so that we can together get this stories out in the open and start portraying a different face of Africa.

Let their stories inspire and capture the experience to spread the voice and inspire others around the world. This will be shared and posted on africainme.org

Non-governmental organizations and influential community leaders play a key role in building Africa’s future. Their stories often go untold but they can inspire us to play our role in building the future of our local communities.

HOW TO CAPITALIZE ON IT in YOUR LC: 1) Select Africa in Me_Untold Africa responsible in your LC OGX Team 2) Ask all your Eps sent to Africa to compile and edit the material collected in a max 5 minutes video 3) Track your Eps in Africa to upload their video on youtube under the name: AfricainMe, Untold Africa, Name of the person interviewed, Country 4) Track your Eps to send the link of the video to: [email protected] 5) Connect your Online channels to http://africainme.org/?page_id=69 6) Like, share and connect to Africa in Me Facebook page: https://www.facebook.com/AIESEC.AfricaInMe

Page 6: AfricainMe_NON African LC implementation Guide

Africa in Me activities: EsSense “Sensing the essence of Africa”

Your African host LC will provide the EPs with a database of local artists and craftsmen/women and will have a chance to organize an event for the hosting community.

The EP will be expected to become a reporter and capture on video and pictures this special activities. The videos will be used to showcase EP’s experience and what he/she has learned from the artist chosen. At the same time will help us share with the word the incredible beauty behind the art work of these remarkable people in our local communities.

In Africa we embrace life with a high sense of appreciation for everything that allows to use our senses to truly touch and feel in our bodies the experience of being alive.

HOW TO CAPITALIZE ON IT in YOUR LC: 1) Select Africa in Me_Essense responsible in your LC OGX Team 2) Ask all your Eps sent to Africa to compile and edit the material collected in a max 5 minutes video and/or pictures 3) Track your Eps in Africa to upload their video on youtube under: AfricainMe, Essense, Activity, Country 4) Track your Eps to send the link of the video to: [email protected] 5) Connect your Online channels to http://africainme.org/?page_id=67 6) Like, share and connect to Africa in Me Facebook page: https://www.facebook.com/AIESEC.AfricaInMe

Page 7: AfricainMe_NON African LC implementation Guide

Africa in Me activities: Activ8 Joy “Playing for a purpose” Sports and games is what unites communities by bringing people together with a common goal in mind.  Providing joy and happiness to children is an added benefit and one that will make your experience of Africa complete. By taking part in Activ8 Joy, the EP will organize sports events for the local community. Another option will be to organize fun days, compris ing of games and entertainment for underprivileged children in our local communities. Share in the joy and capture this event forever by recording a video and making pictures of the festivities to be shared with the local organising committee and the people back home. HOW TO CAPITALIZE ON IT in YOUR LC: 1) Select Africa in Me_Activ8 Joy responsible in your LC OGX Team 2) Ask all your Eps sent to Africa to compile and edit the material collected in a max 5 minutes video adn/or pictures 3) Track your Eps in Africa to upload their video on youtube under the name: AfricainMe, Activ8Joy, Activity, Country 4) Track your Eps to send the link of the video to: [email protected] 5) Connect your Online channels to http://africainme.org/?page_id=71 6) Like, share and connect to Africa in Me Facebook page: https://www.facebook.com/AIESEC.AfricaInMe

Page 8: AfricainMe_NON African LC implementation Guide

Africa in Me Ambassadorship Program Through this program we want to select students and/or AIESECer who will be ambassador of our Country in your entity partnering with us for Active Contribution Program GCDP.

WHY Africa in Me Ambassadorship Program: -  To Position Africa as first destination of your EP -  To showcase AIESEC Internship Opportunities through Cultural, artistic presentation -  To receive experienced EPs to support your EP recruiting -  To increase your Brand positioning on campus as a Global organization focused on

Development and youth led positive impact WHAT do you need to do? •  Select the entities you would like to partner with to send your EPs for “Actively Contributing”

internship in Africa •  Approach local media/PR/event management companies or organization to support you

dealing with Africa in Me activities in your city and in your campus •  Open TNs for our Eps to come there and follow the guidelines in the next pages to structure

6 weeks GCDP program to position Africa in Me in your campus •  Once there, our EPs would work together with your local Companies and organization on

Event Management to get professional skills as well as increase the positioning of Africa in Me brand as well as to directly recruit students In your campuses for them to be Eps for Active Contribution Programs TNs in our Country

Page 9: AfricainMe_NON African LC implementation Guide

Africa in Me Ambassadorship Program African Eps activities in receiving entities

Week 1

¡  Introduction to the local reality and to the partnering organizations

¡  Preparation of presentation events: Institutional presentation (targeted to NGO’s, Corporate and Government) – Professional presentation + Presentation targeting students population (Roll calls, country chants)

¡  Design content of craft classes and design promotional materials to launch the classes during the class presentation.

Week 2 & 3

¡  Deliver cultural presentation to university students and promote the craft making classes and announce the timeline.

¡  The local committee prior to the arrival of African Exchange participants should arrange institutional presentations.

¡  The content for the student presentation includes: Roll call – Chants; Presentation of the initiative – Story telling (Home away from Home campaign); Country presentation of the respective countries represented; Presentation of specific opportunities available in Africa; Launch of the craft making classes along with launch of competition for artistic creation.

Page 10: AfricainMe_NON African LC implementation Guide

Africa in Me Ambassadorship Program African Eps activities in receiving entities

Week 4 & 5

¡  Help local committee members to promote international internships in Africa and showcase the programs on-going in Africa.

¡  Actively contribute in recruitment of exchange participants which is already planned by the OGX members of the LC

¡  Organise and deliver OGX recruitment through African village where the African EP brings their traditional gowns and there is a stand where university student can wear them and do photo shooting.

¡  Coordinate Events with external organizations and edit visual content to showcase it through social media channels

Week 6

¡  Craft making classes are held and end up on the announcement of the results of the artistic competition. Cultural evenings consist of cultural performances. (Music, traditional dance, cooking traditional dishes..)

Page 11: AfricainMe_NON African LC implementation Guide

Options of Timeline for activities of Ambassadorship Program

Page 12: AfricainMe_NON African LC implementation Guide

Options of Timeline for activities of Ambassadorship Program

LC1 LC2

You might decide to run the program together with neighbouring LC. Here is our proposal of calendar:

Page 13: AfricainMe_NON African LC implementation Guide

BENEFITS of Ambassadorship Program

TO YOUR LC: •  Showcasing of African cultures to local students •  Increase OGX realizations to actively contribute to United Nations Millennium development

goals by impacting Africa •  Attract new target of companies [PR, Journalist, Design, Photographer..] •  Contributing to ICX growth African Countries •  Changing the view and mind-set about Africa to find in our countries the best partner for

growth Our REQUIREMENTs for QUALITY INTERNSHIP to our Eps: We require receiving entities worldwide to fulfil some minimum criteria in order to join our program: •  Provide free accommodation and food to African Exchange participants •  Provide stipend to offset transportation costs within the country •  Allocate local AIESECers facilitating sessions and integration of African Exchange

participant

Page 14: AfricainMe_NON African LC implementation Guide

MINIMUM GOAL of Ambassadorship Program

AfricainMe is an initiative aiming to establish win-win relationship among African Countries and each entity of the global network. As such we propose to entities joining us to achieve together:

¡  Each African EP in your country is expected to recruit a minimum of 5 OGX EPs from the entity to participate in Actively Contributing GIP or GCDP TNs in Africa

¡  Brand and position AIESEC local entity on campus as a successful partner for African development and a creative organization showcasing African culture and traditions

Page 15: AfricainMe_NON African LC implementation Guide

PROFILEs you can expect from our Ambassador EPs

Given the elements of the Job Description of the EPs leaving your entity to be your brand ambassador worldwide with your country partners, there are some specifics we look for while selecting them.

¡  AIESEC understanding and preferably at least some previous achievements during their AIESEC Xp

¡  HR processes management knowledge and ability to deliver, specifically on Promotion, profiling, interviewing, screening, selection, induction

¡  OGX processes management knowledge and ability to deliver, specifically on selection, raising, matching

¡  Very good Presentation skills, English communication skills, networking skills

¡  Event Management and promotional material customization [offline and online]

Page 16: AfricainMe_NON African LC implementation Guide

BE INVOLVED For any question you can contact us at:

[email protected]

To be part of Africa in Me implementation:

Please fill the form to let us know you are implementing AiM activities

https://docs.google.com/a/aiesec.net/spreadsheet/viewform?formkey=dHNJTk9BZkhFbGstRzR4ZGpXU2xMVHc6MQ

We will allocate a coach to your LC to give you all the support needed