a study on new cars in america
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8/9/2019 A Study on New Cars in america
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study on NewCars
n the United States
yota Prius
o n d a I n s i g h t
-ercedes Benz hybri
issan Altima
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study on New Cars in the nited States
. ,The new cars market has a large number of buyers Although switching costs are low and
- , ,buyers price sensitive manufacturers have invested in brand building which further
. ,weakens buyer power Key inputs include commodities like steel whose price may be
, ,difficult for manufacturers to control as well as more differentiated products such as
, .fabricated components and labor
,The stagnation of major markets as a result of the global economic downturn together
,with the high capital requirements for viable manufacturing scale means that
.incumbents will generally not face much of a threat from new entrants
,However substitutes such as used cars and public transport are likely to offer a very
.strong threat to car makers Years of consolidation have left relatively few players in
, .this market and concentration within particular geographical regions can be quite high
,Competitive rivalry is likely to intensify over the next few years as major players
.contend for their share of declining markets
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:arket Definition
.The new cars market consists of the initial retail sale of passenger cars The
market value is ( )calculated at retail selling price RSP and the market volume is
.given in terms of units sold
:ighlights
– . ,The US new cars market generated total revenues of $151 6 billion in 2009
( ) - . %representing a compound annual rate of change CARC of 8 7 for the period
- .spanning 2005 2009
•
– - . % - ,Market volumes decreased with a CARC of 10 2 between 2005 2009 to reach a total
. .of 5 2 million units in 2009
•
– ,The performance of the market is forecast to accelerate with an anticipated CARC
- . % - - ,of 0 2 for the five year period 2009 2014 which is expected to drive the
. .market to a value of $149 8 billion by the end of 2014
Auto Relief Group . .www autoreliefgroup
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Quick View on the numbersQuick View on the numbers
:arket Value . % .The United States new cars market shrank by 22 4 in 2009 to reach a value of $151 6.billion
:arket Value Forecast ,In 2014 the United States new cars market is forecast to have a value of. , . % .$149 8 billion a decrease of 1 1 since 2009
:arket Volume
. % , .The United States new cars market shrank by 22 7 in 2009 to reach a volume of 5 168 9
.thousand units
:arket Volume Forecast ,In 2014 the United States new cars market is forecast to have a volume of, . , . % .4 522 4 thousand units a decrease of 12 5 since 2009
:arket Segmentation . % .The United States accounts for 16 2 of the global new cars market's value
:arket Share T . % ‘ .oyota Motor Corporation accounts for 19 4 of the United States new cars market s volume
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Analysis .The US new cars market has been experiencing decline over the past few years at an accelerating rate
The market is set to decline further in 2010 before a recovery is predicted with a small stable rate of growth
.predicted for the remainder of the forecast period
. ,The US new cars market generated total revenues of $151 6 billion in 2009 representing a compound
( ) - . % - . ,annual rate of change CARC of 8 7 for the period spanning 2005 2009 In comparison the European market
- . %, - ( )declined with a CARC of 0 5 and the Asia Pacific market increased with a compound annual growth rate CAGR
. %, , . .of 3 8 over the same period to reach respective values of $390 billion and $285 5 billion in 2009
- . % - , .Market consumption volumes decreased with a CARC of 10 2 between 2005 2009 to reach a total of 5 2
. . ,million units in 2009 The market's volume is expected to fall to 4 5 million units by the end of 2014
- . % - .representing a CARC of 2 6 for the 2009 2014 period
,The performance of the market is forecast to decline further but at the slower pace with an anticipated
- . % - - , .CARC of 0 2 for the five year period 2009 2014 which is expected to drive the market to a value of $149 8
.billion by the end of 2014
, - % . % ,Comparatively the European and Asia Pacific markets will grow with CAGRs of 7 and 5 3 respectively
, . . .over the same period to reach respective values of $547 1 billion and $368 9 billion in 2014
Auto Relief Group . .www autoreliefgroup
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VALUE
. %The United States new cars market shrank by 22 4 in 2009 to reach a value of. .$151 6 billion
-The compound annual rate of change of the market in the period 2005 2009 was
- . %.8 7
nited States New Cars arket Value
, - ( )billion 2005 2009 e
nited States New Cars arket ValueForecast
, -billion 2009 2014
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MARKET SHARE•
•
Toyota Motor Corporation accounts for 19.4% of the United States new cars market'svolume.
Honda and Ford together account for 22% of the market's volume.
Auto Relief Group . .www autoreliefgroup
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Summary of thereport
.The US new cars market generated total revenues of $151 6 billion in
, ( ) - . %2009 representing a compound annual rate of change CARC of 8 7 for the
- .period spanning 2005 2009
- . % - ,Market volumes decreased with a CARC of 10 2 between 2005 2009 to
. .reach a total of 5 2 million units in 2009
,The performance of the market is forecast to accelerate with an
- . % - - ,anticipated CARC of 0 2 for the five year period 2009 2014 which is
.expected to drive the market to a value of $149 8 billion by the end of
.2014
Auto Relief Group . .www autoreliefgroup
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