advert persuasive techniques2
TRANSCRIPT
![Page 1: Advert persuasive techniques2](https://reader036.vdocuments.site/reader036/viewer/2022081521/58eddc261a28aba43c8b459d/html5/thumbnails/1.jpg)
Advert analysisPreparing for 1st Controlled assessment
![Page 2: Advert persuasive techniques2](https://reader036.vdocuments.site/reader036/viewer/2022081521/58eddc261a28aba43c8b459d/html5/thumbnails/2.jpg)
![Page 3: Advert persuasive techniques2](https://reader036.vdocuments.site/reader036/viewer/2022081521/58eddc261a28aba43c8b459d/html5/thumbnails/3.jpg)
Learning ObjectivesTo apply the concepts of Maslow's Hierarchy
of Needs and persuasive techniques to a range of adverts
PLTS Independent Enquirer: analyse and evaluate information, judging its relevance and value
![Page 4: Advert persuasive techniques2](https://reader036.vdocuments.site/reader036/viewer/2022081521/58eddc261a28aba43c8b459d/html5/thumbnails/4.jpg)
Maslow’s Hierarchy of Needs
![Page 5: Advert persuasive techniques2](https://reader036.vdocuments.site/reader036/viewer/2022081521/58eddc261a28aba43c8b459d/html5/thumbnails/5.jpg)
Persuasive Techniques Humour Repetition Sex Sells Beautiful
People Rewards &
Punishments
Warm & Fuzzy
Fear Celebrity Anchorage Stereotypes Shock
tactics