7 things small businesses need to know about social media now
DESCRIPTION
Slides to accompany a presentation for the Students in Free Enterprise chapter at Southeastern University.TRANSCRIPT
Barbara B. NixonBarbara B. NixonAssistant Professor :: Southeastern UniversityAssistant Professor :: Southeastern University
Now.Now.Prepared for
#SIFEseu#SIFEseu
@BarbaraNixon@BarbaraNixon
A Quick Survey
Your Small Business Name Here
How To Vote via TextingSend text to this number
22333Message:
18697 and then your response(s)
18697
Social Media Cat Videos
Learn what social media is.
Discover where are
your customers
and community are online.
It ain’t free.It ain’t free.
Be paranoid.*
*Just a little.
Stay curious.
Three Three ChallengesChallenges
Read. This. Now.Now.
Groundswell: Winning in a World Transformed by Social Technologies– Charlene Li & Josh Bernoff
Join. This. Now.Now.
Develop. This. Now.Now.
SocialMediaPolicy
For links to slides & sites
mentioned today, see
bit.ly/seusife
1. Learn what social media is2. Discover where your
customers & community are online
3. Listen first4. Then chime in5. It ain’t free6. Be paranoid (just a little)7. Stay curious
The ONE thing
CONTACT ME
Barbara B. Nixon, Ph.D. (ABD)Assistant Professor, Communication DepartmentSoutheastern University
Life Member & Past President of the International Listening Association (listen.org)
E-mail: [email protected]
Twitter: barbaranixon
Skype: barbara.b.nixon
Blog: publicrelationsmatters.com