a clay tech open air berlin aug. 2013

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LESSONS FROM MISFITS Alexa Clay | Presentation at Tech Open Air

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Page 1: A Clay Tech Open Air Berlin Aug. 2013

LESSONS FROM MISFITS Alexa Clay | Presentation at Tech Open Air

Page 2: A Clay Tech Open Air Berlin Aug. 2013

No monopoly on innovation

What do pirates, terrorists, computer hackers, and inner city gangs have in common with Silicon Valley? Innovation. The Misfit Economy is a book exploring

emerging forms of underground innovation happening in the informal and black market

economies.

Page 3: A Clay Tech Open Air Berlin Aug. 2013
Page 4: A Clay Tech Open Air Berlin Aug. 2013

Underground innovators today

Page 5: A Clay Tech Open Air Berlin Aug. 2013

Types of misfits

Page 6: A Clay Tech Open Air Berlin Aug. 2013

A “factory for misfits.” A curriculum for pop-up education seeking to bring insights from the underground world.

Teachings: -Art of Hustle -The Entourage Effect -Copycat Etiquette -Guerilla Governance -Gaming the System -Spirit of Informality -Rabbit holes

Page 7: A Clay Tech Open Air Berlin Aug. 2013

The Entourage EffectLess than two blocks from Hemingway's table, what was left of Charles Baudelaire and Guy de Maupassant lay beneath stone memorials in the Montparnasse cemetery. A five-minute walk down Boulevard Raspail, Gertrude Stein and Alice Toklas were

planning their Christmas meal. Close by Ezra Pound was reading through a bit of manuscript left him by a young friend with exhausted nerves, Tom Eliot, on his way to a rest cure in

Lausanne. Eventually Eliot would call it The Waste Land. Less than two blocks from the Hemingway's hotel, James Joyce was dressing to attend a party at Sylvia Beach's bookstore, Shakespeare and Company, where he would celebrate the final revisions to his

manuscript Ulysses.

Page 8: A Clay Tech Open Air Berlin Aug. 2013

Entourage – Rules to Live By

+ De-couple your ego & your entourage + Foster a feeling+ Set boundaries + Chill & stay informal

Page 9: A Clay Tech Open Air Berlin Aug. 2013

Leading nowhere

Page 10: A Clay Tech Open Air Berlin Aug. 2013

Redeploying Misfits

Page 11: A Clay Tech Open Air Berlin Aug. 2013

Redeploying Misfits

Page 12: A Clay Tech Open Air Berlin Aug. 2013

Real Hustlers

A reality show where streetwise hood entrepreneurs pitch business plans to a panel of underground dons.

Page 13: A Clay Tech Open Air Berlin Aug. 2013

“The most important kind of freedom is to be what you really are. You trade in your reality for a role. You trade in your sense for an act. You give up your ability to feel, and in exchange, put on a mask. There can't be any large-scale revolution until there's a personal revolution, on an individual level. It's got to happen inside first.”

- Jim Morrison 

Unleash your inner misfit

Page 14: A Clay Tech Open Air Berlin Aug. 2013

My misfit experiment

Page 15: A Clay Tech Open Air Berlin Aug. 2013

Thank You!

Join us: www.misfiteconomy.com

@misfiteconomy@alexaclay

[email protected]