6 business tips for an explosive 2013
TRANSCRIPT
6 Business Tips for an Explosive 2013
With the New Year making its grand entry into our lives, we make plans and resolutions that go stale as early as the end of the first month. Most business owners shy away even from a new business plan or an effort to bring a positive change in the New Year. They fear that these plans and improvements won’t do any good to their current business strategy but only be an addition to the “time-wasting” chores. However, we seldom realize that without the right plan and changes, we are inviting stagnancy in our business goals.
1. Update Business & Marketing Plan
Business meeting and strategy building exercises goes a waste sans the right idea behind it and its proper implementation. One needs to bring force to their plan, crease out the earlier schedules and deadlines, finalize the budget and then formulate a plan that is realistic. If one fails to make a plan, then he definitely plans to fail. Therefore, it is important that one plans at the very start of the year and then brings that plan into action with the zeal with which he started the New Year.
2. Spruce up Website
Your website reflects your business idea and is the online face of your brand or service. Adding more zing and enthusiasm into your website, optimizing its content, adding user-friendly and interactive modules, and changing the look and feel of the website to represent the touch of novelty in your business is always a good idea.
3. Take Charge of Finances
If your financial plan has gone haywire in the last year, then it is time to pull up your sleeves and gear for strict budgeting this year. Plan your finances in a way that you prioritize the investments, make room for infrastructural improvements and also pitch in with good employee benefit schemes. Everything in between these constitutes your financial planning for this year. However, one still has the “January, February and March” to cash in before the end of the fiscal year.
4. Delegate Non-Essential Tasks
Rather than worrying about logistics, supply chain, administration and recruitment, it is essential that business owners and top management official learn to delegate non-essential tasks. One can also share responsibility or collaborate with other departments for reallocation of work as per expertise and priority.
5. Get Social
Social media assists one in adding real business value and connect with the real audience on the go. You no longer have to rely on the age-old modes of communication or indirect marketing. If you are already not the talking matter on Twitter or grabbing the maximum likes for your product or service on Facebook, then you are missing out on a valuable potential consumer base online.
6. Build Collaborative Partnerships
Most collaborative partnerships aid in offering a new database and potential consumer market to target for a business. The parties in collaboration stand a chance to add more value to their service offering by banking on each other’s goodwill in the market. Moreover, they can now work on a fresh potential consumer ground.
New Year 2013 has already made its rapid entry and before it makes it quick exit, we must not shy away from making the hard decisions and working on our strengths and weaknesses alike.