2rph presentation/brochure

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2021 01 RADIO 2RPH | OCTOBER 2021 STATION SUMMARY

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Page 1: 2RPH Presentation/Brochure

202101

RADIO 2RPH | OCTOBER 2021

STATION SUMMARY

Page 2: 2RPH Presentation/Brochure

For people who love to listenRadio 2RPH has been working with community in the print to radio space forover 40 years. As the audio sector experiences unprecedented globalgrowth, we are poised to take the lead with a number of innovative newincome streams and even more to give our diverse audience. We're here forthe time-poor, the socially isolated, anyone living with a disability andspeakers of English as a second language.RADIO 2RPH JUNE 2021

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Our ServicesReadings of published material: •Major daily newspapers•Australian and internationalmagazines•Websites and books.

Programs:•206 live-to-air and pre-recordedprograms/week•31 live-to-air readings/week•10 curated programs.Listening platforms:•Streaming•Papers and programs on demand

RADIO 2RPH OCTOBER 2021

Page 4: 2RPH Presentation/Brochure

Volunteer Driven

•Announcers •Readers•Pre-recorders •Production technicians •Administrators.

WE HAVE 200 SKILLED VOLUNTEERSCONTRIBUTING OVER $1 MILLION IN-KIND HOURS EACH YEAR

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Page 5: 2RPH Presentation/Brochure

SocialImpact2RPH contributes to the cohesionand wellbeing of the wholecommunity

•Providing information directly,easily, freely•Empowering our listeners throughconnection and interaction•Informing the public on issuesrelating to disability •Reducing isolation•Increasing the communityparticipation of our listeners

Page 6: 2RPH Presentation/Brochure

Our Reach

Since 1972 we have brought news,current affairs, fiction and

entertainment to the Sydneymetropolitan region

GREATERSYDNEY

Since 2008 we have beenbroadcasting to the Newcastle

area, including local communitycontent and liasing with disability

groups

NEWCASTLE AND THE UPPERHUNTER

From September 2021 2RPH willbroadcast to the Illawarra and

Wollnongong from Broken Nose

WOLLONGONG AND THEILLAWARRA

Page 7: 2RPH Presentation/Brochure

Listener byage group

1

3

•56% MEN1

•44% WOMEN2

•SOURCE: MCNAIR YELLOWSQUARES RESEARCH JULY 2019

Page 8: 2RPH Presentation/Brochure

•CommunityBroadcastingFoundation•Dept of Communitiesand Justice •Donations,membership,broadcasting revenue,sponsorship.

FUNDING

•AustralianCommunications andMedia Authority(ACMA).•Federal MinisterMinister forCommunications, UrbanInfrastructure, Citiesand the Arts

REGULATIONS

Funding &Regulation

Page 9: 2RPH Presentation/Brochure

AUDIENCE GROUPING

RADIO 2RPH JUNE 2021

Page 10: 2RPH Presentation/Brochure

Why dopeoplelisten to us?

Local newsPrograms that can’t be heardelsewhereNews without political commentaryor biasFriendly voices that speak tolisteners, not ‘at’ themThe ability to keep up-to-dateSpecialist information programs ofinterest to people with disability,those who are blind of who have lowvision

We provide

Page 11: 2RPH Presentation/Brochure

Audience listeningtimes

RADIO 2RPH JUNE 2021

Page 12: 2RPH Presentation/Brochure

LISTENER AREA OFRESIDENCE

Traditionally our listeners have been concentrated inthe City, East and Inner West but as Sydney'spopulation expands we are working to capture morelisteners in the South, North and Outer West.

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Page 13: 2RPH Presentation/Brochure

•On radio 1224 AM, 100.5 FM , Digital 2RPH•On line Streaming www.2rph.org.auNewspapers On Demand (24-hourwindow)Podcast•On mobile devices TuneIn or Beetroot•Through voice-activated speakers

Listeningoptions

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RADIO 2RPH JUNE 2021

From our podcast partners, to mobile and streaming

Page 14: 2RPH Presentation/Brochure

RADIO 2RPH JUNE 2021

We are here toread for you!

HOW WEPREPARE A LIVE-TO-AIR PROGRAM

•Preparation time is typicallyone hour •The team cuts articles fromthe newspapers according to predetermined programsections •The announcer determines what will be read•Articles are distributed tothe readers•The announcer isresponsible for adding promos, music and station IDs

Page 15: 2RPH Presentation/Brochure

A typical day’s programming

Page 16: 2RPH Presentation/Brochure

•Health, the arts, sport, current affairsand religion•Science and environment •Finance, gardening, food and wine,entertainment•From magazines such as History Today,The Spectator, Frankie and theAustralian Women’s Weekly•International news such as the NewYorker•2RPH focused material

Subject matter of pre-recorded programs

Page 17: 2RPH Presentation/Brochure

National print reading service principles

at least 75% of broadcast materialmust be delivered in line with ourprincipalsthere must be 16 hourscontinuous broadcast between6am and midnightthe front page of newspapersmust be read in fullall published items are to be readin fullthe material must be identifiedwith the publication edition, date,page number and author's name2RPH will not edit or censor anytext (including bad language)

Page 18: 2RPH Presentation/Brochure

Disability specific programs

Disability News – Wednesday Breakfast Ablequest – promotes assistive technology and initiatives that enable people with disabilitiesto live a fuller and more independent lifeInclusive Agenda – interviews with leaders regarding key initiatives that are affecting people with disabilityAnimates - showcases how animals assist people living with disabilities and people at riskTravel Time - information and interviews relating to accessible travel.

Page 19: 2RPH Presentation/Brochure

‘Hear This’ Readings from Vision Au‘Talking Vision’ interviews and informa

Australia for people with a vision ‘New Horizons’.

Programs for those who are blind or who have low vision

Hear This readings from VisionAustralia's libraryTalking Vision interviews andinformation from VisionAustralia for people with avision impairment New Horizons

Page 20: 2RPH Presentation/Brochure

Regular Interaction withothers who love thespoken word, beinginformed Mingling with diverse agegroupsDeveloping professionalskills in workshopsLearning new programsand technologies such asediting, panel operatingand announcingMaintaining and improvingoral reading skills.

Volunteering with 2RPH provides so many opportunities!

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AuditionInductionSit-insShift allocationProfessional developmentworkshops

Being a Volunteer

"It's my time to give back"'

"2RPH keeps my mind bright"

"I enjoy the cameraderie"

Page 22: 2RPH Presentation/Brochure

99% watch TV 75% read a newspaper 88% listened to radio4% listen to radio via streamingOlder Australian defined as born before 1952.

Media and entertainment activities of older Australians who use the internet

Source: Digital lives of older Australians ACMA June 2015

Page 23: 2RPH Presentation/Brochure

84% of Australians listen to the radio6 million, or 28% of the Australian population now listens to

16% listen exclusively to community radioThere are 450 community radio stations of which 66% are in rural

On average individuals spend 5.7hr listening to radio per week All radio is listened to more on weekdays than weekends.

community radio on a weekly basis

and regional areas

Community radio sector

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“I discovered your radio station about a year ago by accident. I am notvision impaired and I only drive for short periods throughout the daybut there's always something interesting to listen to and I find it muchmore enjoyable than listening to the nonsense that they are trying to

pass off as "entertainment" on the commercial stations.” Leon 2019

“I heard about 2RPH when I was diagnosed with ocular myasthenia

gravis and couldn't watch TV. I love it because there are no ads,beautiful voices of announcers, and good grammar. I keep listening

because of the variety of news, local information and a smattering ofreligions.”

Dianne 2021

Listener feedback

Page 25: 2RPH Presentation/Brochure

Thankyou for listening!

[email protected]

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