a quick look at facebook insights

12
By Danielle Brigida National Wildlife Federation Measuring Success with the NEW Facebook Insights

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Post on 06-May-2015

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This is a quick look at some of the changes for Facebook and how the insights are helpful for figuring out how to manage your community better!

TRANSCRIPT

Page 1: A Quick Look at Facebook Insights

By Danielle BrigidaNational Wildlife Federation

Measuring Success with the NEW Facebook Insights

Page 2: A Quick Look at Facebook Insights

New Facebook Insights

Image from JohnHaydon.com

Page 3: A Quick Look at Facebook Insights
Page 4: A Quick Look at Facebook Insights
Page 5: A Quick Look at Facebook Insights

Under Likes

Page 6: A Quick Look at Facebook Insights

Under Reach

Page 7: A Quick Look at Facebook Insights

People Talking About This

Page 8: A Quick Look at Facebook Insights

Measuring all this?

Page 9: A Quick Look at Facebook Insights

Some Facebook Metrics…

Web Traffic Reach People talking about You

Likes

Visitors Frequency Mentions # of Likes

Top Content Referrers Viral Reach Popular Content

Donations Visitors Check-ins Engaged Users

Actions Views Stories from posts # of Comments

Page 10: A Quick Look at Facebook Insights

NWF’s Quarterly Report

Page 11: A Quick Look at Facebook Insights

Follow Helpful Resources

http://www.Bethkanter.org http://www.mashable.com http://www.socialbrite.org/

http://www.johnhaydon.com/

Page 12: A Quick Look at Facebook Insights

Questions?

Danielle BrigidaNational Wildlife Federation

@starfocus [email protected]

Judy N, Flickr