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The Retirement Reformation A Survey of Americans’ Changing Emotions and Behaviors Concerning Retirement May 2012 TD Ameritrade, Inc., member FINRA/SIPC/NFA, is a subsidiary of TD Ameritrade Holding Corporation. TD Ameritrade is a trademark jointly owned by TD Ameritrade IP Company, Inc. and The Toronto-Dominion Bank. © 2012 TD Ameritrade IP Company, Inc. All rights reserved. Used with permission.

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Page 1: A Survey of Americans’ Changing Emotions and …...The Retirement Reformation A Survey of Americans’ Changing Emotions and Behaviors Concerning Retirement May 2012 TD Ameritrade,

The Retirement Reformation

A Survey of Americans’ Changing Emotions and Behaviors Concerning Retirement

May 2012

TD Ameritrade, Inc., member FINRA/SIPC/NFA, is a subsidiary of TD Ameritrade Holding Corporation. TD Ameritrade is a trademark jointly owned by TD Ameritrade IP Company, Inc. and The Toronto-Dominion Bank. © 2012 TD Ameritrade IP Company, Inc. All rights reserved. Used with permission.

Page 2: A Survey of Americans’ Changing Emotions and …...The Retirement Reformation A Survey of Americans’ Changing Emotions and Behaviors Concerning Retirement May 2012 TD Ameritrade,

Table of Contents

Method 3

Sentiment & Emotions Concerning Retirement 4

Current and Past Retirement Savings Behavior 10

Retirement Savings Goals & Beliefs Among Non-Retirees 16

Retirees’ Experiences Since Retirement 25

Retirement Savings Strategy Confidence Index 38

Conclusions 30

Appendix: Study Sample Characteristics 34

Page 3: A Survey of Americans’ Changing Emotions and …...The Retirement Reformation A Survey of Americans’ Changing Emotions and Behaviors Concerning Retirement May 2012 TD Ameritrade,

Method •  An online survey was conducted with N = 2029 U.S. residents from

March 27-28, 2012 by Head Research on behalf of TD Ameritrade .

•  Sample was drawn from major regions in proportion to the U.S. Census:

•  New England (5%), Mid-Atlantic (16%), South (25%), Midwest (22%), Southwest (12%), West (20%)

•  In each region, half of the respondents were male and half were female

–  Quotas ensured at least n = 500 respondents from each age cohort of interest to TD Ameritrade:

•  Mature Generation (1930 to 1945): n = 502

•  Baby Boomers (1946 to 1964): n = 504

•  Generation X (1965 to 1976): n = 505

•  Generation Y (1977 to 1989): n = 518

–  All respondents were required to be sole or shared decision makers with respect to planning and saving for retirement

–  The average time required to complete the survey was 10 minutes

–  The statistical margin of error in this survey is +/- 2.2%. This means that in 19 out of 20 cases, survey results based on N = 2029 respondents will differ by no more than 2.2% in either direction from what would have been obtained from the opinions of all adults born from 1930 to 1989 in the U.S.2

1 Head Research and TD Ameritrade, Inc. are separate, unaffiliated companies and are not responsible for each other’s products and services

2 Assumes responders are the same as non-responders and that panelists are the same as non-panelists

About TD Ameritrade Holding Corporation Millions of investors and independent registered investment advisors (RIAs) have turned to TD Ameritrade’s (NYSE: AMTD) technology, people and education to help make investing and trading easier to understand and do. Online or over the phone. In a branch or with an independent RIA. First-timer or sophisticated trader. Our clients want to take control, and we help them decide how - bringing Wall Street to Main Street for more than 36 years. An official sponsor of the 2012 U.S. Olympic Team, TD Ameritrade has time and again been recognized as a leader in investment services. Please visit the TD Ameritrade’s newsroom or www.amtd.com for more information.   Brokerage services provided by TD Ameritrade, Inc., member FINRA (www.FINRA.org) /SIPC (www.SIPC.org) /NFA (www.nfa.futures.org) About Head Research Head Research is a division of Head Solutions Group (U.S.) Inc., a leading market research partner for Financial Services companies in North America. With offices in New York, Toronto, and Montreal, Head delivers the deep customer insights that increase institutional knowledge and propel business action.

Page 4: A Survey of Americans’ Changing Emotions and …...The Retirement Reformation A Survey of Americans’ Changing Emotions and Behaviors Concerning Retirement May 2012 TD Ameritrade,

General Sentiment & Emotions Concerning Retirement

Page 5: A Survey of Americans’ Changing Emotions and …...The Retirement Reformation A Survey of Americans’ Changing Emotions and Behaviors Concerning Retirement May 2012 TD Ameritrade,

19

29

52

28 27

45

19 24

57

18

31

51

19

29

52

0

10

20

30

40

50

60

Disagree Neutral Agree

% o

f R

esp

ond

ents

All Mature Generation Baby Boomers Gen X Gen Y

General Sentiment Concerning Retirement •  Those who are not retired were asked to indicate the degree to which they agree with the

statement: “I am looking forward to retirement.”

–  Overall, a slight majority (52%) of respondents are looking forward to retirement, with Baby Boomers (57%) being the most likely to feel this way, perhaps because they are closest to retiring

–  Those in the Mature Generation, who are not already retired (17% of the cohort) are the exception –they are significantly less likely to agree with this statement (45%) than other cohorts

–  Though not shown on this graph, married males (60%) and females (55%) are significantly more likely to be looking forward to retirement than those who are not married (single males = 40%, single females = 47%)

Base: Those who are not retired (n = 1434) - Mature Generation (n = 83), Baby Boomers (n = 343), Generation X (n = 493), Generation Y (n = 515)

“I am looking forward to retirement.”

Page 6: A Survey of Americans’ Changing Emotions and …...The Retirement Reformation A Survey of Americans’ Changing Emotions and Behaviors Concerning Retirement May 2012 TD Ameritrade,

Why People Aren’t Looking Forward To Retiring

The most common unprompted reasons survey respondents gave for not looking forward to retirement included:

Base: Those who are not retired and not looking forward to retirement (n = 274)

I am 24 years old I don’t want to look so far into the future - Generation Y (24 years old)

“ ”

Because I don't have enough money saved up for retirement at this time due to ongoing financial problems now - Generation X (43 years old)

“ ” I don’t want to

retire. I love my job - Mature Generation (67 years old)

“ ” I do not look forward to be at home all day and not having a nice steady paycheck - Generation X (42 years old)

“ ”

I’ve always worked. It’s hard to imagine not working at all - Mature Generation (74 years old)

“ ”

I am a public employee who has seen his benefits cut, pay cut and retirement cut - Baby Boomer (51 years old)

“ ” I cannot afford to

retire and the way the economy is today, no one can - Baby Boomer (49 years old)

“ ”

I have no savings and a large amount of debt. I doubt I will ever be able to retire - Generation Y (33 years old)

“ ”

(Mostly Gen Y)

(#1 for all except Gen Y) 28%

26%

23%

14%

Not enough money saved

Too young / retirement too far away

I like my work / like to work

Don’t want to be bored / idle

Page 7: A Survey of Americans’ Changing Emotions and …...The Retirement Reformation A Survey of Americans’ Changing Emotions and Behaviors Concerning Retirement May 2012 TD Ameritrade,

Why People Are Looking Forward To Retiring

Those who indicated they are looking forward to retirement gave the following unprompted reasons for their response:

Base: Those who are not retired and are looking forward to retirement (n = 752)

I have worked for 45 years - Mature Generation (70 years old) “ ”

More time for travel, hobbies and grandchildren - Mature Generation (69 years old)

“ ”

Retirement is a time in one’s life to sit back and relax and enjoy the rest of your life with your loved ones - Generation Y (32 years old)

“ ”

More time to travel and pursue other hobbies - Generation Y (35 years old)

“ ”

Relaxing and doing the things I want to do like travelling - Generation X (44 years old)

“ ”

…enjoying time with my spouse - Generation Y (28 years old)

“ ”

I’ve had a long hard working life - Baby Boomer (56 years old)

“ ” Freedom to structure my time as I want to, to spend more time with family & friends, to travel - Baby Boomer (59 years old)

“ ”

36%

Not enough money saved

25%

19%

16%

To enjoy hobbies / activities / free time / enjoy life

Want to travel

Want to spend time with spouse / family / friends

Relax / have no stress / slow down

Tired of working / have worked for a long time

30%

No significant differences across cohorts

Page 8: A Survey of Americans’ Changing Emotions and …...The Retirement Reformation A Survey of Americans’ Changing Emotions and Behaviors Concerning Retirement May 2012 TD Ameritrade,

Emotional Response to Thoughts of Retirement

•  This emotion map has been constructed based on an analysis of the correspondence between the mean responses of each age cohort on 11-point emotional experience scales, where “0” meant a respondent was not experiencing the emotion being described through to a “10” which meant they strongly felt the emotion being described as they thought about retirement

•  The analysis indicates that age cohorts experience different emotions when thinking about retirement:

Base: All respondents (n = 2029), Mature Generation (n = 502), Baby Boomers (n = 504), Gen X (n = 505), Gen Y (n = 518)

Anxious

Envious Frustrated

Embarrassed

Out of control

Disinterested

Baby Boomers

Mature Generation Gen Y

Gen X

Regretful

Proud

Satisfied

Positive

Mature Generation

Baby Boomers Gen X

Gen Y

Proud, satisfied and positive

Anxious and regretful

Embarrassed, frustrated, envious

Disinterested, feeling out of control

How to Read this Emotion Map •  Arrows represent different emotions, the green

dots represent different age cohorts

•  The longer the arrow, the more a particular emotion contributes to differentiating between age cohorts

•  The closer a cohort’s green dot is to the tip of an emotion arrow, the more the age cohort is described by that emotion

Page 9: A Survey of Americans’ Changing Emotions and …...The Retirement Reformation A Survey of Americans’ Changing Emotions and Behaviors Concerning Retirement May 2012 TD Ameritrade,

Greatest Concerns About Retirement Income

•  Those who are not already retired are most worried about not having enough money to live on / being able to save enough money for retirement and falling short due to unforeseen circumstances:

–  Age cohorts are in alignment, with the exception of the Mature Generation whose second greatest concern is having to downgrade their standard of living, followed by concern about having to dip into savings instead of living on interest income

Base: Respondents who are not yet retired (n = 1434)

5

2

3

5

7

12

14

20

32

0 5 10 15 20 25 30 35

Other

Losing my savings due to fraud or financial impropriety

Being unable to properly manage my retirement income once I am retired

Having to dip into my savings instead of living on the interest income

Having to downgrade my standard of living and live a more frugal life

My savings is not growing / gaining as much interest as I had hoped

Losing my savings due to the poor state of the economy

Requiring more money than I have planned for due to unforseen circumstances

Not having enough to live on / not being able to save enough

% of Respondents

What is your greatest concern about retirement income?

Page 10: A Survey of Americans’ Changing Emotions and …...The Retirement Reformation A Survey of Americans’ Changing Emotions and Behaviors Concerning Retirement May 2012 TD Ameritrade,

Current and Past Retirement Savings Behavior

Page 11: A Survey of Americans’ Changing Emotions and …...The Retirement Reformation A Survey of Americans’ Changing Emotions and Behaviors Concerning Retirement May 2012 TD Ameritrade,

53

10 14 18

5

34

16 27

8 15

46

10 21

15 8

59

10 11 18

2

56

10 11 21

2

0

20

40

60

80

Automatic Withdrawal from Pay

Self Saver

Irregular Saver

Not Started

Other

% o

f R

esp

ond

ents

All Mature Generation Baby Boomers Gen X Gen Y

Current Saving Style •  Although most survey respondents who are saving for retirement do so via automatic

withdrawals from their pay, Gen X (59%) and Gen Y (56%) are more likely than other age cohorts to be doing so:

–  Most people (64%) who have automatic withdrawals contribute bi-weekly, 19% contribute weekly

–  18% of all survey respondents haven’t started saving, including Baby Boomers (15%) who are close to retirement, as well as the Mature Generation (8%), who should already be retired

–  Married males (60%) and females (54%) more likely to be saving by means of automatic withdrawals than people who are single

–  Single females (29%, mean age 37 years old) are most likely to have not started saving for retirement

Base: Those who are not retired (n = 1434) - Mature Generation (n = 83), Baby Boomers (n = 343), Generation X (n = 493), Generation Y (n = 515)

Which one of the following best describes your current situation with respect to saving money for retirement?

Page 12: A Survey of Americans’ Changing Emotions and …...The Retirement Reformation A Survey of Americans’ Changing Emotions and Behaviors Concerning Retirement May 2012 TD Ameritrade,

71

44 40

51 49 52

65

48 50

78

42 39

73

41

32

0

10

20

30

40

50

60

70

80

90

401(k) / 403(b) / Employer-Sponsored

IRA (Traditional or ROTH)

Other like Money Market / Savings Account

% o

f R

esp

ond

ents

All Mature Generation Baby Boomers Gen X Gen Y

Retirement Saving / Investment Vehicles •  Savers in the Generation X (78%) and Y (73%) cohorts are significantly more likely to use

401(k) / 403(b) and other employer-sponsored retirement savings vehicles than other age cohorts

•  A higher proportion of the Mature Generation and Baby Boomers use other vehicles such as money market or savings accounts and IRAs than younger cohorts

Base: Those who are not retired and are saving for retirement (n = 1119) - Mature Generation (n = 63), Baby Boomers (n = 267), Generation X (n = 394), Generation Y (n = 395)

Which of the following savings/investment vehicles do you use to save money for retirement? (Select all that apply)

Page 13: A Survey of Americans’ Changing Emotions and …...The Retirement Reformation A Survey of Americans’ Changing Emotions and Behaviors Concerning Retirement May 2012 TD Ameritrade,

Saving History: Age •  Overall, survey respondents would have preferred to have started saving for retirement 8

years earlier than they actually did:

–  The Mature Generation and Baby Boomers would have preferred to have started saving 11 years and 10 years earlier, respectively

–  Gen X and Gen Y have a significantly narrower difference: 4 years for Gen X and 2 years for Gen Y

–  Although not shown on this graph, those who haven’t started saving yet expect to start, on average, when they are 41 years old – much too late for prudent retirement planning

Base: First started – those who have saved (n = 1714) – Mature Generation (n = 482), Baby Boomers (n = 428), Gen X (n = 406), Gen Y (n = 398) Like to have started – those who saved or would like to have started (n = 1635),

Mature Generation (n = 379), Baby Boomers (n = 403), Gen X (n = 427), Gen Y (n = 426)

At what age did you first start saving for retirement? At what age would you have liked to start?

32

38

35

28

24

24

27 25

24 22 20

25

30

35

40

All Mature Generation

Baby Boomers

Gen X

Gen Y

Mean A

ge

Age first started saving Age would have liked to started saving

Page 14: A Survey of Americans’ Changing Emotions and …...The Retirement Reformation A Survey of Americans’ Changing Emotions and Behaviors Concerning Retirement May 2012 TD Ameritrade,

Saving History: Past Acceleration of Savings •  41% of survey respondents who have started

saving for retirement have accelerated their savings at some point in the past – this is significantly higher for the Mature Generation (51%) and Baby Boomer (46%) cohorts:

–  Married males (48%) are significantly more likely to have accelerated saving in the past than others (36%)

Base: Those who have or are saving (n = 1775), Mature Generation (n = 495), Baby Boomers (n = 453), Gen X (n = 415), Gen Y (n = 412)

Was there a time in the past when you accelerated your savings to help ensure you

will / would have enough money for your retirement?

41

51 46

32 31

0

10

20

30

40

50

60

% W

ho

Said

“Y

es”

Mature Generation

All Baby Boomers

Gen X

Gen Y

•  Events that stimulated acceleration of savings are numerous. The most common were:

–  Increase in income (21%)

–  Realized needed more money for desired lifestyle (9%)

–  Approaching retirement / getting older (8%)

•  Examples of other events mentioned by 5% or less of respondents included:

–  Employer started offering incentives

–  Economy

–  Wanted to retire sooner

–  Children moved out / finished college

–  Had children

–  Legally allowed to

–  Catch-up opportunity

–  Unexpected income

–  Advice from an expert / friend

–  To get a tax break

–  Sold property / stocks / etc.

Page 15: A Survey of Americans’ Changing Emotions and …...The Retirement Reformation A Survey of Americans’ Changing Emotions and Behaviors Concerning Retirement May 2012 TD Ameritrade,

Saving History: Obstacles •  73% of respondents have experienced

obstacles when saving for retirement:

–  Significantly more Mature Generation survey respondents (41%) report having never had obstacles in saving for retirement than other age cohorts (22%)

–  More married males (32%) have never had obstacles than others (24%)

–  Those without children (30%) are more likely to have never had obstacles than those with children (21%)

Base: All respondents (n = 2029), Mature Generation (n = 502), Baby Boomers (n = 504), Gen X (n = 505), Gen Y (n = 518)

What events or situations, if any, have you faced (or did you face if you’re already retired) that caused you to pause or cut back on saving for retirement?

27

73

0

10

20

30

40

50

60

70

80

% o

f R

esp

ond

ents

Didn’t Have Any Obstacles

Have Had Obstacles

•  Most common events or situations that caused a pause / cut back in saving for retirement:

(Base: Those who faced obstacles, n = 1486)

30% Lack of / steady employment

27%

20%

20%

14%

9%

8%

Paying off major debts, not including a mortgage

Education expenses

Healthcare expenses, not including elder care expenses

Paying off a mortgage

Just didn’t get around to saving

Divorce expenses like lawyers’ fees, child or spousal support

Page 16: A Survey of Americans’ Changing Emotions and …...The Retirement Reformation A Survey of Americans’ Changing Emotions and Behaviors Concerning Retirement May 2012 TD Ameritrade,

Retirement Savings Goals and Beliefs Among Non-Retirees

Page 17: A Survey of Americans’ Changing Emotions and …...The Retirement Reformation A Survey of Americans’ Changing Emotions and Behaviors Concerning Retirement May 2012 TD Ameritrade,

27

53

20

31

57

12

37

54

9

28

56

16 19

49

32

0

10

20

30

40

50

60

Worse Than Now About the Same Better Than Now

% o

f R

esp

ond

ents

All Mature Generation Baby Boomers Gen X Gen Y

Expectations of Financial State in Retirement •  Overall, a slight majority of respondents (53%) believe their financial state is going to be

about the same in retirement as it is now:

–  Significantly more of the Generation Y cohort (32%) believe they will be better off financially in retirement than others (12%)

Base: Those who are not retired (n = 1434) - Mature Generation (n = 83), Baby Boomers (n = 343), Generation X (n = 493), Generation Y (n = 515)

Which of the following statements best reflects your opinion about your financial state in retirement?

Page 18: A Survey of Americans’ Changing Emotions and …...The Retirement Reformation A Survey of Americans’ Changing Emotions and Behaviors Concerning Retirement May 2012 TD Ameritrade,

Why Some Believe Retirement Will Be Worse •  Those who believe they will be financially worse off in retirement were asked to

explain why they hold that belief (open-ended question)

Base: Those believe they will be worse off financially in retirement than they are now (n = 385)

Don’t have enough saved and the interest paid is way too low today - Mature Generation (69 years old)

“ ” The cost of things keeps going up and I know my retirement income will not - Mature Generation (68 years old)

“ ” I don't know if social security

will still be around when I retire - Generation Y (34 years old)

“ ” We can't afford to save up for retirement at the moment and it looks like we won't be able to then - Generation Y (35 years old)

“ ”

Inflation and healthcare costs - Generation X (47 years old)

“ ”

I haven't started saving early enough. There won't be enough time to catch up - Generation X (41 years old)

“ ”

Already have done the math and can't afford to take more out of my paycheck right now - Baby Boomer (54 years old)

“ ” Inflation, rising gas prices and costs of healthcare - Baby Boomer (57 years old)

“ ”

Insufficient savings - Baby Boomer (48 years old)

“ ”

24%

8%

8%

I haven’t / can’t save enough money

Cost of living increases

Economy

Income will be less 20%

A wide variety of low frequency responses were given. The most common ones were:

Page 19: A Survey of Americans’ Changing Emotions and …...The Retirement Reformation A Survey of Americans’ Changing Emotions and Behaviors Concerning Retirement May 2012 TD Ameritrade,

Why Some Believe Retirement Will Be Better •  Those who believe they will be financially better off in retirement were asked to

explain why they hold this belief (open-ended question)

Have saved more than necessary for my lifestyle - Mature Generation (68 years old)

“ ” I will have everything paid off - Mature Generation (75 years old)

“ ” I am planning ahead to make sure I have a comfortable retirement - Generation Y (35 years old)

“ ”

Started saving for retirement at an early age - Generation Y (25 years old)

“ ”

Have some really attractive investments - Generation X (38 years old)

“ ” Mortgage paid off, IRA and 403b doing well, will earn more per month and fewer expenses - Generation X (38 years old)

“ ”

Because I have been saving all I can - Baby Boomer (54 years old)

“ ”

Both my husband and I saved for this, we will have enough money to live comfortably, our house is paid for - Baby Boomer (61 years old)

“ ”

Because I will be getting money from my investments - Baby Boomer (53 years old)

“ ”

Base: Those believe they will be better off financially in retirement than they are now (n = 283)

31%

12%

8%

12%

A wide variety of low frequency responses were given. The most common ones were:

7%

Will have saved enough

Will have paid off loans / debt

Will not have a mortgage

Have started young / planned

Due to investments

Page 20: A Survey of Americans’ Changing Emotions and …...The Retirement Reformation A Survey of Americans’ Changing Emotions and Behaviors Concerning Retirement May 2012 TD Ameritrade,

Saving Goals: Amount & Expected Sources •  Overall, 31% of respondents indicate they have a specific savings goal:

–  The Mature Generation who are still not retired (13%) are less likely than others (31%) to have a specific retirement savings goal

–  Married males (39%) are more likely to have a specific retirement savings goal than others (27%)

–  Those who have children (38%) are more likely to have a specific retirement savings goal than others (25%)

–  Those with household incomes of more than $100K per year (40%) are significantly more likely to have a specific goal than those with lower incomes (28%)

•  Of the 31% who have a specific goal, the average (median) retirement savings goal is $750,000:

–  71% of those with specific savings goals plan to save $1 million or less

–  There are no statistically significant differences in goals between age cohorts

Base: All respondents who are not retired (n = 1434)

Do you have a specific savings goal?

31

69

0

10

20

30

40

50

60

70

80

% o

f R

esp

ond

ents

Yes No

•  Those with specific savings goals believe it will come from:

–  Working / saving money themselves (86%)

–  401k (60%)

–  Investments, other than real estate/401k/IRA (56%)

–  IRAs (40%)

–  Social Security / Government pensions (40%)

–  Pension from work, other than 401k/IRAs (28%)

–  Real estate investments (24%)

–  An inheritance (16%)

Average $750,000

Page 21: A Survey of Americans’ Changing Emotions and …...The Retirement Reformation A Survey of Americans’ Changing Emotions and Behaviors Concerning Retirement May 2012 TD Ameritrade,

Percent Saved & Confidence of Reaching Goal •  Overall, people have only saved 28% of

their total savings goal, on average; however, not surprisingly, this figure changes significantly depending on age cohort:

–  The few Mature Generation who are not retired (n = 11*) are within less than 30% of their goal

–  Baby Boomers have only achieved just under half of what they believe they need or want for retirement savings

Base: Respondents who are not retired and have a specific $ goal for retirement savings (n = 442), Mature Generation (n = 11*), Baby Boomers (n = 94), Gen X (n = 165), Gen Y (n = 172)

What percentage of the money you said you wanted to save do you already have saved?

28

71

49

26 15

0

20

40

60

80

Mean %

of

Go

al S

ave

d

Mature Generation

All Baby Boomers

Generation X

Generation Y

*

* Note: very small number of observations – interpret with caution

•  About half from each cohort, (except the Mature Generation) are confident they will achieve their savings goal

•  Most frequently mentioned reasons why people don’t think they’ll achieve their goals are:

–  Hard times / bad economy (26%)

–  Not enough income (22%)

–  Expenses (20%)

–  Not enough time (11%)

54

73

52 49 59

0

20

40

60

80

% W

ho

Ag

ree

Mature Generation

All Baby Boomers

Generation X

Generation Y

*

I am confident that I will achieve my [$ savings goal] by the time I retire

Page 22: A Survey of Americans’ Changing Emotions and …...The Retirement Reformation A Survey of Americans’ Changing Emotions and Behaviors Concerning Retirement May 2012 TD Ameritrade,

Life Expectancy & Financial Needs In Retirement •  Overall, most believe they will require income for 18-22 years depending on age cohort

(median = 20 years)

•  On average, the amount of money survey respondents believe they will need to live “comfortably” is $3,000 per month; however this varies significantly both within and between cohorts - Mature Generation believes they will need more than other cohorts

Base: Respondents who are not retired (n = 1434), Mature Generation (n = 83), Baby Boomers (n = 343), Gen X (n = 493), Gen Y (n = 515)

For how many years do you expect to require income once you retire?

20 19

18 19

22

0

5

10

15

20

25

Med

ian N

um

ber

of

Years

Mature Generation

All Baby Boomers

Generation X

Generation Y

How much money per month do you think you will need to live comfortably?

3000

4000

3000

2500 2500

0

1000

2000

3000

4000

Med

ian Inco

me P

er

Mo

nth

Mature Generation

All Baby Boomers

Generation X

Generation Y

Page 23: A Survey of Americans’ Changing Emotions and …...The Retirement Reformation A Survey of Americans’ Changing Emotions and Behaviors Concerning Retirement May 2012 TD Ameritrade,

Relative Financial Requirements in Retirement •  The absolute amount of money people believe

they will need per month may be less important than whether they think they will require less, about the same or more money to live per month when they retire:

–  Most (80% overall) feel they will require the same amount of money they currently live on now or less

–  Significantly more Generation Y respondents believe they will require more money compared to now

Base: Respondents who are not retired (n = 1434), Mature Generation (n = 83), Baby Boomers (n = 343), Gen X (n = 493), Gen Y (n = 515)

You said you would need [$ amount] per month to live comfortably, is this less, more or about

the same as what you live on now?

80 91

86 83

71

0

20

40

60

80

100

% W

ho

Said

Sam

e o

r Less

Mature Generation

All Baby Boomers

Generation X

Generation Y

•  All non-retired survey respondents were asked what they would do if they retire and find out they don’t have enough money to live comfortably – working part-time, cutting back on discretionary expenses and moving to less expensive housing were the most common answers given:

Work part-time or full-time

Move to less expensive housing

Work full-time

Cut back on discretionary exp., e.g., travel, mobile phones,/tablets, etc.

Seek public assistance

Take out a reverse mortgage

Move in with children / family

Sell home to live from the proceeds

Sell car / take public transportation

80%

36%

59%

15%

9%

8%

14%

6%

Page 24: A Survey of Americans’ Changing Emotions and …...The Retirement Reformation A Survey of Americans’ Changing Emotions and Behaviors Concerning Retirement May 2012 TD Ameritrade,

Why Less / More Money Required in Retirement •  Those who indicated that they thought they would require less or more

money in retirement than they live on now were asked to explain why with an open-ended question

Base: Why More: Respondents who believe they will require more money in retirement (n = 287) Why Less: Respondents who believe they will require less money in retirement (n = 586)

Most common unprompted answers why some believe they will require less money in retirement were:

Most common unprompted answers for why some believe they will require more money in retirement were:

41%

17%

11%

No mortgage / rent

Fewer expenses

No debt

I won’t have any children 21%

28%

20%

Cost of living / inflation

More leisure expenses / travel

Medical expenses

23%

Page 25: A Survey of Americans’ Changing Emotions and …...The Retirement Reformation A Survey of Americans’ Changing Emotions and Behaviors Concerning Retirement May 2012 TD Ameritrade,

Retirees’ Experiences Since Retirement

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Perceived Lifestyle Changes Due to Finances •  Only half of retirees feel they have not had to

make changes in their lifestyle during retirement

•  37% of retirees indicated they have had to make the following types of changes:

–  Cut back on discretionary expenses like travel, entertainment, mobile phones/tablets, etc. (67%)

–  Work part (20%) or full time (3%)

–  Moved to less expensive housing (16%)

Note: 20% indicated their lifestyle changed but didn’t need to do anything, as these changes were planned

Base: Those who are retired (n = 595)

Agree or Disagree? Since I retired, I haven’t had to change my lifestyle in any significant way

due to my financial situation.

37

11

52

0

10

20

30

40

50

60

% o

f R

esp

ond

ents

Disagree Neutral Agree

Primary reasons retirees gave for why they had to cut back during retirement were:

36%

12%

Income was less / didn’t want to run out of money

Medical expenses

Not enough money / didn’t want to run out

Inflation / increasing costs 14%

7% Economy / market

Only have social security and it’s not enough 6%

Page 27: A Survey of Americans’ Changing Emotions and …...The Retirement Reformation A Survey of Americans’ Changing Emotions and Behaviors Concerning Retirement May 2012 TD Ameritrade,

41%

13%

7%

Save as much as you can

Plan / get a financial advisor

Limit expenses / defer pleasure until later

Start saving as early as possible 23%

6% Pay off debt as soon as possible

Retirees’ Advice for Those Not Yet Retired

Retirees were asked what one most important piece of advice they have for people who are not yet retired. The following unprompted reasons were the most common ones given…it’s not rocket science:

Base: Those who are retired (n = 595)

Cut back on present pleasures for future security - Mature Generation (69 years old)

“ ” Start saving young and learn to live below your income - Mature Generation (69 years old)

“ ” Make sure you know how much you will need to live comfortably and plan to be debt-free when you do retire - Mature Generation (68 years old)

“ ”

Do your homework. Talk to a financial advisor - Baby Boomer (61 years old)

“ ” Do not retire until you are ready physically, mentally and financially so you can enjoy what you have earned - Mature Generation (69 years old)

“ ”

You should be saving at least 10% of your income as soon as you start working as an adult - Baby Boomer (59 years old)

“ ”

Start saving EARLY, even if it’s just a little bit each week/month - Baby Boomer (70 years old)

“ ”

Always put a little or a lot aside depending on your circumstances - Mature Generation (78 years old)

“ ”

Don’t take early retirement / work as long as possible

5%

Page 28: A Survey of Americans’ Changing Emotions and …...The Retirement Reformation A Survey of Americans’ Changing Emotions and Behaviors Concerning Retirement May 2012 TD Ameritrade,

Retirement Saving Strategy Confidence Index

Page 29: A Survey of Americans’ Changing Emotions and …...The Retirement Reformation A Survey of Americans’ Changing Emotions and Behaviors Concerning Retirement May 2012 TD Ameritrade,

62

19 19

44

22

34

64

17 19

70

20

10

69

18 13

0

10

20

30

40

50

60

70

80

Not Confident Neutral Confident

% o

f R

esp

ond

ents

All Lost Generation Baby Boomers Gen X Gen Y

Retirement Saving Strategy Confidence •  A modification of the Net Promoter Score1 was used to identify the proportion of survey

respondents that is more (promoters) and less (detractors) confident in the strategy they adopted with respect to saving for retirement:

–  Survey respondents were asked to indicate how likely they would be to recommend the approach they have taken to save for retirement to others using an 11-point scale where “0” means “extremely unlikely”, “5” means “neutral” and “10” means “extremely likely”

–  As illustrated below, there are far more people who are not confident about their approach to savings than those who are confident of it

–  The Mature Generation is significantly more confident than Baby Boomers, Gen X or Gen Y cohorts

Detractors (0 to 6 on scale)

Promoters (9 and 10 on scale)

Base: All respondents (n = 2029), Mature Generation (n = 502), Baby Boomers (n = 504), Gen X (n = 505), Gen Y (n = 518) 1. The Net Promoter Score is a trademark of Satmetrix Systems, Inc., Bain and Company, and

Fred Reichheld. TD Ameritrade, Inc. and Satmetrix Systems, Inc., Bain and Company, and Fred Reichheld are separate, unaffiliated companies.

Net Retirement Savings Strategy Confidence Index (Promoters Minus Detractors)

(RSSC Index)

Note: RSSC Index can vary from -100 to +100. A score of “0” means as many people are confident as are not confident in their strategy – a score of 50 or more suggests the target group is very confident

Overall

Baby Boomers

Generation X

Mature Generation

Generation Y

-43

-45

-60

-10

-56

-100 +100 0

Page 30: A Survey of Americans’ Changing Emotions and …...The Retirement Reformation A Survey of Americans’ Changing Emotions and Behaviors Concerning Retirement May 2012 TD Ameritrade,

Conclusions

Page 31: A Survey of Americans’ Changing Emotions and …...The Retirement Reformation A Survey of Americans’ Changing Emotions and Behaviors Concerning Retirement May 2012 TD Ameritrade,

Conclusions •  Almost 1 out of every 2 Americans (48%) is NOT looking forward to retirement:

–  Their # 1 concern is not having enough money saved

–  Others also like their job, want to remain active, and to continue working

–  Those who are married are more likely to be looking forward to retirement as they are more financially prepared for this change in lifestyle

•  Those who are already retired are satisfied, proud and positive; however, those who haven’t yet retired feel differently:

–  Baby Boomers are anxious and regretful as they see retirement coming and they’re not ready

–  Generation X is embarrassed, frustrated and envious, as they would like to retire in comfort but don’t know how they will be able to do so

–  Generation Y feels out of control and relatively disinterested, as retirement is very far away and they believe social systems may have collapsed by the time they are retire – in fact, it’s not clear they believe that retirement as currently conceived will even exist

•  Gen X and Gen Y are starting to save almost a decade earlier than Baby Boomers and the Mature Generation:

–  Older people regret that they didn’t start saving for retirement earlier, and Gen X and Gen Y are benefitting from the previous generation’s experience

Page 32: A Survey of Americans’ Changing Emotions and …...The Retirement Reformation A Survey of Americans’ Changing Emotions and Behaviors Concerning Retirement May 2012 TD Ameritrade,

Conclusions (cont’d)

•  Three-quarters (73%) of Americans have faced obstacles saving for a comfortable retirement. The 4 most often cited obstacles are:

–  Lack of employment / steady employment, debt load, education and healthcare expenses

•  Most Americans (73%) believe their finances in retirement will be the same or better than they are now, the most optimistic (perhaps naïve) cohort being Generation Y, with an overwhelming 81% such believers because they think:

–  They will have prepared and saved enough for retirement

–  Their expenses will be lower

–  They will be debt-free

•  More than two-thirds (69%) of Americans have no specific savings goal:

–  Those with a goal believe $750,000 dollars, on average, will be enough – we know it is not

–  They believe their retirement income will come from their devotion to saving themselves, from pensions and a variety of other sources

–  40% are expecting to depend on government aid and 16% on inheritances

–  Those who are married and/or have children are more likely to have a specific retirement savings goal than those who are single or do not have children

Page 33: A Survey of Americans’ Changing Emotions and …...The Retirement Reformation A Survey of Americans’ Changing Emotions and Behaviors Concerning Retirement May 2012 TD Ameritrade,

Conclusions (cont’d)

•  Americans are NOT confident that they will reach their retirement savings goal – only 54% believe they will make it

•  Americans are worried they won’t have enough money and plan to work in retirement, cut back on discretionary expenses, and live in homes that are of a lower standard than they’re used to:

–  They plan to work full-time (22%) or part-time (70%) in retirement to make up for this gap

–  Inflation is their #1 concern

•  People’s estimates of how long they will require retirement income are relatively accurate:

–  They believe they will require 18 to 22 years of retirement income, slightly less than the 20 to 25 years that statistics indicate they will actually need

•  The vast majority of Americans believe they will need the same or less income per month in retirement than they do now:

–  Unfortunately: we know that income needs typically increase in retirement due to inflation, healthcare and assisted living requirements, and other unexpected costs

–  Reality: 1/3 of retirees indicate that they have had to change their style of living – almost ¼ have gone back to work – they recommend: saving earlier and more, limiting expenses and working longer

Page 34: A Survey of Americans’ Changing Emotions and …...The Retirement Reformation A Survey of Americans’ Changing Emotions and Behaviors Concerning Retirement May 2012 TD Ameritrade,

Appendix Study Sample Characteristics

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5

16

25 22

12

20

0

5

10

15

20

25

30

New England Mid-Atlantic South Midwest Southwest West

% o

f R

esp

ond

ents

Study Sample Characteristics

Base: All respondents (n = 2029)

Region

56

13

2

29

0

10

20

30

40

50

60

Employed Unemployed Students Retired

% o

f R

esp

ond

ents

Employment Status

16

35

19

30

0

10

20

30

40

Single Males Married Males Single Females Married Females

% o

f R

esp

ond

ents

Gender by Marital Status

74

23

3

0

20

40

60

80

Under $100K per year $100K + per year Prefer not to answer

% o

f R

esp

ond

ents

Total Household Income

40

59

1 0

20

40

60

80

Technical degree or less University degree or more Prefer not to answer

% o

f R

esp

ond

en

ts

Education

36

64

0

20

40

60

80

Yes No

% o

f R

esp

ond

en

ts

Presence of Dependent Children