accomplishments in entrepreneurship - shubhadha iyer's...
TRANSCRIPT
Shubhadha Iyer
January 2014
Accomplishments in
Entrepreneurship
This document describes the impact and benefits of Shubhadha Iyer’s Ideas
and initiatives in Entrepreneurship in the form of White Papers, Business
Plans, books, general writing and other documents prepared by Shubhadha
Iyer 2000-2013
S.Iyer
1/23/2014
This document is for Free distribution
ACCOMPLISHMENTS IN ENTREPRENEURSHIP January 23, 2014
November 2013 Prepared by Shubhadha Iyer 2
Table of Contents
Executive Summary .................................................................................................................................................... 3
Proof of Entrepreneurial Innovation and Thought Leadership 2000- 2013 .................................................. 3
Nature of Impact ............................................................................................................................................ 3
Author Profile ............................................................................................................................................................. 6
Future Plans ....................................................................................................................................................... 6
Volume of Work ......................................................................................................................................................... 7
ACCOMPLISHMENTS IN ENTREPRENEURSHIP January 23, 2014
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Executive Summary
Proof of Entrepreneurial Innovation and Thought Leadership 2000- 2013
This document provides an overview of Entrepreneurial initiatives taken by the Consultant Shubhadha Iyer (also
referred to as “contributor” or “author”). The impact and benefits of these initiatives is visible at
Corporate/Business and Entrepreneurial levels. Corresponding product or service descriptions are included here
and in the other document “Achievements in Thought Leadership”. This document will focus on the tangible
benefits and impact of Shubhadha Iyer’s ideas working in the Entrepreneurial mode.
Nature of Impact
Since 2002, Shubhadha Iyer has prepared several Business Plans and White Papers circulated among the
Entrepreneur Networks e.g. TiE and IIT Alumni Network, select Investor groups, online forums and in general,
viewable to the business community online. The series of events—efforts made by the author and movements
in the same area, indicate these ideas were always strategically aligned with progressive Industry trends e.g. the
move to projects that do not require capital (which is the consultant’s latest effort since May 2012).
It can be inferred that the contributor played a key role to set high level trends, raised awareness of viable
business concepts, generated momentum for further growth, and in certain cases provided strategic direction
for other entrepreneurial groups e.g. AI software. Of the many concepts communicated during the past decade,
the following Table shows initiatives that stand out prominently from the Entrepreneurial viewpoint.
The following sections describe the author’s contribution and then highlights the result of each effort.
Accomplishments in Entrepreneurship
The contributor accomplished the following through distinctive works of Thought Leadership —
Prepared plans to propose original products and services- in most cases with a clear headstart
Wrote extensively on ideas and concepts for products and services, raising awareness and
popularity as profitable ideas for Entrepreneurship
Provided strategic direction for Entrepreneurial Networks to grow and develop in certain areas
Promoted the absorption of best practices in Entrepreneurship Services
Popularized methods and tools that are now industry standard
ACCOMPLISHMENTS IN ENTREPRENEURSHIP January 23, 2014
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Table 1 Business Plans prepared by Shubhadha Iyer 2000-2013
Date Idea/ Initiative/ Business Plan initiated by Shubhadha Iyer 2000-2002
3 September 2000
PRODUCT BASED ON ARTIFICIAL INTELLIGENCE SOFTWARE: Proposed in 2000- an Expert Systems-based methodology and tool, for applications in Troubleshooting, Diagnostics and Internal Technical Support. It would work at Technical, Administrative and Operational levels. A Business Plan was first prepared in 2000, circulated to prospective investor and entrepreneur networks then re-formatted as a White paper, both published online.
4 May-June 2002 OUTSOURCED ANALYSIS SERVICES: A Business Plan was prepared in 2002. This service aimed at taking up Analytical work from bigger projects. The service category would specialize in taking over Analysis-intensive project tasks -- be it technical, business, systems analysis, etc. applying structured and efficient methodologies.
November 2009 LITERARY WORK BASED ON ROAD TRANSPORT IN INDIA: This was a literary creative project (Book/ Fiction) – co-authored by the author who did the graphic design, formatting, promotions and business research on the Road Transport sector. Though a major departure from the author’s usual areas of interest- i.e. business analysis/management, it promoted the concept of “multi modal” transport in India. It was written in a new experimental format that could prove to be a potential “game changer” in the literary world, if marketed and packaged on a wider scale.
May 2012 BUSINESS PLAN FOR SPECIALIZED CONSULTING SERVICES: As the initial 2000-2002 plans (AI software, outsourced analysis, HRIMS and others) did not get funding, the contributor changed her strategy and re-oriented her Entrepreneurial efforts to pitch for projects that do not require capital. After a lengthy hiatus from 2008 to 2011 in Entrepreneurship, a new Business Plan prepared in 2012 finally proposed a consulting service that had very low capital requirements, so that “high capital or production costs would not pose a barrier”. It was also discussed a few times in the business and investor community. And in general, the author has often promoted “small scale” entrepreneurship, since 2002.
Table 2 Estimated Impact of Thought Leadership contributions by Shubhadha Iyer 2000-2013
Idea proposed by the Consultant
(Shubhadha Iyer)
Business Plan/
Proposal Name
Date (Mon/Year)
proposed
Description of later Developments
(Events, Initiatives) that followed in
the same or closely related areas in
Industry - for the purpose of Trend
Analysis
1. Tools and Methodologies-
TROUBLESHOOTING &DIAGNOSTICS:
An Expert Systems-based methodology for applications in the Troubleshooting and Internal Technical Support arena.
Product design brought together elements of Fault Tree Analysis (FTA), AI Software (Expert Systems) and applied it for Troubleshooting and Diagnostics for IT and Business environments.
Automated Trouble-shooting, Maintenance and Diagnostics for Technical Support- an Expert System Approach
September 2000
Fault Tree Analysis (FTA) is now a part of mainstream desktop software; and Troubleshooting Knowledge bases in IT support have been enhanced.
Following years saw a number of startups being recognized by Entrepreneurial and VC Networks in the field of AI software (2007-2008) and also Expert Systems.
Exact implementation of this tool or approach has not been observed in industry. The Consultant wanted to develop a Proof-of-Concept but this plan has been held up (so far) for lack of funding and Entrepreneur support.
The consultant has original ideas to develop this further, and the future plan is to take it up later, if possible.
MANAGEMENT:
2. People Management practices in Entrepreneurship
3. Entrepreneurship Services
Arguments and ideas are contained in the Books written in 2007 and 2013 on people management
People Management (2004- present)
Entrepreneurship (2002-2007)
There has been a surge in people management awareness (2004-2012)
S.Iyer forcefully advocated “small scale” and “people entrepreneurship” (2002-2007). These principles are aligned with Micro- Finance, an area that has seen many developments in the past decade.
There has been growth and standardization in services provided by Entrepreneurial Networks e.g. Mentoring programs.
4. Literary Fiction (eBook) based on Road Transport in India
Book/ eBook available online
November 2009 Sold a few copies online; and received positive reviews from all readers. Could not be marketed widely.
5. Specialized Consulting Services with Low Capital requirements
Business Plan for a Startup Venture (Consulting services)
May 2012 Is currently on hold. Did not receive any advisory support or funding since 2012.
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Author Profile
Shubhadha Iyer is a Management Business Analyst -has been in the Business and IT field for 17 years,
with a total work experience of 12+ years interspersed with Training. Has specialized in all facets of
Business Analysis including senior-level functions. Progressed from Analyst to Management level in
2007 and held a Management position as Deputy General Manager (DGM-IT).
Initially worked on consulting projects in USA that largely focused on IT/ Applications Analysis, then in India-
primarily as Business Analyst from 2002 to 2013 in several domains. Wrote entrepreneurial Business Plans
and White Papers in 2000-2002 and more recently, in advanced Business Analysis and Management (2011-
2013).
Academic background comprises M.S. degree from WSU, Kansas, USA (1995) with specialization in
Computational Fluid Dynamics (Aerospace Engineering), Post-Graduate Diploma in Business Administration
(PGDBA 2010), Certification in Business Analysis (CSBA from Quality Assurance Institute, 2010-2012) and
B.Tech from IIT Bombay (Aeronautical Engineering, 1988).
In addition to her work in Business, Management and IT, Shubhadha Iyer has been a creative contributor in
Dramatics (Playwright, Production-in-charge) and Performing Arts (Event management) as Cultural Nominee
in 1987-88 in college. Participated in Wildlife Treks and other adventure sports, and continues to lead an
active lifestyle.
Future Plans
Shubhadha Iyer is looking for a High level Executive placement while making efforts to widely
publicize her Thought Leadership contributions and latest eBook.
Plans to further develop some ideas that her B Plans initiated-these are ideas for improved product
design that have not been published and are currently on hold.
The plan is to revive this effort based on agreement with concerned organizations. Once her own
rights and privileges are restored, would also like to help the under-privileged.
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Volume of Work
Previous Business Plans, Brochures, White Papers and Recent work (as listed below) can be viewed online at the Portal: http://www.siyerconsult.com/white-papers
Books written by Shubhadha Iyer-
o Ideas in People Management (Book/ eBook), 2013
o Other Books/ eBooks and supporting material referenced in this document, are Off the shelf; but can be viewed upon request
Business Plans and White Papers prepared by Shubhadha Iyer-
o Management Business Analysis (White Paper), 2012
o Rapid Business Analysis- Process & Methodology (White Paper), 2011
o Business Analysis Consulting Services (Brochure), 2011
o Expert Information Management System : a Web-based HRIMS for classification of Experts (Business Plan), 2000
Industry studies and Feasibility Analysis -
o Private Unemployment Insurance (Business Plan, Research and Feasibility Analysis), 2002
o Objective Decision Models in People Management (White Paper), 2011
o OD Interventions in Change Management (White Paper), 2012
Blueprints and Plans -
o Automated Troubleshooting, Maintenance and Diagnostics– an Expert System Approach (Business Plan), 2000
o Outsourced Analysis Services (Business Plan), 2002
o Project Plan based on Network Based Marketing strategy (Business Plan), 2002
o Project Proposal for Management & Business Consultancy (Low Capital requirements), 2012
Consultant Resume & Bio – (detailed version can be provided upon request) http://in.linkedin.com/in/shubhadha