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A World of Connected Fleets M2M meets the API Economy Toralf Richter

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This was the opening talk in the API track at the Service Delivery Innovation Event, London, Sept 2014. Hence it is sub-divided in two parts: Part One is about getting “in the mood for APIs”. It is about a general and high level view of how I think the world is currently changing for everyone, and what the API Economy seems to be about. Part Two will then take a closer look at how we as TomTom Telematics and the WEBFLEET platform work with the challenges and shape the changes that are happening.

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Page 1: A World of Connected Fleets - M2M meets the API Economy (Service Delivery Innovation Summit, London, Sept 2014)

A World of Connected FleetsM2M meets the API Economy

Toralf Richter

Page 2: A World of Connected Fleets - M2M meets the API Economy (Service Delivery Innovation Summit, London, Sept 2014)

@ToralfRichter :: tomtom.com/telematics2

Part 1The API Economy

16 Sept 2014

Page 3: A World of Connected Fleets - M2M meets the API Economy (Service Delivery Innovation Summit, London, Sept 2014)

@ToralfRichter :: tomtom.com/telematics3

Platforms at Large :: Software Is Eating the World …

Digitally Transform or Perish

SaaS and Platforms

APIs Are the Teeth

Digital Transformation, Software as a Service, and the API Economy

16 Sept 2014

Page 4: A World of Connected Fleets - M2M meets the API Economy (Service Delivery Innovation Summit, London, Sept 2014)

@ToralfRichter :: tomtom.com/telematics4

The API Economy :: It’s Like Sailing Good Hope

Openness & Best-of-Breed

Creativity & Reuse

New Paradigms, Some Already Visible Progress, and Lot’s of Adventures Ahead

16 Sept 2014

Page 5: A World of Connected Fleets - M2M meets the API Economy (Service Delivery Innovation Summit, London, Sept 2014)

@ToralfRichter :: tomtom.com/telematics5

High-Level View :: The Magnitude of the Transformation

Taxis vs. Uber

Machine breakers did not stop industrialization either

Fierce Reactions Betray That Some Changes May Be Quite Fundamental

16 Sept 2014

Page 6: A World of Connected Fleets - M2M meets the API Economy (Service Delivery Innovation Summit, London, Sept 2014)

@ToralfRichter :: tomtom.com/telematics6

Part 2Platform Strategy and API Portfolio for a World of Connected

Fleets

16 Sept 2014

Page 7: A World of Connected Fleets - M2M meets the API Economy (Service Delivery Innovation Summit, London, Sept 2014)

@ToralfRichter :: tomtom.com/telematics7

Connecting Fleets :: The WEBFLEET® PlatformFleet Management for Operational and Non-Operational Fleets

• in-vehicle hardware

• 2 data centers, in-house engineering

• 15+ major mobile carriers

• sales: 25+ countries, active: 60+

• top 3 of fleet telematics (ABI)

• the .connect product family of APIs and developer toolkits

• developer program (DCPP) & 3rd party portfolio (AppCenter)

Details

> 30,000

customersunits online

> 400,000

> 1.5 million

hours driven

> 65 million

km driven

> 11.5 millionliter fuel

> 500 million

positions

A Business Day in WEBFLEET (July 2014)

16 Sept 2014

Page 8: A World of Connected Fleets - M2M meets the API Economy (Service Delivery Innovation Summit, London, Sept 2014)

@ToralfRichter :: tomtom.com/telematics8

WEBFLEET.connect :: The Fleet Management APIThe Starting Point - Connecting Fleets with Custom Systems and Partner Applications

• Base Product: WEBFLEET® SaaS

• Introduced: 2004

• Monetization: Indirect

• Type: Web API (ReSTish and SOAP protocol flavors)

• Productized: yes

• Circulation: Public (documentation, examples) with Access Control (API key and credentials required)

• Eco-System: mid-size (between LSUD and SSKD)

• Audience: business integration, mobile app and web developers (external and internal)

• Use Cases: Route Optimization, ERP and SCM, job dispatch / workflow; TomTom Telematics Mobile Apps; special purpose FMS web appsAnd many more …

16 Sept 2014

Page 9: A World of Connected Fleets - M2M meets the API Economy (Service Delivery Innovation Summit, London, Sept 2014)

@ToralfRichter :: tomtom.com/telematics9

LINK.connect :: Taking the Platform into the VehicleEnabling End-to-End Integration Between Back-Office and Vehicles

• Base Product: TomTom LINK black box

• Productized: yes

• Eco-System: small to mid-size

• Circulation: Public (documentation, examples), In-vehicle Bluetooth® interface has access control (pairing PIN, device identification)

• Use Cases: in-vehicle sensors (temperature, tire pressure, light, movement, …), inputs ( barcode / RFID, driver ID), outputs (printers), equipment control (salt dispensers, …)

• Monetization: direct & indirect

• Type: Bluetooth interface (SPP)

• Audience: IHVs, SIs, solution providers

16 Sept 2014

Page 10: A World of Connected Fleets - M2M meets the API Economy (Service Delivery Innovation Summit, London, Sept 2014)

@ToralfRichter :: tomtom.com/telematics10

WEBFLEET®

TomTom LINK100

OBD.connect :: 3rd Parties Create the End ProductA Platform Approach to Entering the Non-Operational Fleet Market

OBD.connect SDK

End Product

Customer Specific App

Recorded Data

RT Data & Status

Configuration & SW Updates

Recorded Data

Configuration & SW Updates

Platform

API

Specialized API

Customer or 3rd

Party Services

Pla

tfo

rm

AP

I

• Base Product: LINK 100• Monetization: indirect• Type: SDK (Smartphone)• Audience: mobile developers• Introduced: 2014• Productized: yes• Circulation: semi-public • Eco-System: small (emerging)

16 Sept 2014

Page 11: A World of Connected Fleets - M2M meets the API Economy (Service Delivery Innovation Summit, London, Sept 2014)

@ToralfRichter :: tomtom.com/telematics11

PRO.connect :: Customizable Driver Terminals

• Android-based open device platform concept, restricted to TomTom Telematics application distribution (made for business, not for play)

• the SDK combines TomTom Telematics fleet management functionality and general TomTom navigation and map access

• Scenarios are standalone apps (on-device and using) and applications that combine on-device functionality with WEBFLEET or 3rd party APIs

• Use cases: Daily Vehicle Checks / Duty of Care (UK), barcode, digital signature capture

Deploy and Run Custom Fleet Management Apps with the New PRO8 Series

• Base Product: PRO 8 series

• Introduced: 2014 (just ending beta)

• Monetization: indirect and direct

• Type: SDK (Android based)

• Audience: mobile developers

• Productized: yes

• Exposure: public

• Eco-System: small (emerging)

• Circulation: public (with identification)

16 Sept 2014

Page 12: A World of Connected Fleets - M2M meets the API Economy (Service Delivery Innovation Summit, London, Sept 2014)

Questions?

Toralf Richter

Senior Manager Engineering

tomtom.com/telematics

[email protected]

@ToralfRichter

http://www.linkedin.com/in/toralfrichter dutchopenhackathon.com