a brief understanding of india
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A brief understanding about India, with focus on specific sectorsTRANSCRIPT
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INDIA : A Brief Understanding
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Introducing a country with over 1.23 billion people
Second most populated country in the world and the largest democracy.
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Hosts 640 districts, 5767 tehsils, 7933
towns and more than 600,000 villages
Divided into 28 states and 7
union territories
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Diversity in Diversity
India speaks a 152 languages and 1652 mother
tongues , is also home to 6 major religions and
many more faiths
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The 6rd largest economy in the world with a GDP of over 1.84 Trillion at
PPP
Between 1991-2013 the economy has grown close to 5x up from 310
billion
1991
1993
1995
1997
1999
2001
2003
2005
2007
2009
2011
0
2
4
6
8
10
12
India GDP Growth Rate 1991-2012
% Growth
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Drivers for growth
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1. India is one of the youngest populations in the world with over
799 million (65%) under the age of 35 years
2. Literacy rate has been on the constant rise and presently
stands at 74%
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Presently 210 million households
Total consuming households set to grow to65 million by 2015
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3. Disposable income of consumer base on constant rise,
reaching an all time high in 2011
4. Rapid increase in the flow of FDI towards growth
sectors ; Infrastructure, Construction, Automobiles and Real Estate
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Agriculture Manufacturing Services
58.9
10.3
32.827.4
39.8
16
27
57
Contribution to GDP by Industry
% GDP 1950 % GDP 1991 % GDP 2013
India has been moving from a primarily agrarian
economy since towards a manufacturing and service
industry
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23%
Retail & Wholesale
15.7%
Agriculture
13.5%
RealEstate
10%
Banking& Insurance
9%
IT & ITES
Top Sectors by contribution to GDP - 2013
The top 5 sectors contribute to more than 70% of the
economies products
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Industries in Focus
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Transport Infrastructure : Roads & Rail
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India has a very low per capita consumption of steel compared to
most developing nations, especially China. However with planned
investments in infrastructure and a growing constructions & real
estate market this scenario is poised to change
China India World Average
460
60
216.9
Per capita consumption of steel
Kgs
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Heavy investments are being made by public and private
entities into improving the existing networks as well as
building more roads.
Golden Quadrilateral – 5846 kms of 4 lane highways connecting 4 metros
India currently has the second largest road
network in the world at 3.3 million kms
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One of the worlds largest and comprehensive railroad
networks with 115,000 kms of rail tracks, connects
majority of cities and towns in India; facilitating
business and commute for millions of people daily.
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Automobile Industry
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6th largest manufacturing industry globally
17.3 million units sold domestically (2011-12)
Asia’s third largest exporter of passenger cars
2011 there were 3,965 factories producing automotive parts across the country
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India’s automobile industry is set
to reach US$ 12 billion in 2014
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Although the automobile market has shown a slight slowdown, there has been a positive growth y.o.y
There are positive signs for increased growth rates
Brazil Russia India China USA World
249293
14885
439
136.7
Automobile Market Overview
Cars/1000 people
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Real Estate & Construction
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India is expected to emerge as the
world’s third largest construction
market by 2020
To aggregate approximately US$ 380 billion
between 2012-16
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Current FDI in Real Estate
(RE) at $4 Billion projected to
be at $25 Billion in 10 years
The Planning Commission of
India has budgeted an
investment of $320 billion in
the latest five year plan
Projected to become a
$1 Trillion construction
market by 2025
RE is a $180 Billion
industry growing at
CAGR of 11%
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Fierce Competitive Framework
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Across categories there are numerous players
looking to tap into the large consumer base in
India
Automobiles : 53 companies – multiple brands
Insurance : 14 companies
Media : Over 150 media companies
Real Estate : Over 100 Real Estate companies in
the organised sector
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With multiplicity of choice, across
categories both in B2B & B2C ensuring the
market in India has shifted long ago from a
sellers market to a buyers market
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While the pie itself is growing, there is fierce
competition across industries and sectors to
get a bigger share
Therefore Customer centricity will be the
fulcrum on which businesses need to be built