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BAY AREA AND CENTRAL CALIFORNIA CHAPTER Marketing Plan 2019

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Page 1: 2019 · 26 Meet the Manager, Reception, Crow Canyon Country Club. August. 8-9 M-204, Community Governance, Pleasanton, CA 20 Stockton Luncheon, Stockton Golf & Country Club d of Directors

B AY A R E A A N D C E N T R A LC A L I F O R N I A C H A P T E R

Marketing Plan2019

Page 2: 2019 · 26 Meet the Manager, Reception, Crow Canyon Country Club. August. 8-9 M-204, Community Governance, Pleasanton, CA 20 Stockton Luncheon, Stockton Golf & Country Club d of Directors

2 CAI BAY AREA AND CENTRAL CA CHAPTER

Why Bay Area and Central California Chapter? • CAI—Bay/Cen Chapter has the largest

geographic outreach, more than any other California Chapter.

• Billions of dollars are in demand annually for products and services for Bay Area and Central Valley common interest developments.

• Manager and Board Member attendance and participation at our events is at an all-time high. New Chapter educational forums are being created annually.

• Our quarterly magazine The Communicator reaches community association board members, managers and industry professionals in the following counties: Alameda, Calaveras, Contra Costa, Del Norte, Fresno, Humboldt, Inyo, Kings, Lake, Madera, Marin, Mariposa, Mendocino, Merced, Mono, Monterey, Napa, San Benito, San Francisco, San Joaquin, San Mateo, Santa Clara, Santa Cruz, Santa Rosa, Solano, Sonoma, Stanislaus, Trinity, Tulare and Tuolumne.

• Thousands of potential customers explore our website monthly, looking for service providers, management companies, educational forums, valuable resources and upcoming chapter events.

Chapter Mission Statement Building Bridges between Homeowner Leaders, Managers and the Businesses

and Partners that provide services to Community Associations. E D U C AT E . A D V O C AT E . N E T W O R K

CONTENTSProposed Events & Educational Calendar .................. 3

Marketing Opportunities for 2019 ............................ 4

Sponsorship Opportunities Available ....................... 5

2019 Pre-Paid Marketing Plan .................................. 6

Educational Luncheon Program Topics ..................... 7

Marketing Table ..................................................... 8

Education ............................................................. 8

Networking & Social Events .................................... 9

E-Newsletter Advertising ........................................ 11

CAI Legal Forum NorCal ........................................ 11

Sponsorship .........................................................16

B AY A R E A A N D C E N T R A LC A L I F O R N I A C H A P T E R

www.caibaycen.com

Page 3: 2019 · 26 Meet the Manager, Reception, Crow Canyon Country Club. August. 8-9 M-204, Community Governance, Pleasanton, CA 20 Stockton Luncheon, Stockton Golf & Country Club d of Directors

January 4 Board Transition Meeting & Dinner, TBD

15 Stockton Luncheon, Stockton Golf & Country Club

11 or 12 Fresno Education Forum & Mini Expo, Fresno, CA

23-26 CAI Community Association Law Seminar, NewOrleans, LA

February 1 South Bay Luncheon, Santa Clara Marriott

19 Stockton Luncheon, Stockton Golf & Country Club

21 Board of Directors Meeting, San Ramon15 San Francisco Luncheon, Marines Memorial Club

March1 East Bay Education Forum Luncheon, Pleasanton

Marriott15 M-202, Assn. Communications, Pleasanton, CA19 Stockton Luncheon, Stockton Golf & Country

Club 22 North Bay Education Forum Day & Mini-Expo,

Doubletree Rohnert Park 28 Board of Directors Meeting, San Ramon29 Ladies Tea, Networking/Social, Casa Real, Ruby

Hill Winery, Pleasanton

April8-9 California Legislative Action Committee -

Legislative Days at the Capitol, Hyatt Regency Sacramento

16 Stockton Luncheon, Stockton Golf & Country Club

25 Board of Directors Meeting, San Ramon26 San Francisco Luncheon, Marines Memorial Club27 Modesto Mini-Expo, Doubletree Hotel Modesto

May3 South Bay Luncheon, Santa Clara Marriott

10 CA Law Course, Pleasanton Marriott 15-18 CAI’s Annual Conference and Exposition,

Orlando, Florida, Rosen Shingle Creek21 Stockton Luncheon & Mini Trade Show, Stockton

Golf & Country Club23 Board of Directors Meeting, San Ramon

June7 East Bay Luncheon, Pleasanton Marriott

14 23nd Annual Golf Classic, Hiddenbrooke Golf Club18 Stockton Luncheon, Stockton Golf & Country

Club21 Board of Directors Meeting, Conference Call

24-25 Board of Directors Strategic Planning, TBD

2019 MARKETING OPPORTUNITIES 3

2019Proposed Events & Educational Calendar

July16 Stockton Luncheon, Stockton Golf & Country

Club 25 Board of Directors Meeting, San Ramon26 Meet the Manager, Reception, Crow Canyon

Country Club

August8-9 M-204, Community Governance, Pleasanton, CA20 Stockton Luncheon, Stockton Golf & Country

Club22 Board of Directors Meeting, San Ramon16 San Francisco Luncheon, Marines Memorial Club29 Texas Hold ‘em Tournament, Palm Event Center,

Pleasanton

September6 CMCA Study Session, Pleasanton Marriott

11-13 CAI Legal Forum: NorCAL Oakland Marriott12-15 Large Scale Manager Workshop, Denver, CO

17 Stockton Luncheon, Stockton Golf & Country Club

26 Board of Directors Meeting, San Ramon 29- Oct 7 CAI CEO Retreat, Boca Raton Resort Waldorf

Astoria, Boca Raton, FL

October4 Silicon Coast Education Day & Mini-Expo, TBD

25 South Bay Luncheon, Santa Clara Marriott

15 Stockton Luncheon, Stockton Golf & Country Club

17 CLAC Annual Planning Meeting, TBD25 Board of Directors Meeting, San Ramon

November14 Annual Meeting, San Ramon14 Board of Directors Meeting, San Ramon 15 East Bay Luncheon, Pleasanton Marriott19 Stockton Luncheon, Stockton Golf & Country

Club

December6 Annual Awards & Holiday Party, TBD, San

Francisco

New programs are being developed that may not be reflected on this calendar. Please contact the chapter office to be sure you are not missing out on an event or program, (925) 355-1980 or go to the website at www.caibaycen.com and review the events calendar.

All dates and programs are subject to change - Updated as of 7/9/2018

Chapter Mission Statement Building Bridges between Homeowner Leaders, Managers and the Businesses

and Partners that provide services to Community Associations. E D U C AT E . A D V O C AT E . N E T W O R K

Page 4: 2019 · 26 Meet the Manager, Reception, Crow Canyon Country Club. August. 8-9 M-204, Community Governance, Pleasanton, CA 20 Stockton Luncheon, Stockton Golf & Country Club d of Directors

4 CAI BAY AREA AND CENTRAL CA CHAPTER

CAI—Bay/Central Chapter offers many outstanding education forums and events that bring our Community Leaders, Homeowners, Managers and Business Professionals together for networking and education opportunities.

Your support as a sponsor helps to make our events and publications possible. You have an opportunity to showcase your business and professional services at our programs and events that are designed to meet those who make decisions on behalf of the common interest communities they serve.

Choose to sponsor education forums and events based on budgetary needs, availability or program location and content.

Each Sustaining Sponsor will have their company logo on a “Pop-Up Display”at every CAI Bay Area and Central California Program. In order to qualify, we need your payment no later than January 31, 2019.

2019Marketing Opportunities for

Platinum Sponsors receive spotlight in new Marketing Video played before every event. Videographer comes to you for short spotlight on you and your company! New video footage quarterly. Don’t miss out on this amazing opportunity! Become a PLATINUM Sponsor today!

Platinum Sponsors

B AY A R E A A N D C E N T R A LC A L I F O R N I A C H A P T E R

Page 5: 2019 · 26 Meet the Manager, Reception, Crow Canyon Country Club. August. 8-9 M-204, Community Governance, Pleasanton, CA 20 Stockton Luncheon, Stockton Golf & Country Club d of Directors

2019 MARKETING OPPORTUNITIES 5

Education Forums

East Bay 70-110 Attendees40-60% Managers/Homeowner Leaders(Board Members)

South Bay 50-90 Attendees40-60% Managers/Homeowner Leaders

Stockton 50-100 Attendees60-70% Managers/Homeowner Leaders

San Francisco Lunch Program 100-150 Attendees50-60% Managers/Homeowner Leaders

Mini-Expo Trade Shows

Stockton 10 -15 Exhibitors 100-120 registrants60-70% Managers/Homeowner Leaders

North Bay 10-12 Exhibitors50-70 registrants60-70% Managers/Homeowner Leaders

Silicon Coast 10-12 Exhibitors40-70 Attendees50-60% Managers/Homeowner Leaders

Fresno 10-12 Exhibitors40-70 Attendees50-60% Managers/Homeowner Leaders

Modesto 10-12 Exhibitors40-70 Attendees50-60% Managers/Homeowner Leaders

California Law Course All Day Program 40-70 Attendees80-90% Managers/Homeowner Leaders

Networking & Social Events

Ladies Tea 300-450 Attendees50% Managers/Homeowner Leaders

Golf Classic 120-140 Golfers50% Managers/Homeowner Leaders

Meet The Manager 100-125 Attendees50% ManagersMid Day Program

Texas Hold ‘em Tournament 110-170 Attendees50% Managers and Homeowner LeadersEvening Program

Holiday Awards Gala Evening Program 180-240 Attendees50% Managers/Homeowner Leaders

Communication Chapter Magazine: The Communicator—(produced quarterly) Annual Directory eNewsletter—The Pulse (monthly)

Legislation CLAC California Legislative Action Council

CAI Legal Forum: NorCAL September 11-13, 2019 2 Day Event—AFTERPARTY for CLAC Oakland Marriott

60-80 10x10 Exhibits and15-20 Table Top ExhibitsExhibits Assigned First Come, First Served250-350 AttendeesStatewide event—specifically for Northern CAManagers and Homeowner Leaders

SPONSORSHIP OPPORTUNITIES AVAILABLE

Page 6: 2019 · 26 Meet the Manager, Reception, Crow Canyon Country Club. August. 8-9 M-204, Community Governance, Pleasanton, CA 20 Stockton Luncheon, Stockton Golf & Country Club d of Directors

Chapter Sustaining Sponsor Enjoy the return on your investment all year long. By becoming a Sustaining Sponsor, you will obtain recognition at EVERY chapter event, in EVERY issue of The Communicator magazine and on the Chapter website. Discounts and Sustaining Sponsor level is dependant upon the sponsor opportunities you choose. New this year—Your advertising dollars spent* in The Communicator and Chapter Member Directory count towards establishing your Sponsorship Level.

1. Choose a Sustaining Sponsor Level

2. Platinum, Gold, Silver or Bronze

3. Pay by JANUARY 31, 2019

4. TAKE A DISCOUNT!*Not applicable on advertising

NOTE: The Chapter is not responsible for your schedule. We will try to remind you of your purchases, but it is not our responsibility.

Thank you for your continued support!Without the support of our valued sponsors, quality education and networking events would not be possible.

Platinum Sponsors receive spotlight in new Marketing Video played before every event. Videographer comes to you for short spotlight on you and your company! New video footage quarterly. Don’t miss out on this amazing opportunity! Become a PLATINUM Sponsor today!

Platinum Sponsors

Sponsor Total Level Spent Discount

Platinum $10,000+ 10%

Gold $6,000 7.5%

Silver $4,000 5.0%

Bronze $2,000 0.0%

NOTE: • Deadline for qualifying for the discount

is January 2, 2019. The Marketing Plan must be paid in full by January 31.

• CAI Legal Forum NorCal Exhibits& Sponosrships (2019) are notdiscountable.

2019 PRE-PAID MARKETING PLAN

6 CAI BAY AREA AND CENTRAL CA CHAPTER

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Silicon Coast (Mini Expo 3)Sub-Committee Chair: Alex NolandOctober 4

• Common Davis Stirling Pitfalls• Rule Adoption / Enforcement• Ownership Vs. Maintenance

North Bay (Mini Expo 3)Sub-Committee Chair: Robert GonzalezMarch 22

• Rule & Enforcement• Bank Loans / Special Assessment• Urban Forest Management

Modesto (Mini Expo 3)Sub-Committee Chairs: Amy Tinetti, Andrea O’TooleApril 27

• Urban Forest Management• Rule Enforcement• Protected Uses

EDUCATIONAL LUNCHEON PROGRAM TOPICS

StocktonJanuary 15 Law & Court Cases – Deon SteinFebruary 19 1 Hour Board MeetingMarch 19 CLAC – Louie Brown &April 16 HomelessMay 21 Expo CERT – Disaster

Preparedness June 18 Communication – Greg SmithJuly 16 Bank Loans /

Special Assessments / ReservesAugust 20 Social MediaSeptember 17 Urban ForestOctober 15 Horror StoriesNovember 19 Rule Adoption and Enforcement

East Bay (3)Sub-Committee Chairs: Lisa Esposito, Laura Ravazza

• Bad Boards / Personalities (June 7)• Embezzlement (Mar 1)• Legal Update (Nov 15)

South Bay (3)Sub-Committee Chairs: Charlotte Allen, Laura Ravazza• Urban Forest Management (Feb 1)• Social Media (May 3)• Horror Stories (Oct 25)

San Francisco (3)Sub-Committee Chair: Sara Brown• Protected Uses (Feb 15)• MID/HIGH Plumbing (April 26)• Earthquake Insurance (Aug 16)

Fresno (Mini Expo 3)Sub-Committee Chairs: Melina Treantos, Nathan McGuire, Doreen Tejeda January 11 or 12, 2019

• Social Media• Construction Defects• CC&R Overview

2019 MARKETING OPPORTUNITIES 7

Page 8: 2019 · 26 Meet the Manager, Reception, Crow Canyon Country Club. August. 8-9 M-204, Community Governance, Pleasanton, CA 20 Stockton Luncheon, Stockton Golf & Country Club d of Directors

CMCA Challenge (Study Session & Exam)Includes event signage, ability to provide a SWAG BAG item to the attendees, webpage and logo recognition on the electronic invitation, recognition during the course, and listing in The Communicator magazine. Manager only class. Anticipate 40-60 attendees.

Education Sponsor ....................................$300(10 Available)

Lanyard Sponsor .........................................$200• Sponsor provides logo lanyards for attendees.• Minimum 60 lanyards needed

California CID Law Course(Continued Education Credit Given For Recertification, Required Course)Includes event signage, webpage and logo recognition on the electronic invitation, recognition during the course, and listing in The Communicator magazine. Early Bird pricing available.

Platinum Sponsor ....................................$1,000

Gold Sponsor ...............................................$750

Silver Sponsor .............................................$500

Bronze Sponsor ...........................................$250

Course Materials ........................................$500

Lanyard Sponsor .........................................$200• Sponsor provides logo lanyards for attendees.

Minimum 150 lanyards needed

EDUCATIONMARKETING TABLE

Luncheon Program Sponsor Includes event signage and projected logo loop when possible, web and electronic invitation recognition, introduction of company representative at event, 6 ft. table display space, one lunch for company representative.

member / non-memberEast Bay ............................................$700 / $800

South Bay ..........................................$600 / $700

SF ........................................................$800 / $900

Stockton ............................................$350 / $400

Stockton Mini Expo ........................$500 / $600

North Bay ..........................................$400 / $500

Silicon Coast .....................................$400/ $500

Modesto .............................................$400 / $500

Fresno ..................................................$400/ $500

Luncheon Registration Sponsor Includes event signage and projected logo loop when possible, web and electronic invitation recognition, introduction of company representative at event, Registration for 5 to 10 people. *Does not include sponsor exhibit table. Non-member pricing additional.

East Bay, South Bay Table for 5....................................................$500 Table for 10...............................................$1,000

San Francisco Table for 5....................................................$600 Table for 10...............................................$1,200

Stockton Mini Trade Show Table for 5....................................................$400Table for 10..................................................$800

Stockton (regular)Table for 5....................................................$300Table for 10..................................................$600

North Bay, Silicon Coast, Fresno and Modesto

Table for 5....................................................$300Table for 10..................................................$600

8 CAI BAY AREA AND CENTRAL CA CHAPTER

Page 9: 2019 · 26 Meet the Manager, Reception, Crow Canyon Country Club. August. 8-9 M-204, Community Governance, Pleasanton, CA 20 Stockton Luncheon, Stockton Golf & Country Club d of Directors

Ladies Tea Includes event, website and invitation signage, recognition at the event, listing in event program and listing in The Communicator magazine.

Speaker Sponsor .......................................$500(5 Available)

Food Sponsor ..............................................$450(5 Available)

Invitation Sponsor .....................................$500(5 Available)• Includes logo on invitation

Celebrity Style Entrance Sponsor ........$500 (5 Available)

• Includes one (1) attendee ticket, logo on step-and-repeat, red carpet entrance

Photography Sponsor (1 Available) ..........$750• Includes one (1) attendee ticket, photographer

for one (1) hour, company logo on images forFacebook/website/etc., works with CelebrityStyle Entrance.

DJ Sponsor ..................................................$500(2 Available)

Parking Sponsor ........................................$400(1 Available)• Includes one (1) attendee ticket

Centerpiece Sponsor ($1000 Buyout) ......$500(5 Available)

Wine Glass Sponsor ...............................$1,500(1 Available)

Favor Sponsor ($1000 Buyout) ...................$400(5 Available)

Lanyard Sponsor ........................................$300• Sponsor provides logo lanyards for attendees.• Lanyards must be approved by the committee

prior to purchase.• Minimum 300 lanyards needed

Tea Pot Sponsor ($1000 Buyout) ...............$300 (5 Available)

Table Sponsor — Reserved Table of 10 ......$800

NETWORKING & SOCIAL EVENTS

Meet the Managers A “speed dating” type mid-day event with managers and business partners. (10am-3pm) Includes event, website and invitation signage, recognition at the event, listing in event program and listing in The Communicator magazine. New this year! Each business segment will be limited to two representatives. Example: two construction defect attorneys, two general council attorneys, two construction companies, etc. First come first serve.

Reception Sponsor .................................$2,500(2 Available)• Includes appointments and registration for 2

Cocktail Sponsor ....................................$1,750(2 Available)• Includes appointments and registration for 2

Refreshment Break Sponsor ...............$1,500(2 Available) • Includes appointments and registration for 2

Business Partner Host............................$1,000• Includes appointments and registration for 2• Limit of 15

Lanyard Sponsor .........................................$300 • Sponsor provides logo lanyards for attendees.• Minimum 100 lanyards needed does not include

appointments.

NETWORKING & SOCIAL EVENTS

2019 MARKETING OPPORTUNITIES 9

Page 10: 2019 · 26 Meet the Manager, Reception, Crow Canyon Country Club. August. 8-9 M-204, Community Governance, Pleasanton, CA 20 Stockton Luncheon, Stockton Golf & Country Club d of Directors

Putting Contest ..........................................$450 • Includes 1 brunch ticket, sponsor can man the

contestSwag Bag Sponsor! ..................................$200

• Provides 144 bags for golfersTowel Sponsor ............................................$200

• Provides 144 towels for the golfersSwag Bag — Company Logo items .........$75

• Provide your own company logo items to beplaced into each golfers SWAG Bag

HOLE SPONSORSHIPS

Hole In One ...............................................$1,500• Includes prize, two registrations, lunch and

dinner• Sponsor contact at hole, company name on tee

signagePar Three ......................................................$850

• Includes two registrations, lunch & dinner• Sponsor contact at hole, company name on tee

signage Turn Sponsor ............................................$1,250

• Set up near clubhouse for amazing visibility!• Includes two registrations, lunch and dinner.• Sponsor contact at hole, company name on tee

sign. Tee Sponsor ..................................................$750

• Includes two registrations, lunch and dinner• Sponsor contact at hole, company name on tee

sign.

NETWORKING & SOCIAL EVENTS

10 CAI BAY AREA AND CENTRAL CA CHAPTER

23rd Annual Golf ClassicIncludes event, website and invitation signage, recognition at the awards presentation, and listing in The Communicator magazine.

Dinner .........................................................$1,500• Includes table at dinner and 2 dinner tickets

Brunch ...........................................................$500• Includes 2 brunch tickets

Driving Range Sponsor ............................$350 • Includes two brunch tickets, prominent signage

on driving rangeDinner Centerpiece Sponsor ..................$250

(2 Available) • Company name and logo on 8 centerpieces

(sponsor provides), 1 dinner ticketDinner Drink Ticket Sponsorship ..........$300

(5 Available) • Company logo on drink tickets (each attendee

gets one), shared spons. $1,250 buyout Rescue Cart Sponsor (2 Available) ...........$300

• Golf cart for “Bathroom Breaks” company logoon cart, 1 brunch ticket

Drink Cart *Limit of 2 ...............................$1,500• Includes two registrations, Lunch & Dinner.

Sponsor supplies their own beveragesWater Sponsor ............................................$250

• Sponsor provides water bottles, may havecompany logo on them

Trophy Sponsor ..........................................$500 Golf Cart Sponsor .....................................$300

(5 Available)• 2 brunch tickets, company logo on each golf cart

(with other sponsors. Buyout $1500)Green Sponsor ...........................................$200

• Signage on greenEye Opener Bar ..........................................$700

• Company purchases own adult beveragesPhotography Sponsor ...........................$1,500

• Includes brunch and dinner for 1 attendee,photos of foursomes, sponsor contact table

Cigar Bar ......................................................$300• Company purchases cigars

Flag Sponsor ............................................$1,000 • Company provides flags for the golf course to

place on each green

NETWORKING & SOCIAL EVENTS

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2019 MARKETING OPPORTUNITIES 11

NETWORKING & SOCIAL EVENTS

Texas Hold’Em Tournament (CLAC Fundraiser Event) Includes event, website and invitation signage, recognition during the awards presentation, and listing in The Communicator magazine.

Dinner Sponsor ........................................$1,000• Includes 4 tickets

Snack Bar Sponsor (2 Available) ..............$450• Includes one registration, table and signage• Sponsor provides (approved) snack items

Coffee Bar Sponsor (1 Available) .............$350• Includes one registration, logo on bar

DJ Sponsor (3 Available) .............................$500• Company name mentioned by DJ, signage at

eventGraffiti Photo Wall Sponsor ................$1,250

(1 Available) • Includes one registration, logo on images

Stake a Poker Table ...............................$1,300• Sponsorship includes 10 tickets, a reserved

poker table, andStake a Blackjack Table (2 Available) ......$750

• Sponsorship includes 5 tickets, a reservedblackjack table, and

Casino/Playing Card Sponsor ............$1,500 (1 Available)• Includes exclusive custom playing cards with

your logoBeverage Sponsor (5 Available) ................$500

• $2250 Buy Out• Includes 1 ticket

Centerpiece Sponsor (1 Available) ...........$500• Logo on committee made centerpieces at dinner

Grand Prize Sponsor (1 Available) ...........$500• Includes 1 ticket

Second Prize Sponsor ..............................$250Invitation Sponsor .....................................$500

• Includes 1 ticketPhotographer ..............................................$800

• Company logo on images from event that getposted to social media accounts

Lounge Sponsor .........................................$600• Company logo in Lounge area for attendees to

use before/during eventFavor Sponsor (4 Available) ........................$400

• Company logo on favors for attendees

10 CAI BAY AREA AND CENTRAL CA CHAPTER

NETWORKING & SOCIAL EVENTS

Annual Holiday Awards and Holiday Party(Black Tie Optional) Includes event, website and invitation signage, recognition during the awards presentation, and listing in The Communicator magazine. Early Bird Pricing Available

Photo Booth Sponsor ............................$1,500• Custom logo on Photos

Photographer Sponsor ...........................$1000• Company logo on photos

Gold Sponsor ..............................................$750• Includes 2 tickets

DJ Sponsor ..................................................$500Award Sponsor ...........................................$750Invitation ......................................................$500

(5 Available)Centerpieces ...............................................$500

(4 Available)Cocktail Napkin Sponsor ........................$500

• Sponsor provides cocktail napkins for bars atevent

Table Sponsor ..........................................$1,500• Reserved table of 10

PCAM & Presidents Reception Sponsor ................................$1,000

(2 Available)• Includes 2 tickets to the Reception• Invitation only to PCAM Designees, Past

Chapter Presidents and Current Board ofDirectors

• Precedes the Annual Holiday Awards & HolidayParty (admission separate)

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Kicking it with CLACSponsorship names subject to change based on theme

Bling Bling (4 available).............................$2,250• Includes 5 entry tickets, 25 drink tickets VIP

table near DJ, company name on signage andinvite, shout out from the DJ, company name onphotos from the photo booth

Crib (4 available) ..........................................$2,000• Includes 5 entry Tickets, 20 drink tickets,

company name on signage and inviteAll That (4 available) ...................................$1,500

• Includes 5 entry tickets, 15 drink tickets,company name on step and repeat, signage andinvite

So Fly (4 available) ......................................$1,000• Includes 5 entry tickets, 10 drink tickets,

company name on signage and inviteBoo Ya (8 available) ........................................$500

• Includes 3 entry tickets, 3 drink tickets,company name on signage and invite

Chill Out (10 available) ................................$250• Includes 2 entry tickets, 2 drink tickets,

company name on signage and invite

CAI LEGAL FORUM NORCAL

12 CAI BAY AREA AND CENTRAL CA CHAPTER

E-Newsletter AdvertisingAdvertise in the monthly Chapter e-newsletter, The Pulse, 12 issues a year.

E-newsletter ................................. per issue $100• Includes logo with website link in issue on

sidebar.

Your Logo Here!

ADVERTISING

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2019 MARKETING OPPORTUNITIES 13

CAI LEGAL FORUM NORCAL

10’ X 10’ Booth Package Fees

Premium Booth Location Member / Non-Member ..............$1,795 / $2,395

Standard Booth LocationMember / Non-Member ..............$1,595 / $2,195• Booth measuring 10’ x 10’ with 3’ side rails and

drape; standard identification sign with companynames and booth number; one six-foot tablewith two chairs; waste basket

• Two exhibitor registrations, including access tobuffet lunch, education sessions and exhibit hall

• Two tickets to the After Party• Exhibitor Listing with firm name, website and

booth number on event app

Table Top BoothMember / Non-Member ..............$1,195 / $1,595• One 6 ft. draped table, one chair, one

wastebasket, standard identification sign withcompany names and booth number

• One exhibitor badge• All decor/ literature must fit on tabletop space

only and cannot expand into aisles, floor or pipeand drape areas.

Sponsor ItemsConference Bag Sponsorship ..............$1,250

(2 Available)• Company name/ logo on conference bag• Distribution of company promotional piece in

bag if desired (CAI Bay Cen Chapter Approved)Featured Sponsor icon on event app menuscreen (logo will link to exhibitor listing)

• Complimentary enhanced listing on the eventapp’s exhibitor page*

• Logo recognition on signage at event• Logo recognition in The Communicator and

The Voice Magazines, promotional mailings andevent app

• Six tickets to for company representatives toAfter Party

• Logos as link to sponsor website in emailpromotions and on the CAI Bay Area & CANorth Chapter Websites

12 CAI BAY AREA AND CENTRAL CA CHAPTER

CAI LEGAL FORUM NORCAL

Conference Lanyard Sponsorship ......$2,000 (1 Available)• Company name/ logo on lanyards• Featured Sponsor icon on event app menu

screen (logo will link to exhibitor listing)• Complimentary enhanced listing on the event

app’s exhibitor page*• Logo recognition on signage at event• Logo recognition in The Communicator and The

Voice Magazines, promotional mailings andevent app

• Four tickets to for company representatives toAfter Party

• Logos as link to sponsor website in emailpromotions and on the CAI Bay Area & CANorth Chapter Websites

Event Photographer Sponsor ..............$ 2,500(1 Available)• Company name/logo on photograph’s vest,

visible for both days of the conference• Business card with photo gallery link and

sponsored by company name/logo• Post event, logo branding on photos loaded top

photo gallery for attendees to view• Complimentary enhanced listing on the event

app’s exhibitor page*• Logo recognition on signage at event• Three tickets to for company representatives to

After Party• Logos as link to sponsor website in email

promotions and on the CAI Bay Area & CANorth Chapter Websites

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2019 MARKETING OPPORTUNITIES 15

Name Badge Sponsor .............................$2,500(1 Available)• Company logo printed on attendee badge• Complimentary enhanced listing on the event

app’s exhibitor page• Three tickets to for company representatives to

After Party• Link to sponsor website in email promotions

and on the CAI Bay Area & CA North ChapterWebsites

Registration Sponsor .............................$1,500(1 Available)• Complimentary name/ logo on electronic

confirmation received by all attendees• Signage at the registration desk• Complimentary enhanced listing on the event

app’s exhibitor page• Three tickets to for company representatives to

After Party• Link to sponsor website in email promotions

and on the CAI Bay Area & CA North ChapterWebsites

Luncheon Sponsor ...................................$1,500(4 Available)• Luncheon table sign featuring company name/

logo• Complimentary enhanced listing on the event

app’s exhibitor page• Two tickets to for company representatives to

After Party• Link to sponsor website in email promotions

and on the CAI Bay Area & CA North ChapterWebsites

Education Session Sponsor .....................$750 (Unlimited)

• Logo, website and 50 word company bio onsession materials

• A six- foot draped table for the display ofmarketing materials outside session room

• Two tickets to for company representatives toAfter Party

• Link to sponsor website in email promotionsand on the CAI Bay Area & CA North ChapterWebsites

CAI LEGAL FORUM NORCAL

14 CAI BAY AREA AND CENTRAL CA CHAPTER

Mobile App Sponsor ...............................$2,500(1 Available)• Banner ad as link to sponsor website in event

app• Two push notification seach day to drive

attendees to your booth• Featured Sponsor icon on event app menu

screen (logo willl ink to exhibitor listing)• Complimentary enhanced listing on the event

app’s exhibitor page*• Logo recognition on signage at event• Three tickets to for company representatives to

After Party• Link to sponsor website in email promotions

and on the CAI Bay Area & CA North ChapterWebsites

Exhibit Hall Wi-Fi Sponsor ....................$3,000 (1 Available)• Company name on WiFi link and booth number

as part of the code• Complimentary enhanced listing on theevent

app’s exhibitor page• Three tickets to for company representatives to

After Party• Link to sponsor website in email promotions

and on the CAI Bay Area & CA North ChapterWebsites

General Session Sponsor ......................$2,500(1 Available)• Logo, website and 100 word company bio on

session materials• A six- foot draped table for the display of

marketing materials outside session room• Complimentary enhanced listing on the event

app’s exhibitor page• Three tickets to for company representatives to

After Party• Link to sponsor website in email promotions

and on the CAI Bay Area & CA North ChapterWebsites

CAI LEGAL FORUM NORCAL

Page 15: 2019 · 26 Meet the Manager, Reception, Crow Canyon Country Club. August. 8-9 M-204, Community Governance, Pleasanton, CA 20 Stockton Luncheon, Stockton Golf & Country Club d of Directors

2019 MARKETING OPPORTUNITIES 15

Continental Breakfast Sponsor ...........$1,000(2 Available)• Breakfast table sign featuring company name/

logo• Meet attendees in the break fast area• Two tickets to for company representatives to

After Party• Link to sponsor website in email promotions

and on the CAI Bay Area & CA North ChapterWebsites

Coffee Break Sponsor ...............................$750(2 Available)• Sign featuring company name/ logo near

coffee/ refreshments for breaks• Meet attendees at the coffee station area• Two tickets to for company representatives to

After Party• Link to sponsor website in email promotions

and on the CAI Bay Area & CA North ChapterWebsites

PLEASE NOTE: This is a combined event between the CAI Bay/Central and CA North chapters.

Items above are being offered in both Marketing Plans. Item availability based on one event.

If you purchase items from both chapters marketing plans, please only choose one chapter to select items for this event.

CAI LEGAL FORUM NORCAL

14 CAI BAY AREA AND CENTRAL CA CHAPTER

Page 16: 2019 · 26 Meet the Manager, Reception, Crow Canyon Country Club. August. 8-9 M-204, Community Governance, Pleasanton, CA 20 Stockton Luncheon, Stockton Golf & Country Club d of Directors

MARKETING TABLE

Luncheon Program Sponsor mem. / non-mem.

East Bay .......................................$700 / $800 ____________

South Bay ......................................$600 / $700 ____________

San Francisco ................................$800 / $900 ____________

Stockton ........................................$350 / $400 ____________

Stockton Mini Expo .......................$500 / $600 ____________

North Bay ......................................$400 / $500 ____________

Silicon Coast .................................$400 / $500 ____________

Modesto ........................................$400 / $500 ____________

Fresno .............................................$400/ $500 ____________

Luncheon Registration Sponsor

East Bay, South Bay

Table for 5 ........................................... $500 ____________

Table for 10 ...................................... $1,000 ____________

San Francisco

Table for 5 ........................................... $600 ____________

Table for 10 ...................................... $1,200 ____________

Stockton Mini Trade Show

Table for 5 ........................................... $400 ____________

Table for 10 ......................................... $800 ____________

Stockton (regular)

Table for 5 ........................................... $300 ____________

Table for 10 ......................................... $600 ____________

North Bay, Silicon Coast, Fresno and Modesto

Table for 5 ........................................... $300 ____________

Table for 10 ......................................... $600 ____________

EDUCATION

CMCA Challenge

Education Sponsor .................................... $300 ____________

Lanyard Sponsor ........................................ $200 ____________

California CID Law Course

Platinum Sponsor ................................... $1,000 ____________

Gold Sponsor ............................................. $750 ____________

Silver Sponsor ........................................... $500 ____________

Bronze Sponsor ......................................... $250 ____________

Course Materials ....................................... $500 ____________

Lanyard Sponsor ........................................ $200 ____________

Ladies Tea Speaker Sponsor ...................................... $500 ____________

Food Sponsor ............................................ $450 ____________

Invitation Sponsor ..................................... $500 ____________

Celebrity Style Entrance Sponsor ............ $500 ____________

Photography Sponsor ............................... $750 ____________

DJ Sponsor ............................................... $500 ____________

Parking Sponsor ....................................... $400 ____________

Centerpiece Sponsor ($1000 Buyout ....... $400 ____________

Wine Glass Sponsor .............................. $1,500 ____________

Favor Sponsor ($1000 Buyout) ................. $400 ____________

Lanyard Sponsor ....................................... $300 ____________

Tea Pot Sponsor ($1000 Buyout) .............. $300 ____________

Table Sponsor — Reserved Table of 10 .... $800 ____________

NETWORKING & SOCIAL EVENTS

Meet the Managers Reception Sponsor ................................ $2,500 ____________

Cocktail Sponsor ................................... $1,750 ____________

Refreshment Break Sponsor .................. $1,500 ____________

Business Partner Host ............................ $1,000 ____________

Lanyard Sponsor ........................................ $300 ____________

23rd Annual Golf ClassicDinner .................................................... $1,500 ____________

Brunch ...................................................... $500 ____________

Driving Range Sponsor ............................. $350 ____________

Dinner Centerpiece Sponsor .................... $250 ____________

Dinner Drink Ticket Sponsorship .............. $300 ____________

Rescue Cart Sponsor ............................... $300 ____________

Drink Cart *Limit of 2 ............................ $1,500 ____________

Water Sponsor .......................................... $250 ____________

Trophy Sponsor ......................................... $500 ____________

Golf Cart Sponsor .................................... $300 ____________

Green Sponsor .......................................... $200 ____________

Eye Opener Bar ........................................ $700 ____________

Photography Sponsor ............................ $1,500 ____________

Cigar Bar .................................................. $300 ____________

Flag Sponsor .......................................... $1,000 ____________

Putting Contest ........................................ $450 ____________

Swag Bag Sponsor! .................................. $200 ____________

Towel Sponsor .......................................... $200 ____________

Swag Bag — Company Logo items ............ $75 ____________

16 CAI BAY AREA AND CENTRAL CA CHAPTER

SPONSORSHIP

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Page 17: 2019 · 26 Meet the Manager, Reception, Crow Canyon Country Club. August. 8-9 M-204, Community Governance, Pleasanton, CA 20 Stockton Luncheon, Stockton Golf & Country Club d of Directors

23rd Annual Golf Classic

Hole Sponsorships Hole In One ............................................ $1,500 ____________

Par Three .................................................. $850 ____________

Turn Sponsor .......................................... $1,250 ____________

Tee Sponsor ............................................... $750 ____________

Texas Hold’Em Tournament

(CLAC Fundraiser Event)

Dinner Sponsor ....................................... $1,000 ____________

Snack Bar Sponsor ................................... $450 ____________

Coffee Bar Sponsor .................................. $350 ____________

DJ Sponsor ............................................... $500 ____________

Graffiti Photo Wall Sponsor ................... $1,250 ____________

Stake a Poker Table ............................... $1,300 ____________

Stake a Blackjack Table ............................ $750 ____________

Casino/Playing Card Sponsor ............... $1,500 ____________

Beverage Sponsor .................................... $500 ____________

Centerpiece Sponsor ................................ $500 ____________

Grand Prize Sponsor ................................. $500 ____________

Second Prize Sponsor ............................... $250 ____________

Invitation Sponsor ..................................... $500 ____________

Annual Holiday Awards and Holiday Party Photo Booth Sponsor ............................ $1,500 ____________

Photographer Sponsor ............................ $1000 ____________

Gold Sponsor ............................................ $750 ____________

DJ Sponsor ............................................... $500 ____________

Award Sponsor ......................................... $750 ____________

Invitation ................................................... $500 ____________

Centerpieces ............................................ $500 ____________

Cocktail Napkin Sponsor .......................... $500 ____________

Table Sponsor ........................................ $1,500 ____________

PCAM & Presidents Reception Sponsor .$1,000 ____________

E-NEWSLETTER

E-Newsletter AdvertisingE-newsletter (January) ...............per issue $100 ____________

E-newsletter (February) ..............per issue $100 ____________

E-newsletter (March) ..................per issue $100 ____________

E-newsletter (April) ....................per issue $100 ____________

E-newsletter (May) .....................per issue $100 ____________

E-newsletter (June) ....................per issue $100 ____________

E-newsletter (July) .....................per issue $100 ____________

E-newsletter (August) ................per issue $100 ____________

E-newsletter (September) ..........per issue $100 ____________

E-newsletter (October) ...............per issue $100 ____________

E-newsletter (November) ...........per issue $100 ____________

E-newsletter (December.............per issue $100 ____________

CAI LEGAL FORUM NORCAL

10’ X 10’ Booth Package Fees mem. / non-mem.

Premium Booth Location .........$1,795 / $2,395 ____________

Standard Booth Location .........$1,595 / $2,195 ____________

Table Top Booth .......................$1,195 / $1,595 ____________

Sponsor ItemsConference Bag Sponsorship ................. $1,250 ____________

Conference Lanyard Sponsorship ........... $2,000 ____________

Event Photographer Sponsor .................. $2,500 ____________

Mobile App Sponsor ............................... $1,500 ____________

Exhibit Hall Wi-Fi Sponsor ...................... $3,000 ____________

General Session Sponsor ....................... $2,500 ____________

Name Badge Sponsor............................. $2,500 ____________

Registration Sponsor .............................. $1,500 ____________

Luncheon Sponsor .................................. $1,500 ____________

Education Session Sponsor ....................... $750 ____________

Continental Breakfast Sponsor .............. $1,000 ____________

Coffee Break Sponsor ............................... $750 ____________

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2019 MARKETING OPPORTUNITIES 17

CHAPTER ADVERTISING (Communicator/Member Directory) ............................. $________________

TOTAL (To Establish Sponsor Level) ..................................................................... $________________

NET SPONSORSHIP (Less Advertising & Legal Forum) .......................................... $________________

LESS DISCOUNT (Sponsor Spend Only) ....................................................... ($________________)

ADD LEGAL FORUM BACK IN ......................................................................... $________________

TOTAL DUE $________________

Platinum $10,000+ 10% Gold $6,000 7.5% Silver $4,000 5.0% Bronze $2,000 0.0%

NOTE: 2019 CAI Legal Forum NorCal EXHIBITS & SPONOSRSHIPS are not discountable

SPONSORSHIP

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Page 18: 2019 · 26 Meet the Manager, Reception, Crow Canyon Country Club. August. 8-9 M-204, Community Governance, Pleasanton, CA 20 Stockton Luncheon, Stockton Golf & Country Club d of Directors

Advertiser ______________________________________________________________________________________________________

Company Name _________________________________________________________________________________________________

Contact Name ___________________________________________________________________________________________________

Address____________________________________________________ City, State, Zip ________________________________________

Email Address (Required) __________________________________________________________________________________________

Phone _____________________________________________________ Fax _________________________________________________

E-mail (required) ______________________________________________Website ____________________________________________

Please check (3) one

Check *DUE BY JANUARY 31 Make checks payable to: CAI-Bay Area and Central Chapter

Visa MasterCard American Express

Credit Card #_______________________________________________ _________________Exp Date: ___________________________

Cardholder Name:________________________________________________________________________Billing Zip Code __________

By signing below you agree to the following conditions:Signature above constitutes advertiser agreement to terms and conditions outlined herein including payment in full of the above referenced costs. By signing you agree to the following conditions: Benefits, opportunities and applicable credits are subject to change without notice. Should an event be canceled, payment for the event shall be fully refunded. Neither the facility nor CAI Bay Area & Central CA Chapter shall be liable for failure to perform its obligations under this contract due to strikes, acts of God, or any cause beyond its control. Payments must be made before January 31, 2019. Any late payments will void the discount and you will be billed and required to pay for the difference; net 10 days. Pre-payment is required to guarantee all sponsorships and advertising. Some levels of sponsorships are limited to a specific number. All sponsorships are on a first-come, first-serve basis. Cancellation of a contract will result in a $50 administrative fee per event sponsorship or advertising opportunity if canceled before 90 days prior to the event or advertising deadline. No refunds will be given for sponsorships or advertising canceled after 90 days prior to an event or advertising deadline. Marketing opportunities are for the members of the CAI Bay Area & Central CA Chapter.

Signature: ________________________________________________________ Date: ___________________________

Please return completed forms (pages 16-18) by January 31, 2019 to: CAI-Bay Area and Central Chapter2440 Camino Ramon, Suite 273

San Ramon, CA 94583 (925) 355-1980 Fax: (925) 355-1784

Email: [email protected]

Contact Information (Please Print)

Payment Method

B AY A R E A A N D C E N T R A LC A L I F O R N I A C H A P T E R

TOTAL DUE $________________

18 CAI BAY AREA AND CENTRAL CA CHAPTER

SPONSORSHIP

Page 19: 2019 · 26 Meet the Manager, Reception, Crow Canyon Country Club. August. 8-9 M-204, Community Governance, Pleasanton, CA 20 Stockton Luncheon, Stockton Golf & Country Club d of Directors

CAI-Bay Area and Central Chapter2440 Camino Ramon, Suite 273

San Ramon, CA 94583 (925) 355-1980

Fax: (925) 355-1784www.caibaycen.com

B AY A R E A A N D C E N T R A LC A L I F O R N I A C H A P T E R