a magic journey to france
DESCRIPTION
Group Members: Clean, Winnie, Echo, Kate, AlexisTRANSCRIPT
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• General information of France• History• Cultural perceptions• Language & religions• Food & wine• French art & music • Lifestyle
Outline
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• Area : 674,843 km² (543,965km² excluding overseas possession)
• Population : 65 million (19th largest)
• Capital & Largest City : Paris
Source : http://www.bonjourlafrance.com/france-map/map-of-france-departments-6.htm
French Republic - Map
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•Official Language : French
•Religions : Catholicism, Islam, Buddhism
•Attracted 81.9 million foreign tourists in 2007
•Most popular tourist destination in the world
•Tourism is accountable for 6% of the country's income
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• Invaded by the Gauls in 1000 B.C.• In 52 B.C., Caesar became the new rulers of France
Impacts on Culture & Tourism :• Urban civilized France• Roads connecting major cities• Architectural monuments became tourists attractions e.g. Pont du Gard aqueduct
Prehistoric & Early France
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• In 5th century, Francs gave France her name
• Emperor Charlemagne restored order in 8th century
Impacts on culture :
• Enlightened culture created by Charlemagne
France in the Middle Ages
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• Norman invasion in 885 led to creation of feudalism
• Feudal lords loved wars
Impacts on Tourism :
• The Bayeux tapestry tell the story of Norman conquest by England
• Hung in Museum of Bayeux
FRANCE IN THE MIDDLE AGES
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Hundred Years War• Rivalry with England (1337-1453)• A century to retake Paris.• Inspired counteroffensive against the English
Impacts on Culture :• Joan of Arc symbolizes French patriotism, became national
icon• Supreme model of a national heroine in politics, arts and literature.
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• An era of refinement and humanism
• Bourbon Monarchy came to power
• Peak of the Bourbon Monarchy: Louis XIV
• Palace of Versailles was built
Impacts on Culture & Tourism :
• New techniques and artistic forms • Palace of Versailles, Château de Chenonceau, and Louvre are famous tourist attractions
Renaissance
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The French Revolution
• The Rights of Man and the Citizen
• Red, white, and blue flag
• Power from aristocracy to bourgeoisie and people• Replacement of royalty and the rich.
Impact on Tourism :
• Eiffel Tower was built for centennial celebration• Most visited monument
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The World Wars
• Attended WWI after Germany declared war• Treaty of Versailles signed in 1919• WWII started in 1939• Invasion of Normandy• War ended in 1945
Impact on tourism :• Normandy Invasion attracts millions of tourists
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• No natural national identity, but a constructed one
• Originated from folk culture (rural country)
• High Culture dominated by academic & intellectual classes
• Mass Culture comes into picture as working-class emerge
From High Culture to Ordinary Culture
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• Glories never faded
THOUGH Declined economic & political power
STILL Serious in culture protection & promotion
What “CULTURE” Means to Modern France
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• Own culture• Family• Friends• Wealth• Time• Power distance
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• Ethnocentrism----consider their civilization prior to the others
Impacts: • Strong cultural favor in
hotels and restaurants• Popularity of cultural
tourism
OWN CULTURE
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• Very important at all levels of French society
• Inward-looking• Children are attached to
families • Strict family authority over
childrenImpacts:• Family-oriented service• Banquets are
popular(family gatherings)
FAMILY
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• Outgoing and untrammeled• Enjoy meeting and chatting
with friends• Clear distinction between
friends and acquaintances• Expect Loyalty, sincerity and
same social backgroundImpacts:• Banquets, weddings, festival
celebrations and ceremonies • Cafes and clubs • Loyalty and sincerity to
customers
FRIENDS
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• Conservative and low-key about wealth
• Invest money discreetly(property/cultural artifacts)
• Cultural artifacts represent respect and status
Impacts:• Quiet and elegant atmosphere• Cultural artifacts as decoration in
hotels and attractions
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• Arrive a little late(half an hour)----acceptableImpact:
• More tolerant for customers’ late-coming
• Relatively loose time management
TIME
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highly theoretical education andthe steep hierarchies
↓ High power distance
↓ French management style
POWER DISTANCE
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• Division between spoken & written French (appropriateness varies accordingly with
conditions)
• Diversified regional languages (diverges widely from “Standard” French)
• Modern issue- resistance against English
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Regional Languages in France
Over 400 regional languages
For tourists: Obstacles or appreciation?
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Modern issue- resistance against English
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• Catholicism as a state religion (Gothic Architecture, Chartres Cathedral, Notre-Dame Paris )
• Islam religion (Islamic restaurants flourishes)
Religion of France
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Roman Catholicism
ChartresCathedral
Notre-DameParis
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Islam in FranceRamadan
Muslim Symbol- hijab
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• Refinement-----specific historical course
• Diversity-----Geographical and climatological
French gastronomy: History & Geography
of Passion
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• Italian chef Marie de’ Medici(1573-1642) the beginning of the French tradition of fine cooking• The absolute monarchy of Louis XIV(1638-1715)--
eached new heights• French cook Beauvilliers--- opened the first restaurant in Paris.• Marie Antoine Careme and Auguste Escoffer--
popularized French culinary traditions internationally
Refinement-----specific historical course
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• Brittany ( crustaceans,crepes,biscuits,ciders and cider liqueurs)
• The Pyrenees ( cured hams, lamb and chorizo sausage)• Alsace and the Northeast(choucroute, brioche,cheeses beer
and champagne)• Provence and Languedoc-Roussillon and The Mediterranean
coast (olive oil ,ratatouille,bouillabaisse and pasties)• Phone-Alps (Bresse chicken,andouillettes, clafoutis cake and
Beaujolais )• Southwest ( foie gras,cassoulet, truffles wild mushrooms and
goat cheese
Diversity-----Geographical & climatological
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Diversity-----Geographical and climatological
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Great Chefs , Famous Restaurants and Regional Cooking
• Food and Resturant Guides The Michelin Red Guide to France GaultMillau Guide France
• Great chefs and famous restaurants----Paul Bocuse and Alain Ducasse
• Reginal cooking
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Regional cooking
• Truffile • FoieGras • Caviar • Cheese and Chocolate• Bread and Pastries
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• Balanced diet healthy,simple and authentic structured strictly
• Hamburgers v.s. Baguettes American chains and globolization developing French versions of fast food
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• The marriage of food and wine
• The southern wine route
• Others:Water,Juices and Beer
Beverage: Wines and Spirits
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The of food and winemarriage
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The southern wine route
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• The eighth art
• Large contribution of food to tourism
• High level of service in hospitality of food and beverage
Impacts on hospitality & tourism
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French Art & Music
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The Cardplayers, by Paul Cézanne (1892).
The Cathedral of Our Lady of Chartres, a Gothic style architecture.
― Visual e.g. Paintings
― Plastic e.g. architecture
French Art
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• The Lascaux cave paintings• Estimated to be 16,000 years old
Impact on Tourism :• A tourist hot spot
French Art – Paintings
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• Edgar Degas (1834-1917) An impressionist painter and sculptor• Claude Oscar Monet (1840-1926) An leading impressionist painter• Pierre-Auguste Renoir (1841-1919) An leading impressionist painter• Yves Tanguy (1900-1955) A surrealist painter
Impact on Tourism :• Valuable paintings are exhibited in French museums.• Thousands of tourists visit French museums for them.
French Art - Paintings
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• Musée du Louvre• Largest national museum
• Musée d'Orsay• extensive collection of impressionist masterpieces
Impact on Tourism :• Official estimates a 9-million people will visit the museum in 2010.
French Art – Museums
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• Influenced by Roman, Gothic and Italian architecture• Finest architecture creations
Impacts on Hospitality industry :• Main attraction for tourists, e.g. Eiffel Tower• Tourist’s accommodation
French Art - Architecture
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Impacts on Hospitality Industry :• Style and decoration of hotel buildings.
• e.g. The Castille Paris Hotel – traditional architecture , priceless artifacts ,exotic furniture
• e.g. The Artus Hotel – traditional decoration preferred
French Art - Architecture
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• Centre for European music.• Famous classical field – opera.• First opera : Akébar roi du Mogol (1646)• Most popular : Carman by Georges Bizet.• Well-known theatre – e.g. Palais Garnier Paris
Impact on Tourism :• Most theatres are now become tourist attractions
French Art - Music
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French Lifestyle
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• Life fulfilling• Focus of quality of life instead of value• Food, friends, fun• Simple & lazy• prefer slower pace of life• lots of strike
Characteristic of FRENCH
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• Inconvenience to tourists Shop closed so early ,on Sundays &all public
holidays Strikes handicap the transportation, business
activities
Impact
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• Football Most populaire sport
Zinedine Zidane , Thierry Henry
French national teams
Paris Saint-Germain
Sports
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• TENNIS• second most popular in France• France holds the tennis Grand Slam tournament
ROLAND GARROS French open( mid May –early June)
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• Formula 1• FLA FORMULA ONE CHAMPIONSHIP • highest class of Auto-racing sanctioned by the Grand Prix de France
Car –racing
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Buster the tourism and the hotel industry• travelling there to support their favourite team• Enjoy once a year high quality match• Use as a grimaceeg Formula1,the Monaco stop held at end of
may French Open at PARIS ( mid of May to early
June)• Tense hotel booking
Impact
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• important industry and cultural export since 17th century
• modern “haute couture" originated in Paris in the 1860s
• world's top designers and fashion houses
• Coco Chanel, Christian Dior, Louis Vuitton
• The Paris FASHION WEEK takes place twice a year• People like dressing up
Fashion
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• Helps to buster tourism• Develop its image as shopping paradise
( origins of many brands)• Attract millions of tourists to PARIS for
shopping• Eg Champs lyses
• During fashion weeks, hotels fully booked
IMPACT
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PARIS• Capital of France• Cultural melting point• Night life • Busy , fast pace• distant human relationship DODO,Metro,BOULET ( sleeping,Subway,Working)
)
CITY LIFE
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AVIGNON,STRASBOURG
Less population More friendlyrelaxed,slower paceFresh air More open space
RURAL LIFE
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different lifestyle vacation to rural area, escape of busy city life
• It help to buster the tourism of the area
• flourishing of B&B ( Bed and Breakfast ) Eg, in Marseille
impact
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References
• Ross Steele (1995),"The French Way", Passport Books,Contemporary Publishing Company
• Ross Steele (2002), "When in France, do as the French do", McGraw-Hill Companies, Inc
• "Hotels&Motels in France,industry profile"(December 2008) Datamonitor
• http://cn.franceguide.com/
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ENJOY YOUR JOURNEY…