2021 institute event preview

Negotiation, Persuasion,and Communication

A Series of

MASTER CLASSES

Event Preview

February 1 - 5, 2021

2021 Mid-Winter

INSTITUTE

202 1 A IPLA M id -Win te r I n s t i t u te

1400 Crystal Drive, Suite 600, Arlington, VA 22202

Telephone: 703-415-0780 Fax: 703-415-0786 [email protected]

www.aipla.org

Board of Directors

2021 Mid-Winter Institute Program Planning Committee and Coordinators

Joseph R. Re President Knobbe, Martens, Olson & Bear, LLP Irvine, CA

Patrick J. Coyne President-Elect Finnegan Henderson Farabow Garrett & Dunner Washington, DC

Stephanie Bald Kelly IP Washington, DC

Michael L. Drapkin Holland & Hart Boulder, CO

Angie M. Hankins Samsung Strategy and Innovation Center Menlo Park, CA

Paul R. Kitch Greer Burns & Crain LTD Chicago, IL

Robert O. Lindefjeld Nantero, Inc. Pittsburgh, PA

Carol M. Nielsen Nielsen IP Law LLC Houston, TX

Jonathan P. Osha Osha Bergman Watanabe & Burton LLP Houston, TX

Robert L. Stoll Faegre Drinker Biddle & Reath, LLP Washington, DC

Deborah J. (Bea) Swedlow Honigman LLP Ann Arbor, MI

Phyllis Turner-Brim HP, Inc. Seattle, WA

Anthony P. Venturino Vorys, Sater Seymour and Pease LLP Washington, DC

Craig Whitney Frankfurt Kurnit Klein & Selz, PC New York, NY

Barbara A. Fiacco Immediate Past President Foley Hoag, LLP Boston, MA

Mark Guetlich Secretary Viziv Technologies, LLC Italy, TX

Brian H. Batzli First Vice President Merchant & Gould, PC Minneapolis, MN

Ann M. Mueting Second Vice President Mueting Raasch Group Minneapolis, MN

Sal Anastasi Treasurer Barley Snyder Malvern, PA

Vincent E. Garlock Executive Director AIPLA Arlington, VA

Sal Anastasi Barley Snyder Malvern, PA

Felicia Boyd Norton Rose Fulbright Minneapolis, MN

Isi Caulder Bereskin & Parr Toronto, Ontario, Canada

Brad Chin Bracewell LLP Houston, TX

Lauren Emerson Leason Ellis LLP New York, NY

Jacques Etkowicz Ratner Prestia King of Prussia, PA

Ury Fischer Lott & Fischer PL Coral Gables, FL

Kandis Gibson Foster Murphy Altman & Nickel Washington, DC

Brian Gray Brian Gray Law Toronto, Ontario, Canada

Sharon Israel Shook Hardy & Bacon Houston, TX

Jeffrey I.D. Lewis Foley Hoag New York, NY

David Long Essential Patent LLC Oak Hill, VA

Paul Kitch Greer Burns & Crain LTD Chicago, IL

Sarah Knight Talem IP Law Gainesville, FL

Jason Murata Axinn, Veltrop & Harkrider LLP San Francisco, CA

Amanda Murphy Finnegan Henderson Farabow Garrett & Dunner Washington, DC

Yelena Morozova Finnegan Henderson Farabow Garrett & Dunner London United Kingdom

Patrick J. CoyneOfficer-in-Charge Finnegan Henderson Farabow Garrett & Dunner Washington, DC

Daphne Lainson Chair Smart & BiggarOttawa, Ontario, Canada

Rae FischerWashington, DC

Ann M. MuetingMueting Raasch GroupMinneapolis, MN

Robert L. StollFaegre Drinker Biddle & ReathWashington, DC

Robert WeaverThe Brickell IP GroupDoral, FL

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Michael Piper Conley Rose PC Plano, TX

Debora Plehn-Dujowich Eckert Seamans Cherin & Mellott, LLC Philadelphia, PA

Tera Jo Stone Washington, DC

Matthew C. Wagner PDC Brands BrandsStamford, CT

Stan Weinstein Fort Washington, PA

Brian Whipps Mueting Raa sch Group Minneapolis, MN

Craig Whitney Frankfurt Kurnit Klein & Selz, PC New York, NY

mailto:[email protected]

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Whatever your role in IP and whatever your experience level, this program will give you real-world examples and tactics to communicate more efficiently - both verbally and in writing. Plus, our session and workshop on negotiating skills will help you sharpen your skills and make better deals, whether in the courtroom or the board room.

The virtual #aiplaMW21 allows the global IP community to safely share ideas and knowledge that will shape the future. Your registration includes not only the live virtual sessions, but also access to the on-demand recordings. You’ll be able to participate in all the motivating moments of the meeting regardless of where you are. Make plans to join us for this unique program that will raise the bar on your communication and negotiation skills and practice.

All times noted are Eastern Daylight Time

Connect on #aiplaMW21

Program current as of December 11, 2020

Next Level Learning - A unique program of master classes focused on effective communication.

The 2021 Virtual Mid-Winter Institute

brings together nationally recognized

communication experts and IP

leaders in a series of master classes

on negotiation, persuasion, and

communication. These online sessions

and hands-on workshops are designed

to help practitioners sharpen their skills

and develop strategies to improve

communications and their practice.









www.aipla.org

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11:30 AM – 1:00 PMA Primer for the Week

Join speakers from our distinguished Mid-Winter Institute faculty to hear about key communications problems and pitfalls that will be addressed as the week progresses. This program will walk you through the series of Master Classes that will be provided to help you improve your negotiation, persuasion, and communication skills.

Our series of expert instructors will provide a road map for your learning throughout the MWI.

Moderator: Ury Fischer, Lott & Fischer, Coral Gables, FL

Speakers: Communications: James Rae Negotiation: TBD Written Communication: Michael Stewart Putting your Best Foot Forward: Gillian Drake

6:00 to 7:00 PMOpening Night Reception! AIPLA Quiz Night

We often say it takes a village. Well, we want to take a minute and thank our community of members for coming together in these most unusual times. How much do you know about your AIPLA colleagues? We’ve developed a little quiz so we can get to know each other and learn some surprising and fun facts about each other.

Sponsored in part by: Baker Botts and Morrison Foerster

Event is open to all Mid-Winter Institute registrants.

2:00 to 3:30 PMDiversity & Inclusion

How to Talk About Race in the Workplace Presentation and Workshop

Speaker:

Professor Kimberly Norwood, Washington University in St. Louis School of Law

Session sponsored by: Harness Dickey & Pierce

90 minutes CLE

10:00 – 11:00 AMMeeting Kick Off-Keynote-Association Business Meeting

The meeting kicks off with the Association Business Meeting where the 2021 Committee on Nominations will be announced.

Keynote Speaker: Shira Perlmutter Register of Copyrights US Copyright Office Washington, DC

4:00 to 5:00 PMTitans of the IP Bar

Moderated by AIPLA Executive Director Vince Garlock, this is our second Titans of the IP Bar Program - bringing the insights of stalwarts in the IP field to share their words of wisdom.

Featured Speakers:

Donald S. Chisum, Co-Founder, Chisum Patent Academy

Louis T. Pirkey, Founding Partner, Pirkey Barber, Austin, TX

Robert A. Armitage, IP Strategy and Policy Consultant









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28:45 to 10:15 AMWomen in IP Law Committee Breakfast

Techniques for Activating High Levels of Attorney (Partners, Associates, In-House)Engagement Using Virtual Platforms

Speaker: Werten Bellamy, President, Stakeholders, Inc.

Sponsored in part by: Knobbe Martens

2:30 to 4:00 PMCommunication Session Three: ESCAPE ROOM!

Now that you’ve learned some communication skills, let’s put them to the test. Can you escape before the clock runs out?

Join us for an Escape Room Adventure, where you will work within small groups to solve puzzles and “Escape the Room” before time runs out.

No experience necessary. Just bring your sense of humor and problem solving skills.

This event is ticketed. Please be sure to include with your registration.

10:30 AM to 2:00 PMCommunication Session One

Communicating Complex Ideas Efficiently & Effectively:

Part I: 10:30 am - Noon

An interactive introduction to the foundational ideas and exercises that can help you reach any audience with a clear, engaging message. You will be challenged… and entertained!

BREAK Noon - 12:30 PM

Part II: 12:30 to 2:00 PM

We will continue working through the techniques and communication challenges put forward in Part I, offering you a chance to further internalize the techniques, and to link them to communication topics presented throughout the rest of the conference.

Speaker: James Rea Communication Coach & Consultant Experts Clearly Washington, DC

180 minutes CLE

4:30 to 6:00 PMCommittee Educational Session: Artificial Intelligence in Drug Discovery

Hosted by the Emerging Technologies, Food & Drug, Chemical Practice, and Biotechnology Committees.

AI is being increasingly applied in drug discovery, for tasks such as establishing biomarkers, re-purposing existing drugs, and validating and optimizing drug candidates. These applications in turn have important implications for IP protection, particularly with patents, trade secrets, and data protection. Developments in this area are being applied today as the world searches for a COVID-19 vaccine and suitable treatments for the global pandemic.

This panel will discuss the challenges and strategies in this space, include those related with respect to disclosure and enablement, patentable subject matter, and inventive step or non-obviousness.

Moderator: Ryan Abbott, MD, JD, MTOM, PhD (Mediator and Arbitrator, JAMS & Professor of Law and Health Sciences, University of Surrey School of Law)

Speakers: Corey Salsberg (Vice President and Global Head of IP Affairs at Novartis)

Andrew Whitehead (Assistant General Counsel, Informatics & Personalized Health Care IP at Genentech)

Stephen Johnson (Senior Director, Molecular Structure and Design, Bristol Myers Squibb)

Esther Bleicher, JD MPH (Executive Director of Regulatory Policy and Counsel at Valo Health)

90 minutes CLE

6:30 to 7:30 PMNetworking Event: Tour of Musée D’Orsay

A Virtual Tour of the Musée D’Orsay

The Musée d’Orsay is a museum in Paris, France, on the Left Bank of the Seine. It is housed in the former Gare d’Orsay, a Beaux-Arts railway station built between 1898 and 1900. The museum holds mainly French art dating from 1848 to 1914, including paintings, sculptures, furniture, and photography.

While the museum remains closed to visitors, we’ve arranged for an art expert to take you on a virtual journey to enjoy the beautiful artwork inside.










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39:00 to 10:15 AMCorporate Practice Committee Breakfast

A must attend event!

Details coming soon!

Sponsored by: Fitch Even Tabin & Flannery

6:30 to 8:00 PMNetworking Event: What’s My Line

Join us for a fun networking event using an inventor based “what’s my line” theme.

Welcome to new AIPLA Members and first-time meeting attendees

The USPTO has been developing “Trading Cards” featuring inventors. To see what inventors they’ve included so far, visit the website below.

https://www.uspto.gov/kids/cards.html

Sponsored in part: Schwegman Lundberg & Woessner and Shook Hardy & Bacon


4:30 to 6:00 PMNegotiation Training - Breakout Sessions/ Table Talks

Now it is time to put your negotiation training and expertise to the test. Join our panel of expert negotiators from Sessions I and II in instructional table talks. There is no requirement to have participated in Sessions I and II.

You will need to select one of the following sessions:

Transactional – Licensing Transactional – Take-Over/Acquisition Transactional – Licensing (In-House Only) Examiner Interview – Patent Examiner Interview – Trademark Settlement – Frand Settlement – Pharma Patent Litigation - Opening Argument Litigation – PTAB Internal Budgeting Discussions (In-House)

Each session will be based on a hypothetical scenario. Be prepared to participate!

90 minutes CLE

11:30 AM to 3:00 PMNegotiation Training: Session One

Moderator: TBD

Speaker: TBD

Session I - 11:30 to 1:00 pm EST

Conflict Theory: Psychology of Negotiation What is your style? How do you respond to conflict? What should you avoid? When should you accommodate? These questions and more will be answered!

Introduction to 7 Different Bargaining Strategies: Positional/Traditional Bargaining Learn the push and the pull of traditional bargaining and when it may be right for you and your clients

Transactional Tactics How do they do it? Let’s learn from China, Japan, Europe and the Middle East

Hardball Tactics Ready to rumble? When do you want to take it or leave it?

Break - 1:00 - 2:00 pm

Session II - 2:00 to 3:30 pm

Interest-Based Bargaining (“Getting to Yes”) Now is your chance to cooperate: learn what you need to do

Problem-Solving Are you empathetic and relational? This may be the style for you

Decision-Based Bargaining Learn how to start with no and get to yes

Hostage Negotiation We will teach you how to negotiate like your life depends on it!

180 minutes CLE

10:00 to 11:00 AMNational Inventor Hall of Fame Virtual Tour

Learn about the work this Museum is doing to support the importance of innovation.

A note from the Museum’s Executive Director: Our National Inventors Hall of Fame® (NIHF) team is working harder than ever before to secure the future of our organization in the midst of the COVID-19 pandemic.

Join us as we take a virtual tour of the Museum and learn more about the collaborative efforts between AIPLA and the NIHF.










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Global Coffee Tea and Cocktail Meet Up

Join AIPPI-US as we come together to raise a glass, or mug, for a global connect.

4:30 to 6:00 PMCommittee Educational Session: Getting and Keeping the Job: Writing Skills to Impress Your Boss

Hosted by the Mentoring, New Lawyers, and Patent Law Committees

Details coming soon.

10:00 to 11:30 AM How To Put Your Best Foot Forward

Learn from an expert on how to put your best foot forward in the virtual world

Theater Director and Acting Coach Gillian Drake will present a 90-minute master class on acting for IP Professionals.

Unlike public-speaking courses, Drake tailors her curriculum to the legal set, pushing students to think about how they come across in court and deterring them from using the bullying tactics that frequently wind up in an attorney’s playbook. “Lawyers often pick the easiest voice, which is to be louder,”

she says, when a more modulated tone can actually be more persuasive. She also makes them do things that can at first seem silly, such as silently acting out the process of getting out of bed and starting the day—an exercise meant to show them how effective body language can be without saying a word.

1:00 to 2:30 PMSEP and FRAND Licensing Developments

Get the latest updates on SEP and FRAND Licensing from experts in the field.

Moderator: Monica Barone, Qualcomm Inc., San Diego, CA

Speakers:

Erik Puknys, Finnegan Henderson Farabow Garret & Dunner, Palo Alto, CA

Sir Colin Birss, Judge of the Patents Court of England and Wales

Cordula Schumacher, Partner, Arnold Ruess, Germany

90 minutes CLE

3:00 to 4:30 PMIP During a Pandemic

Pandemic Business Agility:

Top in-house counsel discuss unique challenges presented by a pandemic particularly in relation to protecting IP and closing IP transactions, and strategies utilized to thrive in these conditions.

Moderator: Randi Karpinia, Sagacity Legal, PLLC

Panelists:

Kevin Rhodes, Chief IP Counsel, 3M, St. Paul, MN

Phyllis Turner Brim, Deputy General Counsel, HP, Seattle, WA (invited)

David Hricik, Professor, Mercer Law School, Macon, GA (invited)

90 minutes CLE

6:30 to 8:00 PMNetworking Event: POKER NIGHT!

Join us for a fun, online networking POKER NIGHT featuring registered patent practitioner and 2004 World Series of Poker Champion Greg Raymer.

Registration and poker tutorials begin at 6:30pm with play starting at 7:00pm. AIPLA prizes up for grabs, with first place receiving a complimentary 2020 AIPLA Annual Meeting registration!










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Morning YOGA and Relaxation

A must- attend event!

Details coming soon!

12:00 to 1:30 PMThe Communication Wizard

Best Practices Workshop

The Communication Wizard and Wizard’s Apprentice will discuss the “seven deadly sins” of written and oral communication, and then direct a series of vignettes to demonstrate best practices

Moderator: Stacy Lewis, Finnegan Henderson Farabow Garrett & Dunner, Washington, DC

Instructor: Tom Irving, Finnegan Henderson Farabow Garrett & Dunner, Washington, DC

90 minutes CLE

9:00 to 10:30 AMMistakes and Pitfalls in Written Communication

Brushes, Highlighters, And Felt Tip Pens: Painting A Picture With Words

Don’t miss this Master Class!

Using the imagery of brushes, highlighters, and felt tip pens as a framework for discussion, this panel will provide guidelines to minimize the challenges often associated with technical writing.

Speakers:

Ed Good, Former Writer-in-Residence at the Finnegan Firm (now semi-retired), Leesburg, VA

Michael Stewart, Fishman Stewart, Troy, MI

James Crowne, Consultant to AIPLA on Legal Affairs (retired), Bowie, MD

90 minutes CLE

3:00 to 4:00 PMEffective Written Communication

A View from the Bench

Join AIPLA President Joe Re for a conversation with US Court of Appeals for the Federal Circuit Judge Kathleen O’Malley, as they discuss the importance of written communication from the Court perspective.

Judge Kathleen O’Malley has served on the bench for over 26 years, first as a United States District Court Judge for the Northern District of Ohio, and then as a United States Circuit Judge for the United States Court of Appeals for the Federal Circuit. In addition to her judicial service, Judge O’Malley worked in private practice and served as chief counsel and chief of staff in the Ohio Attorney General’s Office. With Judge O’Malley’s broad-based experience, she will provide us with her views on effective written communication, as she responds to questions from AIPLA Joseph Re.

60 minutes CLE

6:30 to 7:30 PMClosing Networking Happy Hour

Join us for a our Closing Networking Event

We’ll gather for one last round robin networking event, so please come in, find a seat at a table, and mix and mingle as we say farewell until the next time we meet.










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Exhibitors

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Patent Seekers provide expert patent, design & trademark searching for clients worldwide. Professionally delivered and competitively priced. Offices in North America and the United Kingdom.









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AIPLA Members… Invite a Colleague to Join and Register! Recruit More

Save More! Reduction of your registration fee in increments of $50 for each Regular (in practice more than five years), or International Affiliate member you recruit and $25 for each Junior member you recruit.

There is no limit to the discount you can earn. Contact [email protected] to learn more.

Corporate In-House Counsel — Attending Your First AIPLA Meeting?

AIPLA has a special offer to encourage in-house corporate counsel to attend an AIPLA major meeting to see first-hand the outstanding CLE and networking programs we provide.

For individuals who have never attended an AIPLA stated meeting, such as an Annual, Mid-Winter or Spring Meeting, who are also corporate in-house counsel, AIPLA will waive the registration fee. There are no additional fees, unless specifically noted, to attend the networking events.

Once AIPLA has verified that this is your first major meeting and that you meet the in-house corporate counsel criteria, you will receive a registration confirmation. Our hope is that you enjoy your experience at your first AIPLA meeting and that you will join us again for future programs and become more actively involved with the work of the Association, especially through involvement with the Committees.

If you qualify for this special offer, please select the box listed as “first-time corporate in-house counsel” on the registration form.

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https://www.aipla.org/docs/default-source/meetings/2020-virtual-annual-meeting/vam20regform_08142020.pdf?sfvrsn=417f432a_2

2021 institute event preview

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