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the news at your fingertips

winner of the platinum“European Seal of e-Excellence 2011”

TRUCK edition

«11 years of activity and experience»

MEDIA-KIT STRADA TRUCK

www.jornalstrada.com

PROFILE AND TARGET AUDIENCE

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Strada magazine is a prestigious product enhanced by its special and innovative features, reached the recognition as a leadingICT company with the international award inthe platinum category “The European Seal ofe-Excellence 2011” annually presented atCeBIT, Hannover.

«prestigous product»

Strada magazine is an online source of specialized information and news, a referencein the transport industry, with 11 years of existence and a strong presence and notorietyin the international market.

«a source of information for profissionals and companies»



PROFILE AND TARGET AUDIENCE

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«premium brand»

H Managers, CEO’s, opinion leaders and decision makers

H Industry of commercial vehiclesH Marketing and communiction

ageniesH Logistic and transport

companiesH Service providers in the

transport sectorH DealersH AssociationsH Consulting companiesH Maintenance and worshopsH Professional drivers

The profile of Strada magazine is grounded on apremium brand, marked by the difference in its quality, image and technical accuracy of the contentswhich defines it’s value. It is a powerful source of information for professionals and companies.

The current environment of transforma-tion and change in the glogal economicand industrial business creates new challenges and opportunities. The specialized information plays an important role to enable decision makers to evaluate the trends and make the right decisions.



VERSATILITY AND STRONG POINTS

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Strada magazine is a very versatile digital magazine, distributed in the web. Although,it has all the main features to beprinted anytime and presented ina “paper” version, according tothe market or client’s demands.A perfect source to promote yourbrand, generate sales and drivetraffic to your site.

«a versatile product,ambitious, unique andsuccessful»

H Premium and vanguard prod-uct with an innovative imageand design

H Appealing and dynamic layout

H Strong position in the marketH Distinguished and popularH Good communication and

professionalismH Technically accurateH Good relationship with the

marketH Strong position in the webH Leader in the web (ranking

in the global and iberian market)

H Publishing for PC, iOS Mobileand Android



CONTENTS

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news, interviews and reportsH EconomyH New technology & developmentH New productsH Ecology and mobilityH Trade shows and eventsH Fleet managementH Logistic and cargoH People and businessesH Trucks and trailersH Telematics and equipmentH Lubricants and additivesH TyresH SafetyH Test-DriveH MultimodalityH Truck racing


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mPRODUCT EVOLUTION

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2012#100

«strada’s route…»

2007 - #34 2007 - #372003 - #0

2009 - #66 2010 - #702008 - #50


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mAWARDS

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Awarded with the prestigous“European Seal of e-Excellence 2011”, in the platinum category.This European award honours ICT and digital media companieswith an excellent track record of innovative marketing.

Nominated for the press award promoted by CEPSAin 2011, with the article “Onde isto vai parar”.

An annual award that takes placeat CeBIT, Hannover. Partner associations in 22 countriessupport this event.In 2004 this award was alsoattributed to Nokia.

An award that distinguished the best workpublished, having as topic “the roads”,presented by the press in television, radio,newspapers and magazines.


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mPORTFOLIO AND MEDIA PARTNERS

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SILBARCELONA

is member of the jury

An event organized annually withthe participation of the specializedmedia in 16 European countries.

INTERNATIONAL PARTNERS


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mOPTIONS

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e-magazinew

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.jorn

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ada.

com

Nº 9

8 - A

no 9

- 31

Julh

o 20

12 •

Dist

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ISSN

164

7–70

22

IVEC

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website

newsletter


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me-MAGAZINES

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truck

bus van


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mE-MAGAZINES SPECIAL EDITIONS

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special editions

events

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mN

º 97

- A

no 9

- 30

Jun

ho 2

012

• D

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Per

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Men

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ISSN

164

7–70

22

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- Jo

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Stra

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SPECIAL EDITION YETD 2012

YETD 2012 PortugalYETD 2012 Portugal


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EDITORIAL PLAN

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E-MAGAZINE ADVERTISING

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e-Magazine: digitalFormat: 210mmx297mmCirculation: montlyThe files must be delivered as follows:H EPS, TIF, JPG, PDF (HiRes)H 300 dpi resolutionH Colours in RGB, Pantone or CMYK

Cover210 mm x 297 mmm

Pg. 2210 mm x 297 mmm

Pg. 3210 mm x 297 mmm

Pg. 2 e 3420 mm x 297 mmm

1/2 Pg. Double420 mm x 297 mmm

1/2 Pg. Horizontal210 mm x 150 mmm

1/2 Pg. Vertical105 mm x 297 mmm

Pg. even210 mm x 297 mmm

Pg. odd210 mm x 297 mmm

Double Pg. 420 mm x 297 mmm

1/4 Pg. Vertical105 mm x 150 mmm

1/4 Pg. Horizontal210 mm x 75 mmm

Last210 mm x 297 mmm


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NEWSLETTER

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Strada’s newsletter is sent by a certified server provider.

E-mailed to more than20.000 subscribers inthe national and international market,reaching effectively thetargeted audience.


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WEBSITE ADVERTISING

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H 120 x 60H 120 x 130H 120 x 180H 120 x 250H 120 x 450H 120 x 600

H Format: banner 1000 x 90 (pixels)

Formats: banners

H 250 x 60H 250 x 130H 250 x 180H 250 x 250H 490 x 60

(pixels)

www.jornalstrada.comA dynamic portal withnews about the automo-tive and transport industry,with thousands of registered users.

news

start page


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STATISTICS

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0

20 K

40 K

60 K

Jan-14 Dec-14

Visits

0

400 K

800 K

Jan-14 Dec-14

Page views

Visits

565.650

Visitsdaily/avg1.550

Page views

9.162.201

Page viewsdaily/avg25.102

28-Dez-2014 09:54 MST


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rnalstrad

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STATISTICS

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283,805 1,786 34Alexa Traffic Rank Reputation

Global Rank

Daily Time on Site 83:44

2 ReviewsSites Linking InRank in PT

leadership in the web

Other2%Other2%

PT37%PT37%

BR21%BR21%

ES4%ES4% COM

36%COM36%

Bounce Rate 3.90%

Editor and ownership:

Ameise Editora, LdaRua da Cabreira, nº 83 R/C Dt.

3810-071 Aveiro (Portugal)

t / f (+ 351) 234 197 770m (+ 351) 913 466 142

e [email protected]

ameise884 (Ameise Editora)

Maketing department:

e [email protected]

facebook.com/stradajornal

jornal STRADA

jornal Strada


www.jo

rnalstrad

a.com

CONTACTS

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Marketing

additives h tyres h

professionalism h

h multimodality h truck

successful h premium

web h leader

equipment h lubricants

cargo h people

trailers h telematics