advice and coaching for sustainable business start-ups in the brandenburg region 16. january 2012...

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Advice and coaching for sustainable business start- ups in the Brandenburg region 16. January 2012 Dr. Barbara Winde

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Advice and coaching for sustainable business start-ups in the Brandenburg region

16. January 2012

Dr. Barbara Winde

218.04.23 Folie

Integral Components

• Advice to business start-ups in the regions (so called Regionale Lotsendienste)• Business mentoring service for migrants• Start-up service for universities• “Innovations Need Courage” for innovative foundations• Specific support offer to young people until the age of 27• Business succession advice centres• Additional experimental actions

Main enhancing partnerships:

“Founders Network Brandenburg”, advice centres, business development organisations, centres of technology and new businesses, educational institutions, chambers, banks, employment agencies, job centres and promoters of economic development

RegioStars Award

318.04.23 Folie

Objectives of the project

• Creation of new subsistence securing employment through self-employment

• Improvement of the entrepreneurial climate in the region

• Furtherance of intelligent growth• Prevention of emigration of young,

well-educated people out of Brandenburg• Strengthening of equal opportunities and

increase in the number of women starting new businesses

• Preservation of jobs by successful business transfers

RegioStars Award

418.04.23 Folie

Impact of the project/expected sustainability

• 2001 – 2009: 9.700 business start-ups/business transfers• Self-employment rate in Brandenburg increases

from 10.5 % (2003) to 12.3 % (2009)• 2007 – 2009: the number of women in self-employment rose from

39.000 to 40.000 (31.9 % to 33.2 %)• positively evaluated in 2005 and 2008• In comparison to other founders the businesses remain longer in the

market and create more jobs.• In the new programming period the support of setting up new

business will remain a key aspect within the OP of Brandenburg.

RegioStars Award

518.04.23 Folie

Innovative character of the project

The project• combines under the roof of a single guideline a range of career

advancement instruments• arranges service offers in the whole region and for important target

groups• has to include an obligatory counseling service for women• works widely in the regions• is of high quality with regards to product, structure and process,

leading to high efficiency• is intelligently balanced and transparent• contains flexible elements for the further development

of this service offer.

RegioStars Award

618.04.23 Folie

Thank you for listening!

Gefördert durch das Ministerium für Arbeit, Soziales, Frauen und Familie

aus Mitteln des Europäischen Sozialfonds und des Landes Brandenburg.