a b testing for beginners
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Are you starting with A/B testing? Read here which are the prime A/B tests every marketer should try. https://socialloginguide.wordpress.com/2015/01/28/ab-testing-for-beginners/TRANSCRIPT
A/B testing for Beginners
Submitted by : Jodie Baldwin
Introduction
● A/B testing helps marketers to understand what works for their website and what not.
● But with several options available, selecting the best A/B test out of many is not a simple task.
● Here are some most common but very essential A/B tests that every marketer must implement.
References :● https://socialloginguide.wordpress.com/2015/01/28/ab-testing-for-beginners/● http://en.wikipedia.org/wiki/A/B_testing
1. Headlines
● Having a catchy headline always helps in gaining customers.
● But how you know which headline is working better?
● It’s simple, test it out and know what works!
References :● https://socialloginguide.wordpress.com/2015/01/28/ab-testing-for-beginners/● http://en.wikipedia.org/wiki/A/B_testing
2. Buttons
● A recent study by Hubspot stated that a red button is 21% more effective than green ones.
● However it depends on your business, niches, website.
● So feel free to play with colors and shapes of buttons to find out the best ones.
References :● https://socialloginguide.wordpress.com/2015/01/28/ab-testing-for-beginners/● http://en.wikipedia.org/wiki/A/B_testing
3. Social Sharing widgets
● Social Sharing buttons must be attractive enough to encourage users to share content.
● One needs to test out location, design and color of these buttons.
● A perfect sharing button should not only suit website theme but also help to make content go viral.
References :● https://socialloginguide.wordpress.com/2015/01/28/ab-testing-for-beginners/● http://en.wikipedia.org/wiki/A/B_testing
4. Sign Up process
● Keeping a track on sign up process is very important for marketers.
● Using various A/B techniques, you can know which sign up process works best for you.
● You can also test site for social login to know user response on login via social networks.
References :● https://socialloginguide.wordpress.com/2015/01/28/ab-testing-for-beginners/● http://en.wikipedia.org/wiki/A/B_testing
Conclusion
A/B testing includes lot’s of analysis and continuous tests. Make sure to document the tests to know what works and what not.
The article was originally published at : 10 A/B tests you should be trying right now
References :● https://socialloginguide.wordpress.com/2015/01/28/ab-testing-for-beginners/● http://en.wikipedia.org/wiki/A/B_testing
Thank-you