49146003 influential factors of international business and international business environment

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  • 8/10/2019 49146003 Influential Factors of International Business and International Business Environment

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    A Business Growth and Strategy Project

    On

    INFLUENTIAL FACTOS OF

    INTENATIONALBUSINESS AN!

    INTENATIONAL

    BUSINESS EN"ION#ENT

    By$An%it ! &ethani

    '()*

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    Business Environmentconsist o+ e,ery +actors in-uentia. to the /usiness

    o0erations1 These +actors are c.assi2ed into two /road categories1 These are$

    a3 E4terna. or Uncontro..a/.e +actors o+ Business en,iron5ent1

    /3 Interna. or Contro..a/.e +actors o+ Business en,iron5ent1

    External Factors$ The +actors those are not contro..a/.e at any cost /ut

    ha,e to ado0t +or success o+ /usiness are e4terna. or uncontro..a/.e +actors1

    For e4a50.e !e5ogra0hy6 Po.itica. +orces6 Lega. 0ractices6 Cu.tura.

    in-uences6 Techno.ogica. ad,ance5ent6 co50etiti,eness etc1

    Internal Factors$ The +actors those are re.ated to the interna. o0erations o+

    a /usiness and can /e contro..ed /y 0ro0er 5anage5ent are contro..a/.e or

    interna. +actors o+ /usiness en,iron5ent1 For instance Land6 La/or6 Ca0ita.6

    Business Location etc1

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    E7TENAL EN"ION#ENTAL FACTOS

    81 SOCIAL CON!ITIONS

    A Socio.ogica. 0ers0ecti,e o+ en,iron5ent inc.udes the !e5ogra0hic

    Status and Trends6 the 9or% Ethic and Persona. "a.ues and Genera.

    Cu.tura. "a.ues1 Each o+ these in-uences how 5anage5ent

    acco50.ishes its jo/s1 Each country has a uni:ue Socia. En,iron5ent

    and as /usiness /eco5es internationa.6 5anage5ent 5ust understand

    these uni:ue en,iron5ents1

    a1 !e5ogra0hy!e5ogra0hy 5eans the tota. nu5/er o+ 0o0u.ation o+ any

    0articu.ar territory1 They ha,e a greater in-uence o+ any /usiness

    o0eration1 For e4a50.e in a 5ass 0o0u.ated area de5and o+

    consu5er 0roducts wi.. /e co50arati,e.y higher than any .esser

    0o0u.ated area1 So6 we can say that de5ogra0hy has a direct

    i50act on /usiness en,iron5ent1 Because de5and direct

    towards 5a4i5i;ation o+ sa.es1 The higher the ,a.ue o+ sa.es the

    5ore wou.d /e the 0ro2ts1 The 5ore 0ro2ts i50acts on success

    /usiness o0erations1

    /1 Cu.tura. ForcesCu.ture is that what we are that 5eans our .i,ing6 eating6 +ood

    ha/it6 way o+ dressing and way o+ s0ea%ing e,erything

    accu5u.ated to our cu.ture1 For e4a50.e wearing .ungi6 eating0anta with hi.sha 2sh on Benga.i New

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    co50.ete.y higher in the western society than that o+ in

    Bang.adeshi society1

    c1 9or% Ethics and Persona. "a.ueThe i50ortance 0.aced u0on wor% /y an indi,idua. is %nown as

    wor% ethic1 Business organi;ations counted u0on the desire to

    wor% in its e50.oyees6 a wor% ethic e40ressed in dedication and

    co50any .oya.ty1 =owe,er wor% ethic has changed es0ecia..y in

    younger wor%ers and it is o/,ious that the attitudes o+ the

    wor%ers wi.. i50act u0on the organi;ation as it recruits6 trains6

    rewards6 and retains e50.oyees1

    To he.0 ana.y;e the i50act o+ Socia. Conditions on Business En,iron5ent .etus ta%e the +o..owing e4a50.e1

    The re0ort in Business > Po0u.ation #onitor +ro5 chartered accounting and

    /usiness ad,isory 2r5 P?F6 in conjunction with Access Econo5ics e4a5ines

    the i50act o+ de5ogra0hic changes on the Austra.ian /usiness .andsca0e6

    detai.ing the antici0ated winners and .osers across industry ty0es and

    geogra0hica. regions1

    The Benefciaries o Grey Gold

    The re0ort high.ights the 0rognosis that Austra.ia@s wor%ingage 0o0u.ation is

    e40ected to nosedi,e in the ne4t 2,e to 8 years6 whi.e at the sa5e ti5e6

    the ratio o+ o,er 's to the 8D' age grou0 wi.. a.5ost dou/.e o,er the ne4t

    three decades1

    P?F@s Business > Po0u.ation #onitor identi2ed a nu5/er o+ %ey areas o+

    o00ortunity +or Austra.ian /usinesses1 9hi.e annua. s0ending +e.. once a

    wor%er retired6 certain ty0es o+ retai.ing /ene2ted6 such as hea.th insurance6

    ga5/.ing6 /oo%s6 ho5e i50ro,e5ent and e.ectronics as we.. as

    co55unications and tra,e.1 =owe,er6 s0ending on c.othing and +ootwear6

    cars and entertain5ent wou.d reduce1

    The re0ort cited that in,est5ent in retire5ent ,i..ages and aged care

    acco55odation6 in 0articu.ar6 wou.d continue to grow6 with construction o+

    aged care +aci.ities to00ing 81 /i..ion in *6 u0 )H 0er cent on the

    0re,ious year6 with the strongest acti,ity in Tas5ania and South Austra.ia1

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    Businesses in,o.,ed with hea.th care are .i%e.y a.so to /e winners +ro5 an

    ageing 0o0u.ation6 with o.der Austra.ians e40ected to .ine the 0oc%ets o+ the

    hea.th industry1 New techno.ogies and 5edica. 0rocedures 0ro,ide c.ear

    areas o+ o00ortunity +or /usinesses o0erating in these sectors1 Signi2cant

    in,est5ents in hea.th care techno.ogy are re:uired to 5eet the de5ands o+

    the aged6 who wish to 5aintain :ua.ity o+ .i+e into their senior years and are

    genera..y 0re0ared to 0ay to get it1

    The Impact o the Mini Baby Boom and Groin! Mi!ration

    It@s not on.y the ageing 0o0u.ation that wi.. cause a seis5ic shi+t in

    Austra.ia@s de5ogra0hics1 The .arge inta%e o+ s%i..ed 5igrants +ro5 o,erseas

    and a 5ini /a/y /oo5@ ha,e he.0ed dri,e 0o0u.ation growth6 which in turn

    has 0ushed the Austra.ian econo5y a.ong1 This6 o+ course6 has a.ready

    0ro,ided /usinesses with enor5ous o00ortunities1

    According to P?F@s Business > Po0u.ation #onitor6 0o0u.ation growth in the

    sun /e.t@ states o+ the Northern Territory6 9estern Austra.ia and Jueens.and

    is running ahead o+ the 2,eyear a,erage6 as their econo5ies ride the crest

    o+ a resources and in,est5ent /oo56 with no signs o+ the growth s.owing1

    #oreo,er6 5igrants D the do5inant dri,er o+ the recent u0tic% in the

    0o0u.ation increase D co5e with a greater need to /uy u0 than do e4isting

    residents1 New 5igrants /ring re.ati,e.y +ew 0hysica. 0ossessions with the56

    and need to /ui.d their en,iron5ent anew1 As a resu.t6 new 5igrants are a.so

    a 0articu.ar /ene2t to the acco55odation sector1

    The "all to #ction or Businesses

    The 2rst cha..enge +or /usinesses is recogni;ing that these

    o00ortunities e4ist1 The second is to then do so5ething 0ositi,e a/out

    it1

    The ad,ice to /usinesses is to /e aware o+ the i50act o+ the ageingwor%+orce changing co50osition6 0articu.ar.y the 5ature aged s%i..ed

    wor%er .ea,ing the wor%+orce and ta%ing ,a.ua/.e s%i..s and e40erience

    with the51 A.so6 as go,ern5ents strugg.e under the 2nancia. /urden o+

    s0ending on additiona. e40enditure6 /e 0re0ared +or increases in ta4

    rates to /o.ster go,ern5ent re,enue1

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    ta%e any /usiness +riend.y decision to strengthen .oca. /usiness with

    the he.0 o+ o00osition 0arty1 But in unsta/.e 0o.itics go,ern5ent can do

    /etter +or attracting F!I /ut i+ o00osition does not 0.ay its ro.e +ro5 a

    constructi,e 0oint o+ ,iew or 0ro,ide any distracti,e 0o.itica. course o+

    action .i%e6 Tric%6 iot6 Not to attend in the 0ar.ia5ent or changes a..

    0o.icies decided /y the 0re,ious go,ern5ent .i%e Bang.adesh1 These

    ty0es o+ 0o.itica. cu.ture ha50er go,ern5ent 0o.icy as we.. as +e.. a

    /ad i50act on the /usiness en,iron5ent o+ that 0articu.ar country1

    Law > order situation shou.d /e contro..ed /y the go,ern5ent1 But i+

    any go,ern5ent +ai.ed to contro. this i50ortant +actor o+ /atter

    /usiness outco5es than the /usiness en,iron5ent o+ that countryha50er > /usiness5en +ee. insecure than no +oreign in,estor can try

    to co5e such as dead.y en,iron5ent1 By this way /usinesses as we.. as

    tota. econo5y o+ that country +a.. down1 Such as China has a contro.

    .aw > order situation > any in,estor ha,e a 0ositi,e thin%ing to in,est

    in china which is not ensure in Bang.adesh or so5e other country@s

    go,ern5ent1

    Loca. go,ern5ent sign FTA with any other country1 FTA o0ens a new

    5ar%et +or the nati,e in,estors /usiness5en /ut i+ any go,ern5ent@s

    /usiness 0o.icy can@t /e so strong then no country wi.. sign FTA with

    that country1

    To sign a FTA6 the go,ern5ent o+ a country 0.ays a ,ita. ro.e through

    5a%ing +riend.y re.ationshi0 with internationa. co55unity1 Thus signing

    FTA go,ern5ent can en.arge its /usiness sco0e as we.. as contro.

    in-ation in the nati,e econo5y1 For e4a50.e i+ we co50are Sri Lan%a

    with Bang.adesh we can see that Sri Lan%a has FTA with India and

    Pa%istan > they are trying to sign these ty0es o+ agree5ent with so5e

    other country1 This en.arged the sco0e o+ Sri Lan%an /usiness5en to

    o0erate their /usiness in 5ore countries1 Such +aci.ities cannot /eenjoyed /y any Bang.adeshi /usiness5en1

    An e4a50.e o+ indicating i50act o+ Po.itica. In-uence is how6 a+ter

    destroying +or5er So,iet Union we are direct.y o/ser,ing the US

    inter+erence in the 0o.itica. situation o+ e,ery country around the wor.d1

    They i50ose diKerent econo5ics /arriers econo5ics /.oc%ades e,en

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    g.o/a. sanction o+ diKerent countries those who are not their +o..owers

    or +ro5 which country they /eing una/.e to ta%e any undue ad,antage1

    On the other hand they +aci.itate ,arious countries +ro5 diKerent

    econo5ic and 0o.itica. as0ects those who are their +o..owers or +ro5

    who5 they are ca0a/.e to ta%e undue ad,antages1

    These ty0es o+ US +oreign 0o.icies ha50er the nor5a. -ow o+

    internationa. /usiness1 This is not .ega. 0ractice /ut an una,oida/.e

    i50act o+ wor.d 0o.itics on Internationa. /usiness1

    )1 Lega.egu.atory Practices

    Laws are the 0ri5ary way in which Business is direct.y aKected /y the

    .ega. syste5 o+ a country1 Lega. 0ractices o+ any country ha,e a direct

    i50act on the /usiness o0eration o+ that country1 For e4a50.e6 i+ there

    are any /indings on the internationa. /usiness transaction +ro5 the

    .ega. authority o+ any country then no co50any can /rea% down that

    ru.es1

    For e4a50.e we can ta%e the case o+ License aj

    $icense %a&6 which re+ers to the e.a/orate .icenses6 regu.ations and

    the acco50anying red ta0ethat were re:uired to set u0 and run

    /usiness in India/etween 8(* and 8((1 U0 to H go,ern5ent

    agencies had to /e satis2ed /e+ore 0ri,ate co50anies cou.d 0roduce

    so5ething and6 i+ granted6 the go,ern5ent wou.d regu.ate

    0roduction1 The License aj was a resu.t o+ IndiaMs decision to ha,ea 0.anned econo5y6 where a.. as0ects o+ the econo5y are contro..ed

    /y the state and .icenses were gi,en to a se.ect +ew1 License aj

    esta/.ished the irres0onsi/.e6 se.+0er0etuating /ureaucracy that sti..

    e4ists throughout 5uch o+ the country and corru0tion -ourished under

    this syste51

    http://en.wikipedia.org/wiki/Red_tapehttp://en.wikipedia.org/wiki/Indiahttp://en.wikipedia.org/wiki/Planned_economyhttp://en.wikipedia.org/wiki/Red_tapehttp://en.wikipedia.org/wiki/Indiahttp://en.wikipedia.org/wiki/Planned_economy
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    India had started out in the 8(s with$

    a1 =igh growth rates1/1 O0enness to trade and in,est5ent1c1 A 0ro5otiona. state1d1 Socia. e40enditure awareness1

    e1 #acro sta/i.ityBut we ended the 8(Hs with$

    a1 Low growth rates1/1 C.osure to Trade and In,est5ent1c1 A .icenseo/sessed6 restricti,e state1d1 Ina/i.ity to sustain socia. e40enditures1e1 #acro insta/i.ity6 indeed crisis1

    The architect o+ the syste5 o+ License aj was &awahar.a. Nehru6

    IndiaMs 2rst Pri5e #inister1 Ins0ired /y the econo5y in the So,iet

    Union6 he i50.e5ented 5i4ed econo5y in India1 A 5i4ed econo5y is

    one in which ca0ita.is5 is +o..owed with go,ern5ent contro.1 Pri,ate

    0.ayers cou.d 5anu+acture goods on.y with ocia. .icenses1 The

    :uantity o+ goods they were a..owed to 0roduce was deter5ined /y the

    .icense regi5e6 not /y +ree5ar%et de5and1

    Thus we can c.ear.y see how Lega. and egu.atory Practices i50act

    the Econo5y and Business o+ a Country1

    1 Econo5ic Conditions

    In the +unctioning o+ a Business Enter0rise we can see that an

    organi;ation 5a%es use o+ resources in0ut +actors3 to 0roduce goods

    and ser,ice out0ut31 A.. this ta%es 0.ace within the genera. econo5ic

    en,iron5ent6 which aKects each o+ these +actors1

    Few o+ those +actors are$

    a1 Econo5y

    As0ects o+ the econo5y which 5ust /e considered /y the

    5anage5ent as it 5a%es decisions are$

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    i1 The e4isting stage o+ econo5y and the stage o+ the

    Business Cyc.e1ii1 The ates o+ Growth o+ GNP and Per Ca0ita Inco5e1iii1 ates o+ Sa,ing and In,est5ent1i,1 "o.u5e o+ E40orts and I50orts1

    ,1 In-ation ate1,i1 Interest ate1,ii1 Go,ern5ent Budgetary A..ocations1,iii1 Changes in !istri/ution o+ inco5e and 9ea.th1

    /1 Custo5ers

    The 0ri5ary +acet o+ E4terna. Econo5ics di5ension is a 2r5@s

    custo5ers1 The goa. o+ the decision 5a%ing 0rocess is to /etter

    and 5ore 0ro2ta/.y reach the custo5ers1 Custo5ers see% to

    ha,e the right 0roduct at the correct 0.ace6 at the right ti5e6 in

    the right +or5 and at the right 0rice1 #anage5ent see%s to %nowthe identity o+ the custo5er and as 5uch as 0ossi/.e a/out the

    custo5er6 who is ca..ed the target 5ar%et1

    c1 Co50etiti,eness

    There is no 5ono0o.y6 duo0o.y6 Tri0o.i 5ar%et o+ any 0roduct

    around the G.o/e1 That 5eans in e,ery 0roduct has 5ass

    co50etitors in the 5ar%et1 To /eco5e success in the co50etiti,e

    5ar%et one 5ust ha,e co50etiti,eness1 Co50etiti,eness are

    so5e +eatures o+ the 0roduct6 the +eatures are Di1 !istinguished :ua.ity1ii1 Outstanding 0er+or5ance1iii1 Econo5y in 0rice1i,1 Better out.oo%

    An e4a50.e o+ the i50act that Econo5ic Condition ha,e on Business

    Organi;ations can /e ana.y;ed with the initiation o+ the Econo5ic

    e+or5s /y the Go,t o+ India in 8((8 in,o.,ing the deregu.ation and

    decontro.6 Trade Po.icy Changes and o0ening u0 the econo5y to+oreign in,est5ent1 These re+or5ist 5easures ha,e 0ro,ided 5any

    o00ortunities as we.. as 0osed serious cha..enges and threats o+

    increasing co50etition to Indian Co50anies1

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    A.so the current scenario can he.0 us to understand the i50act o+

    Econo5ics Factors on Business and Industry in a /etter way1 The

    su/0ri5e crisis .ed to the +ai.ure o+ ,arious 2nancia. institutions and

    /an%s g.o/a..y1 This G.o/a. Financia. 5e.tdown has a caused a huge

    =a,oc in ,arious sectors and ,arious 5ar%ets g.o/a..y1 Current.y there

    is a huge .i:uidity crunch wor.dwide and there is a huge ga0 /etween

    the de5and and su00.y across the wor.d 5ar%ets1 #any 5ajor

    co50anies are una/.e to 5eet their o0erationa. e40enses and are on

    the ,erge o+ Ban%ru0tcy +or eg The Big Three Auto Giants o+ US6

    na5e.y Ford6 G# and Chrys.er31 Countries across the wor.d are trying

    to sti5u.ate de5and and are +o..owing ,arious 5easures to 5aintain

    the re:uired .e,e.s o+ .i:uidity in the 5ar%ets1 "arious 5easures are

    /eing ta%en u0 such as !irect Bai.out o+ Ai.ing co50anies as we can

    see /y the case o+ US Go,ern5ent /ai.ing out AIG 3 or the 5easures

    ta%en /y the Indian Go,ern5ent /y reducing ,arious Interest ratessuch as PL6 e0o6 e0o6 SL6 Cash eser,e atio and etc3 in order

    to increase the 5oney su00.y in the 5ar%et and to /ridge the ga0

    /etween consu50tion and 0roduction1

    1 Techno.ogica. Ad,ance5ent

    The 2na. +actor in the e4terna. en,iron5ent is that o+ Techno.ogy1 It

    has one o+ the 5ost dra5atic eKects on Business6 as changes in

    techno.ogy are o+ten +e.t :uic%.y /y the co50any1 A Co50any 5ay /e

    thorough.y co55itted to a +or5 o+ techno.ogy and 5ay ha,e in,ested

    hea,i.y in 5achinery and training6 on.y to see a new6 5ore inno,ati,e

    and cost eKecti,e techno.ogy e5erge1 As seen /y the un0recedented

    s0eed o+ growth o+ the Internet in the .ast 2,e years o+ the th

    Century6 5ar%ets can change a.5ost o,ernight6 5uch to the distress

    o+ the co50anies that +ai. to adjust to changing techno.ogy1

    Techno.ogy is u0grading itse.+ so :uic%.y than that o+ our i5agination1

    Te.eco55unication syste5 has re,o.t e,ery syste5 than e,er /e+ore1

    Because6 on.y three decades ago co55unicating with a Euro0ean

    0artner with docu5entation was one 5onth .engthy 0rocess1 But

    today we are doing it within a 5o5ent1 It has a greatest i50act on

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    /usiness co55unication1 9ithout ra0id co55unication no /usiness

    can run s5ooth.y6 0ro2ta/.y in the co50etiti,e 5ar%et1

    There are two 5ajor as0ects regarding the Techno.ogica. En,iron5ent

    that a Business shou.d /e concerned a/out$

    a1 Process O+ Inno,ation

    The source o+ new techno.ogy is genera..y the esearch and

    !e,e.o05ent >!3 o+ Pri,ate Industry6 Go,ern5ent and

    Acade5ic esearch1 A Co50any 5ay decide to In,est in >!

    and then 5a%e use o+ the de,e.o0ed techno.ogy or .icense it to

    other co50anies1 Techno.ogica. !isco,eries can /e 0atented

    initia..y +or 8* years which gi,es the in,entor the e4c.usi,e right

    to 5a%e use o+ techno.ogy or in,ention1

    I+ the source o+ the inno,ation is in the 0ast or e,en in current

    techno.ogy .e,e.s6 it is said to /e an E,o.utionary Techno.ogica.

    Inno,ation1 I+ howe,er the inno,ation does not /ui.d u0on 0ast

    techno.ogy and 0resents a signi2cant shi+t +ro5 the 0ast it is

    %nown as e,o.utionary Techno.ogica. Inno,ation1

    /1 Techno.ogy Trans+er Process

    Once a new techno.ogy has /een disco,ered6 the 5ajor issue/eco5es how to introduce it into an esta/.ished techno.ogica.

    en,iron5ent1 #ost wor%ers resist new techno.ogy unti. they are

    shown how this new techno.ogy wi.. 5a%e the5 5ore 0roducti,e

    and 5a%e their wor% .i+e 5ore easier1 The 5ore radica. and

    inno,ati,e the techno.ogy the higher is the resistance1 The

    re.ationshi0 /etween Inno,ation and Techno.ogy is as +o..ows$

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    A use+u. techni:ue to hand.e this 0ro/.e5 is %nown asincre5enta. inno,ation which in,o.,es introducing new

    techno.ogy in s5a..er incre5ents1 Each change in techno.ogy is

    .ess distant +ro5 %nown techno.ogy there+ore +aces .ess

    resistance1 This incre5enta. a00roach can /e seen as +o..ows$

    To study the i50act o+ Techno.ogica. Ad,ance5ent on /usiness and industry

    we can ta%e the e4a50.e o+ INTEL Cor0oration1

    Inte. is the wor.d@s .eader in si.icon inno,ation1

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    Inte. is /est %nown +or 0roducing the chi0s that de.i,er this increased

    co50uting 0ower1 Co50uter chi0s are essentia..y co..ections o+ transistors

    tiny e.ectronic de,ices that contro. the -ow o+ e.ectricity to create the 8s and

    s that under0in co50uting1

    Transistors are the /ui.ding /.oc%s o+ co50uter chi0s that Inte. has /een

    5a%ing +or years1

    Inte. has /een wor%ing to 5a%e these transistors s5a..er so that 5ore o+

    the5 cou.d /e 2tted onto the sa5e area o+ si.icon6 5a%ing the chi0s 5ore

    0ower+u.1 This ca5e at a 0rice1 Unti. recent.y6 the s5a..er the transistors6 the

    hotter the chi0s tended to run1 In * Inte. de,e.o0ed a /rea%through in the

    5ateria.s used to construct the transistors1 Not on.y can these transistors

    wor% +aster6 they can a.so do this whi.e generating .ess heat1 Inte. has

    started to use this new 5ateria. +or its .atest generation o+ 0rocessors1 Theseare 5ade +ro5 transistors on.y nano5eters in si;e1 This 5eans o,er 6

    o+ the5 cou.d 2t on the +u.. sto0 at the end o+ this sentence1 A nano5eter

    transistor can switch on and oK a00ro4i5ate.y ) /i..ion ti5es a second1 A

    /ea5 o+ .ight tra,e.s .ess than a tenth o+ an inch during the ti5e it ta%es a

    n5 transistor to switch on and oK1

    Co50etiti,e ad,antage 5eans a co50any has or does so5ething /etter than

    its ri,a.s1 The tic%toc%@ strategy was announced in Se0te5/er ' /y

    Inte.@s CEO6 Pau. Ote..ini1 It is a /.ue0rint +or Inte. to 5aintain its techno.ogy

    .eadershi0 and co50etiti,e ad,antage1 It 0.ans to ta%e ad,antage o+ Inte.@s

    0roduct research6 de,e.o05ent and 5anu+acturing ca0acity to de.i,er

    i50ro,ed 0roducts e,ery year1 This regu.ar i50ro,e5ent wi.. ensure

    continued 5ar%et .eadershi01 In tic%@ years Inte. wi.. introduce a new

    5anu+acturing 0rocess o+ which the n5 0rocess is the .atest31 Toc%@ years

    wi.. see the introduction o+ new designs architectures3 o+ CPUs centra.

    0rocessing units31

    Inte. is co50etiti,e /ecause$

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    Q It has a regu.ar cadence or rhyth53 to the de,e.o05ent o+ new 0roducts or

    i50ro,e5ents to e4isting ones1

    Q It integrates tea5s +ro5 >! and a.. areas o+ 5anu+acturing6 a.. wor%ing to

    the sa5e schedu.es1 Inte. is the on.y co50any that can co5/ine and

    o0ti5i;e 5anu+acturing 0rocess techno.ogy6 0roduct design6 .eadingedge

    ca0acity6 design too.s6 5as%s and 0ac%aging inhouse1

    Q It sets the highest standards in high:ua.ity c.ean 0roduction1 The co50any

    in,ests ,ast su5s in >! and 5anu+acturing1 This 5a%es it is dicu.t +or

    ri,a. co50anies to 5atch Inte.1

    Q It designs :ua.ity 0roducts1 Inte. continua..y de,e.o0s new techno.ogies

    that co5/ine 0roduct.ed6 user.ed6 and 5ar%et.ed +eatures1

    Q It is a/.e to .e,erage its 5anu+acturing ca0a/i.ity1 This 5eans it can

    increase 0roduction to /ring 0roduct to 5ar%et in .arge ,o.u5es1 Increasing

    ,o.u5e and getting the 0roduct onto the 5ar%et as :uic%.y as 0ossi/.e are

    i50ortant e.e5ents in creating and 5aintaining a co50etiti,e ad,antage1

    In order to 0rotect its ad,antage it is essentia. that Inte. registers inte..ectua.

    0ro0erty and 0atents in new 0roduct de,e.o05ent1 This registration is ,ita.

    +or Inte.1 This gi,es .ega. 0rotection against co0ying /y its co50etitors1 The

    0rotected ti5e a..ows it to se.. its 0roducts without direct co50etition1 These

    he.0 to reco,er the in,est5ent costs o+ designing6 researching and

    de,e.o0ing the new 0roducts1

    INTENAL EN"ION#ENTAL FACTOS

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    81 LandGenera..y .and 5eans soi. /ut in /usiness .and inc.udes e,erything inside the

    +actory .i%e /oundary o+ .and6 si;e o+ /ui.ding6 5achinery insta..5ents etc1

    1 La/or9or%+orce is another ,ita. e.e5ent o+ 0roductions and other /usiness

    o0erations1 S%i..ed 5an0ower is not a,ai.a/.e e,erywhere /ut 5an0ower can

    /e s%i..ed u0 through a 5arathon coaching o+ re.ated tas%s1 At the sa5e ti5e

    we wi.. ha,e to thin% a/out the wages6 wor%ing en,iron5ent6 jo/ security6 jo/

    satis+actions o+ the wor%ers1

    &o/ satis+actions can 0ro,ide /est 0er+or5ance as we.. as creati,e out0uts1

    La/ors can /e satis2ed through oKering diKerent 5oti,es1 It 5ay /e 2nancia.

    rewards and 5enta. su00orts1

    )1 Ca0ita.Ca0ita. 5eans 2nancia. .i:uidity o+ the organi;ation1 Fund 5ay /e co..ected

    +ro5 diKerent sources1 Such as D

    a3 Fu..y owned ca0ita.

    /3 Through 0artnershi0 agree5ent

    c3 Ta%ing .oan +ro5 the 2nancia. institutions

    d3 Co..ecting ca0ita. +ro5 ca0ita. 5ar%et

    e3 &oint ,enture +und co..ection +ro5 +oreign 5ar%et

    Co..ecting +und is not the 2na. tas%s +or 0ro0er /usiness o0erations1 Because

    0ro0er uti.i;ation o+ the +und i1e1 ca0ita. 5anage5ent +unctions ha,e to /e

    o0erated ecient.y1

    1 Business LocationBusiness .ocation is a 5ajor +actor +or success+u. o0eration o+ any /usiness1

    Location shou.d /e se.ected /ased on the +o..owing criterions$

    a3 Trans0ortation +aci.ities

    /3 A,ai.a/i.ity o+ raw 5ateria.s

    c3 A,ai.a/i.ity o+ .a/ors

    d3 Security

    Better trans0orting +aci.ities resu.t in :uic% co55unication which is an

    essentia. +actor +or e,ery /usiness1 Business .ocation shou.d /e se.ected a+ter

    thin%ing a,ai.a/i.ity raw 5ateria.s6 s%i..ed .a/or +orce and high security1

    1 Owners@ E:uityOwners@ e:uity is that 0ortion o+ ca0ita. where .ia/i.ities are not inc.uded1

    On.y se.+ owned and other /usiness oKered +aci.ities are inc.uded here1

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    A!!ITIONAL INFLUENTIAL FACTOS IN

    INTENATIONAL BUSINESS EN"ION#ENT

    As stated a/o,e a.. +actors wi.. /e a00.ica/.e +or the Internationa. Business

    En,iron5ent1 There are 5any 5ore +actors shou.d /e added +or Internationa.

    Business En,iron5ent1 These are as +o..ows$

    a3 egiona. coo0eration associations .i%e SAFTA6 NAFTA6 EU etc1

    /3 9TO

    c3 UN Acti,ities

    d3 Current wor.d order

    e3 Internationa. ru.es > regu.ations

    egiona. Coo0eration AssociationThere are 5any regiona. coo0eration associations are a,ai.a/.e around the g.o/e1

    These associations are contro..ing their res0ecti,e regiona. /usiness +unctions1 For

    e4a50.e SAFTA6 NAFTA6 EU6 ASEAN etc1

    SAFTA

    SAFTA Stands +or South Asian Free Trade Area1 It creates a +ra5ewor% +or the

    creation o+ a +ree trade ;one co,ering 81 /i..ion 0eo0.e in India6 Pa%istan6 Ne0a.6 Sri

    Lan%a6 Bang.adesh6 Bhutan and #a.di,es1 The se,en +oreign 5inisters o+ the region

    signed a +ra5ewor% agree5ent on SAFTA with ;ero custo5s duty on the trade o+

    0ractica..y a.. 0roducts in the region /y end 81

    NAFTA

    The North A5erican Free Trade Agree5ent NAFTA3 is a co55ercia. agree5ent

    a5ong Canada6 the United States o+ A5erica6 and #e4ico which 0ro5ised +ree trade

    and easier -ows o+ ca0ita. a5ong the signatory nations1 This co55ercia. /usiness

    agree5ent contro.s their internationa. /usiness a .ot1

    ASEAN

    The Association o+ Southeast Asian Nations ASEAN3 is a 0o.itica. and econo5ic

    organi;ation o+ countries .ocated in Southeast Asia1 ASEAN was +or5ed on August H6

    8('* /y the Phi.i00ines6 #a.aysia6 Thai.and6 Indonesia6 and Singa0ore6 as a dis0.ay

    o+ so.idarity against co55unist e40ansion in "ietna5 and insurgency within their

    own /orders1 Fo..owing the Ba.i Su55it o+ 8(*'6 the organi;ation e5/ar%ed on a

    5ission o+ econo5ic coo0eration6 which -oundered in the 5id8(Hs on.y to /e

    re,i,ed around a 8((8 Thai 0ro0osa. +or a regiona. +ree trade area1 The countries

    5eet annua..y1

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    9TO

    The 9or.d Trade Organi;ation 9TO3 is an internationa. organi;ation that esta/.ishes

    ru.es +or internationa. trade through consensus a5ong its 5e5/er states1 It a.so

    reso.,es dis0utes /etween the 5e5/ers6 which are a.. signatories to its set o+ trade

    agree5ents1