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The Women's Automotive Speakers Bureau provides the automotive industry with top women speakers and spokespersons on how to attract, sell, retain and increase loyalty with women customers and employees. AskPatty.com has a unique understanding of the automotive industry from a woman's point of view and aims to utilize the unique talents of women in our bureau to ultimately create an unforgettable impact for automotive brands and at industry events. The Women's Automotive Speakers Bureau represents a cross section of outstanding professional and dynamic speakers who specialize in a wide range of topics and services, including: keynote presentations, brand spokespersons, workshops, coaching, video training, live and recorded webinars, facilitated panel session speakers and more. Some members of the Women's Automotive Speakers Bureau include Miriam Muley, CEO and Author of The 85% Niche; Amy Mattinat, Author and Owner of Auto Craftsmen Ltd.; and Marti Barletta, who was called “The World's Foremost Expert on Today's Mightiest Market – Women” by TrendSight. About the Bureau Addressing the Market’s Needs CEO of AskPatty.com, Inc., Jody DeVere, says that she formed the Bureau after asking herself this question at a recent automotive trade show: “If women are making the purchasing decisions in the auto industry, why are so many of these speakers men?” The Women's Automotive Speakers Bureau aims to change that. “Finally, we have a top-notch venue to help leaders in the automotive industry stay ahead of trends, insights and strategies that will demonstrably move the needle in increasing market share with all women: White, Black, Latina, Asian and more; through the expertise of the Automotive Womens Speakers Bureau.” Miriam Muléy CEO and Author of The 85% Niche "By assembling this panel of experts under one umbrella, AskPatty.com has now become the megaphone through which all these women can now take their message to the masses. These women are all game changers, they're the new face of the auto industry. When you look at the site, when you read their bios, you have to say 'Wow, we really have something here.'” Jody DeVere CEO, AskPatty.com Book a Speaker today: askpatty.com/speakers AskPatty.com, Inc • P.O. Box 6601 • Thousand Oaks, CA 91359 Phone 888-745-1928 • [email protected] ©2012 AskPatty.com, Inc. AskPatty® and Certified Female Friendly® are U.S. registered trademarks owned by AskPatty.com, Inc.

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Page 1: Addressing the Market’s Needs - AskPatty.com Women Blog · Renowned business guru Tom Peters calls her “the First Lady of Marketing to Women” and says she “is one of the best

The Women's Automotive Speakers Bureau provides the automotive industry with top women speakers and spokespersons on how to attract, sell, retain

and increase loyalty with women customers and employees. AskPatty.com has a unique understanding of the automotive industry from a woman's point of

view and aims to utilize the unique talents of women in our bureau to ultimately create an unforgettable impact for automotive brands and at industry events.

The Women's Automotive Speakers Bureau represents a cross section of outstanding professional and dynamic speakers who specialize in a wide range of topics and services, including: keynote presentations, brand spokespersons, workshops, coaching, video training, l ive and recorded webinars, facilitated panel session speakers and more.

Some members of the Women's Automotive Speakers Bureau include Miriam Muley, CEO and Author of The 85% Niche; Amy Mattinat, Author and Owner of Auto Craftsmen Ltd.; and Marti Barletta, who was called “The World's Foremost Expert on Today's Mightiest Market – Women” by TrendSight.

About the Bureau

Addressing the Market’s NeedsCEO of AskPatty.com, Inc., Jody DeVere, says that she formed the Bureau after asking herself this question at a recent automotive trade show: “If women are making the purchasing decisions in the auto industry, why are so many of these speakers men?” The Women's Automotive Speakers Bureau aims to change that.

“Finally, we have a top-notch venue to help leaders in the automotive industry stay ahead of t rends, ins ights and s t r a t e g i e s t h a t w i l l demonstrably move the needle in increasing market share with all women: White, Black, Latina, Asian and more; through the expertise of the Automotive Womens Speakers Bureau.”

Miriam MuléyCEO and Author of The 85% Niche

"By assembling this panel of experts under one umbrella, AskPatty.com has now become the megaphone through which all these women can now take their message to the masses. These women are all game changers, they're the new face of the auto industry. When you look at the site, when you read their bios, you have to say 'Wow, we rea l l y have something here.'”

Jody DeVereCEO, AskPatty.com

Book a Speaker today:askpatty.com/speakers

AskPatty.com, Inc • P.O. Box 6601 • Thousand Oaks, CA 91359Phone 888-745-1928 • [email protected]

©2012 AskPatty.com, Inc. AskPatty® and Certified Female Friendly® are U.S. registered trademarks owned by AskPatty.com, Inc.

Page 2: Addressing the Market’s Needs - AskPatty.com Women Blog · Renowned business guru Tom Peters calls her “the First Lady of Marketing to Women” and says she “is one of the best

Who’s WhoThe Women's Automotive Speakers Bureau has a wide range of topics and

speaker services to choose from including: keynotes, brand spokespersons, workshops, coaching, video training, live and recorded webinars, panel speakers

and more. Here are just a few of our members. See the entire list at askpatty.com/speakers

Bogi LateinerFounder & Owner, 180 Degrees Auto

Bogi Lateiner is an ASE Certified Mechanic and the founder and owner of 180 Degrees Automotive, a full-service auto repair shop in central Phoenix. She recently entered her second season as one of the 3-girl crew on the Velocity Channel’s ‘All Girls Garage.’

Marti BarlettaMarketing to Women Expert

To The Huffington Post, she’s “the High Priestess of Marketing to Women;” to TIME magazine, “the Chief Rabbi of the Sheconomy.” Renowned business guru Tom Peters calls her “the First Lady of Marketing to Women” and says she “is one of the best presenters, male or female, I’ve ever seen.”

Jody DeVereCEO, AskPatty.comJody DeVere is an internationally recognized speaker, trainer, oft-quoted industry pundit and spokesperson for the auto industry on the women's market. As CEO of AskPatty.com, she provides automotive education to women consumers and an interactive online Certified Female Friendly® training for retailers.

Book a Speaker today:askpatty.com/speakers

AskPatty.com, Inc • P.O. Box 6601 • Thousand Oaks, CA 91359Phone 888-745-1928 • [email protected]

©2012 AskPatty.com, Inc. AskPatty® and Certified Female Friendly® are U.S. registered trademarks owned by AskPatty.com, Inc.

Miriam MuléyCEO and Author of The 85% Niche

Miriam Muléy has built a successful career as a strategic marketing and communications expert. She is CEO and author of The 85% Niche: The Power of Women of All Colors—Latina, Black, and Asian, a strategic marketing consultancy dedicated to increasing market share among women.

Page 3: Addressing the Market’s Needs - AskPatty.com Women Blog · Renowned business guru Tom Peters calls her “the First Lady of Marketing to Women” and says she “is one of the best

Book a Speaker today:askpatty.com/speakers

AskPatty.com, Inc • P.O. Box 6601 • Thousand Oaks, CA 91359Phone 888-745-1928 • [email protected]

©2012 AskPatty.com, Inc. AskPatty® and Certified Female Friendly® are U.S. registered trademarks owned by AskPatty.com, Inc.

Amy MattinatOwner,Auto Craftsmen

Diana ClaussenOwner,Auto Goddess

Patricia MuirCertified Coach,Maestro Quality, Inc.

Anne LazoOwner,Eagle Soars Consulting

Elizabeth ArchuletaDiversity Expert

Patricia RobertsDirector of Business Development, AskPatty.com

Cherie WattersGM / Owner,Multiple dealerships

Lee Ann ShattuckWomen’s Automotive Solutions

Phyllis ForoPresident,TeamWorks Northwest,

Christy RomanOwner, Now Marketplace

Lisa CopelandGender Communication Expert

Rebecca ChernekPresident,Chernek Consulting

Pepper MillerOwner,The Hunter-Miller Group

Shirley AldanaInterim Director,Greater L.A. Auto Dealer Association

Sue MeadAutomotive Journalist