5 ways to turn former employees into brand ambassadors
TRANSCRIPT
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1 | © 2010 RiseSmart, Inc. 1 | © 2014 RiseSmart, Inc. | #RSwebcast
5 Ways to Turn Former Employees Into Brand Ambassadors
(even if you laid them off)
#RSwebcast
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2 | © 2010 RiseSmart, Inc. 2 | © 2014 RiseSmart, Inc. | #RSwebcast
A Little About RiseSmart
Technology People Innovation
100% year over year growth 100% retention 42 unique industries SMBs and Fortune 500 80% of clients report back Clients land 62% faster than national average Ability to deliver in over 50 countries
Facts & Stats
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3 | © 2010 RiseSmart, Inc. 3 | © 2014 RiseSmart, Inc. | #RSwebcast
Approved for 1.0 HRCI Recerti"cation Credit
HRCI program number sent to you via email upon program completion.
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4 | © 2010 RiseSmart, Inc. 4 | © 2014 RiseSmart, Inc. | #RSwebcast
Our Speakers
Jessica Merrell, SPHR @blogging4jobs
Karen Stevens, SPHR @karenlbs
Kara Yarnot @klyarnot
#RSwebcast
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5 | © 2010 RiseSmart, Inc. 5 | © 2014 RiseSmart, Inc. | #RSwebcast
Our 5 Things
1. Build a Culture of Empowerment & Transparency 2. Facilitate Mobility 3. Communicate Authentically 4. Prioritize Redeployment 5. Provide Transitions Assistance
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6 | © 2010 RiseSmart, Inc. 6 | © 2014 RiseSmart, Inc. | #RSwebcast
#1 - Build a Culture of Empowerment
Successful companies associate workplace empowerment directly to business success.
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7 | © 2010 RiseSmart, Inc. 7 | © 2014 RiseSmart, Inc. | #RSwebcast
#2 - Facilitate Mobility
• Career plan • Encourage learning & development • Technology adoption • Make it easy to move around the organization
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8 | © 2010 RiseSmart, Inc. 8 | © 2014 RiseSmart, Inc. | #RSwebcast
#3 - Communicate Authentically and with Transparency
75% of CEO’s believe employee communication is the key driver to employee success.
– 2013 IBM CEO Study
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9 | © 2010 RiseSmart, Inc. 9 | © 2014 RiseSmart, Inc. | #RSwebcast
#3 - Communicate Authentically and with Transparency
• Take time to communicate – By planning – Honestly – Directly – Details
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10 | © 2010 RiseSmart, Inc. 10 | © 2014 RiseSmart, Inc. | #RSwebcast
#4 – Prioritize Redeployment
• Skills & experience evaluation of impacted employees
• Ensure hiring managers give priority to evaluating candidates from the redeployment initiative
• Redeployment saves the company money through lower recruiting costs, lower training costs and saved severance costs
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11 | © 2010 RiseSmart, Inc. 11 | © 2014 RiseSmart, Inc. | #RSwebcast
#5 - Provide Transition Assistance
• Best Practices – Plan ahead – Train Managers
• Communication materials • Noti!cation packets
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12 | © 2010 RiseSmart, Inc. 12 | © 2014 RiseSmart, Inc. | #RSwebcast
#5 - Provide Transition Assistance
RiseSmart shortens the average job search by 62%
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13 | © 2010 RiseSmart, Inc. 13 | © 2014 RiseSmart, Inc. | #RSwebcast
BONUS TIP: How to Nurture Alumni Relationships
• Alumni communities & networks • Alumni referral programs • Social media – LinkedIn • Your alumni become your rehires, your customers,
your vendors
Stay in touch with them.
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14 | © 2010 RiseSmart, Inc. 14 | © 2014 RiseSmart, Inc. | #RSwebcast
Key Takeaways
1. Empower employees to keep them feeling part of the mission
2. Make it as easy to !nd a job internally as it is externally
3. Be authentic in communications so employees feel “in the loop”
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15 | © 2010 RiseSmart, Inc. 15 | © 2014 RiseSmart, Inc. | #RSwebcast
Key Takeaways
4. Strive to redeploy employees before eliminating their positions
5. Provide career transition assistance to enable departing employees to have a more effective and efficient job search
6. Stay in touch with your alumni!
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16 | © 2010 RiseSmart, Inc. 16 | © 2014 RiseSmart, Inc. | #RSwebcast
RiseSmart Client Experience
With our four cornerstones of services, the RiseSmart solution overcomes traditional model $aws in 4 ways:
• Consistency • Scalability • Affordability • Results
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17 | © 2010 RiseSmart, Inc. 17 | © 2014 RiseSmart, Inc. | #RSwebcast
Questions?
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18 | © 2010 RiseSmart, Inc. 18 | © 2014 RiseSmart, Inc. | #RSwebcast
More About Our Speakers
• Karen Stevens, SPHR - www.linkedin.com/in/karenlbstevens
• Jessica Merrell, SPHR - www.linkedin.com/in/jmillermerrell
• Kara Yarnot - www.linkedin.com/in/karayarnot
Sources – 2013 IBM CEO Study - http://www-935.ibm.com/services/us/en/c-suite/csuitestudy2013/
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19 | © 2010 RiseSmart, Inc. 19 | © 2014 RiseSmart, Inc. | #RSwebcast
Approved for 1.0 HRCI Strategic Credit
HRCI program number sent to you via email upon program completion.