335 d principles and elements of floral design

7/25/2019 335 D Principles and Elements of Floral Design

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Elements & PrinciplesElements & Principles

of Floral Designof Floral Design


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ElementsElements

of Floral Designof Floral DesignThe directly observable components,The directly observable components,

ingredients, and physicalingredients, and physical

characteristics of a design.characteristics of a design.


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Elements of Floral DesignElements of Floral Design

LineLine

FormForm

SpaceSpace

TextreTextre

PatternPattern

FragranceFragrance

Si!eSi!e

"olor"olor


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LineLine

The visal path#ay that directs eye

movement throgh a composition

$Distance bet#een t#o points


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Line directions:Line directions:

Vertical lines%stress height and sggest po#er

and strength

Horizontal lines%stress #idth and are peacefl

and calm, provide a sense of stabilityDiagonal line%dynamically energetic, casing

more eye movement. se sparingly

Curved line%sggest motion, bt are softer,more comforting. Eye moves 'ic(ly throgh

design.


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+ori!ontal line+ori!ontal linePeacefl and calm


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Diagonal lineDiagonal lineDynamically energetic,

sggest motion


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"rved line"rved lineSofter sggestion of

motion


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FormForm

the shape or configration of an individal

component of the composition. The

overall, three*dimensional, geometric

shape or configration of a floral

composition.


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SpaceSpace

the area in, arond, and bet#een the

components of the design, defined by the

three*dimensional area occpied by the

composition.Positive spacePositive space

egative spaceegative space


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TextreTextre

The srface 'ality of a material, asThe srface 'ality of a material, as

perceived by sight or tochperceived by sight or tochSmooth, coarse, #axy, rogh, delicate, velvetySmooth, coarse, #axy, rogh, delicate, velvety


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Textre


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Textre


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Textre


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PatternPattern

- repeated combination of line, form,- repeated combination of line, form,

color, textre, andor space.color, textre, andor space.)ariegated mar(ings, spec(les)ariegated mar(ings, spec(les

-ny element sed more than once-ny element sed more than once


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Pattern


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Pattern%#hat is repeated


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FragranceFragrance

- s#eet or pleasing odor, perceived by- s#eet or pleasing odor, perceived by

the sense of smell.the sense of smell.heightens or a#arenessheightens or a#areness

increases sensory en/oymentincreases sensory en/oyment

triggers memorytriggers memory


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sing all 0 senses


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Si!eSi!e

The physical dimensions of line, form, orThe physical dimensions of line, form, or

spacespaceFirst considerationsFirst considerations

Emotional aspectEmotional aspect


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"olor"olor

The visal response of the eye toThe visal response of the eye to

reflected rays of lightreflected rays of lightmost important design elementmost important design element

1ptical sensation, originating in the brain2s1ptical sensation, originating in the brain2s

perception of light energy reflected to the eyeperception of light energy reflected to the eye

from a pigmented srface.from a pigmented srface.

Emotional responseEmotional response


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"olor


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Principles of FloralPrinciples of Floral

DesignDesignPrinciples of design*fndamental gidelines to

aesthetic design that govern the organi!ation of theelements and materials in accordance #ith the la#s of

natre. Some primary principalsof design areassociated #ith related secondary principles of design.


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PrinciplesPrinciples

of Floral Designof Floral DesignBalanceBalanceProportionProportion

ScaleScale

DominanceDominance EmphasisEmphasis

Focal -reaFocal -rea

-ccent-ccent

RytmRytmDepthDepth

3epetition3epetition

TransitionTransition

ContrastContrast

1pposition1pposition

TensionTension

)ariation)ariation

HarmonyHarmony

!nity!nity


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BalanceBalance

gives a sense of e'ilibrim and repose,gives a sense of e'ilibrim and repose, a

feeling of three*dimensional stability.

..

Physical also (no#n as mechanical

balance%sond

)isal balance%sense of e'ilibrim


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Easily falls over1r loo(s li(e it #ill easily tip over


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)isally balanced


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4alance4alance

symmetrical "alance%(no#n as formal

balance, flo#ers are repeated on opposite

sides of the floral arrangement. sing an

imaginary central axis, one side of thearrangement is the mirror image of the other.

#symmetrical "alance%(no#n as informal

balance. Formed by placing ne'al visal#eight on each side of a central vertical axis.


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4alance

Radial "alance%radiate from a central

point li(e the spo(es of a #heel or the rays

of the sn.


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Symmetrical*one side mirrors the other

-symmetrical*t#o sides are dissimilar bt have e'al visal #eight or e'al eye

attraction #hich creates visal balance


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Symmetrical vs. -symmetrical


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3adial 4alance3adial 4alance

3adial balance**ot separate from symmetrical or asymmetrical,

bt merely a fine distinction of one or the other


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3adial 4alance


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Symmetrical bt too perfect%rendering a contrived and fa(e appearance


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ear symmetrical

ot symmetrical in placement bt arranged in a near*symmetrical pattern to

form a balanced, formal shape


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ProportionProportion

The comparative relationship in si!e,The comparative relationship in si!e,

'antity, and degree of emphasis among'antity, and degree of emphasis among

components #ithin the composition5 thecomponents #ithin the composition5 the

relationship of one portion to another, or ofrelationship of one portion to another, or ofone portion to the #hole.one portion to the #hole.design shold be 6 7 to 8 times the height ordesign shold be 6 7 to 8 times the height or

#idth of the container#idth of the container


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9ree( golden section in #hich the ration of vase to flo#ers is

: to 0 or roghly 0 to ;


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9olden mean refers to the division of a line some#here

bet#een 7 and 6: its length

Flo#er design slightly off center


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1verall si!e of a floral arrangement or its parts

compared #ith other ob/ects or their parts.

Scale floral elements #ith each other


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ScaleScale

The relative ratio of si!e, or theThe relative ratio of si!e, or the

relationship of the si!e of a composition torelationship of the si!e of a composition to

the srronding area or environment.the srronding area or environment.


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-rrangements shold fit on the table physically and visally and be in

proportion to the srronding area


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Small table small room small arrangement


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Large to permit vie#ing from a distance


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DominanceDominance

The visal organi!ation #ithin a designThe visal organi!ation #ithin a design

that emphasi!es one or more aspects.that emphasi!es one or more aspects.


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EmphasisEmphasis

The special attention or importance givenThe special attention or importance given

to one or more areas #ithin a design.to one or more areas #ithin a design.DirectsDirectseye to more important areaseye to more important areas


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Focal -reaFocal -rea

The area of greatest visal impact orThe area of greatest visal impact or

#eight#eight5 the center of interest to #hich the

eye is most natrally dra#n.

"enter of gravity or balance"enter of gravity or balance


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Focal Point


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Focal Point


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Focal Point


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-ccent-ccent

Detail added to a design to provideDetail added to a design to provide

additional interest, affecting the totaladditional interest, affecting the total

character of the composition.character of the composition.

EnlivensEnlivens

Dash of somethingDash of something


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-ccessories-ccessories


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-ccent
http://www.crescentcityflowershop.com/crescent-city-flowers/telefloras-48-ford-pickup-bouquet-202630p.asp


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-ccent


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3hythm3hythm

Flo# or movement characteri!ed byFlo# or movement characteri!ed by

reglar recrrence of elements or featresreglar recrrence of elements or featres

se repeated patterns and gracefl

spacing.

The goal is to create a visal path#ay that

leads the vie#er2s eye arond and throgh

the design, then bac( to the focal point.


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DepthDepth

TThree*dimensional arrangementhree*dimensional arrangementoverlap or angle flo#ersoverlap or angle flo#ers

place bright, dar( flo#ers on the bottom of theplace bright, dar( flo#ers on the bottom of the

arrangement, lighter and smaller at the toparrangement, lighter and smaller at the top


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3epetition3epetition

The recrrence of li(e elements #ithin aThe recrrence of li(e elements #ithin a

compositioncomposition


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3epetition


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TransitionTransition

The ease of visal movement #hichThe ease of visal movement #hich

reslts from gradal degrees of changereslts from gradal degrees of change

among one or more of the elementsamong one or more of the elements


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"ontrast"ontrast

Emphasis by means of differenceEmphasis by means of difference.


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"ontrast**color


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1pposition1pposition

"ontrast bet#een elements #hich are"ontrast bet#een elements #hich are

conterpoint in relation to each other.conterpoint in relation to each other."all attention to each other by being opposite"all attention to each other by being opposite

#hereas contrast is simply different from each#hereas contrast is simply different from eachotherother


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1 i i bl ( & hi


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1pposition%blac( & #hite


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"ontrast in color simplest #ay to create strong focal point

T i


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TensionTension

=mplying or sggesting a sense of energy=mplying or sggesting a sense of energyPolarity%dra#n together or pshed apartPolarity%dra#n together or pshed apart

>not a leaf*energy has been exerted or applied>not a leaf*energy has been exerted or applied

e# blb forcing ot of soile# blb forcing ot of soil

3eady to spring or snap3eady to spring or snap

Tension%something is #aiting to


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Tension something is #aiting to

happen
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) i ti) i ti


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)ariation)ariation

Dissimilarity among attribtes orDissimilarity among attribtes or

characteristics.characteristics.Diversity among elementsDiversity among elements

)ary stages of development)ary stages of development-ll one color of flo#er, bt different flo#ers-ll one color of flo#er, bt different flo#ers


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Proximity*combining flo#ers into one design

3epetition*repeating similar elements sch as color

Transition*providing a gradal change from one part of a design to another

HH


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HarmonyHarmony

"ompatibility5 a pleasing or congrent"ompatibility5 a pleasing or congrent

arrangement of parts.arrangement of parts.

-ll parts shold go together or-ll parts shold go together or

?harmoni!e@ #ith each other.?harmoni!e@ #ith each other.


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Lac( a sense of harmony


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+armony by added accessories #hich spport football or homecoming theme


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-ll component parts of a floral composition shold harmoni!e #ith one another. =t

is vital that the flo#ers in a design are compatible #ith one another in order to

spport an overall design style.


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Terra*cotta post and blsh tones flo#ers create a casal garden ambiance for

this celebration setting. +armony of the parts displays nity in design

!nit!nity


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!nity!nity

**the state of being one, nited, or complete**the state of being one, nited, or completein itself.in itself.

The arrangement is seen as a #holeThe arrangement is seen as a #hole

piece instead of only individal parts.piece instead of only individal parts.1neness of prpose, thoght, style, and1neness of prpose, thoght, style, and

spirit.spirit.


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-ccessories

"andles

Plms, (i#i enhance an overall harmonios theme


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Examples of Line and Stic(s

Design -ssignment


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335 d principles and elements of floral design

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