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YoumustsayeraissocialmediamarketingbutIwillsayemailmarketingstillworks.It’snotasshinyandsexyasSocialMedia.

Ifwetalkaboutwhyemailmarketingstillworkssotheanswerisit’saneasywaytoreachmobilecustomersandit’saneffectivewaytokeepyourcustomerupdate.

AndhereIwillsayemailmarketinghasbecomeanessentialpartofbusiness,emailprovidesyouthemostdirectlineofcommunicationforconversiontosales.Emailcontinuestobeoneofthemosttargetedandvaluablechannelsifyouknowhowtouseit.Butalotofemailmarketerssortofstumbleintothefield,whichmakesitcrucialtoknowwheretofindallthehelpyouneedforsuccess.

CheckouttheserecommendedemailmarketingtoolstokeepyourcustomerupdateintotheDigitalAge

1.EmailInsightsempowersmarketers.Itisbecomingincreasinglydifficulttogetauser’sinboxattention.Emailmarketersaredealingwithmorecompetitionandsmallerscreens.Now,withEmailInsights,marketerscansetupemailwatch-listsbasedontheircompetition,userpersonasthattheyaretryingtoreachoranyotheremailnewslettersofinterest.EmailInsights’reportsgivemarketersthedataneededtocreatebetter-performingemailcampaigns.

2.EmailFinderBeforesendingColdmailyoumustbelookingforvalidemailaddress.EmailFinderjustsolvesthisproblem.Emailfinderjustsimplytakethenameandorganizationdomaintofigureoutvalidemail,whichcanthenbeusedforcoldemailing.Thisisgreatforreachingpotentialsalesleads,investors,donors,andotherkeydecisionmakers.

3.Autosendsendsevent-basedemails,sms,andpushmessagestowebandmobileappusers.WithAutosend,youcanquicklysetupandsendautomatedmessagesthatuserswillgetwhentheyhitcertaingoalsandeventsinyourwebornativemobileapp.Autosendisasimpleall-in-onetoolthathelpsyouautomateyourusermessagingwithWYSIWGemailcreation,A/Btesting,analyticsandmore.Perfectforuseronboarding,customerservice,emailmarketing,andmore.Madeformarketers,startups,andnon-technicalusers.

4.Nudgespothelpssmallbusinessesownertointeractwiththeircustomerviaemails,SMSandpushnotifications.It’seasierthanSendGridorMandrill.Howdoesitwork?SendeventsjustlikeyoudowithGoogleAnalyticsorMixpanel,specifywhenyou’dliketotriggeremails,anduseourcomposertocreateyourmessage.Themessageswillgettriggeredautomaticallywhenthecriteriaaremet.Changetriggerconditions,messagebody,deliverychannelordeliveryschedules,anytime,withoutanycodechange.

5.SendicateFindinganeasy-to-usenewsletterservicecertainlyhasitschallenges.SendicateisSimpleappdesignedtomakesendingsimple.Thisisanemailmarketingappthattriestomakeitassimpletowriteandsendanemailnewsletter,asitistosendoneemailtoyourfriend.Sendicatedrivesmoreengagementandconversionswiththesimplestandeasiestemailapponthemarket.Sendingemailswillneverbethesameagain.

6.Guubieisanautomatedemailmarketingplatformwithlowcostforstartups,whichallowstartupstosendtargetedemailsbasedonusers’behaviorjustlikeAmazondoes,includingresponsivelandingpagestogenerateleadsandresponsiveemailcampaigntoengagewithyourusersorcustomers.CurrentlythisapprunninginbetaversionyoucansignupandgetstartedwithGuubie.