advertising - footprint books€¦ · essential writing skills and professional habits of mind to...

12

Upload: others

Post on 12-Oct-2020

2 views

Category:

Documents


0 download

TRANSCRIPT

Page 2: ADVERTISING - Footprint Books€¦ · essential writing skills and professional habits of mind to succeed in 21st-century media careers. This text digs deeply into how media professionals

Tom Altstiel, Jean M. Grow and Marcel JenningsPbk | 488pp | 9781544370361 | 30/06/2019A$188 | NZ$220 | SAGE Publications, Inc

Giving the students the tools they need to communicate more effectively to build memorable brands, the fifth edition addresses some of the key issues impacting our industry today, such as gender equality, diversity in the workplace and business ethics. Marcel Jennings, a new co-author for the new edition, brings a fresh perspective from his background as a copywriter, creative director and from teaching at Virginia Commonwealth University.

Advertising Creative: Strategy, Copy, and Design 5ed (ISE)

Marianne Dainton and Elaine ZelleyPbk | 288pp | 9781506315478 | 23/03/2018A$166 | NZ$194 | SAGE Publications, Inc

Applying Communication Theory for Professional Life is the first communication theory textbook to provide practical material for career-oriented students. Featuring new case studies, updated examples, and the latest research, the fourth edition of this bestseller introduces communication theory in a way that helps you understand its importance to careers in communication and business. Real-world case studies within each chapter are designed to illustrate the application of theory in a variety of professional settings.

COMMUNICATIONS

Ancillary Materials

Applying Communication Theory for Professional Life: A Practical Introduction 4ed

Ebook Available

Kelly M. Quintanilla and Shawn T. WahlPbk | 464pp | 9781544371771 | 14/03/2019A$210 | NZ$245 | SAGE Publications, Inc

This fourth edition provides the knowledge and skills needed to empower students to handle important work-related activities, including job interviewing, working in teams, strategically utilizing visual aids and providing feedback to supervisors.

Business and Professional Communication: KEYS for Workplace Excellence 4ed (ISE)

Amy Einsohn and Marilyn SchwartzPbk | 568pp | 9780520286726 | 14/04/2019A$79 | NZ$93 | University of California Press

Unstuffy, hip, and often funny, The Copyeditor’s Handbook has become an indispensable resource both for new editors and for experienced hands who want to refresh their skills and broaden their understanding of the craft of copyediting. This fourth edition incorporates the latest advice from language authorities, usage guides, and new editions of major style manuals, including The Chicago Manual of Style.

The Copyeditor's Handbook: A Guide for Book Publishing and Corporate Communications 4ed

James NeuliepPbk | 528pp | 9781506390710 | 1/07/2017A$159 | NZ$190 | SAGE Publications, Inc

The Seventh Edition of this bestselling text provides a clear contextual model (visually depicted by a series of concentric circles) for examining communication within cultural, microcultural, environmental, sociorelational and perceptual contexts. He introduces the broadest context – the cultural component of the model – and progresses chapter by chapter through the model to the most specific dimensions of communication.

Intercultural Communication: A Contextual Approach (ISE) 7ed

Ancillary Materials

Richard West and Lynn H. TurnerKit | 416pp | 9781544370552 | 31/03/2019A$166 | NZ$194 | SAGE Publications, Inc

Interpersonal Communication, Fourth Editionempowers students to become more confident communicators by providing them with both the knowledge and the practical skills they need to make effective communication choices in today's rapidly changing and technologically advanced society.

Ancillary Materials

Interpersonal Communication 4ed (Paperback plus Interactuve Ebk) (ISE)

New Title

ADVERTISING

New Title New Title

New Title

Page 3: ADVERTISING - Footprint Books€¦ · essential writing skills and professional habits of mind to succeed in 21st-century media careers. This text digs deeply into how media professionals

Shuang Liu, Zala Volcic and Cindy GalloisPbk | 408pp | 9781526431707 | 3/01/2019A$93 | NZ$109 | SAGE Publications Ltd

Taking a truly global perspective, this textbook presents concepts, theories and applications from the field of intercultural communication in a lively and easy-to-follow style. Covering all the essential topics, from immigration to intercultural conflict to the impact of mass media and technology. Introducing Intercultural Communication is the ideal guide for students seeking to become critical consumers of information and effective global citizens.

Introducing Intercultural Communication: Global Cultures and Contexts 3ed

Nancy BonvillainPbk | 496pp | 9781538114803 | 18/03/2019A$135 | NZ$155 | Rowman & Littlefield Publishers

Language, Culture and Communication, Eighth Edition, introduces students to the topics and theories of the broad field of linguistic anthropology by examining the multifaceted meanings and uses of language. It emphasises the ways in which language encapsulates speakers' meanings and intentions. Through language structure and language use, speakers convey messages about their own identities, their understandings of the world and their place in it. The book includes discussion of cultural and symbolic meanings conveyed by language and the social and political dimensions of language use. By using data, this book documents both similarities and differences in human language.

Language, Culture, and Communication: The Meaning of Messages 8ed

New Title

John EganPbk | 512pp | 9781526446893 | 11/01/2020A$113 | NZ$133 | SAGE Publications Ltd

John Egan draws on both his industry and academic background to explain the why as well as the how of marketing communications. The book takes an industry-driven approach which provides all the theories in the context of application and from a real world perspective. It also uses accessible, straight-forward language and all content is supported by a collection of learning features.

Marketing Communications 3ed

Andy MaslenPbk | 296pp | 9780749483661 | 3/01/2019A$52.99 | NZ$62 | Kogan Page

Persuasive Copywriting 2ed is the ultimate copywriting survival guide for the 21st century. With the majority of creative professionals developing their skills on the job, it is notoriously difficult to benchmark successful copy. This textbook provides a step up for those who already know the basics, and are seeking more advanced, psychology-driven techniques to gain the competitive edge.

Persuasive Copywriting: Cut Through the Noise and Communicate With Impact 2ed

Bernard Mullin, Stephen Hardy and William SuttonHbk | 504pp | 9781450424981 | 12/06/2014A$247 | NZ$291 | Human Kinetics, Inc.

Sport Marketing, Fourth Edition With Web Study Guide,has been streamlined and updated to keep pace with the latest information and issues in the competitive world of sport marketing. This text maintains its position as the best-selling and original text in the field, continuing to direct students to a better understanding of the theoretical backbone that makes sport marketing such a unique and vibrant subject to study.

Sport Marketing With Web Study Guide 4ed

Ebook Available

Paul Pedersen, Pamela Laucella, Edward Kian and Andrea GeurinHbk | 424pp | 9781492525776 | 4/10/2016A$165 | NZ$194 | Human Kinetics, Inc.

Strategic Sport Communication, Second Edition,explores the sport industry’s exciting and multifaceted segment of sport communication. With communication theory, sport literature, and insight from the industry’s leading professionals, the text presents a standard framework that introduces readers to the many ways in which individuals, media outlets, and sport organisations work to create, disseminate, and manage messages to their constituents.

Strategic Sport Communication 2ed

Ebook Available

Contact us at [email protected] for textbook support and recommendations3

Aust Author

New Title

Page 4: ADVERTISING - Footprint Books€¦ · essential writing skills and professional habits of mind to succeed in 21st-century media careers. This text digs deeply into how media professionals

Martyn ConterioPbk | 112pp | 9781911325864 | 1/07/2019A$27.99 | NZ$32.99 | Auteur

Mad Max (1979) is a freak picture. Too classy and well-crafted to be lumped in with low-budget Ozploitation titles, yet completely unlike other films made during the 1970s Australian New Wave, George Miller's directorial debut is a singular piece of action cinema, one that had a major cultural impact and spawned a movie icon in Max Rockatansky (played by Mel Gibson). This monograph examines the film's considerable formal qualities in detail, including Miller's theory of cinema as “visual rock 'n' roll.”

FILM AND TELEVISION

Mad Max

New Title

Mark E. BriggsPbk | 344pp | 9781544309446 | 20/08/2019A$79 | NZ$98 | CQ Press

The fourth edition of Journalism Next is updated with the latest technological innovations and media industry transformations, ensuring that Mark Briggs’ proven guide for leveraging digital technology to do better journalism keeps pace with ongoing changes in the media landscape. To keep ahead and abreast of these ever-evolving tools and techniques, Briggs offers practical and timely guidance for both the seasoned professional looking to get up to speed and the digital native looking to root their tech know-how in real journalistic principles.

Journalism Next: A Practical Guide to Digital Reporting and Publishing 4ed

Anna McKanePbk | 192pp | 9781446256305 | 30/11/2013A$69 | NZ$83 | SAGE Publications Ltd

The ability to hone and craft an eye-catching news story is fundamental to good journalism. It is an essential skill that the young journalist of today must carry with them. Anna McKane's News Writing takes students step-by-step through the key aspects of writing news on both print and online platforms, equipping them with all that they need to become an articulate, accurate, and engaging journalist. Fully updated to account for the role of online journalism, this second edition guides students through the essentials.

News Writing 2ed

Ebook Available

Kathryn T. Stofer, James R. Schaffer and Brian A. RosenthalPbk | 232pp | 9781538117866 | 15/02/2019A$74.99 | NZ$89.99 | Rowman & Littlefield Publishers

Sports Journalism Second Edition introduces students to sports reporting careers and to the writing style, technology and social media skills sports writers and media relations professionals use. The book stresses the importance of basic writing fundamentals and high ethical standards, essential values for sports journalists.

Sports Journalism: An Introduction to Reporting and Writing 2ed

Lynette Sheridan Burns and Benjamin J MatthewsPbk | 288pp | 9781526428103 | 13/10/2018A$78 | NZ$92 | SAGE Publications Ltd

This bestselling, approachable textbook begins from the assertion that the practice of journalism should be driven by a commitment to service the public interest. With this goal in sight, Understanding Journalismexplains in a clear and engaging manner both the principles and techniques required to become a successful – and valued – journalist. By presenting the theoretical foundations of the profession alongside practical, step-by-step guidance, this book gives students everything they need.

Understanding Journalism 3ed

Scott KuehnPbk | 568pp | 9781506308104 | 27/12/2016A$145 | NZ$169 | CQ Press

The Basics of Media Writing provides students with the essential writing skills and professional habits of mind to succeed in 21st-century media careers. This text digs deeply into how media professionals think and write in order to provide students with strategies for approaching any media writing situation, with an emphasis on new media technologies. In every chapter, the authors introduce a comprehensive and strategic approach to media writing based in the use of "starting points" to begin any writing assignment.

MEDIA STUDIES

Ancillary Materials

The Basics of Media Writing: A Strategic Approach

Ebook Available

Order your inspection copy at www.footprint.com.au or call 1300 260 0904

New Title

JOURNALISM

New Title

Aust Author

Ebook Available

Page 5: ADVERTISING - Footprint Books€¦ · essential writing skills and professional habits of mind to succeed in 21st-century media careers. This text digs deeply into how media professionals

Gareth MorganPbk | 520pp | 9781412939799 | 1/05/2006A$119 | NZ$139 | SAGE Publications, Inc

This textbook is based on a very simple premise - that all theories of organisation and management are based on implicit images or metaphors that stretch our imagination in a way that can create powerful insights, but at the risk of distortion. Gareth Morgan provides a rich and comprehensive resource for exploring the complexity of modern organisations internationally, translating leading-edge theory into leading-edge practice.

Ancillary Materials

Images of Organization Updated Edition

Ebook Available

Matthew Kerry and Georgia StonePbk | 224pp | 9781473906518 | 10/02/2018A$69 | NZ$82 | SAGE Publications Ltd

Taking readers from media students to media professionals, Introducing Media Practice brings together the 'why' and the 'how to' of media studies. It explains how adding theory to practice improves students' media projects, and shows them how to develop the kind of project skills they need for a career in the creative and media industries. By bridging the gap between theory and practice, this text provides students with a richer understanding of both.

Introducing Media Practice: The Essential Guide

John L. SullivanPbk | 368pp | 9781506397405 | 10/09/2019A$145 | NZ$169 | SAGE Publications, Inc

Media Audiences: Effects, Users, Institutions, and Power explores the concept of media audiences from four broad perspectives: as "victims" of mass media, as market constructions and commodities, as users of media, and as producers and subcultures of mass media. The goal is for students to be able to think critically about the role and status of media audiences in contemporary society, reflecting on their relative power in relation to institutional media producers.

Media Audiences: Effects, Users, Institutions, and Power 2ed

Philip Patterson, Lee Wilkins and Chad PainterPbk | 400pp | 9781538112588 | 10/08/2018A$140 | NZ$165 | Rowman & Littlefield Publishers

The ninth edition of Media Ethics: Issues and Cases has been updated to reflect the most pressing ethical issues in media. Featuring 25 new cases on hot topic issues from fake news to drones and a new chapter on social justice, this authoritative case book gives students the tools to make ethical decisions in an increasingly complex environment.

Media Ethics: Issues and Cases 9ed

Eoin DevereuxPbk | 352pp | 9781446248805 | 3/12/2013A$75 | NZ$88 | SAGE Publications Ltd

This text teaches students how to ask critical questions of the media, and gives them the analytical tools to answer those questions. Students will gain a rich understanding of how the media play a role in society, both in giving pleasures and creating power relationships. Equipping students to become critical thinkers, Understanding the Media teaches the theoretical foundations and key concepts students need to get started on their own media studies and brings concepts to life with examples and case studies.

Understanding the Media 3ed

Ebook Available

Janis Page and Lawrence ParnellPbk | 496pp | 9781506358031 | 16/01/2018A$138 | NZ$159 | SAGE Publications, Inc

Introduction to Strategic Public Relations: Digital, Global, and Socially Responsible Communicationpresents the comprehensive field of public relations as it is today and will be tomorrow. Recognising that the shifts in technology, business, and culture require a fresh approach, Janis T. Page and Lawrence Parnell have written an introductory text that aligns these changes atop the body of knowledge in which the study of public relations was built.

PUBLIC RELATIONS

Ancillary Materials

Introduction to Strategic Public Relations: Digital, Global, and Socially Responsible Communication

Ebook Available

Contact us at [email protected] for textbook support and recommendations5

Ebook Available

New Title

Page 6: ADVERTISING - Footprint Books€¦ · essential writing skills and professional habits of mind to succeed in 21st-century media careers. This text digs deeply into how media professionals

Anne GregoryPbk | 224pp | 9780749468736 | 3/12/2015A$63 | NZ$74 | Kogan Page

Getting a public relations campaign or programme off the ground can seem an overwhelming task. But, as with any project, the secret of success lies in good planning and effective management. This fully updated fourth edition of Planning and Managing Public Relations Campaigns provides a blueprint for students. It describes how to initiate and manage the ongoing development of a programme in a structured way to benefit both the organisation and its clients. Using the techniques presented here, public relations practitioners will be able to drive events rather than be driven by them.

Planning and Managing Public Relations Campaigns: A Strategic Approach 4ed

Regina Luttrell and Luke CapizzoPbk | 304pp | 9781506329055 | 24/04/2018A$104 | NZ$119 | SAGE Publications, Inc

The PR Agency Handbook is a practical and concise guide that introduces students to the real-world issues of working in a PR agency. Regina Luttrell and Luke Capizzo examines the day-to-day operations of a professional PR firm and gives students a hands-on introduction to the challenges and best practices of working in the industry.

The PR Agency Handbook

Regina Luttrell and Luke CapizzoPbk | 304pp | 9781506332512 | 6/03/2018A$174 | NZ$201 | SAGE Publications, Inc

Public Relations Campaigns: An Integrated Approachintroduces you to the process of creating public relations campaigns using a hands-on approach that emphasises the tools you will need when working in the industry. Authors Regina M. Luttrell and Luke W. Capizzo present real examples and current case studies to help you develop practical skills for creating more effective PR campaigns.

Public Relations Campaigns: An Integrated Approach

Lee EdwardsPbk | 288pp | 9781473913103 | 1/06/2018A$73 | NZ$86 | SAGE Publications Ltd

Written in an accessible style by a leading authority on PR, this text explores the place of PR in its various social, cultural and political contexts, with various examples, including campaigns for same sex marriage, the fair trade movement, and PR in the 2016 EU referendum. This text argues that public relations is not merely an organisational tool, but a powerful influence on social and political life.

Understanding Public Relations: Theory, Culture and Society

Ebook Available

Stephen Borgatti, Martin Everett and Jeffrey JohnsonPbk | 384pp | 9781526404107 | 10/02/2018A$79 | NZ$95 | SAGE Publications Ltd

Designed to walk beginners through core aspects of collecting, visualising, analysing, and interpreting social network data, this text will get your students up-to-speed on the theory and skills they need to conduct social network analysis. Using simple language and equations, the authors provide expert, clear insight into every step of the research process - including basic maths principles - without making assumptions about what you know.

Analyzing Social Networks 2ed

Richard RogersKit | 180pp | 9781526487995 | 11/05/2019A$85 | NZ$99 | SAGE Publications Ltd

Teaching the concrete methods needed to use digital devices, search engines and social media platforms to study some of the most urgent social issues of our time, this is the essential guide to the state of the art in researching the natively digital.

Doing Digital Methods (Paperback plus Interactive Ebook)

New Title

Order your inspection copy at www.footprint.com.au or call 1300 260 0906

RESEARCH METHODS

Ancillary Materials

Ebook Available

Ancillary Materials

Ebook Available

Page 7: ADVERTISING - Footprint Books€¦ · essential writing skills and professional habits of mind to succeed in 21st-century media careers. This text digs deeply into how media professionals

David E GrayKit | 824pp | 9781526418524 | 9/12/2017A$106 | NZ$127 | SAGE Publications Ltd

Featuring a full set of updated and integrated digital resources, as well as three new chapters on visual methods, qualitative data analysis with NVivo, and digital research, this fourth edition remains on the forefront of practical, applied research. Guiding students through every step of the research process from start to finish in a logical way, the text takes a pragmatic, real-world approach to research methods that gives students the tools and confidence to carry out their own research and see its value outside of university.

Ancillary Materials

Doing Research in the Real World (Pbk with Interactive ebook) 4ed

Ebook Available

Donald F. Treadwell and Andrea DavisPbk | 352pp | 9781506369051 | 13/08/2019A$164 | NZ$191 | SAGE Publications, Inc

Introducing Communication Research: Paths of Inquiry, Fourth Edition demystifies the theories and applications of communication research through its focus on methods in practice. Offering an overview of the research process with a focus on examples of research in real-world settings, Donald Treadwell and Andrea Davis introduce both quantitative and qualitative methods.

Introducing Communication Research: Paths of Inquiry 4ed

Gerald BenoitPbk | 224pp | 9781538118351 | 1/03/2019A$89.99 | NZ$105 | Rowman & Littlefield Publishers

Introduction to Information Visualization: Transforming Data into Meaningful Information is for anyone interested in the art and science of communicating data to others. It shows students how to transform data into something meaningful - information. Applying information visualisation in research, service, teaching, and professional life requires a solid understanding of graphic design and the aesthetic along with hands-on skills and knowledge of data principles and software.

Introduction to Information Visualization: Transforming Data into Meaningful Information

Arthur A. BergerPbk | 488pp | 9781544371740 | 14/04/2019A$152 | NZ$178 | SAGE Publications, Inc

This step-by-step introduction to conducting media and communication research offers practical insights along with the author’s signature lighthearted style to make discussion of qualitative and quantitative methods easy to comprehend. This edition of Media and Communication Research Methods includes a new chapter on discourse analysis; expanded discussion of social media, including discussion of the ethics of Facebook experiments; and expanded coverage of the research process with new discussion of search strategies and best practices for analyzing research articles.

Media and Communication Research Methods: An Introduction to Qualitative and Quantitative Approaches 5ed (ISE)

Robert KozinetsPbk | 560pp | 9781526444707 | 9/11/2019A$85 | NZ$99 | SAGE Publications Ltd

Netnography is an adaptation of ethnography for the online world, pioneered by Robert Kozinets, and is concerned with the study of online cultures and communities as distinct social phenomena, rather than isolated content. In this landmark third edition, Netnography: The Essential Guide provides the theoretical and methodological groundwork as well as the practical applications, helping students both understand and do netnographic research projects of their own.

New Title

Netnography: The Essential Guide to Qualitative Social Media Research 3ed

Ebook Available

Vivienne Waller, Karen Farquharson and Deborah DempseyPbk | 208pp | 9781473913554 | 1/12/2015A$83 | NZ$97 | SAGE Publications Ltd

Qualitative Social Research employs an accessible approach to present the multiple ways in which criticism enhances research practice. Packed full of relevant, 'real world' examples, it showcases the strengths and pitfalls of each research method, integrating the philosophical groundings of qualitative research with thoughtful overviews of a range of commonly used methods.

Aust Author

Qualitative Social Research: Contemporary Methods for the Digital Age

Ebook Available

Contact us at [email protected] for textbook support and recommendations7

New Title

New Title

New Title

Page 8: ADVERTISING - Footprint Books€¦ · essential writing skills and professional habits of mind to succeed in 21st-century media careers. This text digs deeply into how media professionals

Nancy R. Lee and Philip KotlerPbk | 624pp | 9781544371863 | 14/05/2019A$146 | NZ$168 | SAGE Publications, Inc

Bestselling authors Nancy R. Lee and Philip Kotler guide students through each stage of the social marketing campaign process with their 10 Step Strategic Social Marketing Planning Model. The sixth edition includes expanded coverage of social media, 27 new case studies and dozens of new examples related to today’s most pressing social problems, including climate change, youth suicide, the opioid epidemic and more.

SOCIAL MEDIA

Social Marketing: Behavior Change for Social Good 6ed (ISE)

New Title

Mark CarriganPbk | 312pp | 9781526459121 | 9/11/2019A$65 | NZ$76 | SAGE Publications Ltd

Social media has become an inescapable part of academic life. It has the power to transform scholarly communication and offers new opportunities to publish and publicise your work, to network in your discipline and beyond and to engage the public. However, to do so successfully requires a careful understanding of best practice, the risks, rewards and what it can mean to put your professional identity online. This book provides practical guidance and thoughtful insight on how to approach the opportunities and challenges that social media presents in ways that can be satisfying and sustainable as an academic.

Social Media for Academics 2ed

Tracy Tuten and Michael SolomonPbk | 448pp | 9781526423870 | 9/12/2017A$127 | NZ$149 | SAGE Publications Ltd

Social Media Marketing was the first textbook to cover this vital subject and quickly became the market leader. It melds essential theory with practical application and covers core skills such as strategic planning for social media applications, incorporating these platforms into the brand's marketing communications, and harnessing social media data to yield consumer insights.

Ancillary Materials

Social Media Marketing 3ed

Ebook Available

Julie AthertonPbk | 264pp | 9780749497071 | 3/10/2019A$74 | NZ$85 | Kogan Page

Social Media Strategy provides a simple, structured way to create integrated customer engagement and social media campaigns that work. Organizations often talk of digital planning but struggle to know which channels to invest in, how to integrate them with content marketing activity, or fail to develop measurable outputs that align with business objectives. This book provides a clear road map for efficient planning, deliverance and financial accountability of social media's contribution to the business.

Social Media Strategy: A Practical Guide to Social Media Marketing and Customer Engagement

Keith A. QuesenberryPbk | 376pp | 9781538101353 | 9/07/2018A$99.99 | NZ$115 | Rowman & Littlefield Publishers

Social Media Strategy, Second Edition is a guide to marketing, advertising, and public relations in a world of social media-empowered consumers. The new edition

emphasises connections in all areas of integrated marketing and adds a new chapter on law. Fully updated real world examples and statistics make it a highly accessible text for students.

Social Media Strategy: Marketing, Advertising, and Public Relations in the Consumer Revolution 2ed

Larissa Hjorth and Sam HintonPbk | 232pp | 9781526425966 | 12/10/2019A$69 | NZ$82 | SAGE Publications Ltd

Exploring questions of both exploitation and empowerment, Understanding Social Media provides a critical conceptual toolbox for navigating the evolution and practices of social media. Taking an interdisciplinary and intercultural approach, it explores the key themes and concepts, going beyond specific platforms to show you how to place social media more critically within the changing media landscape.

Understanding Social Media 2ed

Order your inspection copy at www.footprint.com.au or call 1300 260 0908

New Title

New Title

Ebook Available

Aust Author

New Title

Page 9: ADVERTISING - Footprint Books€¦ · essential writing skills and professional habits of mind to succeed in 21st-century media careers. This text digs deeply into how media professionals

Rosamund Davies and Gauti SigthorssonPbk | 280pp | 9781849205733 | 30/04/2013A$69 | NZ$83 | SAGE Publications Ltd

This ground-breaking textbook takes the student through the history, trends, products, and markets of the creative industries, showing how success depends on a mix of ideas, tactics and talent. When understanding social networks and cultural economy is just as important as hands-on skills or an entrepreneurial spirit, Introducing the Creative Industries shows students how to use theories, concepts and practical skills to get ahead in their course and

SOCIAL STUDIES AND MEDIA

Introducing the Creative Industries: From Theory to Practice

Ebook Available

Denis McQuail and Mark DeuzePbk | 660pp | 9781473902510 | 29/04/2020A$99 | NZ$119 | SAGE Publications Ltd

A new edition of the seminal textbook in media and mass communication. Denis McQuail's classic book has been revised and updated by Mark Deuze to reflect the contemporary media landscape and to speak to needs of today's media students.

McQuail's Media and Mass Communication Theory 7ed

New Title

Yvonne JewkesPbk | 352pp | 9781446272534 | 28/02/2015A$83 | NZ$98 | SAGE Publications Ltd

This text critically examines the complex interactions between media and crime. Written with an engaging and authoritative voice, it guides students through all the key issues, ranging from news reporting of crime, media constructions of children and women, moral panics and media and the police to 'reality' crime shows, surveillance, and social control. This new edition also explores innovations in technology and forms of reporting, including citizen journalism.

Media and Crime 3ed

Eric LouwPbk | 240pp | 9781848604476 | 1/02/2010A$76 | NZ$89 | SAGE Publications Ltd

How do political bodies use the media to sell domestic and foreign policies to the public? Political processes never stand still, and this revised second edition explores the mediatisation of the political process in light of recent developments, from Vladimir Putin's growth into a political celebrity, to the activities of spin doctors in the 2008 U.S. Presidential Elections. This text is an accessible, lively resource for students of political communication and media and politics.

The Media and Political Process 2ed

Nicholas Carah and Eric LouwPbk | 352pp | 9781446267691 | 31/01/2015A$78 | NZ$92 | SAGE Publications Ltd

This text unpacks the role of the media in social, cultural, and political contexts and encourages you to reflect on the power relationships that are formed as a result. Structured around the three cornerstones of media studies - production, content, and participation - this is an ideal introduction to studies in media, culture, and society.

Media and Society: Production, Content and Participation

Paul HodkinsonPbk | 344pp | 9781473902367 | 14/01/2017A$77 | NZ$89 | SAGE Publications Ltd

Combining a critical survey of the field with a finely judged assessment of cutting-edge developments, this second edition cements its reputation as the 'must have' text for any undergraduate student studying media and communication studies. The text explores the concepts and complexities of the media in an accessible, balanced, and engaging style. Additions to the second edition include: new material on technologies, censorship, online news, fan cultures and; and a greater emphasis on digital, interactive and mobile media.

Media, Culture and Society: An Introduction 2ed

Ebook Available

Contact us at [email protected] for textbook support and recommendations9

Aust Author

Ebook Available

Aust Author

Ebook Available

Aust Author

Ancillary Materials

Ebook Available

Page 10: ADVERTISING - Footprint Books€¦ · essential writing skills and professional habits of mind to succeed in 21st-century media careers. This text digs deeply into how media professionals

David R. CroteauPbk | 426pp | 9781506390789 | 4/09/2018A$159 | NZ$187 | SAGE Publications, Inc

Media/Society: Industries, Images, and Audiencesprovides a framework to help students understand the relationship between media and society and helps students develop skills for critically evaluating both conventional wisdom and one's own assumptions about the social role of the media. The Sixth Edition retains its basic sociological framework, but also includes additional discussions of new studies and up-to-date material about a rapidly changing media landscape.

Media/Society: Industries, Images, and Audiences (ISE) 6ed

David T. Z. MindichPbk | 606pp | 9781538117606 | 16/07/2019A$137 | NZ$152 | Rowman & Littlefield Publishers

The Mediated World is written for students to engage in how we communicate with one another, how we understand our world, and how media shapes us. Using stories of our media and culture, this book offers historical context, integrates new media advances into each chapter, and takes an interdisciplinary approach to the study of communication.

The Mediated World: A New Approach to Mass Communication and Culture

Gavan TitleyPbk | 248pp | 9781446298541 | 5/07/2019A$69 | NZ$82 | SAGE Publications Ltd

New media have radically altered our understanding of racism, so that an issue that has too often been assumed to belong to the past has been thrust into the contemporary mainstream. In light of the clear impact of both traditional and new media on Brexit in the U.K. and the Trump Presidency in the U.S., it is imperative for students of media and public discourse to examine the role played by the media in the generation, circulation and contestation of racist ideas.

New Title

Racism and Media

Aust Author

Ebook Available

Giorgia Aiello and Katy ParryPbk | 256pp | 9781412962247 | 14/12/2019A$69 | NZ$82 | SAGE Publications Ltd

Visual Communication: Understanding Images in Media and Culture provides a theoretical and empirical toolkit to examine implications of mediated images. It explores a range of approaches to visual analysis, while also providing a hands-on guide to applying methods to students' own work. An invaluable guide to analysing contemporary media images, this is essential reading for students of visual communication and visual culture.

Visual Communication: Understanding Images in Media Culture

New Title

Diana Hopkins and Tom ReidPbk | 344pp | 9781473997158 | 8/09/2018A$52.99 | NZ$68 | SAGE Publications Ltd

This is your complete guide to acing your assignments and getting the most out of your time at university. Packed with tips, tools and a digital companion loaded with real-life examples. This text is specifically designed to show you where your strengths are and what you need to work on, so you get a practice plan that is perfect for your needs. It then arms you with the principles and practice to get ahead in your academic writing, presentations and group work.

STUDY SKILLS

The Academic Skills Handbook: Your Guide to Success in Writing, Thinking and Communicating at University

Ancillary Materials

Tom ChatfieldPbk | 328pp | 9781473947146 | 11/11/2017A$47.99 | NZ$57.99 | SAGE Publications Ltd

Critical thinking is a set of techniques. You just need to learn them. So here's your personal toolkit for demystifying critical engagement. Critical Thinkingwalks students through exactly what critical thinking is: how good arguments work, what 'evidence' is, and what thinking and writing skills students need to demonstrate in their essays and coursework.

Critical Thinking: Your Guide to Effective Argument, Successful Analysis and Independent Study

Order your inspection copy at www.footprint.com.au or call 1300 260 09010

New Title

Ancillary Materials

Ebook Available

Page 11: ADVERTISING - Footprint Books€¦ · essential writing skills and professional habits of mind to succeed in 21st-century media careers. This text digs deeply into how media professionals

Wendy Laura BelcherPbk | 368pp | 9780226499918 | 1/06/2019A$115 | NZ$134 | University of Chicago Press

"Wow. No one ever told me this!" Wendy Laura Belcher has heard this countless times throughout her years of teaching. Scholars know they must publish, but few have been told how to do so. So Belcher made it her mission to demystify the writing process. The result was Writing Your Journal Article in Twelve Weeks, which takes this overwhelming task and breaks it into small, manageable steps. For the past decade, this text has been the go-to source for students creating articles for peer-reviewed journals.

Writing Your Journal Article in Twelve Weeks: A Guide to Academic Publishing Success 2ed

Yvonne N. BuiPbk | 320pp | 9781506336091 | 3/09/2019A$74 | NZ$87 | SAGE Publications, Inc

This edition of How to Write a Master's Thesis is a comprehensive manual on how to plan and write a five-chapter master’s thesis, and a great resource for graduate students looking for concrete, applied guidance on how to successfully complete their master's degrees. While research methods and statistics courses may teach students the basic information on how to conduct research, putting it all together into a single project and document can be a challenge.

WRITING SKILLS

How to Write a Master's Thesis 3ed

New Title

Kate L TurabianPbk | 464pp | 9780226430577 | 1/04/2018A$43.99 | NZ$52.99 | University of Chicago Press

A Manual for Writers of Research Papers, Theses, and Dissertations - also known as “Turabian” - remains one of the most popular texts for writers because of its timeless focus on achieving these goals. While the ways in which we research and compose papers may have changed, the fundamentals remain the same: writers need to have a strong research question, construct an evidence-based argument, cite their sources, and structure their work in a logical way.

A Manual for Writers of Research Papers, Theses, and Dissertations: Chicago Style for Students and Researchers 9ed

Boba Samuels and Jordana GarbatiPbk | 224pp | 9781446299678 | 1/01/2019A$49.99 | NZ$62 | SAGE Publications Ltd

Focusing on research-related assignments, this textbook helps you navigate the potential pitfalls of academic writing through the experience of students who face the same challenges you do. Packed with hands-on exercises and insightful feedback, this workbook gives you the practice you need to fine tune your academic writing. Encouraging and empowering, this text provides support as you progress through years of academic study, allowing you to develop your skills beyond the basics and master academic writing at an advanced level.

Mastering Academic Writing

Kate L. TurabianPbk | 320pp | 9780226430263 | 24/05/2019A$39.99 | NZ$44.99 | University of Chicago Press

Students of all levels need to know how to write a well-reasoned, coherent research paper - and for decades Kate L. Turabian’s Student’s Guide to Writing College Papers has helped them to develop this critical skill. For its fifth edition, Chicago has reconceived and renewed this classic work for today’s generation.

Student's Guide to Writing College Papers 5ed

New Title

Janet Burroway, Elizabeth Stuckey-French and Ned Stuckey-FrenchPbk | 240pp | 9780226616698 | 19/03/2019A$45.99 | NZ$53.99 | University of Chicago Press

This new edition continues to provide advice that is practical, comprehensive, and flexible. Burroway’s tone is personal and nonprescriptive, welcoming learning writers into the community of practiced storytellers. Moving from freewriting to final revision, the book addresses “showing not telling,” characterisation, dialogue, atmosphere, plot, imagery, and point of view. It includes new topics and writing prompts, and each chapter now ends with a list of recommended readings that exemplify the craft elements discussed, allowing for further study.

Writing Fiction: A Guide to Narrative Craft 10ed

Contact us at [email protected] for textbook support and recommendations11

New Title

New Title

Page 12: ADVERTISING - Footprint Books€¦ · essential writing skills and professional habits of mind to succeed in 21st-century media careers. This text digs deeply into how media professionals

WE CARRY A WIDE RANGE OF BOOKS FROM OVER 30 PUBLISHERS. WE CONSIDER ALL APPLICATIONS. FOOTPRINT BOOKS PTY LTD : ABN 58 090 595 798

Request Inspection Copies:

www.footprint.com.au

Prices are subject to change without notice. Postage covers Australia and New Zealand orders only. Footprint Books: 4/8 Jubilee Avenue, Warriewood NSW 2102

Telephone 02 9997 3973 or 1300 260 090 Facsimile 02 9997 3185 Email [email protected]

All texts are available as inspection copies. To make your selection, simply click on the title or image or go to our website www.footprint.com.au and use the search box to find the title. Click the blue ‘Order Inspection Copy’ button, complete the course questions and then click the green ‘Proceed to Checkout’ button to complete your details. Alternatively contact us directly at: [email protected] or call 1300 260 090.

Request inspection copiesComplete all applicable details via www.footprint.com.au or call: 1300 260 090.

For further support, please contact us

@FootprintBooksAustralasia

Australasian distributors of textbooks from publishers including:Agenda Publishing UKAmerican Psychological Association USABrookes Publishing Co. USA CQ Press USACornell University Press USAColumbia University Press USAEmerald Publishing UKGeorgetown University Press USAGuilford Press Inc USA

Harvard University Press USAHuman Kinetics USAJohns Hopkins University Press USAJessica Kingsley Publishers UKKogan Page UKManchester University Press UKMIT Press USANYU Press USAPenn State USA

Princeton University Press USARowman & Littlefield UK

Sage Publications UK + USAUniversity of California Press USAUniversity of Chicago Press USASpringer Publishing Company USAWorld Scientific USAYale University Press USA

footprintbooks

*applies to print books only

14 Day Money Back Guarantee*