accounting and finance.pdf

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    Accounting, Financeand Financial Modeling

    Tallahassee Presentation

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    The Company ProcessThe Make-up of Financial

    Transactions Development & productization

    Marketing

    Production

    Sales

    Investment and bank & other loans

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    The Accounting Process

    Revenue from sales

    (Direct expenses of sales -COGS) Gross profit

    ( Overhead expenses) R&D Marketing and sales Accounting

    Sue Pre-tax Profit (Tax) Net income

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    Some Accounting Anomalies

    Accrual accounting Cash accounting

    An aside about cash Cash is King

    With it you may survive; without it you will

    die

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    The Accounting Format

    Income statement An overview over time of the health of the

    business

    Balance sheet

    A snapshot of the state of the business

    Cash flow statement Converts from accrual to cash

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    Financial Modeling

    What is it? Simply stated, a math model of the business

    that projects the future performance and

    health of the business What are the benefits of financial modeling?

    Predictive tool

    Analytic tool

    Convey understanding of market and businessmodel

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    Balance Sheet

    Shows what the company owns (assets)and what it owes (liabilities & net worth)at a given moment in time.

    Changes in the balance sheet over time

    can reveal important information aboutthe companys business trends.

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    Balance Sheet

    Assets =

    Liabilities + Equity

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    Balance SheetCurrent AssetsCashAccounts Receivable

    InventoryOther Prepaids

    Fixed AssetsNotes ReceivableEquipmentAcc DepreciationOther AssetsGoodwill

    Total Assets

    $37,494250,000

    300,00055,000

    $ 642,494

    $183,75095,000

    (33,400)20,000

    2,500,000

    $ 3,407,844

    Current Liabilit iesAccounts PayableAccrued ExpensesNotes Payable (current)Other

    Notes payable (less current)

    EquityPreferred StockCommon StockAdditional Paid-in Capital

    Retained Earnings

    Total Liabilities

    & Equity

    $110,00031,000

    15,0005,000171,000175,000

    $ 346,000

    5,00015,000

    3,250,000

    (208,156)

    $ 3,407,844

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    Balance Sheet

    Liquidation Value =

    What you owe + Everything Else

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    Income Statement

    Measures all of a companys revenuesversus all expenses over a specificperiod of time

    Provides key financial indicators on

    companys performance (Profit, COGS,Gross Margins...)

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    Income StatementRevenues

    Cost of Sales

    Gross ProfitExpenses

    Salaries & employee benefitsAdvertising & marketing

    Professional & reg. FeesOccupancy & maintenanceDepreciation & amortizationInterest expense

    OtherTotal expenses

    Income (loss)

    Income tax expenseNet Income

    $1,805,000

    630,000

    1,175,000

    325,000175,000

    78,000118,250

    26,20024,000

    12,000758,450416,550

    156,206260,344

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    Statement of Cash Flows

    Converts the accrual basis of accountingused to prepare the income statementand balance sheet to a cash basis.

    Monitors the flow of cash in and out of thecompany from operating, investing, and

    financing activities a must to determinea companys cash position and futurecash needs.

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    Statement of Cash Flows

    Operating Activities:Cash transactionsrelated to revenues and expenses.

    Investing Activities: Cash transactions

    related to the acquisition and disposal of allnon-current assets property, equipment andinvestments.

    Financing Activities: Cash transactionsrelated to the issuance and retirement of debtand issuance and re-purchase of capital stock.

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    Statement of Cash FlowsCF Operating activities

    Net Income (loss)Depreciation & amortizationChange in:Accounts receivableInventoryPrepaid & other assetsAccounts pay & accrued exp

    CF Investing activitiesPurchase of equipmentPayments on notes payable

    CF Financing activitiesProceeds from notes

    Net Cash

    Cash a beginning of periodCash at end of period

    $ 260,34426,200

    (100,000)(175,000)

    (7,300)(39,000)

    (34,756)

    (59,000)(43,750)

    (102,750)

    100,000

    (37,506)

    75,000$ 37,494

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    Another Anomaly

    Free cash flow Operating cash flow

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    Financial Modeling

    What are the primary purposes of financialmodeling for a NV?

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    Financial Modeling

    What are the primary purposes of financialmodeling for a NV?

    Provide the founders and investors a realistic

    forecast of the NVs market potential. Project the investment needed to reach

    positive cash flow. Provide a basis to indicate the NVs value.

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    How can you produce a realistic forecastof the market potential?

    Financial Modeling

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    Financial Modeling

    How can you produce a realisticforecast of the market potential?

    Have a clearly defined marketing & sales

    strategy Use market-based conservative

    assumptions to forecast revenue Use granular details

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    Financial Modeling

    How can you project the cash needed toreach positive cash flow?

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    Financial Modeling

    How can you project the cash needed toreach positive cash flow?

    Have a clearly defined business model

    Use market-based conservativeassumptions to forecast the costs toacquire the revenue streams.

    Use granular details

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    The Segway to Budgeting It is difficult; Everyone struggles with it

    Like the financial model:

    Project what has to be done and when

    Be conservative and use accepted standards

    Project the resources needed to accomplishthe initiatives

    Be conservative and use accepted standards

    Put these together and convert into a budget

    statement

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    Questions?