9.15-9.30am: arrival: ncr 9.30-9.45: icebreaker 9.45-9.50: promotional video 9.50-10.00: launch day
DESCRIPTION
9.15-9.30am: Arrival: NCR 9.30-9.45: Icebreaker 9.45-9.50: Promotional video 9.50-10.00: Launch day 10.00-10.15: choose or create their sport and start thinking about why it should be included – prompt slide 10.15-10.40: JJH session on logo creation – time for initial designs - PowerPoint PPT PresentationTRANSCRIPT
9.15-9.30am: Arrival: NCR
9.30-9.45: Icebreaker
9.45-9.50: Promotional video
9.50-10.00: Launch day
10.00-10.15: choose or create their sport and start thinking about why it should be included – prompt slide
10.15-10.40: JJH session on logo creation – time for initial designs
10.40-10.50: break (squash, biscuits)
11.00-11.25: Library – in pairs, create and print logo
11.25-11.30: Select best logo
11.30-11.45: Slogan session (SEF)
11.45-12.00: create slogan
12.00-12.10: successful posters
12.10-12.30: Library – posters (either computer or on paper), slogans, logo
12.30-1.15: Lunch
1.15 – 2.00: 1 minute sales pitch/ finishing other tasks
2.00-2.30: Presentations, clear away.
Objectives
•Develop team working skills – working with new people
•Creativity – design advertising campaign
•Evaluate team’s work and choose most effective pieces
Find at least one other person who...
1. Plays for a local or school football team2. Has won an award/ medal/ trophy for a
sporting achievement3. Dreams of playing sport as a profession4. Watched the Wimbledon final5. Has played in a netball tournament6. Regularly plays a sport other than
football, rugby, netball or rounders
In silence, put yourselves in order of birthday
(January 1st to December 31st)
Your teams
Amy FrancisMaddy WightAaron CainOllie AndrewsMegan Ford
Lewis LeakerMegan StephensEloise RadcliffeJessica ButcherMila Embury
Adam GriffithsMolly CheekSabrina LeeSinead GoldingRosa McGilvery
Becky WilsonEmma ThomasJessica GoughWill Mundy
In your teams:
1. Decide on a team name 2. Write team name on a piece of
A4 – one of team to bring to the front
3. Build a house of cards with the cards on your tables (each of the team needs to be involved in this)
Your challenge...
Create a campaign to persuade the Olympic Committee to include your chosen sport in the 2012 Olympics
1. Choose/ create a sport2. Logo3. Slogan4. Poster5. 1 minute sales pitch
Presentations start 2.30pm
Which sport deserves inclusion?
What’s challenging
about the sport?What’s unusual about the sport?
What skills are required?
Who will sport appeal to? What differentiates the sport from those already included?
Why will it bring
audiences?
Interesting features?Opportunities to raise
money from sport?
The logo...
The slogan...
A slogan = a distinctive phrase or motto; catchword or catch phrase.
The purpose of a slogan =
Slogans need to be:
Examples of slogans:(Try to think of at least 10)
Common techniques
“Plop, plop fizz, fizz…oh what a relief it is!” (Alka Seltzer 1979 to relieve indigestion)
"Zoom Zoom“(Mazda)
Simple Moves – We move what you can’t