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125009, Moscow, Nizhny Kislovsky lane., bldg. 6, c. 2 +7 (495) 225 99 22 www.advertis.ru ADVERTIS Group Agency presentation

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Page 1: ADVERTIS presentation

125009, Moscow,Nizhny Kislovsky lane., bldg. 6, c. 2

+7 (495) 225 99 22www.advertis.ru

ADVERTIS Group�Agency presentation

Page 2: ADVERTIS presentation

Knowledge of targeted markets and optimization of resources, enable us to communicate powerfully, as we achieve success.

In today’s competitive market, we need more than just creativity. We must be proficiently equipped with all the modern and groundbreaking tools and marketing solutions.

• Marketing Research

• Strategic Planning

• Implementation

• Management

Our clients are local and international brands ranging from FMCG to long-term consumption products and services.

ADVERTIS is an Advertising and Marketing Agency, specialized in business brands, products and services within Russian Market.

125009, Moscow,Nizhny Kislovsky lane., bldg. 6, c. 2

+7 (495) 225 99 22www.advertis.ru

// ADVERTIS Group. Who we are?

Page 3: ADVERTIS presentation

We are not so large that your account would get lost in the roster of other clients, and not so small that we would not be able to provide the services you need. As a medium sized full media service advertising agency, we provide personal attention from the principals, plus involvement by every staff member

We offer you the skills of a full team of talented marketing pros. The average time with the company for agency principals is over 10 years.�

125009, Moscow,Nizhny Kislovsky lane., bldg. 6, c. 2

+7 (495) 225 99 22www.advertis.ru

// ADVERTIS Group. Who we are?

SIZE

TEAM

Page 4: ADVERTIS presentation

125009, Moscow,Nizhny Kislovsky lane., bldg. 6, c. 2

+7 (495) 225 99 22www.advertis.ru

// History

1999

2004

2006

2008

2010

We started up as an internet agency with web developmentstudio

Out of home advertisementdepartment was formed

We are now a full media service agency

We started execution of a radical strategy restructuring designed to broaden significantly the range of marketing services we offer beyond simply media management

We started working with international brands and became a part of ADVERTIS group

Page 5: ADVERTIS presentation

Our philosophy is summa-rized in three words:

125009, Moscow,Nizhny Kislovsky lane., bldg. 6, c. 2

+7 (495) 225 99 22www.advertis.ru

// Our philosophy

We meet or exceed client expectations in time, budget and target of message. We talk to clients' customers in terms of clear benefits to them. And we do so with verbal and visual freshness. Our clients tell us it works.

EXPECTATIONS BENEFITS FRESHNESS+ +

Page 6: ADVERTIS presentation

125009, Moscow,Nizhny Kislovsky lane., bldg. 6, c. 2

+7 (495) 225 99 22www.advertis.ru

// Our competitive advantages

}Confidence and reliance Focused on quality of serviceDeeper insight into client’s business Alternative and new approach Financial flexibility Transparency Responsibility Efficiency

Page 7: ADVERTIS presentation

125009, Moscow,Nizhny Kislovsky lane., bldg. 6, c. 2

+7 (495) 225 99 22www.advertis.ru

// What we do

Media

Planning Buying Execution

Monitoring Ambient media

Strategy

Research Strategicplanning

Definition of KPI

Marketing Implant Outsourcedmarketingmanagement

Media Strategy Marketing Implant

Page 8: ADVERTIS presentation

We have successfully developed and executed media strategies in a wide range of businesses, among which are:

Gardening instruments

Malls and department stores

Automobiles

Sport goods

Entertainment centers, restaurants, casinos

Real estate development and sales

Clothing

Concerts

125009, Moscow,Nizhny Kislovsky lane., bldg. 6, c. 2

+7 (495) 225 99 22www.advertis.ru

// Brand and Campaign Strategy Development

Our experience

Page 9: ADVERTIS presentation

125009, Moscow,Nizhny Kislovsky lane., bldg. 6, c. 2

+7 (495) 225 99 22www.advertis.ru

// Our approach to campaign planning and execution

Definition ofcampaignobjectives

Competitiveanalysis

Target audience media habits analysis

Media strategydevising

Messageselection

Mediaselection

Ambientmediaopportunityanalysis

By-flightexecution

IntermediateKPI/CPEAanalysis

Optimization and execution

Post-buyanalysis

Each campaign gets a unique KPI definition

Page 10: ADVERTIS presentation

125009, Moscow,Nizhny Kislovsky lane., bldg. 6, c. 2

+7 (495) 225 99 22www.advertis.ru

// Geography

Russia is a huge and very diverse country. The situation in local cities differs very much from what`shappening in Moscow. That’s why we have local partners in all regions throughout the country.

Санкт�ПетербургАрхангельск

Барнаул

Екатеринбург

Ярославль

Ижевск

Иркутск

Казань

Калуга

Кемерово

Краснодар

Курск

Минеральные водыМагнитогорск

Набережныечелны

Нижний Новгород

Нижний Тагил

Новокузнецк

Новороссийск

Новосибирск

Омск

Оренбург

ПермьПенза

Псков

Рязань

Ростов на Дону

СамараСаратов

СтавропольСочи

Сургут

Сыктывкар

Таганрог

Томск

Тольятти

Тула

Тюмень

Улан�Удэ

Ульяновск

Уфа

Чебоксары

Челябинск

Москва

Астрахань

Белгород

Владимир

Волгоград

Воронеж

Page 11: ADVERTIS presentation

125009, Moscow,Nizhny Kislovsky lane., bldg. 6, c. 2

+7 (495) 225 99 22www.advertis.ru

// Clients

ENTERTAINMENT AUTOMOBILES FMCG REAL ESTATE FINANCE SPORTS

CLOTHING

ELECTRONICS

Page 12: ADVERTIS presentation

// Thank you!

125009, Moscow,Nizhny Kislovsky lane., bldg. 6, c. 2

+7 (495) 225 99 22www.advertis.ru

125009, MoscowNizhny Kislovsky lane, bldg. 6, c.2

+7 (495) 225 99 [email protected]

Timothy RazinClient service director

Feel free to contact us