5 simple steps winning retail window displays
TRANSCRIPT
Your window display is your benchmark and signature, it’s more powerful than your billboards in grabbing the attention
of passers-by and drives an impulse customers to purchase your products.
Here’s 5 simple steps Winning Retail Window Displays..
Wow ! Surprise you customers; tell a story, reflect your Brand in your Exterior n interior, think out of box; make it trendy or tacky.. Just make it WoW!
Update Change every month to related events, keep Changing, keep it Fresh!
Big and Bold Create a stand out, play with colors, lighting, shape, background imagery, positioning and signage. You can make it clean, simple or glitter.
Perfect Angle Think Visual – Think the Best Viewpoint; major traffic come and see the displays, stand out eye level.
Always Evaluate Check point-of-sale data, traffic counting, look feed back from consumer, online input, surveys, use technology and social media for evaluation
The right display can create attention communicate enter your store, but wrong and
poor display will drive customers away.
Critics and comments welcome.. Mail me: [email protected]