a presentation on apna bazar co-op
TRANSCRIPT
A PRESENTATION ON APNA BAZAR CO-OP. SUPPLY CHAIN
MANAGEMENT
BY:NISHA SONEJA
SUJATA RAMTEKE
INTRODUCTION
One of the oldest store. Very strong customer base. 50 outlets in Maharashtra. largely for “middle-class”. Humble binging to serve the people of rural Maharashtra in various ways.
Brand name of Apna Bazar Mumbai kamgar maghyavari grahak sahakari mandal ltd
Date of incorporation 9th may 1948
Constitution Multi state co-operative society
Sector Private
Industry Retailing
TAGLINE OF APNA BAZAR
“FOR US CUSTOMER IS FIRST”
Role of Apna Bazaar: Intervention during the shortages of essential commodities.
The distribution of these items is taken up by the Apna Bazaar at a loss to fulfill its social commitments.
Diverted its manpower and resources, even at the cost of its own commercial interest, for the public good.
TOTAL NUMBERS OF OUTLETS
Apna bazar has 50 outlets in Mumbai and the neighboring
konkan region, it has recently opened its first shop outside the
state in Goa.
Departmental stores 8
Medical stores 4
Supermarkets 7
Franchise stores 7
Food stores 24
STORE LOCATION
The location of the store is selected taking in consideration the residential population in the area.
Area:- The minimum requirement of setting up Apna Bazar
is 1000 sq/feet. The biggest store is at Vashi which is spread across
27000 sq. feet. The area occupied by Apna Bazar Andheri
departmental store is 6000 sq/feet, which divided in to ground n first floor.
PRODUCT CATEGORY
1- Perishable merchandise 2- Food grains 3- FMCG products 4- Medical store 5- Plastic department 6- Bakery 7- Foot wears 8- Gift section 9- Apparels
SUPPLY CHAIN MANAGEMENTThe supply chain management works on simple methods (purchase their
merchandise either directly from the company, APMC market).
Direct From The
Company
APMC Market
INVENTORY SOURCES
APNA BAZAR
1. C & F
2. STOKERS
APNA BAZAR
INVENTORY SOURCES OF APNA BAZAR ANDHERI
FMCG products comes directly from the manufacturer company itself through 2 major channels in between.
1-C & F 2-Stokers C & F is the manufacture
companies product holder who appoints stokers according to different areas so they can easily supply the products to near retail stores.
PERISHABLE AND FOOD GRAIN PRODUCTS
All the perishable and food grain products comes directly from the APMC (agriculture produce marketing committee)
APMC is a agriculture organization
who purchase all the vegetables, fruits, rice, pluses, food grain, wheat, jaggery, coconut, grams and lentils, cornflour and so many other products directly from the farmers.
In case of food grains products this departmental store use to buy in bulk from the APMC market and keep it in their own gowdown.
The gowdowns are in the store itself.
Apna Bazar departmental store purchase food grain and other essential commodities in two different forms APMC market- loose and packed.
DURATION OF THE INVENTORY
In case of perishable product like fruits, vegetables, milk they ordered on daily basis.
FMCG products they ordered once a week on the basis of demand.
Food grains, sugar, rice they ordered accordingly on the basis of requirement.
In case of perishable products remain unsold on the day of purchase then they change on the next day itself as the shelf life is very short, not more then 24 hours.
In case of other FMCG products ex.-fruit juices, butter milk and other drinks, company gives them 90 days time duration if in this time period the products remain unsold then companies take their product back.
On the other hand product like- soap, shampoo, cosmetics carries 2 years time period.
FOOTFALLS AND TURNOVER
Foot falls per day: 1500-1800 On weekends: 2000-2200 Average monthly turnover of the store is 1.6 cr. In which 24 lakhs turnover comes only from the
medical department.
SWOT ANAYSIS
STRENGTHS Quality commodity and
Surety of no duplication Quantity is accurate and All
prices below MRP including medical products
Goodwill
WEAKNESSES Ambience not satisfactory No Window display Lack of parking space Some of the goods placed too
high on racks so customers unable to reach them
Capital Ageing society No online retailing
OPPORTUNITIES THREATS
Efforts to make shopping a pleasurable experience
Brand building Expansion Development in suburbs Retailing boom
Super market and Hypermarket provides the experience of shopping which Apna Bazar does not provide.
Malls Competition from other stores
in terms of-
1. Customer Centric Approach:
2. Image:
CONCLUSION
Getting more tech – having electronic displays of the currents offers Changing according to times is inevitable. Apna
Bazaar has to change its traditional viewpoints. It should adopt new techniques and accept change wholeheartedly
Recruit more staff and train existing ones on providing better customer service
Provide valet parking or else have a spacious parking area for its customers
THANK YOU