4d1163 – performance and cost analysis - seminar - © 2006 manuel fritsch, patrick wild, christian...
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4D1163 – Performance and Cost Analysis- Seminar -
© 2006 Manuel Fritsch, Patrick Wild, Christian Hellwig Page 1
Seminar:Performance and Cost Analysis
Author: Manuel FritschPatrick WildChristian Hellwig
4D1163 – Performance and Cost Analysis- Seminar -
© 2006 Manuel Fritsch, Patrick Wild, Christian Hellwig Page 2
Company & Value Chain
Course book: Chapter 1, 2
Research and
Development Design Supply Marketing PRODUCTION Distribution
Customer service
German Family Enterprise (1916)
Producing high performance chains
3 different locations (Munich, Landberg, Strakonice)
Value Chain
Developing chains
Dominated by functionality
Receivingsteel sheets
Core Process
• B2B• Exhibitions
• Outsourcing• JIT
Account-Manager / customer
4D1163 – Performance and Cost Analysis- Seminar -
© 2006 Manuel Fritsch, Patrick Wild, Christian Hellwig Page 3
Costs, Cost Hierarchy and Costing Systems
Course book: Chapters 2, 3, 8
Examples for Direct Costs at Iwis Chains:
Direct Labor: machine and quality control workers
Direct Material: steel, stamps, machines
Examples for Manufacturing Overhead Costs:
Indirect Labor: steel purchase manager
Indirect Material: power supply for whole plant
Examples in Cost Hierarchy:
Unit Level: steel
Batch Level: stamps
Product Level: stamp design
Customer Level: IT, key account managers
Facility Level: building area
Income Reporting: Absorption, Variable, or Throughput Costing?
• Absorption: „Hide a bad year in the inventory“ or promoting long-term view?
• Variable: Understating the real costs or preventing fixed costs to seem variable?
• Throughput: Oversimplifying costs or avoiding incentives to produce excess inventory?
Conclusion: • JIT environment – little inventory• Decision unimportant and dependent on management‘s individual attitude
Choice of Product-Costing System:
Job-Order: Not senseful, as chains mutually resemble
Operational: Matches chains‘ medium product differences within comparable processes
Process: Disregards differences in production
ABC: Elaborated approach: Getting inside view of costs and enabling outlook by simple variations of cost drivers
Our favourite: ABC
4D1163 – Performance and Cost Analysis- Seminar -
© 2006 Manuel Fritsch, Patrick Wild, Christian Hellwig Page 4
ABC Approach
Course book: Chapter 4, 5
What if costs are considered too high? Identify costly production steps; ask „Why?“ repeatedly until the reason is found
Determine value-added/non-value-added activities
Take action to reduce primarily non-value-added activities (but consider the implications!)
4D1163 – Performance and Cost Analysis- Seminar -
© 2006 Manuel Fritsch, Patrick Wild, Christian Hellwig Page 5
Cost Volume Profit & Break-Even Point
Course book: Chapter 11, 12
Fixed cost: 1.039.988,89 €(Machines, Use of Factory…, including partial each SG&A and Manufacturing Overhead)
Variable costs per unit: 15,33 €Steel: 7,67 € / unit (unit level cost)Production of stamps: 6,80 € / unit (Batch level cost! 1 Batch = 5000 units)Stamp Exchange: 0,14 € / unit (Batch level cost!)Production QC Workers: 0,72 € / unit (Batch level cost!)
Selling Price: 65 €
Break-Even Point: 20.936 chains
But: We must consider step-wise growing batch-level costs!
We calculated the Break-even point by breaking down the batch-costs to a single unit.
20.936 units produce 5 batches including 25.000 units
Results in a sales revenue of -31.119,96 €
Sales Volume of the new Renault Chains
Solution: Produce other 543 chains chains * 65 € (selling price) - chains * 7,67 € (steel/unit) = 31.119,96 €
chains = 31.119,96 € / (65 € - 7,67 €)
chains ≈ 543
Final Break-Even Point: 21.479 chains
Break-even point
5000 10000 15000 20000 25000
38290
76580
114870
153160
191450
# chains
Costs
Calculated costs: ~ 160.330 €
Real costs: 191.450 €
Difference:~ 31.120 €
4D1163 – Performance and Cost Analysis- Seminar -
© 2006 Manuel Fritsch, Patrick Wild, Christian Hellwig Page 6
Quality & Time
Total Quality Management (TQM)
• Failures are not accepted, because one defective chain could destroy the whole engine
JIT Manufacturing
• JIT Manufacturing = “pull” manufacturing
• produce and deliver products just when needed
Customer-response time
• Because of flexible working hours, iwis has a very short customer-response time
Course book: Chapter 7
4D1163 – Performance and Cost Analysis- Seminar -
© 2006 Manuel Fritsch, Patrick Wild, Christian Hellwig Page 7
By-Products & Investment Decisions
Scrap metal as by-product
Because of the increasing metal prices, it is nowadays profitable to sell the scrap metal
Investment Decisions
Is it for iwis profitable to expand their business to bicycle chains?
Course book: Chapter 9, 14
No, because of the expected competition is the probability for losses very high
300
600
900
1200
1500
2001 2002 2003 2004 2005 2006
year
€
price of scrap metal charge of supplier
Break-even point
No
Yes
Yes
No
4D1163 – Performance and Cost Analysis- Seminar -
© 2006 Manuel Fritsch, Patrick Wild, Christian Hellwig Page 8
Maintain statusQuo?
Outsourcing
ImproveDistribution
Process
Status quoStatus quo is unacceptablebecause JIT requirements
are not matched
• JIT requirements matched• Higher equipment cost• Higher training cost• Same employment level• Higher quality employment
• not core-competence
• JIT requirements matched• Lower equipment cost• Fix cost per unit• Lower training cost
Improve distributionprocess
or outsource it?
Change
Course book: Chapter 13
Decision Making
Should iwis improve or outsource its distribution?
Decision: Outsourcing of the distribution
4D1163 – Performance and Cost Analysis- Seminar -
© 2006 Manuel Fritsch, Patrick Wild, Christian Hellwig Page 9
Selling, General, and Administrative Expense Budget
Course book: Chapter 15
• SG&A expense budget shows the planned amounts of expenditures for selling, general, and administrative expenses for a future budget.
• It is a helpful key tool for planning, control, and decision making