7 design mistakes that lead to the trash
TRANSCRIPT
7 design mistakes that make readers trash your emails
©2013
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1. inconsistent branding
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2. hard to read fonts
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3. color catastrophes
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bright or fluorescent text
not enough contrast between text and background colors
every color of the rainbow
4. muddled information
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5. awful images
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avoid cheesy images and stock photography* that looks staged and fake.
*don’t use stock photos you don’t own
6. constant makeovers
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january february march april
may june july august
7. ignoring mobi le
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7 design mistakes that make readers trash your emails
©2013