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Tuesday, July 26, 2011 Note Data and transcript from HashTracking.com.

#CHSOCM HashTracking.com Report

345 tweets generated 381,956 impressions, reaching an audience of 42,687 followers within the past 24 hours. Calculated from up to about 1000 tweets | Generated Wed Jul 27 2011 00:50:21 GMT-0400 (Eastern Daylight Time)

Top 10 by number of impressions iamepiscopalian: 122,429 meredithgould: 116,928 denise205: 25,622 rampracer: 21,540 mwecker: 17,056 rev_david: 15,500 catholicmeme: 8,450 chsocm: 6,364 expatminister: 6,186 danielswall: 4,136

Top 10 by number of tweets chsocm: 43 meredithgould: 32 rev_david: 25 fsantoni: 24 iamepiscopalian: 23 denise205: 23 trinitylimerock: 22 revweb: 17 theologybird: 14 mwecker: 13

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Transcript

Transcript has been edited by chat moderator, Meredith Gould (@meredithgould).

chsocm Good evening & welcome to (church & social media). Everyone ready for this week's fun? As always, we begin with prayer & then some quick housekeeping. First, let us pray catholicsme @chsocm yes, i won't be able to stay too long but definitely happy to be here ) - Hugh chsocm Almighty & everlasting God, we ask that our time together as people of faith be holy, creative & guided by your Holy Spirit. Amen RevWeb Amen edrescherphd Just stopping by briefly, then back to work on @Click2SaveBook. What Qs/issues should @prkanderson & I be addressing? Denise205 Amen. chsocm Join when you can and depart when you need to! Remember, you'll be able to review the live stream & a transcript will be available We also start with brief self-introductions. <--moderating this chat. Sociologist, author, keen on using social media to build faith and community. Denise205 Work with web content for a Catholic publisherand glad to be back for another chat iamepiscopalian <-- the Episcopal Church catholicsme i'm with vmr communications and the association of catholics exploring

social media rev_david David Hansen, Lutheran pastor in rural Texas. Juggling a toddler once again

this evening. sinden I'm the director of music @stpaulsrva (Richmond, Va.) CharlotteElia <---- Candidate for ministry, student in liturgical studies

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chsocm Great to see folks returning & some new people joining us. rev_david @MeredithGould Wait ... You think it's just a metaphor? ) chsocm If you're new to tweetchatting on Twitter, you might want to use TweetChat,

the platform, which adds the hashtag automagically claytonfaulkner director of worship/technology@ elca Lutheran church in Houston. catholicsme @fsantoni curious to know more about @techreligious Denise205 @BarbaraKB Twitter is better for conversation. I'm over in one on right

now, in fact! chsocm T1 Thinking about using social media at the local church/parish level, what

needs to be in place for it to work well? theologybird rector of cluster of small parishes in MT fsantoni @catholicsme I call it a "chronicle of faith and social media" I track news &

interesting uses of SM for religious ends megbeugg Catholic St. Louisan inspired by social media in ministry rev_david T1 - Must have a clear sense of who your audience is, and what is the goal of

your SM use fsantoni T1 - Understanding of the two way nature of social media + good content +

staffing RevWeb T1 A good team of social media minister. Training people to use SM. Getting

into users' networks. iamepiscopalian T1 Innovation should usually carry the stamp of approval of senior leaders

for starters. rev_david T1 - sounds like a no-brainer, but it is not in all rural locations Must be

willing to spend $$ on a decent internet connection theologybird @rev_david And if you're mobile, know how to pick the right gear fsantoni @rev_david agree too that goals is key. What do you hope to accomplish? mwecker joining in catholicsme T1 - Understanding the enormous power of listening when it comes to the

social web. growing bigger ears as @chrisbrogan says ohxjulie Anyone have tips on following a twitter conversation? One aspect of social

media I haven't delved into yet...

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RevWeb @ohxjulie Folo on tweetchat.com. Much easier. mwecker @ohxjulie use Hootsuite and create a column for it! theologybird T1-yes, good articulation of both what you are saying and on whose behalf

you are saying it. We lose so much comm w/only words rev_david @fsantoni @rev_david E.g., I have no members on Twitter. If I am using it to

spread newsletter-style info, I'm doing it wrong. mwecker totally agree w @catholicsme's point on about "enormous power of

listening when it comes to the social web." MeredithGould Remember that Twitter, FB, blogs are only tools & must be used strategically

w/other tools (e.g. print newsletters) catholicsme T1 letting go of control of the message. and focusing on the messages of

others before sending msg. "seek first to understand"

ecwiscott digital and social media is a must. replaces newspaper and phonebook ads. RevWeb We use SM to advise attendees of tailgate Eucharist location in Ravens'

parking lot at Sunday a.m. home games. catholicsme @MeredithGould i agree. print still matters. various media ought to

complement each other. some prefer print, some online. iamepiscopalian RT @catholicsme T letting go of control of the message. and focusing on the

messages of others before sending msg. // Hmm. mwecker wonder if folks have double challenge. not only balancing messaging w

being SEO, but also having messages that can't be compromised theologybird Are there messages that can't be compromised? Seems like history, and

current news, is full of exceptions. fsantoni It's nice when social media leads us affinity groups like this , but none of us

would call this "community" in the faith sense pinkpaddler print a total waste of my pledge dollars iamepiscopalian @rev_david People used to say, why use the ATM? I can just walk in to the

teller and get money. Change comes hard to some. ecwiscott @theologybird previous administration at my church scolded us for using

social media in the home. MeredithGould @fsantoni "none of us"? Maybe not a faith community but a community

building around communicating faith, I believe

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TrinityLimeRock @fsantoni Dunno about that. I'm not sure why not. Can you explain further? TrinityLimeRock @pinkpaddler that's been my recent experience as well fsantoni @MeredithGould sure, but not the "Christian community" folks in pastoral

roles hope to cultivate... theologybird @mwecker @theologybird It's a good goal, I just also see it as unlikely. fund

problem with communication. what I say/you hear stuff MeredithGould @fsantoni And you know that....because? how? pinkpaddler @TrinityLimeRock I now refuse to design print ads rev_david @fsantoni @MeredithGould I have had members & neighbors request

pastoral convos over SM - intimate, important conversations TrinityLimeRock @pinkpaddler YES!!!! RevWeb Defo community. Found that w/emails years ago. Met folks IRL after months

online. Like meeting and old friend. fsantoni @TrinityLimeRock at its best SM ought to help express a shared life that

exists in community. SM allows for public witness of it. iamepiscopalian @pinkpaddler @TrinityLimeRock Printed materials are a tough call. So

many are still doing bulletins for Sundays. fsantoni @rev_david I had those late night convos via Facebook with college students

looking for support, encouragement <--- sacred moments chsocm Well, T1 has morphed into a lively discussion! T2 is akin to the question

about what needs to be in place. TrinityLimeRock @iamepiscopalian @pinkpaddler Bulletins are once thing. We no longer

have inserts. Bulletins help newcomers. pinkpaddler @iamepiscopalian @trinitylimerock I am talking about some still wanting to

do newspaper ads or service listings fsantoni @MeredithGould Ahh, the limits of 140 characters! My intent was not to

diminish the "community" formed by affinity groups like ours pinkpaddler I am a former print journalist who never reads the ads MeredithGould @fsantoni ;-) I'm a short-copy kind of gal, so I adore the 140 char limit!!

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ecwiscott @theologybird new administration is 0 degrees different. Trying to blend SM and technology.

mwecker T1 as someone always on lookout for good podcasted sermons, it'd help if

those were prominent & easy to find... adambowersmedia @ T2 when you feel like you need help getting started or just have no

interest in doing social media yourself fsantoni @MeredithGould I'm long-winded & wordy! I was trying make point abt

"content marketing" having value churches...never got there RevWeb T2 May not be professional consultant. That may be the younger members

as example to others on how SM works. TrinityLimeRock @mwecker unfortunately the statistics don't show people read the sermons

at our house. Maybe podcasts? iamepiscopalian T2Likely not at all. Just sayin. rev_david T2 That would be the pastor ) TrinityLimeRock @theologybird I will suggest that to our Vicar.....thx!! MeredithGould @iamepiscopalian Interesting because...oh, never mind! ;-) adambowersmedia @chsocm T2 even when you don't feel like you have the expertise or

interest? iamepiscopalian @MeredithGould What? RevWeb @rev_david TMaybe not pastor. May be SM users become leaders in using

this new ministry w/out pastor's imprimatur. MeredithGould @iamepiscopalian Don't national churches and dioceses routinely hire

consultants? I was hired by a RC diocese years ago. mwecker T2 the folks @marshill (or @pastormark) could confirm this, but I think they

get congregants to donate their time as consultants sinden T2 I think many of the "outside consultants" may be youth and young adults

in our parishes who understand SM and can teach theologybird @TrinityLimeRock no problem! the link on my profile goes to the site which

hosts my podcasts.

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MeredithGould @iamepiscopalian But that was for a huge project that they knew they couldn't handle in-house.

fsantoni T2 I'm banking on it. Hung my shingle months ago! iamepiscopalian @MeredithGould Oh, sure. If there is $$ sure. We're talking local church level

and budget. rev_david T- I'm doing a series of workshops for other leaders in the synod, teaching

other leaders about SM TrinityLimeRock @ecwiscott Yup I am heavy into stats and have a pretty good grasp of who is

reading what. Maybe just an unholy crew fsantoni Parish hired me to strategize& implement online tools for community

sharing photo directory, small groups, social media rev_david T2 Would not call myself a consultant or expert, but happy to share what I

know adambowersmedia T2 It's becoming more and more apparent to me that churches want to do

this themselves, don't trust outsiders, view it as ministry skypilotofhope RT @rev_david I'm doing a series of workshops for other leaders in the

synod, teaching other leaders about SM // Can u come my way? MeredithGould I've worked at parishes where communications professionals donated time

as ministry & service. iamepiscopalian @MeredithGould T2 We have contracted with a few vendors for

development and media monitoring. fsantoni T2 I think there is value to the consultant that can "speak church" TrinityLimeRock @adambowersmedia Yup, insider, doing it as ministry. Feel some

affirmation at that. sinden Jamie Coats of @SSJE spoke of young people as “an ‘Altar Guild’ of nerds” at

@endowedparishes conference Denise205 @adambowersmedia And it should be a ministry! But some ministers are

professionals and others volunteers. iamepiscopalian RT @fsantoni TI think there is value to the consultant that can "speak

church" // That's tough to find one. MeredithGould @rev_david Just don't call yourself a guru, ninja or Jedi. DanielsWall T2 when you want/need extremely effective social media. Church plants

specifically.

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Denise205 @sinden We can't limit the ministry to young people though. I know some older people doing social media well too!

TrinityLimeRock @sinden @SSJE @endowedparishes I like the altar guild of nerds. Been

using kids for this as long as I've been involved. Denise205 That said, it might be a way to invite younger people into new ministry roles. expatminister @rev_david no. Only if you put "guru." or "futurist." TrinityLimeRock @Denise205 @sinden THX Denise, turned 70 last week. iamepiscopalian Uh, how do we feel about sales bots in here? #NotDiggingIt rev_david T2 On synodical/diocesan level, a consultant makes sense. Hard to justify for

most congregations. iamepiscopalian RT @rev_david "Altar Guild of Nerds" may be my new favorite phrase. Denise205 @theologybird @MeredithGould Exactly! This is not an age-specific

ministry! rev_david @iamepiscopalian I haven't seen them. Sales bots are an abomination unto

the Lord adambowersmedia @fsantoni That's awesome. There's definitely a huge need for that! rmkinma A great way to get the new generation involved in church ministry is to ask

them for help in steering twitter and FB presence. fsantoni @MeredithGould bingo. MeredithGould @fsantoni Talk Catholic to me! TrinityLimeRock @chsocm I would like to learn more - have not used them bmerer @ I'll go there. mwecker @chscom would be interested to hear who's using them (and wonder if any

"pretty" ones like these http//ow.ly/5Oet w church themes) chsocm Will post info on the blogsite about QR codes, meanwhile rev_david re QR Codes - it intrigues me, but I haven't tried anything with them yet. iamepiscopalian Here is one from us from last week http//iam.ec/ricum Scroll down to

bottom. chsocm T3 QR codes (quick response) that cell phones can scan to read info are

being adopted. How might churches use them?

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TrinityLimeRock @ our prob lousy cell reception in area, many including me do not have much besides basic cell svc.

Denise205 @iamepiscopalian and what did that open for QR users? theologybird What if you had a pretty QR code on your business card instead of just the

website? TrinityLimeRock @ OK we are across street from Lime Rock Park (car race track) and lots

check in there but few at our house. any help? iamepiscopalian @Denise205 Detailed info from the article in the insert. We've done video,

art, etc. rev_david T 3 My prob with QR codes is that so many of my ppl use very basic cell

phones (Did you know you can make phone calls on them?!?) CatholicMeme T2 Consultant needs to work w/church leadership *and* current SM users in

church. Decide plan, strategy & tactics all together. fsantoni @iamepiscopalian Compliments u your folks re your recent whitepaper on

SM & deal with Ekklesia 3600...would love hear more pinkpaddler if your church is into social media, do people show up at your church

expecting PowerPoint and light shows? theologybird @rev_david Wait! My hand computer makes phone calls too! What a gadget. klamach T3 flyers for events at your church Anj T3 I put a QR on my office door and waited for co-workers to ask me what it

was. Most didn't know but gr convo starter! iamepiscopalian @TrinityLimeRock Yeah, and we're trying to experiment with all this cool

stuff. Denise205 @TrinityLimeRock @iamepiscopalian Definite learning curve on that, but

for those who are tech-saavy, QR worth trying. mwecker @anjha! did any try 5o scan after the conversation? pinkpaddler @MeredithGould my point is we still have a fairly trad worship experience Anj We created a poster for parishes/schools of all our media sites. I intended to

include the QR Code but maybe next time. MeredithGould @pinkpaddler Ah...got it. mwecker @anjha! did any try to scan after the conversation?

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Denise205 @AnjFun idea! Anj @mwecker Yes! I was a great way to teach the curious with smart phones! DanielsWall @pinkpaddler I don't think so... I think social media can be a reflection of

your church culture mwecker @anjand what did you have the code point them to? do you have colleagues

who also use them or just you? Denise205 @iamepiscopalian I'm with you on that. And QR can take people to deep

links, not just home page, which is big benefit! TrinityLimeRock @rmkinma @iamepiscopalian Good. Tell me where I can take it if I do it. iamepiscopalian @Denise205 Bingo. Chsocm Coming up on the hour in minutes. Closing thoughts? Anj @mwecker It pointed to our website. I have a couple of others who are

trying to push the ceiling and I have a supportive boss! TrinityLimeRock @chsocm WOW! Glad I stopped by! THX to all! Denise205 Thanks to @chsocm and all participants for a fast-moving hour! RevWeb Bottom line tonite seems website is the driving force that SM supports. StJon @iamepiscopalian I smite them regularly iamepiscopalian Anyone wanting to chat about QR stuff, ping me tomorrow in the daylight.

IT'S EASY! chsocm Great chat, everyone. CoverIt Live feed will be at http//tinyurl.com/2leed

later tonight.