a world you like. with a climate you like

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A world you like. With a climate you like. The EU flagship communication campaign for climate action

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A world you like. With a climate you like. The EU flagship communication campaign for climate action. The aim : raising awareness for the benefits of moving towards a low - carbon society. Choosing a positive approach : focus on empowerment & co-benefits. - PowerPoint PPT Presentation

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Page 1: A world you like. With a climate you like

A world you like.With a climate you like.

The EU flagship communication campaign for climate action

Page 2: A world you like. With a climate you like

The aim: raising awareness for the benefits of moving towards a low-carbon society

Page 3: A world you like. With a climate you like

Choosing a positive approach: focus on empowerment & co-benefits

Page 4: A world you like. With a climate you like

A campaign to show the low-carbon society can be achieved today

Economy Ecology

NECESSARY AFFORDABLE

Awar

enes

s POSSIBLE

Protects the climate Fosters economic benefits

Encourages application

! ! !

Page 5: A world you like. With a climate you like

THE CAMPAIGN

The campaign in short

Bild hier reinziehen

•SOCIAL MEDIA

•MEDIA RELATIONS

•THE WEBSITE •PROMOTIONAL MATERIAL

•EVENTS

Page 6: A world you like. With a climate you like

Exploring the low-carbon lifestyle on the central campaign hub: http://world-you-like.europa.eu

•Interactive landscape •Articles and campaign news • Success stories

Page 7: A world you like. With a climate you like

CAMPAIGN PHOTOS AND GRAPHSflickr.com/euclimateaction/

Social media to discover the world you like and to join the debate

THEMATIC PIN BOARDSpinterest.com/euclimateaction

CAMPAIGNNEWStwitter.com/EUClimateAction

SUCCESS STORY VIDEOSyoutube.com/euclimateaction

“DEBATESSOCIALTAINMENT LIVESTREAMING OF EVENTSfacebook.com/EUClimateAction

Page 8: A world you like. With a climate you like

Europeans are invited to showcase their own contributions to a world you like

Page 9: A world you like. With a climate you like

Innovative solutions from all over Europe will be promoted through the campaign

Page 10: A world you like. With a climate you like

Over 150 partners support the campaign in spring 2013

Page 11: A world you like. With a climate you like

159Partners from27 member states 5

3Non-profit organisations

30Business

associations 15Private

companies9

Academia 8Media

44Public

authorities

108

10

17

8

25

50

810

13 Sustainable TransportSustainable BuildingSustainable ConsumptionInnovative TechnologiesRe-Use and Re-cyclingEnergyEnvironment and Climate Protection

Page 12: A world you like. With a climate you like

The dialogue continues: events upcoming in seven countries

Madrid, Spain17th April

Lisbon,Portugal6th June

Milan, Italy7th June

Warsaw,Poland17th May

Vilnius,Lithuania22th May

Copenhagen,Denmark31 October

Sofia,Bulgaria28th May

Page 13: A world you like. With a climate you like

Join! And help creating ...