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AN ANALYSIS OF ASTRO’S PERFORMANCE

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BACKGROUND AND COMPANY PROFILE1

PRESENTATION OUTLINE

PRODUCTS AND SERVICE OFFERINGS2

HUMAN CAPITAL AND CORPORATE SOCIAL RESPONSIBILITY

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FINANCIAL REVIEW4

MARKET ANALYSIS AND MOVING FORWARD PLANS

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CONCLUSION6

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BACKGROUND AND COMPANY PROFILE

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BACKGROUND

wholly-owned subsidiary of Astro All Asia Networks plc.and operated by MEASAT Broadcast Network Systems.

Subsidiary of Astro Malaysia Holdings Berhad Operations are located at:-

Bukit Jalil Kuala Lumpur Cyberjaya

Started operations in 1996, comprised of 22 televisions & radio platforms. 1995,MEASAT launched ASTRO After the launch of the MEASAT-1 satellite as part of Malaysia’s

commercialization of space, Astro commenced broadcasting in 1996 over 3.1 million residential pay-TV subscribers in Malaysia

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CORPORATE STRUCTURE

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ORGANISATION CHART

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• Tun Dato’ Seri Zaki Bin Tun AzmiIndependent Non-Executive Chairman

Former Chief Justice of Malaysian Courts

• Augustus Ralph Marshall Non-Independent Non-Executive Deputy Chairman

Associate of the Institute of Chartered Accountants in England and Wales and a member of the Malaysian Institute of Certified Public Accountants.

• Dato' Rohana Binti Tan Sri Datuk Haji Rozhan Executive Director/Chief Executive Officer

financial, marketing and business management

• Chin Kwai Yoong Senior Independent Director

Director of Deleum Berhad, Genting Berhad and Fraser and Neave Holdings Berhad (all listed on Bursa Securities).Director of Bank Negara Malaysia.

BOARD OF DIRECTORS

• Dato' Rohana Binti Tan Sri Datuk Haji Rozhan

Executive Director/Chief Executive Officer

Member of Chartered Institute of Management Accountants, UK and Malaysian

Institute of Accountants. She has also completed the Advanced Management

Programme at Harvard Business School, US.

• Liew Swee Lin - Chief Commercial Officer

Master of Science (MSc) in International Marketing from University of Strathclyde,

UK and is an accredited Certified Financial Planner (CFP, US).

• Raymond Tan - Chief Investment Officer

Member of the Institute of Chartered Accountants Australia and a Fellow of the

Financial Services Institute of Australasia.

• Grace Lee Hwee Ling - Group Financial Controller

Australian Certified Practising Accountant, a Certified Information Systems Auditor (CISA, US) and is Certified in the Governance of Enterprise IT (CGEIT, US).

MANAGEMENT TEAM

1996

Through the launch of the MEASAT-1 satellite, MBNS, one of our wholly owned subsidiaries, commenced digital DTH satellite pay-TV services with 22 TV channels and 5 radio stations

• Introduced format radio programming, the

first broadcaster to do so in Malaysia

1997• MBNS was granted a renewable 25-year broadcasting

licence for the provision of broadcasting services in Malaysia, with exclusivity on DTH satellite TV services

until 2017 and non-exclusivity until 2022

2003Surpassed 1 million residentialpay-TV subscribers

2007• Surpassed 2 million residential pay-TV subscribers• Introduced Astro On DemandMalaysia’s First TV NVOD service

2009• launched the Astro B.yond initiative which comprises hybrid DTH & broadband –enabled STBs and distribution platform to provide HD services • Won the “CASBAA Chairman’s Award” for our outstanding contribution to the pay tv industry in the region

2010• Introduced the first 3D

broadcast in Malaysia & Southeast Asia for 2010 FIFA World Cup

• Launched the Astro B.yond PVR service • Received the “Gold” award in Media and Entertainment category at the Putra Brands Awards 2010,Malaysia’s premier consumer brand awards

2012• Launched NJOI, Malaysia’s first non-subscription based

DTH satellite TV & Received the “Brand of the Year” and the “Gold” awards in the Media & Entertainment category at the Putra Brand Awards 2012, Malaysia’s

premier consumer brand awards • Launched AOTG, our entertainment service for tablets smartphones & PCs, as well as broadband-based VOD• Astro Malaysia Holdings Berhad was listed on the Main Market of Bursa Securities

KEY MILESTONE

PRODUCTS AND SERVICE OFFERINGS

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OVERVIEW OF ASTRO PRODUCTS OFFERINGS

Note : MEASAT SatellitesAs of July 2014, Astro customers are currently using two MEASAT satellites to receive channels, MEASAT 3 and MEASAT 3A. MEASAT 3 satellite only provides SD channels. MEASAT 3A satellite provides only HD channels (Maximum HD channels: Approx. 37 HD channels)

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OVERVIEW OF ASTRO CHANNELS

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HUMAN CAPITAL AND CORPORATE SOCIAL RESPONSIBILITY

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Astro is driven by over 4,700 strong talent with 80% coming from the young aged group population

8 of 10 workforce aged below 39 years old

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CORPORATE SOCIAL RESPONSIBILITY

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FINANCIAL REVIEW

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ASTRO: 4 YEAR FINANCIAL PERFORMANCE

Jan 31 2011 Jan 31 2012 Jan 31 2013 Jan 31 2014

Operating Results (RM Million)

Total Revenues 3,378.30 3,846.70 4,265.00 4,790.70Gross Income 1,470.00 1,634.00 1,655.00 1,769.00 Profit Before Tax 1,007.80 869.4 574.9 569.2Net Income 748.1 629.1 418 448

Key Balance Sheet Data (RM Million)

Property, Plant, Equipment 1,427.50 1,654.20 1,915.80 2,157.00Total Assets 3,269.40 6,513.80 6,517.80 7,103.50Total Liabilities 2,118.50 6,022.40 6,001.70 6,486.40Total Equity 1,150.90 491.4 516.1 617.1

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ASTRO: 5 YEAR FINANCIAL PERFORMANCE

Jan 31 2011 Jan 31 2012 Jan 31 2013 Jan 31 2014

Share Information

Per share (sen)

Basic Earnings 0.50 0.41 0.22 0.09

Gross Dividend - 0.15 0.10 0.08

Share Price as at financial year end (RM) - 2.71 2.94 3.00

Financial Ratios

Return on Revenue 0.22 0.16 0.10 0.09

Return on Equity 1.52 1.22 0.68 0.73Return on Total Asset 1.03 0.59 0.65 0.67Debt to Equity Ratio 1.84 12.26 11.63 10.51

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ASTRO: 4 YEAR FINANCIAL PERFORMANCE ANALYSIS

Jan 31 2010 Jan 31 2011 Jan 31 2012 Jan 31 2013 Jan 31 20140

1000

2000

3000

4000

5000

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Revenue (RM Million)

Operating Results (RM Million) Total Revenues

Jan 31 2011 Jan 31 2012 Jan 31 2013 Jan 31 20140

1000

2000

3000

4000

5000

6000

7000

8000

Total Asset

Key Balance Sheet Data (RM Million) Total Assets

Jan 31 2010 Jan 31 2011 Jan 31 2012 Jan 31 2013 Jan 31 20140

200

400

600

800

1000

1200

Profit Before Tax (RM Million)

Operating Results (RM Million) Profit Before Tax

Jan 31 2011 Jan 31 2012 Jan 31 2013 Jan 31 20140

1000

2000

3000

4000

5000

6000

7000

Total liabilities

Key Balance Sheet Data (RM Million) Total Liabilities

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ASTRO: 2014 FINANCIAL SUMMARY

FY 2013 FY 20144,000.004,100.004,200.004,300.004,400.004,500.004,600.004,700.004,800.004,900.00

Revenue (RM Million)

RevenueLinear (Revenue) FY 2013 FY 2014

405000

410000

415000

420000

425000

430000

435000

440000

445000

450000

Profit After Tax

Revenue up 12% from RM4,265 million to RM4,791 million

Profit After Tax up 7% from RM420 million to RM448 million

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ASTRO: 2014 FINANCIAL HIGHTLIGHTS

COMPREHENSIVE INCOME

Revenue was RM4,791 million, an increase of RM4,265 million or 12%

Profit After Tax increase 7% from RM420 million to RM448 million

FINANCIAL POSITION

Total assets increase by 9% from RM 6,517.80 million to

RM 7,103.50 Million

KEY RATIOS As at 31/12/2013 As at 31/12/2014

Return on Revenue (%) 0.10 0.09

Return on Equity (%) 0.68 0.73

Return on Total Asset (%) 0.65 0.67

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ASTRO STOCK PRICE AS AT 7th OCTOBER @4pm

Source : Malaysia Stock Business, 7th Oct 2014

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Consistently strong Free Cash Flow continues to exceed PAT…

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MARKET ANALYSIS AND MOVING FORWARD PLANS

KEY FACTS AT GLANCE

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Nearly 2/3 Malaysian household penetration

4 out of 10 viewers choose ASTRO as compared to Free TV Air. Astro stands at 47% viewership share.

Average Revenue Per User increased by 3% in 2014.

Advertising income increased 15% growth steadily in 2014.

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OVERALL VIEW OF YoY PERFORMANCE

+ 30% + 18% + 33%

+ 13% +450%

Source : Astro Q4 FY2014, Jan2014

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Source : Astro Q2FY2015, September 2014

KEY HIGHLIGHTS OF 1H FY2015

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Source : Astro Q2 FY2015, Sept 2014

Strong revenue growth across all segments

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Source : Astro Q4 FY2014, June and Sept 2014

Local content remains as the key driver for the sustainable of Astro’s market leadership

Hit shows that exceeded 1 million viewership

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Source : Astro Q4 FY2014, March 2014

Strong and reputable brand - with Astro remains as the top of mind amongst Malaysians

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Sports channel i.e. FIFA world cup boosts up subscription in June 2014

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Launched of Bollywood movies on HD Channel as an additional offering targeting at Malay and Indian market segment

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Astro On The Go – Multiple platforms to engage and provide better consumer experience to consumers

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Astro to invest RM500 million for M3C satellite’s transponder capacity utilisation

The M3c satellite is expected to be launched by September 2015.

The additional transponders on the M3c satellite are expected to expand the group’s broadcasting capacity to support the transmission of additional high definition channels to its subscribers.

Upon completion of the utilisation of M3c transponders, Astro will have up to 161 standard definition channels and 114 high-definition channels in the future.

“The launching of the new channels will allow us to widen and deepen our relationship with our customers, existing as well as new ones”

– Astro’s CEO-

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Tied up deal with NBS Universal with more strong titles

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Strategic collaboration as an exclusive TV production service provider for world class Pinewood Iskandar Malaysia Studios

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HOME SHOPPING IS THE NEXT IN LINE….

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CONCLUSION

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AWARDS & RECOGNITIONS

AND MANY MORE….

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ASTRO is a worth company to invest…

1. Lead by a strong and experience Management team,

2. Reputable integrated consumer media entertainment service provider;

3. Strong and reputable brand;

4. Steady growth in all key indicators - market penetration, viewership share subscription base, revenue, dividend, generate strong cash flow etc.

5. Promising company to invest with bright long term returns, after the heavy capex investments. It will yield positive returns based on the deals made, and the upcoming Home Shopping business.

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The analyst view…

“Astro is an “attractive” investment due to a combination of the completion of its investment phase and its lagging share price performance. We maintain our view that the company remains one of the best proxies for Malaysia’s consumption growth story; that is, a young, rapidly urbanising population base, with an increasing propensity to consume amid rising

income levels”- Analyst from UBS

- (a global financial services company headquartered in Basel and Zurich)

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APPENDICES