9 steps for building great founding team

8/20/2019 9 Steps for Building Great Founding Team

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9 Steps For Building

Great Founding Team(Systematical Approach)

Ahmad Moalla - @amdmalaManaging Director - Teamay !G

The Founder"nstitute Berlin




ersonal Bac*ground


- &'# Founder o+ Teamay !G- Bootstrapped startup (to this da

- "dea de,eloped ith F"- 9 team memers% . co-+ounder

- &'#. /ead o+ "nternational rod

(e1panding into F2% 2!% S% B2%- &'## So+tare 3ngineer at Dui4- 5or*ed on more than 6 startups

- More than #8 co-+ounders7



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rosperiThe Typical Founder <areerath


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The 9 Steps For Building GreatFounding Team

The difference bet,een ou and our bi!!est co+petito





5hat are you G23ATat?

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ou ant a co-+ounding team that co+ple+ents your s*ills7 Thereis asolutely no other reason7

Start ith a list o+ o+ s*ills that you are -Great at (those are yours)-ot great at ---C %otential Co1founder (ut not yet)-31ception people s*ills teamor*% a must +or e,ery co-+ounder including <T-Tip Eoo*-up your competitors orgcharts or at least +ind out aout co-+oundersand early employees





<lear :ision Mission

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Sharpen your +ission and 2ission and use it as a recruitin!pitch7 These are your main co-+ounders salaries7

-5hat do you ant to achie,e? The nicer it sounds the easier itis to attract co-+ounders7-/o e1actly?-And y hat time?





De+ine eeded2esponsiilities

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o that you *no hat are you great at% it is time to group hatyou are not great at into responsiilities ased on your usiness

idea E7 3ach idea reuires its on structure7

A co-+ounder is T an early employee7 ou need a clear set o+responsiilities731ample responsiilities Business Strategy% Finance% Mar*eting%"T% roduct77etc

Ti Eoo*-u our com etitors or similar usinesses oard o+ directorsThe Founder

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Start TheSearch

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ou *no hat you ant and you ha,e a clear ,esion and mission%and hey our are in Berlin

laces here you can recruit-Social media (lin*edin7com% co+oundersla7com% reddit% and e,en+aceoo*)-Meetups-nline communites (e7g7 dHangogigs7com% lin*edin groups)

Best co-+ounders are re+erred y your est +riends7 Start ithThe Founder"nstitute Berlin




Thin* aoutshares

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Thin* aout your company shares distriution e+ore discussingith your co-+ounders7

-Shares are proportional to e,ery co-+ounder in,estment in thecompany7

- "n,estment is- 2is*% Money% Time% S*ills% etor*77etc- o matter hat is the case (part-time or only money)

there is alays a solution7

- ot all co-+ounder should get euity% employee program andThe Founder"nstitute Berlin

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Start or*ingF"2ST

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Because people teamor* s*ills are a must7 The only ay to *nois to get to or* +irst7

-Teamor* I the aility to or* ith ! and other co-+ounders7-Sign an DA (to *eep your startup in+ormation con+idential)-"ntellectual property (") assignment agreement (all or* doneduring this month is oned y your company) email me +or atemplate7-Be honest ith co-+ounders% this is the est ay to go +or oth

sides7-


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racticesaying o

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As a +ounder% your only ay to uild the est team is to chooseonly the est people a,ailale7

Saying o to those ho donJt +it is a s*ill you must learn7 The6th step is a ig help here7ou can in any argument i+ you sho +acts% e ell prepared andsaying o ill e easier7

ersonal tips-A,oid the thin*ers (i+ less than $'K is spent on doing% then

you canJt a++ord it)-





racticesaying o


More than . co-+ounders? 3ach ith a special casThere are ays to systematically say no "tJs ca

ou donJt need to do it% ut it is good to *no there are ays to

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Design theagreement

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This step is an e1tension o+ step 87 ou leanred hat options arethere% you loo*ed up similar companies setup no it is time to

thin* aout each indi,idual co-+ounders agreements7

-Eearn aout a <li++ and :esting lans (my +a,ourits are one yearcli++ and years ,esting)-Setup a meeting ith your co-+ounders to dra+t the main pointso+ the agreement7

-DonJt reach out to a layer e+ore ha,ing at a least a ullet-The Founder"nstitute Berlin

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Eegal%set% Go

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2espoinsiilites are clear% co-+ounders are +ound% goodagreements are dra+ted% it is time +or the otary7

-A,oid doing multiple notari4ation i+ possile7-2e,enue shares% con,irtale loans donJt need notarisation7 Any

contract that is not concerning the company as an entity7

-ou can alays increase the numer o+ shares in your company andadd ne co-+ounders (although not recommended)-ou can alays uy-out your co-+ounders i+ oth parties agree%

ut it is Ldirty7 The Founder"nstitute Berlin

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Summary ,hat are ou -RE$T at.

Clear Vission &Mission

Define NeededResponsibilities(until %rofit or Exit)

Start The Search

Thin about shares

Start Worin! "#RST

%ractice sain! No*

Desi!n the a!ree+ent

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'ooup si+ilar cop+aniestea+s0

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$2oid non1doers/pretenders/ !reedies andnon1!enralists0

4efore reachin! out to a

la,er The Founder"nstitute Berlin



Than* ou Nuestions?


Ahmad MoallaTeamay !G (7teamay7co)

<ontact me any time

ahmad@teamay7cohttpOOohours7orgOamdmala (e,eryMonday #&.')httpOOtitter7comOamdmalahttpsOO7lin*edin7comOinOahmadmoalla


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